Trending Articles

7 Planning Steps for a Short Annual Report

Kivi's Nonprofit Communications Blog

One of the beautiful things about a short annual report (think 2-4 pager, infographic or video) is that you don’t have to spend nearly as much time creating the thing. But there is a catch. . . You have to spend more time planning it.

A challenge for the fundraisers of the world…

iMarketSmart

Fundraisers have more competitors now than ever before. Your competition is global. They are everywhere because the Internet has made it easy to become a competitor. Some work from their kitchen tables and others from corporate offices. Scary, isn’t it? You are substitutable. The growth in competition makes your organization exponentially more substitutable. Donors now have more information conveniently available at their fingertips.

Trending Sources

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

#GivingTuesday is less than one month away! On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based based nonprofits. Also on #GivingTuesday, Facebook is waiving all fees for donations made on Facebook.

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Why you should stop looking for fundraising silver bullets and unicorns.

iMarketSmart

Many marketers/fundraisers desperately hope to find silver bullets or unicorns. They become enamored by shiny objects that are easy to employ. Usually, these technologies and tactics focus on the top of the funnel, generating awareness or (at best) interest.

Does 6% Decline In 2017 Giving Thru Mid-Year Spell Year-End Trouble?

The Agitator

The Fundraising Effectiveness Project recently released its Quarterly Fundraising Report covering the first half of 2017. It shows a drop in US giving of 6% below 2016’s mid-year level. Should we worry? Perhaps.

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Stop Telling Your Donors Who They Are

The Agitator

I fear that most nonprofits will fail to heed the alarm bells sounded in the Vital Signs study we reported on earlier this week. Dramatically increased competition in a time of declining numbers of donors — 23.6% more organizations chasing 7% fewer donors.

Ep238: KIND Invests $20M in Empatico to #SparkEmpathy

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to George Khalaf , Executive Director, Empatico. Empatico is a $20 million initiative from The KIND Foundation , started by KIND Snacks , to broaden kids' world views through meaningful interactions with peers across the globe.

How to Coordinate an Army of Nonprofit Social Media Ambassadors on #GivingTuesday (and beyond)

J Campbell Social Marketing

It’s hard to believe, but #GivingTuesday , the international day of giving back, is just 22 days away! If you are planning on leveraging the social media power of that day to ask for donations, you probably know that you can’t do it alone.

Are You Skipping Thanksgiving Too?

Kivi's Nonprofit Communications Blog

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

Have you ever had one of these horrible bosses?

iMarketSmart

According to Toni Coleman, interim editor in chief of CASE’s CURRENTS Magazine, there are 4 types of horrible bosses : The micromanager. The disinterested boss. The bully. The abuser. Have you worked for one of them? If so, please share your story in the comments section below. Or, for tips on how to be a better manager, check out Toni’s article here. Related Posts: >>What’s missing from most nonprofit mission statements? >>3

More On 2nd Gifts – Part 1

The Agitator

Tom’s post Why Are 2 nd Gifts Made triggered a number of valuable comments from readers. In turn, I want to devote two posts to digging into the critical subject of Second Gifts in greater detail; going beyond the basic “how to” advice from Jeff Brooks and John Haydon reported in Tom’s post.

Giving Tuesday #Inspo: 14 Donation Pages That Know What They’re Doing

EveryAction

Kicking off with #GivingTuesday, year-end fundraising season will be in full swing. This busy time is marked with nonprofits around the world striving for new and exciting ways to engage with potential donors. You need to launch your campaign , test your email deliverability , craft your message , and more. But one of the easiest things you can check off your to-do list is perfecting your donation page. The reality is, an organization’s donation page is often its own greatest enemy.

Newman's Own Foundation $500k Holiday Challenge Invite

CrowdRise

With #GivingTuesday and the holidays fast approaching, we wanted to make sure our nonprofit partners, and really all nonprofits were aware of a great opportunity available to them from Newman’s Own Foundation and CrowdRise. Here’s the invite: Fundraising Marketing

WEIGH IN, NONPROFITS: Do You LOVE or HATE Twitter’s New 280 Character Count?

Kivi's Nonprofit Communications Blog

I’ll be honest. My first reaction to Twitter doubling its character count – from 140 to 280 – made me all: via GIPHY. I’m not alone: Twitter users herald new character limits with 280-character howls of despair . We all have 280 characters?

You’ve got leads (identified major donor prospects) but are they ‘outreach-ready’?

iMarketSmart

People and vendors in our sector talk a lot about identifying donors, but getting them ready to meet with you is a different story. The problem is that most donors simply aren’t ready to talk to you yet. This post was inspired by a horrible meeting. Last week, I met with the Vice President of University Relations at one of the biggest schools in the country. During our chat, I told her that most ‘identified’ major and planned gift prospects need to be cultivated before outreach.

More On Second Gifts — Part 2

The Agitator

Thank heavens I didn’t promise you a light and easy read on this subject of Second Gifts.

Ep240: Zillow Aims to Evict Housing Worries with 'The Home Project'

Selfish Giving

Your Appeal is the First Step

Ann Green

I imagine many of you are beyond busy working on your year-end appeal, but if you think you can take a deep breath and relax once the letters have gone out, you can’t. Your appeal is only the first step.

Coming Soon: The CALM not BUSY Book Club

Kivi's Nonprofit Communications Blog

In just a couple of weeks, my new book, CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results will be released.

5 interesting videos that promote legacy giving

iMarketSmart

Here are 5 videos for promoting legacy giving. According to LegacyVoice these 5 are the best. I’m not so sure about that. But I do applaud the efforts. What do you think? Do you agree with their selections and think they are the best ? Related Posts: >>3 easy ways to make a video that will inspire legacy or major gifts. >>Why Why you should add video to your website. LIKE THIS BLOG POST? LEAVE YOUR COMMENTS BELOW AND/OR SHARE IT WITH YOUR PEERS!

Flying Blind Fundraising

The Agitator

In Make It About Me and More…About Me , Tom and I emphasize the importance of ‘donor identity’ in answering fundraising’s most critically important question: “Why does this donor give?” ” First, let me begin with the following important side note…. As intuitively appealing as it might seem, we can’t get the answer to ‘why’ by simply asking the donor “Why?”.

One week, two excellent events: #CbocSocial and #FWD50

Public Sector Marketing 2.0

This post features my key takeaways and notes from two events I attended earlier this month here in Ottawa. 1- Public Sector Social Media (#cbocsocial) – “ Where Canada’s social media leaders gather to discuss the most effective strategies for the most powerful media.”

How to develop more collective power at work

Wild Woman Fundraising

Do you ever wish you had a more stable nonprofit job? With better wages? Better benefits and more vacation time? But… what can you do, right? Well, what if there WERE something you could do to develop more collective power at work?

What Will You Do Less of in 2018?

Kivi's Nonprofit Communications Blog

We’re asking that question in the 2018 Nonprofit Communications Trends Survey. So far, here’s the word cloud of answers from nearly 300 communications pros. See the trend?

Why you need to know the difference between your donor’s implicit vs. explicit needs

iMarketSmart

Too often fundraisers make assumptions about what donors want. Usually, this is driven by top leaders or board members. They decide, for instance, that it would be great to close more retained life estate gifts. So they instruct their staff to go out there and market them.

Why Are 2nd Gifts Made?

The Agitator

A couple of blog items floated across my screen the past few days regarding how to “Wow” that first-time giver and get the all-important second gift (e.g., Jeff Brooks here ). It seems the conventional fundraising wisdom is that you have zero chance of getting a third gift and building a donor relationship unless you get a second gift. I think that wisdom has been handed down ever since it was discovered that 3 followed 2. [I

Ready for Year-End? Here Are 10 Easy Things You Can Do to Raise More Money

EveryAction

We won't waste your time with a lengthy intro. With #GivingTuesday and Year-End fundraising rapidly approaching, we'll get straight to the point. Below are some quick and easy things you can do to raise more money. Go on, crush your fundraising goals! Say Thanks.

Universal Basic Income and Decent Work

Wild Woman Fundraising

“ Not everything that is faced can be changed, but nothing can be changed until it is faced. ” -James Baldwin. Normally I like to talk about you making a higher salary , the Fight for 15 , and other ideas to help you empower yourself in your career.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Cosmos. Orange Beach, AL. Good Friday to you all and a special “Hello and thank you” to all you veterans out there! Please join me for some refreshing Mixed Links… If you’ve taken our Annual Nonprofit Communications Trends Survey, thank you!!

Where are you spending your marketing dollars?

iMarketSmart

If your organization has 10,000 active donors, it’s very likely they’ll be categorized as follows: A small number will generate 80-90 percent of the revenue. Mid-level donors will have a lot of potential for major giving.

A Radical Fundraising Idea

The Agitator

FIRST… A REMINDER : Learn more about 2017 US giving trends. On Thursday, November 16 at 1:00pm EST two experts from the Fundraising Effectiveness Project will hold a Free Webinar about revenue and donor retention in 2017. Join Ben Mille r of DonorTrends and Jon Bidermann of Donor Perfect for this 30 minute session. REGISTER FREE RIGHT HERE.

Are You Thankful for Your Donors?

Ann Green

Thanksgiving is coming up and it’s a time of year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? Sometimes it doesn’t seem that way.

Going Deeper

Wild Woman Fundraising

Are you frustrated right now? Maybe you’re writing your annual report or appeal letter, but you’re stuck. Or maybe you’re wondering how to connect with a donor and you just can’t seem to get through to them? What could we do to connect better with our donors? How can we help donors feel more connected with us? How do we help them see we don’t just see them as a dollar sign, but someone who is truly a partner in our missions?

Burning Questions Nonprofit Communications Pros Have

Kivi's Nonprofit Communications Blog

Do you want to know the answers to these questions: How effective do nonprofit communicators feel on specific goals like community engagement, brand and reputation management, and supporting major donor fundraising?