It's McChrystal Clear - Rogue Interviews & Your Small Nonprofit

Social Media Bird Brain

Image via WikipediaAlthough the White House stalled as long as possible so that no one could say they "rushed to judgement," General McChrystal has left the building no longer in charge of the Afghanistan Operation. This was an outcome I expected. What I kept wondering about, though, was what-in-the-world made him give this interview to the person he gave it to? There's a whole lot of interesting.

Nonprofit Marketing Jobs—April 20, 2012

Getting Attention

Iraq and Afghanistan Veterans of America (New York, NY). 2) Communications and New Media Director The Center for the Next Generation (San Francisco, CA) 3) Communications Associate, Living Goods (San Francisco, CA) 4) Communications Coordinator and Communications Intern Iraq and Afghanistan Veterans of [.] Please post your nonprofit marketing position here —FT or PT staff, consulting or internship opportunities. . NEW OPPORTUNITIES. 1) Communications and Events Coordinator.

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YOUR New Nonprofit Marketing Job?—Movin’ Up Monday

Getting Attention

Digital Engagement Director, Graphic Design Coordinator , Marketing Director , Online Communications Coordinator and Web Developer , Iraq and Afghanistan Veterans of America—IAVA (New York, NY). Please post your open nonprofit marketing positions here. Communications Associate , The Randall’s Island Park Alliance, Inc (New York, NY). Communications Intern , DesigNYC (New York, NY). Communications Officer , Baltimore Community Foundation (Baltimore, MD).

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Great Nonprofit Marketing Jobs—Movin’ up Monday

Getting Attention

Graphic Design Coordinator , Iraq and Afghanistan Veterans of America (New York, NY). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Chief Communications Officer , Flamboyan Foundation. Washington DC). Communications Associate , Berkshire Taconic Community Foundation (Sheffield, MA). Communications & Program Manager , High Meadows Institute (Boston, MA).

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Menus for Gifts


Here are two other menus: Barakat seeks to provide exemplary basic education in Afghanistan and Pakistan, particularly for girls and women. Red Bull Theater in New York City really got it right when they developed an outstanding themed event that included a menu to make it easy for their major donors to support their passion for great plays. Want to help get a new play going? Choose the Slow Cooker for $500. Or, underwrite an entire play for $100,000!

Buy One Give One Cause Marketing for Soldiers

Cause Related Marketing

Current Energy, a website which sells energy efficiency products online, is offering a buy one give one solar charger for soldiers in Iraq and Afghanistan, the latest example of a trend I noted back in January with TOMS Shoes. When you buy the $150 Solio for Soldiers Kit, which uses solar cells to charge gadgets like cell phones, iPods, and digital cameras, Current Energy ships a matching.

Friday Futures – Nonprofit Marketing Jobs – May 13, 2011

Getting Attention

5) Deputy Communications Director , Iraq and Afghanistan Veterans of America (IAVA) , (New York, NY). Thanks for sharing your positive responses on the value of these nonprofit-marketing-specific job postings. People are reading, and applying! Please post your nonprofit marketing position here for FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES. 1) Big Duck Intern (multiple opportunities), Big Duck , (Brooklyn, NY).

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Event Sponsorship Levels

A Small Change

My goal is to raise funds to help the families of soldiers who were wounded or killed in the Afghanistan war. Do you struggle setting levels for your sponsorship events? Ever wonder what is too high or what is too low? I think those are questions everyone struggles with when you first start a sponsorship program. Before you set your levels make sure that you have some way to steward and work with these groups (see my post on starting a business program ).

Getting through the information overload


But what if I am on my Facebook page, which lists 'reading' as one of my interests and out of the corner of my eye I notice an ad for an organization that helps give books to children in Afghanistan? Or mailed you a book to give to a kid in Afghanistan? An interesting article from AP this week, "Study shows young adults hit by 'news fatigue'".

Gamified Cause Marketing and Half the Sky

Cause Related Marketing

The game is mediated by a character named Radhika, a mother of two, who starts in India and then makes her way to Kenya, Vietnam and Afghanistan, before landing in the United States.

Cause Marketing the Slightly Arcane

Cause Related Marketing

AWB is currently trying to fund a culturally-specific astronomy education project for schoolchildren in Afghanistan on We all get cause marketing based on food and other consumables. But is cause marketing out of reach if the product you sell is a little on the esoteric side? What charity do you partner with and what is the shape of that partnership? How do you make sure your brand is really served by your sponsorship?

Cause Marketing for Veteran's Causes Shows Support for Military Vets

Cause Related Marketing

An old roommate served several tours in Afghanistan as did a neighbor. Outback has also sent employee volunteers to the Middle East to feed the troops in Afghanistan and Iraq. In the lead-up to Veteran’s Day, held in the U.S. last Friday Nov. 11, 2011, Time magazine ran a cover package that concluded that the Americans and military veterans have never been further apart culturally. Well, the warrior culture and mainstream American culture don’t intersect much, the thinking goes.

Maximizing Social Engagement for #GivingTuesday

NonProfit Hub

The concept for GoodUnited came through Nick’s work co-founding and leading Stop Soldier Suicide, which stemmed from his experiences leading Paratroopers as a Ranger qualified Army Officer with the 173rd Airborne during 27 months deployed to combat zones in Afghanistan.

Support for the Troops a Cause Marketing Winner

Cause Related Marketing

Going back to 2002 Outback has also sent employee volunteers to the Middle East to feed the troops in Afghanistan and Iraq. Earlier this month the Center for Social Impact Communication at Georgetown University published a study that found that the cause that most resonates with Americans right now is supporting the troops, something several sponsors seem to have already understood.

Avoid Death by PowerPoint — Follow the Pentagon to Stronger Connections with Your Base

Getting Attention

I was stunned to see this headline in today’s New York Times, responding to the this impenetrable slide representing the situation in Afghanistan. When even the Pentagon deems PowerPoint an ineffective communications channel — failing to build understanding and motivate action among its team, nonprofit marketing practitioners better pay attention.

Government 2.0 Expo Debrief

Public Sector Marketing 2.0

NATO Training Mission – Afghanistan – It cost NATO $50 to create this website (it’s merely a content mashup). I started to write this post in a cab as I was heading back from the Gov 2.0 Expo in Washington D.C. last week. I remember my head was engulfed in new insights and ideas. I’ve been playing catch-up ever since but it was well worth the 3-day excursion. As mentioned in my previous post , my goal for this event was to absorb and connect.

Marketing to Kids, Circa 1988

Cause Related Marketing

In 1988 the Red Army started to withdraw from Afghanistan. The Lumina Foundation , the American Council on Education and the Ad Council want to persuade more middle and high schoolers to make proper preparation for college. And so to reach them they put an PSA in GamePro magazine. Terrific idea, if this was still 1988. The year 1988 was pre-World Wide Web and smartphone. Sonny Bono was mayor of Palm Springs.

'Three Cups of Tea' Author and Nonprofit Founder Determined To Have Mismanaged Org After Year Long Investigation

Seeking Grant Money Today

Mortenson, in it, alleges an experience becoming a humanitarian in Afghanistan and Pakistan ultimately building schools for girls in both countries. the girls of Afghanistan and Pakistan who have no resources, themselves - in this instance) that are harmed the most. This week, headlines have risen declaring that Greg Mortenson was found to have mis-manged his nonprofit organization, after a year long investigation, and must repay it $1 million.

Next Generation of Philanthropy: Jolkona Foundation

A Small Change

For example, getting people to think that they want to raise funds to help educate 50 girls in Afghanistan instead of wanted to raise $2,500 for a cause. Yesterday your read about the motivation behind Jolkona Foundation and a little bit more about some what they are trying to accomplish with the ability to measure the impact of each donation. Today they have some really great things to say about the next generation of philanthropists.

SXSW Top Picks


We'll show you how Iraq and Afghanistan Veterans of America (IAVA), a national non-profit, non-partisan group supporting our nation's newest generation of veterans has established a multi-year partnership with Miller High Life, the San Diego Padres, and celebrities that support their mission. It should also be interesting to hear how Afghanistan Veterans of America (IAVA) decided to partner with the beer company Miller High Life. Conference season is here.

Spot Cause Marketing Fireworks – And Win My Book!

Selfish Giving

This program collected items needed by the men and women serving in Iraq and Afghanistan to ship to deployed troops by Operation: Care and Comfort. Monday is Independence Day and I’m in search of cause marketing promotions that will help me celebrate the day! Share them with me via email, Facebook or Twitter and the person with the best submission will get my book when it hits stores the end of July!

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Stories From Smaller Nonprofits: Asylee Women Enterprise (AWE)

Diva Marketing Blog

She was forced to flee Afghanistan because she was a pregnant, unmarried woman and her life was in danger. Some how it seems fitting that the last in Diva Marketing's 2011 Shining A Light on smaller nonprofits series should highlight an organization that helps courageous women find hope at the start of a new chapter in their lives. Somehow it seems fitting that this NPO goes by the name of AWE. . Molly Corbett is our story teller for this special post.

Want people to join? Give them a reason.

Nonprofit Marketing Blog

Iraq and Afghanistan veterans: We have your back. A lot of companies and organizations try to create online communities. That’s easy and hard. It’s easy to create a place for people to congregate. It’s hard to get the people there. If you want people to join, you have to give them a very good reason. Unless you already have a critical mass of highly engaged people, very few people are going to hang out in your community for the sake of hanging out.

Minus the Mighty Bat of Cause Marketing, “Run to Home Base” is Stranded on First

Selfish Giving

Massachusetts General Hospital and the Red Sox Foundation are doing a great thing: they’ve teamed up to put on a road race to help soldiers returning from Iraq and Afghanistan with combat stress disorders and/or traumatic brain injury. But this isn’t just any road race. The finish line of this 9K is one of the most hallowed places after the Tombs of the Unknown (at least for a New Englander): home plate at Fenway Park.