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Your Best Email Campaign Ever: 4 Steps to a Winning Strategy This Fall

Fundraising 123

VIEW THE PRESENTATION OUTLINE HERE >> You have a scary dollar amount floating above your head. It's a daunting fundraising goal that seems to be edging further from you every day. As the economy continues to ebb and flow (recession, not a recession, recession. it's like watching a tennis match!),

The secret behind year-end fundraising fall appeals

Fundraising Coach

Fall is upon us and that means year-end giving is right around the corner. You need to do this in your three fall fundraising letters !

10 Shocking Scary Secrets of Working in Fundraising

Wild Woman Fundraising

Here’s a secret blog post from October 2009, that I put on my private blog, before I had started Wild Woman Fundraising.com. He said, 0.

Work 52

Next Steps -- 2009 Nonprofit Tagline Awards

Getting Attention

Winners of the 2009 tagline awards will be announced in October. The updated 2009 Nonprofit Tagline Report , featuring 2009 winners and finalists, will be published in late fall 2009. . You're the heart of this program. Finalists will be announced in early September. Voting will remain open throughout September.

Free Teleseminar on Fall Email Fundraising & More This Week

Kivi's Nonprofit Communications Blog

Your Best Email Campaign Ever: 4 Steps to a Winning Strategy This Fall. During this free Nonprofit911 training call sponsored by Network for Good, I’ll be talking about what you can do this fall through your email communications to help set yourself up for bigger gifts in December. Tuesday, September 15. Wednesday, September 16.

Testimonials Are Your Org's MOST Powerful Voice in 2009

Getting Attention

". " I just read this testimonial on the NYU Child Study Center site. Nothing could convince me more strongly that the Center makes a real difference in kids' lives, and is likely to be the right place for my child, should she ever need it: "First, I want to make it clear that I am just a regular kid. Then use those testimonials everywhere.

Fall Theme: Stop Cancer HalloWeekend Annual Event

The Biddery Blog

Among the Weekend highlights were the opportunity drawing for a 2000 Lexus LS 460.

Must-read: Our free eBook on Fall Fundraising

Nonprofit Marketing Blog

season of the year: fall and holiday fundraising time. With all of that in mind, Network for Good (where I work) is happy to share our newest addition to our guide and ebook library: 25 Steps to Fall & Holiday Fundraising Success. We’re heading into the busiest (and possibly highest-stress!) Working your website.

How I know the sky is falling

Donor Power Blog

We're screwed. We can't write out way out of a wet paper bag, and we couldn't focus on our audience if they were standing right in front of us. No wonder fundraising results were already dropping more than two years before the recession started. We just don't know how to raise funds! There are also many comments from people who get it.).

Best of the Blog 2008 & Your Suggestions for 2009?

Kivi's Nonprofit Communications Blog

Registration Now Open for Fall Webinar Series (This is obviously out-of-date, so check out our current webinar series schedule instead.).

FREE Fall Fundraising Success Guide for You!

Marketing for Nonprofits

My friends at Network for Good have created a new guide to help you glide through year-end fundraising called 25 Steps to Fall & Holiday Fundraising Success. You can download your FREE copy by signing up here. I particularly like their suggestions in Step 10 for building your online list. Here's how it works. You send us your donor file.

My Summer (Uh, I Mean Fall) Reading List

Marketing for Nonprofits

Here is my fall reading list. Who wants to read books about marketing on vacation anyway?) And you? What's on your nightstand? Jacobs. Really?)

Nonprofits are Falling Behind Gov 2.0

A. Fine Blog

A few days ago, I tweeted my friend Marty to ask him about an article he had mentioned a while back on how the Department of Defense uses network structures to combat terrorism. I thought this would be a great example to get the attention of nonprofity folks: “Look, even the Dept. of Defense is [.].

Technology is Just a Tool: Don't Fall Prey to Shiny Object Syndrome

Marketing for Nonprofits

Once you know who you're talking to and what your trying to say the tactics will fall into place. If you get a chance, check out the first 4 minutes of this video. It's an overview of social media for the National Park Service by Geoff Livingston, Principal, Livingston Communication. In short, don't be seduced (or intimidated) by the tools.

Online Fundraising Stats and Trends for Nonprofits

Kivi's Nonprofit Communications Blog

This compares unfavorably to the 20% growth rate achieved in 2010, but is up from the 14% achieved in 2008 and 2009. The Blackbaud Index.

Stats 87

Cause Marketing for Good Bunnies

Cause Related Marketing

In the States it’s common to see promotions centered around various holidays; Father’s Day, St.

Media Relations Planning — 11 Steps to Success

Getting Attention

P.S. Subscribe now to the Getting Attention e-update to get your free copy of the 2009 Getting Attention Nonprofit Tagline Repor t (due in late fall), filled with best practices, trends and a directory of over 2,500 nonprofit taglines. The water's fine.

Knowledge + Attitude = Action?

SocialButterfly

Better yet, consider where policy falls into the equation. Beyond brochures. Beyond promotion. Beyond. So what’s the solution?

What Tops Your Marketing "To-Do" List for Q4? -- Nonprofit Blog Carnival Wants to Know

Getting Attention

/>. Like most of you, I'm sure, I'm sharply focused on my top three my priorities for Q4 2009. Where should experimentation into social marketing fall? And I'm wondering what tops your list. How about honing the relevance of your messaging? Are you cutting back on reach or expanding to engage new audiences?

Free tool of the week: Jargon-Busters

ImpactMax

It’s so easy to fall back on stale expressions and terminology not well understood beyond the bounds of our field. Hat tip to Jamila!).

Same monitoring tools, new look, more functionality.

Public Sector Marketing 2.0

Back in the fall I posted up my Social Media Monitoring - Top 10 Tools presentation onto slideshare. TwitScoop. Technorati Blog Search Graph.

You! Up Against the Wall!

Kivi's Nonprofit Communications Blog

She falls asleep for the first time in a month without Ambien. Or How NOT to Photograph Your Volunteer of the Month. So many ideas! never.

Mixed Links: Good Stuff for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Network for Good has published a free guide called “ 25 Steps to Fall and Holiday Fundraising Success. &#. Fundraising. Weird. Blogging.

The 3 things that you should do for End-of-Year Fundraising Success!

Get Fully Funded

Now that it’s officially Fall, it’s time to kick-start your fundraising plans for the end of the year. . Here are three things you need to make sure you do in order to raise the most money you can in the final quarter of 2009. What have you got planned? That won’t serve you very well.) . Communicate with your donors.

GuideStar Webinar: Strengthening Your Fundraising Appeals: Powerful Giving Season Communications during a Downturn

Fundraising 123

To download the guide Katya referenced during the webinar--"25 Steps to Fall & Holiday Fundraising Success"--visit this site: web.networkforgood.org/25steps ! Learn how marketing can keep your organization strong and sustainable—even during a recession. Stand out from the competition for visibility and resources.

The Alden Keene Cause Marketing Stock Index Dramatically Outperforms Other Indices

Cause Related Marketing

I first floated the idea of a stock index that would track companies that do cause marketing back in 2009. But alas sometimes the geek gene does fall pretty far from the tree. There are stock indexes galore; the Dow, S&P 500, the NASDAQ Composite, the Wilshire 5000, the FTSE, and hundreds more. Pretty well, as it turns out.

Mixed Links: Good Stuff for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Last week I presented “Your Best Email Campaign Ever: 4 Steps to a Winning Strategy This Fall&# as a Nonprofit 911 teleseminar.

Four Common Problems with Donor, Client, and Volunteer Profiles

Kivi's Nonprofit Communications Blog

I see bad profiles falling into four categories: 1. Problem is that many of them are just plain awful. Tedious Bio Syndrome. Total snoozer.

Free tool of the week: Yodio melds narration and images

ImpactMax

So, I put together a fake 2-minute lobbying spot for a clean water and land referendum that was passed last fall in Minnesota.

The Ups and Downs of Online Giving in a Down Economy

Fundraising 123

In December of 2008, we published an article showing that online giving had grown significantly between the fall of 2007 and the fall of 2008.1

Museums in Distress

GenerationYGive

A recent story on NPR's All Things Considered showcased just how much in financial distress many museums around the country are.

NPR 2

What Your Supporters Can Do for You Online, When You Empower Them

Kivi's Nonprofit Communications Blog

In the fall of 2008 she was honored by the ASPCA with their “Kid of the Year&# award for her efforts. Director of Information Systems.

A Look Back: My First Twitter 10

SocialButterfly

So, I did the same. It caused me to reflect on my own Twitter activity. 1. @ misslacey123 : Lacey is the one who got me on Twitter. Remind yourself.

What's an Email Address Worth?

Fundraising 123

Don't fall into the trap of counting only the first donation. And we should. The yellow cells are input (variable) cells. Environmental $2.59

Guest post: It’s your nonprofit’s anniversary? Who cares…

ImpactMax

The second gathering was in the fall. Rick Schwartz. Another great guest post by Rick Schwartz. Think about it. Your staff? Your board? So what?&#

Where is the Nonprofit "Apprentice"?

GenerationYGive

I even bet we'd get lots of corporate sponsors falling all over themselves to get featured as the "proud sponsor" of whatever task at hand.

How nonprofits can succeed in the new sustainability paradigm: 6 big lessons from social media

ImpactMax

flickr/askpang. Many nonprofits are in crisis mode these days. The current situation may not be so much a crisis as a paradigm shift. Web 2.0

Nonprofit branding and the role of organizational culture

ImpactMax

Take responsibility for what goes wrong or falls short. flickr/onlinewoman. Be sure to check out some of their insights in the links below.

When Will The "Twitter" of Mobile Payments Hit Mainstream?

GenerationYGive

A colleague recently forwarded me an article from MediaPost about a new study from Pew about the role of mobile web in people’s “digital lives.”

Collaborators, get ready to ride the Wave

ImpactMax

I’m taking a bit of a vacation this week, but I wanted to follow up my last post on collaboration tools with this video from Google about the Wave –rumored to be out this fall. Really, take the time to watch it. It’s pretty mind-boggling…in a good way.