Should you do SEO marketing? An interview with Didit CEO, Kevin Lee

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Search Engine Optimization can include constantly updated content, targeted keywords, pay per click advertising (such as Google Adwords ) and more. Do you see a movement in nonprofit marketing towards Pay Per Click advertising or SEO? MT: Have you heard of Google’s Adwords Grants program, and what do you think of it, if so? MT: I certainly didn’t have much time to manage the Adwords account in one of my previous jobs.

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