Trending Sources

3 Techniques to Avoid Getting Overwhelmed in 2017

Getting Attention

One thing we do know for sure, 2017 will be the year that we will absolutely have to exercise our resilience muscles in order to do our best work and not get slowed down. What new habit will you commit to in 2017 to build your resilience at work ?

A List of Digital, Tech, and Media Trend Reports for 2017

Public Sector Marketing 2.0

Here are some of the better ones that I have come across: We Are Social – Digital in 2017 Global Overview. We Are Social – Digital Yearbook 2017. We Are Social – North America Overview 2017. Deloitte Global – 2017 TMT Predictions.

Reserve Your Copy of the 2017 Nonprofit Communications Trends Report

Kivi's Nonprofit Communications Blog

We totally revamped the 2017 Nonprofit Communications Trends Survey this year, and it’s almost time for us to share the results in the 2017 Nonprofit Communications Trends Report. Find out if 2016 was a good year for nonprofit communications and whether or not 2017 will be better.

Introducing MarketSmart’s 2017 IN’s & OUT’s

iMarketSmart

The post Introducing MarketSmart’s 2017 IN’s & OUT’s appeared first on MarketSmart | . Fundraising 2017 fundraising tips charity blog fundraising tips nonprofit blog nonprofit fundraising do's and don'ts Nonprofit Marketing BlogHappy New Year everyone!

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1 Week into 2017: Where are You Headed?

Getting Attention

This practical, doable marketing plan template takes you from goals to benchmarks, work plan, action, and impact! . Eeesh! Those New Year’s resolutions—including the ones we set for marketing and fundraising work—are so hard to keep.

Inside Scoop: Powerful Testimonials from Your Peers

Getting Attention

Guest blogger Karen Petersen is a 12-year veteran of nonprofit fundraising. She currently serves as Director of Annual and Planned Giving at the HudsonAlpha Institute for Biotechnology , in Huntsville, Ala. In my previous life, I was a TV reporter. My favorite part of the job was interviewing people and weaving their words together with mine to construct a compelling story. Little has changed since I changed careers. In fundraising, we are all storytellers!

Breaking Down Silos: Integrating Marketing and Fundraising Departments #17NTCteam

Kivi's Nonprofit Communications Blog

Kivi was part of a fantastic session at last week’s Nonprofit Technology Conference called Breaking Down Silos: Integrating Marketing and Fundraising Departments. Kivi, along with Big Duck CEO Sarah Durham, led a panel that consisted of Hannah B.

Why Deleting People from Your Email List is a Good Thing

Kivi's Nonprofit Communications Blog

Kristina and I are on the verge of deleting about 10,000 people from our email list here at Nonprofit Marketing Guide. It’s the same exercise we went through last year when we removed about 15,000 people.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Feb 16: Everything You Need to Know about Nonprofit Editorial Calendars in 2017 with Kivi Leroux Miller (Registration is $99 or free with an All-Access Pass or participation in the Planning Your Work Marketing Accelerator ). Happy Friday!

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Day in the Life of a Nonprofit Communicator – Kallie Rollenhagen

Kivi's Nonprofit Communications Blog

Kallie Rollenhagen. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series!

Day in the Life of a Nonprofit Communicator – Melanie Swiftney

Kivi's Nonprofit Communications Blog

Melanie Swiftney. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series!

Where’s the Love: Is Your Communications Strategy LGBTQ Inclusive?

Kivi's Nonprofit Communications Blog

Here at Nonprofit Marketing Guide, we believe that cultural competency is an important element of good nonprofit communications. Today, contributing writer Antionette Kerr takes a look at several ways you can improve LGBTQ inclusion in your organization and its communications.

5 Things Reporters Really Want From PR Specialists

Kivi's Nonprofit Communications Blog

This week’s release of The Cision 2017 State of the Media Report provides some interesting insights into what today’s journalists are looking for from media relations professionals. Don’t frustrate the reporters you’re trying to reach.

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5 Strategies for Using Social Media for Media Relations

Kivi's Nonprofit Communications Blog

During my days as a newspaper reporter and editor, I was always on the lookout for story ideas. More often than not, these ideas didn’t come through news releases or pitches. They came through something I observed. Through a conversation with a neighbor.

Simple Rules, Part I: How to Make Better and Faster #NpComm Decisions

Kivi's Nonprofit Communications Blog

In their book, Simple Rules: How to Thrive in a Complex World (Amazon), Donald Sull and Kathleen M. Eisenhardt define simple rules as “shortcut strategies that save time and effort by focusing our attention and simplifying the way we process information.”

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Just ONE Call to Action (Case Study)

Getting Attention

Remember when you were a teen and your mom told you to clean up your room, call your grandmother, and set the table all within the same five minutes. Remember how frustrating that was.

Is Community Engagement or Awareness Essential? Depends on Your Mission.

Kivi's Nonprofit Communications Blog

Over 70% of nonprofits working in Other Public Benefit Research or Advocacy; Environment and Animals; and Human Services, Housing, Food, and Jobs said community engagement was a high or essential priority for 2017 (left side of the graph).

What to Do with All Those Good Ideas

Kivi's Nonprofit Communications Blog

Communications is a creative and constantly changing field with many different options and choices. Communications team are usually understaffed.

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9 ways to be a more human fundraiser in 2017

iMarketSmart

The post 9 ways to be a more human fundraiser in 2017 appeared first on MarketSmart | . As your supporters get bombarded with more and more messages from advertisers and competitors (other fundraisers) you’ll need to stand out. The best way to do that is to be more human, authentic and real. Here are nine ways to do just that this year: . Share personal stories with your donors. Be real. Be open, honest and transparent.

Day in the Life of a Nonprofit Communicator – Justyna Krygowska

Kivi's Nonprofit Communications Blog

Justyna Krygowska. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We need to hear from you!

6 Ways to Train All-Org Messengers

Getting Attention

Now’s the time to select, ask, and train your ambassadors to jump on board to help meet your 2017 goals. Flickr: Chip Griffin. The pressure is on to connect and mobilize your people as the world in which we work grows increasingly complex, crowded, and uncertain.

I must sound like a broken record but here’s more nonprofit data that will inspire you to focus more on major donors

iMarketSmart

The left-leaning Institute for Policy Studies crunched the data from Giving USA Foundation’s annual philanthropic survey to figure out who was giving what.

Your donors want to find meaning in their lives. But are you helping them?

iMarketSmart

Sick of my rants yet? I’ve droned on and on about the fact that your job is to make your donors feel good and to facilitate the exchange of dollars for value. And, of course, value is in the eye of the beholder (the donor’s eyes).

Prep Today for #GivingTuesday 2017

Getting Attention

It’s #GivingTuesday 2016, the best day to do vital prep work for #GivingTuesday 2017.

7 ways your competitors are stealing your gifts

iMarketSmart

Planned gifts are often the largest gifts a donor ever makes to a nonprofit, and they are certainly counted among the largest gifts many nonprofits ever receive.

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What’s Your Top Strength as an #NPCOMM Director?

Kivi's Nonprofit Communications Blog

We are having some fun with a new quiz tool we are trying, courtesy of Interact. Want to find out your top strength as a nonprofit communications director? Take the Quiz! CALM Nonprofit Communications

7 Nonprofit Campaigns We Can't #RESIST

EveryAction

Every successful campaign starts with a moment. Whether you're raising money to build a new school or curing a worldwide epidemic, a single moment drives the need for a campaign. This year, no moment has been more controversial than the rollout of the recent immigration ban.

Nonprofit Communications in the Fake News Era

Kivi's Nonprofit Communications Blog

One of the byproducts of the nasty 2016 Election is the explosion of so-called ‘fake news’ — false information that is presented as fact by websites that appear to be authored by journalists but are instead authored by those looking to deceive (or in some cases create satire).

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Simple Rules, Part II: How to Get Better #NpComm Work Done Faster

Kivi's Nonprofit Communications Blog

Yesterday I introduced you to some of the concepts from Donald Sull’s and Kathleen M. Eisenhardt’s Simple Rules: How to Thrive in a Complex World (Amazon).

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Top 10 reasons why donors like taking donor surveys

iMarketSmart

Here are the top 10 reasons why donors like taking donor surveys: 1. They want to be perceived as (or see themselves as) a helpful person. They want to be more involved in your mission. They want their voice to be heard. They want to affect change.

Sharing the MLK, Jr. Holiday in a Culturally Competent Way

Kivi's Nonprofit Communications Blog

Contributing Writer Antionette Kerr will be blogging this year for us on several topics, including cultural competency in nonprofit marketing and fundraising. Working effectively cross-culturally is an especially important topic for people working in nonprofit communications.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Let’s cap it off with some Mixed Links… Kivi is quoted in this article by The Chronicle of Philanthropy that shares 10 Ways to Work Smarter in 2017. Care2, hjc, NTEN, and Resource Alliance are asking you to take a survey that will result in the 2017 Digital Outlook Report.

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RIDDLE: How do you measure the success (or failure) of your planned giving program?

iMarketSmart

Today I’m very proud to provide a guest post written by one of MarketSmart’s brilliant, yet curious, Account Managers— Lizzie Weiland. She’s got an interesting riddle to solve. Let’s see if you can help her figure it out.

What Fundraisers Can Learn From Restaurants and Waiters

iMarketSmart

People give billions of dollars each year to waiters for a lot of the same reasons they give to charities. Social conformity (simply because it’s something you are supposed to do). Reciprocity (in exchange for something of value – service).

The 2016 - 2017 Best Nonprofit Conferences Calendar

EveryAction

Today, we're excited to announce the all-new list for 2017! The 2016 - 2017 Best Nonprofit Conferences Calendar is ready for upload right into your Google or Outlook Calendar with a single click. 2016 - 2017 Best Nonprofit Conferences Calendar. 2017 Creating Change Conference.

What Type of Communications Team Works Best at Your Nonprofit?

Kivi's Nonprofit Communications Blog

Thursday, March 16, 2017. According to our research, 75% of nonprofit communications teams are organized in one of four ways, based on how the workload for the team is created. We’ve labeled these teams: Integrated. Centralized. Internal Agency. CEO-Led.

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Free Nonprofit Resource to Foster Connections and Knowledge Sharing

J Campbell Social Marketing

In the nonprofit sector, professionals often feel that they need to take on everything by themselves. We silo our departments, isolate our fundraising and program staff, and put our heads down to put out the fires that crop up every day as we do our important work.

My Three Words for 2017

J Campbell Social Marketing

This is why I chose SIMPLIFY as one of my words for 2017. With the word FOCUS in full view, for 2017, I am going to only commit my time and my creativity to projects and work that will get me to my next goal. What are your three words for 2017?

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A 2017 Media Relations Calendar for Resource-Strapped Nonprofits

Kivi's Nonprofit Communications Blog

With the New Year upon us, let’s resolve to do that planning now and create a media-relations calendar that will help guide your work for 2017. If you’re interested in developing a more structured media relations strategy for your nonprofit in 2017, join me on Thursday, Dec.

Are you hunting mice or antelopes? [Guest post from T.J. McGovern]

iMarketSmart

The following is a guest post thanks to my friend T.J. McGovern, Owner/Principal at McGovern Consulting Group (McG). Here is a teaching story I usually share (with a tip of the hat to Tom Suddes): A lioness can actually capture, kill and eat a field mouse.