J Campbell Social Marketing

6 Ways to Improve Your Nonprofit Email Marketing Right Now

J Campbell Social Marketing

Nonprofit email marketing continues to be a driving force of donations, advocacy, and participation actions for many nonprofits small and large. . With 91% of all US consumers checking email daily, email marketing should be a key element of your nonprofit’s marketing efforts.

How to Use Your Nonprofit CRM to Build a Social Media Ambassador Program

J Campbell Social Marketing

guest blog by Tim Sarrantonio , Neon One. Tim Sarrantonio is a team member at Neon One and has more than 10 years of experience working for and volunteering with nonprofits.

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10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

J Campbell Social Marketing

Join me for a brand new training, How to Hire and Inspire a Social Media Intern for Your Nonprofit! What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of?

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How to Convert Social Media Fans and Followers Into Donors and Long-Term Supporters

J Campbell Social Marketing

Social Media for Social Good Academy is OPEN for enrollment – for a very limited time! Sign up now through February 1, 2021. Click here for all the details ! How to convert social media fans and followers into donors and long-term supporters? That’s the big question, isn’t it?

Charitable Giving Between Generations: Compare & Contrast

J Campbell Social Marketing

Did you get a chance to check out my newest online course? Details are here: Mapping Out Your 2021 Nonprofit Marketing Calendar -Your step-by-step roadmap to crush your nonprofit marketing goals in the New Year! This post is a guest blog by John Killoran of Snowball Fundraising .

3 Ways Strong Web Design Can Get Your Nonprofit Better Results

J Campbell Social Marketing

It’s not to late to check out my newest online course! Details are here: Mapping Out Your 2021 Nonprofit Marketing Calendar -Your step-by-step roadmap to crush your nonprofit marketing goals this year! This post is a guest blog by Ira Horowitz of Cornershop Creative.

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7 Steps to Grow Your Nonprofit Donor Base With Social Media

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. One of my most frequently asked questions is this: “Can social media really bring in new donors for our nonprofit?”. Good news!

How to Conduct a Social Media Audit for Your Nonprofit (with free template)

J Campbell Social Marketing

Download the Nonprofit Social Media Audit template. On the always-informative Progressive Exchange listserv , one of the members posed this question: . Anybody have a Social Media Audit template?

Help stop Asian hate – resources for nonprofits

J Campbell Social Marketing

The deadly mass shootings in Atlanta earlier this week killed eight people – six of them Asian women. Violence against the AAPI (Asians, Asian-Americans and Pacific Islanders) community is escalating. So what can we, as nonprofits, do to help?

Using Social Media to Engage Your Digital Donors

J Campbell Social Marketing

Nic Miller is the Director of Marketing at Fundraise Up , an online fundraising platform with the goal of Fundraise Up uses machine learning, human-centered design—and magic to double your revenue.

Which Donor Management Software Should I Pick?

J Campbell Social Marketing

In 2000, Gregg Bossen launched QuickBooks Made Easy for Nonprofits to teach nonprofit organizations how to best use QuickBooks for their specific needs.

How To Fine Tune Your Email Marketing For Gen Z

J Campbell Social Marketing

Social Media for Social Good Academy is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. This post is a guest blog by Elise T. Ingram of HireWriters.

How to Stand Out In the Inbox – Email Marketing Mastery for Nonprofits

J Campbell Social Marketing

Brand new live training: How to Stand Out In the Inbox – Email Marketing Mastery for Nonprofits. How to get your emails delivered, opened, and read -and how to build a community anxious to hear from you! Enroll in Course for $47.

5 Ways to Improve Your Virtual Events and Engage Your Online Community

J Campbell Social Marketing

This post is a guest blog by Ryan Ozimek of PICnet. Have you signed up for my new online master class for nonprofits? Sign up here: How to Stand Out In the Inbox – Nonprofit Email Strategies That Actually Work!

Quick Thanks & Encouragement

J Campbell Social Marketing

I received this wonderful email from Steven Screen this week, and he generously agreed to let me publish it here. If there’s one thing I know right now, it’s that Fundraisers are tired. Most of us aren’t “about to quit” tired.

10 Ways to Participate in #GivingTuesdayNow Without Asking for Money

J Campbell Social Marketing

You may have heard the news! In response to the unprecedented need caused by COVID-19, GivingTuesday is hosting #GivingTuesdayNow , a global day of giving and unity, set to take place on May 5, 2020. It is not mandatory for nonprofits to raise money on this day or to even participate at all.

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5 Core Competencies of Effective Nonprofit Social Media Managers

J Campbell Social Marketing

Data shows that over 50% of nonprofits are active on at least two social media channels. With over 1.5 million nonprofits registered in the US, that’s a pretty significant amount of posting, tweeting, and ‘gramming. .

Nonprofit Coronavirus Resources – #NPCOVID19

J Campbell Social Marketing

Rather than send a bunch of emails and post random things in random places, I have created a Nonprofit Coronavirus Resource hub that I can easily update. There is a TON of information flowing around out there and I want to keep it all in one place.

10+ Ideas for a Nonprofit Social Media Intern

J Campbell Social Marketing

During the last live session of Social Media for Social Good Academy, there was a lot of discussion around work study students and social media interns. . What kinds of projects should they work on? How to make the work meaningful?

How to Write a Nonprofit Social Media Policy

J Campbell Social Marketing

This is a small excerpt from my book, How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, out now! .

5 Tips + 25 Ideas + 3 Tools to Take Your Nonprofit Events Virtual In the Age of Coronavirus – #NPCOVID19

J Campbell Social Marketing

The coronavirus pandemic is sweeping across the globe. Human behavior itself is shifting towards online and digital as we social distance to slow the spread and save lives. .

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How to Set a Manageable Social Media Posting Schedule

J Campbell Social Marketing

As a nonprofit marketer for a small organization, you wear many hats. . Between answering emails, attending meetings, coordinating events, and more, who has time to maintain more than one social media account? How can you set and maintain a manageable social media posting schedule for your nonprofit?

How to Get New Donors Through Digital Marketing

J Campbell Social Marketing

Chris Barlow is the Director of Beeline, has been in marketing and sales for 14 years, and masterfully puts his two youngest down for a nap every day. He expected to work in a cause-focused career when he grew up, but was surprised to discover his passion for business.

How to Identify and Attract the Right Audience on Social Media for Your Nonprofit

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. This is often the hardest part of social media management and planning for nonprofits – identifying a target audience. .

5 Habits of Successful Nonprofit Social Media Managers in 2020

J Campbell Social Marketing

In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world. .

6 Common Mistakes In Nonprofit Social Media Marketing-And What To Do Instead

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here.

11 Strategic Ways to Grow Your Nonprofit Social Media Followers This Year

J Campbell Social Marketing

Nonprofits use social media platforms every single day to connect with constituents , raise awareness for causes, and collect donations.

Marketing Your Online Auction: 3 Tips to Boost Interest

J Campbell Social Marketing

Guest post by Joshua Meyer, Director of Marketing for OneCause. As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. .

How to Plan Your 2021 Social Media Marketing Calendar

J Campbell Social Marketing

Sign up for the free Nonprofit Marketing Summit to see this session live! The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers.

How to Measure Nonprofit Social Media Success and Document Results

J Campbell Social Marketing

This is a small excerpt from my book, How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, out now! . Don’t get me wrong. I think it’s fantastic when nonprofits want to measure social media success and document their results.

Donor Acquisition: 5 Effective Strategies for Social Media

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. Guest post by Abby Jarvis, Communications Coordinator for Qgiv.

3 Must-Have Elements of Social Media Content that Converts

J Campbell Social Marketing

Social Media for Social Good Academy is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. It’s 2021, and the debate raging over whether or not nonprofits should use social media still persists. . The proof is in the pudding.

Should My Nonprofit Start a #GivingTuesdayNow Campaign on May 5?

J Campbell Social Marketing

I’ve seen this question a lot lately – Should my nonprofit start a #GivingTuesdayNow campaign? There is a lot of uncertainty right now, and even more questions: What if we already have a campaign launched? What about fundraising right now – is it ok?

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How to Create a Workable Social Media Plan for Your Nonprofit (That Won’t Make You Lose Your Mind)

J Campbell Social Marketing

Social Media for Social Good Academy is OPEN FOR ENROLLMENT! Learn more here. We can all agree that social media is a necessary and required cornerstone of a modern nonprofit marketing strategy. .

10 Hopeful Things for the Nonprofit Sector (and for our world)

J Campbell Social Marketing

I was lucky enough to have spent 2 days as the MC and host for the amazing virtual conference Cause Camp 2020! Though we couldn’t be in person, and I definitely have a Streamyard hangover, it was a fabulous two days of learning and connecting. I think it might be my true calling. (If

The Next Normal – The Future for Nonprofits In A Post-Pandemic World

J Campbell Social Marketing

When I created this series for the Nonprofit Social Media Nerds , I didn’t choose my words wisely. “Post-pandemic world” – What does that mean? Will we ever get there? We certainly aren’t there yet.

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Quick Ways to Make Your Nonprofit Videos More Accessible

J Campbell Social Marketing

I received this helpful email message on how to make nonprofit videos more accessible, by Nikki Bell & Simon Scriver at Fundraising Everywhere , and I wanted to share it with you! In more ways than one 2020 has been the year of video — but accessible video content still remains a hurdle.

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How to Communicate with Your Donors, Members, and Online Community Right Now – #NPCOVID19

J Campbell Social Marketing

I’ve been thinking about you. I want you to be safe. You ARE social distancing, right? Just checking. Many of you have reached out asking me what to do RIGHT NOW. What to post on social media? Should we even post? Should we talk about COVID-19? Or post happy things? How much email to send?

9 Ways to Celebrate February 29 and the Leap Year On Social Media

J Campbell Social Marketing

This year is a leap year, which means we get an extra day in February! My good friend Melodee happens to be a bisextile year baby (popularly known as a leap year, technically known as a bisextile year), and to her I say, Happy 10th Birthday ! Leap years are, by their very nature, rare.

Your Simple 5-Point Plan for Giving Tuesday on December 1 #GivingTuesday

J Campbell Social Marketing

I encourage all nonprofits, social change agents, activists, and anyone who wants to change the world through generosity and kindness to celebrate this year’s global day of unity on December 1 – Giving Tuesday! .

#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign

J Campbell Social Marketing

The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here.

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#GivingTuesday 2020 – 6 Things to Focus On Besides the Facebook Match

J Campbell Social Marketing

When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time.

How to Address Negative Online Comments About Your Nonprofit

J Campbell Social Marketing

Addressing negative online comments about your nonprofit – something that every single nonprofit social media manager has had to deal with at one point or another. .

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