I’m Dead, Since 2003

The Agitator

Yesterday’s post, When To Give Up On A Donor , kicked off a good discussion of how to approach lapsed donors. And I want to preview … Roger has written a spectacularly thorough post on that subject which we’ve scheduled for Monday. It’s an entire mini-course with a treasure of pertinent links. A post you’ll want to study and archive. It’s heavy lifting.

Sustainable Charity

Cause Related Marketing

Back in 2003 I was working for a company that was considering a relationship with Dr. Laura, the no-nonsense radio show host famous for kicking her listeners in the pants.

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How to Increase Fundraising Revenue by 68% by Simply Mimicking Your Donors

iMarketSmart

2003). I love studies about waiters and restaurants. If you’ve been reading my blog for a while you know that I truly think great waiters would make great fundraisers. The best ones know that mimicking their customers is a powerful way to increase their earnings.

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A list of some humongous bequests that should get your planned giving team psyched up for only 3 seconds!

iMarketSmart

Kroc to National Public Radio in 2003 [10]. I give you permission to read this list but only if you’ll count to three afterward. Let it sink in. Then DELETE IT! Forget about it. Because your organization will probably never get a gift as large as any of these.

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7 Data Points That Prove ‘Fundraising Climate Change’ Is Real And Happening Now

iMarketSmart

Some researchers began studying this back in 2003 finding that nonprofit mergers were partially to blame. What’s in a name? In my book (titled Engagement Fundraising ) I briefly described the changes affecting nonprofits and their fundraising staff.

Has Generosity Peaked?

The Agitator

Whereas 68% of families gave in 2003, only 56% did so in 2015. Call me Chicken Little, but I’m afraid. And maybe you should be too. For over 15 years the Lilly Family School of Philanthropy (Indiana University) has tracked the giving of nearly 10,000 families and individuals in the US. Their newly released data is here — Generosity for Life. The bad news is that American generosity seems to have peaked … in fact, it did so in 2005, when average giving was $1,024.

3 Simple Fundraising Metrics for Nonprofits (and How to Calculate Them)

iMarketSmart

Back in 2003 the AFP FEP (Fundraising Effectiveness Project) published a “ Glossary of Terms ” for its members and the public. Google search “fundraising metrics” and you’ll find plenty of blog posts and articles. In fact, you’ll come across too many.

3 Quick Tips to Maximize Your Fundraising Efforts

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Since its inception in 2003, eBay Giving Works has been the driving force behind nonprofit fundraising on eBay. Nonprofits can benefit from many types of donations, gifts, and support from their community- particularly in the new year.

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Is Populist Fundraising for You?

iMarketSmart

While your organization cannot spam people, politicians conveniently wrote themselves out of the 2003 CAN-SPAM Act citing political speech as a demonstration of free speech protected under our Constitution.

Obama 198

A list of some humongous bequests that should get your planned giving team psyched up for only 3 seconds!

iMarketSmart

Kroc to National Public Radio in 2003 [10]. I give you permission to read this list but only if you’ll count to three afterwards. Let it sink in. Then DELETE IT! Forget about it. Because your organization will probably never get a gift as large as any of these.

Team 163

Ep195: Why Cause Marketing Forum is Rebranding to Engage for Good

Selfish Giving

How cause marketing has evolved since the forum launched in 2003. Today on CauseTalk Radio , Megan and I talk to David Hessekiel , the founder and president of Cause Marketing Forum Inc. which recently changed its name to Engage for Good !

Forum 56

Year-end Giving Snapshot: The Generous Procrastinator

Fundraising 123

Our observations and recommendations below are based on donations through Network for Good's giving system from mid-November through December 31 in the last five years (2003 through 2007).

I must sound like a broken record but here’s more nonprofit data that will inspire you to focus more on major donors

iMarketSmart

Here’s what they determined: Itemized charitable donations increased +104% between 2003 and 2013 (10 years) from households with earnings of at least $10 million/year.

Tubbs Reports the Results of its Romp to Stomp Cause Marketing Event

Cause Related Marketing

Since 2003, Romp to Stomp has raised more than $2.5 Tubbs, which makes snowshoes, recently announced the result of its 11th annual cause marketing event called Romp to Stomp, which benefits breast cancer charities in the United States and Canada. This post is part of an occasional series when I announce the results of cause marketing efforts that I have posted on in the past. You can read that post here. For the 2012-13, Romp to Stomp generated $369, 203 for Susan G.

#SOCIALNETWORKS: LinkedIn’s Value As Networking Platform Far Bigger Than Mere Numbers

Non Profit Marketing 360

The platform was launched in May 2003, and currently has about 161 million members. Whether they put skin in the game or not, everyone has been watching the Facebook IPO for the last week or so.

Hidden Canadian Government Gems

Public Sector Marketing 2.0

I just found a 2003 Yamaha ATV with a starting bid of $100. I’ve mentioned this before and I’ll mention it again, certain government departments are full of great hidden online products/tools that few people know of.

Email Rules to Live By

A Small Change

The law governing mass emailing is often referred to as CAN-SPAM Act of 2003. Many fundraisers are fuzzy on the rules of email solicitations. Nonprofits seem to receive a little grace with people regarding how we use and reuse our email lists. But that doesn’t mean we shouldn’t know the rules. By following the rules, you can make sure that your email blasts do not start to become SPAM and that you can build trust and accountability with your donors.

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Need Some Online Fundraising Ideas?

Kivi's Nonprofit Communications Blog

million gifts to 66,470 different nonprofits between 2003 and 2009: Even small upgrades to the donor experience make a measurable difference in online giving.

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Social Media "Pioneers" Tell Why

Diva Marketing Blog

Des Walsh, Business Coach - In 2003, there was a convergence of my enthusisam for networking, my keen interest in communication technology (for communication''s sake, not so much for the technology itself) and my then new involvement in coaching. We came, we saw, we kicked its ass.

Building Trust in the Sector: How & Why to Make Your Nonprofit More Transparent

Fundraising 123

Dan joined GuideStar in 2003 and today heads the team that manages GuideStar's relationships with the individual nonprofits that make up the GuideStar database. "Transparency" has been a buzzword in the nonprofit sector for more than a decade. It refers to openness, communication and accountability. How transparent is your organization? How easily can interested people find your programmatic and financial information?

Trust 100

Five Steps to Nonprofit Messaging Success

Getting Attention

They launched a radical new prevention approach in 2003, supported by a powerful message. I’m thrilled to welcome back guest blogger, Rebecca Leet, who helps nonprofits sharpen their goals and connect with the people who can achieve them.

Logo Trends: How Does Yours Stack Up?

Kivi's Nonprofit Communications Blog

For more on the 2011 logo trends (and to access the annual archive dating back to 2003), visit logolounge.com and learn why mortar & pestles, the letter “O”, and the color brown were also popular logo trends this past year. Julia Reich.

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100 New Donors by December 3rd

Fundraising Coach

Other Possibly Related posts: Extreme Fundraising Special Edition—December 29, 2003. It’s September! How are your fundraising goals going? Could you use 100 new donors by December 3rd? I know that sounds like “hype” that a snake oil salesman would use.

#SM4NP: ‘Kony 2012? Still Stirs Engagement, Controversy, And Embarrassment

Non Profit Marketing 360

“Kony 2012 is a recycling of almost a decade old footage of film taken by film makers in northern Uganda in 2003″ said 70 year-old Tony Ojol, a respected elder in northern Uganda. Director's breakdown raises further questions.

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#Tech: New Book Argues For New Education To Prepare New Economy

Non Profit Marketing 360

Professor Davidson first made a splash outside academia in 2003, when she convinced Duke University to give each incoming freshman a free iPod and to encourage faculty to find ways to integrate it in their curricula. Technology IS the classroom.

Social Cognitive Theory for Social Marketing Research and Practice

Social Marketing and Social Change

Hornik & Yanovitsky (2003) argue that designing interventions and evaluations of complex interventions such as social marketing are extremely difficult without a theory of change to guide what variables to measure/change and how to attribute success to the intervention. 2003).

Service-Dominant Logic and Social Marketing

Social Marketing and Social Change

Some social marketers have examined these same concerns for our field and come to similar conclusions (Hastings, 2003; Lefebvre, 2007; Marques & Domegan, 2011; Peattie & Peattie, 2003). 2003). 2003). Is it time for more of us to loosen our grip on the 4Ps of the marketing mix as a necessary ingredient or benchmark for social marketing programs?

The power of naming: Clarify and frame your work

ImpactMax

the 2003 “Clear Skies Initiative“,” which weakened the Clean Air Act and required fewer reductions in air pollution). flickr/THEfunkyman. A week ago there was a piece in the NYT magazine about Frank Luntz, issue framer for the Republicans. You know him even if you don’t know him.

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Email client market share

DonorDigital

Outlook 2003 and earlier – 34%. Here at Donordigital, we obsess about “email clients,&# which are the various software tools that people use to read the email they receive.

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Where's the Social Media in this Youth Targeted Cause Marketing Effort?

Cause Related Marketing

We’ve taken the same DNA of direct selling that has always been a part of Avon’s history and applied it to the digital world for our Mark reps to reach their customers,” said Claudia Poccia, president of Mark at Avon, which introduced the brand in 2003. The direct sales business… think Amway, Avon, and Shaklee… has a demographics problem, namely attracting the next generation of sales reps.

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Cause Marketing Challenge: The Boston Common

Selfish Giving

Would you position the Boston Common as a national landmark similar to the Adams National Historical Park that Columbo Yogurt raised $100,000 for in 2003 ? Dating from 1634, the Boston Common is one of the oldest city parks in the country.

Social Cognitive Theory for Social Marketing Research and Practice

Social Marketing and Social Change

Hornik & Yanovitsky (2003) argue that designing interventions and evaluations of complex interventions such as social marketing are extremely difficult without a theory of change to guide what variables to measure/change and how to attribute success to the intervention. 2003).

#Interview: Syam Buradagunta, Blogger & Co-Founder of Blue Sky Collaborative

Non Profit Marketing 360

Syam and his co-founders worked in nonprofits before starting their firm in 2003.

Newsletter: 10 Commandments of Cause Marketing ?? ; Podcasting is the New Blogging ; Companies to the Rescue

Selfish Giving

David Hessekiel at Engage for Good updated Kurt Aschermann's 10 Commandments of Cause-Related Marketing , which he released in 2003. I think we can all agree that it's been one heck of a year! Massive hurricanes, the #MeToo movement, celebrity suicides, school shootings. Crazy, right? ??

Grassroots Cause Marketing from Volvo

Cause Related Marketing

She won it in 2003. Buy a virtual glass of lemonade from Lemonadestandforlife.com , sponsored by Volvo, and the money goes to Alex’s Lemonade Stand Foundation to support families who must travel for their child’s cancer treatments.

Discount Retailer Keeps it Simple & Profitable with Pinups

Selfish Giving

You can read all about how a delivery of 40,000 pounds of frozen chicken in 2003 turned into one of the most successful corporate partnerships in our history here.

Macromarketing and Social Change

Social Marketing and Social Change

2003; Easterly, 2006). 2003). "Most social marketing programs occur within a micromarketing environment. That is most, if not all, attention is given to understanding and influencing people through the actions of producers - the organizations that fund, create, and implement social change programs.

Going Deep for Insight

Social Marketing and Social Change

People can be “injected” with messages and will interpret and respond to these messages as marketers intend (Zaltman, 2003, p. The key points he makes are (from Zaltman, 2003, pp. 2003). “ We slipped from our obligation to know what consumers are thinking.

[Guest Post] 9 Shocking Stats that Should Convince Your Church to Start Using Mobile Giving Today

Fundraising Coach

billion in 2012 — less than half the number of checks that were paid in 2003. Today I am pleased to introduce you to Tithe.ly and Dean Sweetman. Many of you know, I've pastored a church for years. We were early adopters of online giving because I knew people should be able to give when they were doing bills at home if they wanted. I wish there had been an app like Tithe.ly! In this post, Dean shares why your church should move into mobile giving. He knows.

Social Cognitive Theory for Social Marketing Research and Practice

Social Marketing and Social Change

Hornik & Yanovitsky (2003) argue that designing interventions and evaluations of complex interventions such as social marketing are extremely difficult without a theory of change to guide what variables to measure/change and how to attribute success to the intervention. 2003).

Hire, Train and Retain Gen Yers Now!

GenerationYGive

On the cost-effective part, there are loads of us who decided to go to business school, or law school, or some other graduate school during the last downturn, right around 2003. As a freshman in college, I watched seniors get picked up in limos and driven to "interviews" where they were offered double digit signing bonuses, corporate credit cards, and all kinds of other "perks." This was at the height of the dotcom bubble.

Stories From Smaller Nonprofits ~ Bags of Hope Project

Diva Marketing Blog

As a 2003 graduate of the FBI Citizens Academy program, I got to learn a great deal more about the role of the Federal Bureau of Investigation (FBI), and about the work they are doing in our community. I am excited to bring back Diva Marketing's Holiday For Small Nonprofits Series.

Exceptional Results From Exceptional Expenses

The Agitator

This is a “what happens if my 2003 Saturn Ion chooses to give up the ghost today” contingency fund that we can dip into. The old saw was that nobody ever got fired for buying IBM. Being part of the herd is a safe, comfortable place to be.