| |  Social Media | 3259 articles |
| Page 1 of 33 | Previous | Next | PUBLIC SECTOR MARKETING 2.0 MAY 2, 2012 Social Media Defined while back I wrote a post clarifying the meaning of the word “marketing ” and corresponding terms such as social marketing, social media marketing, and social media engagement. Social Media [noun] : Internet based applications that build on the ideological and technological foundations of web 2.0, MORE >> | PUBLIC SECTOR MARKETING 2.0 JUNE 7, 2012 Confusion Surrounding Social Media Monitoring Here are some verbatim responses I often get when asking public servants the following question: “Have you ever monitored social media while at work?” If you have allocated resources for social media monitoring, 20% of them should go to the tool and 80% on human analysis. Web Trends, etc…). MORE >> | RECENT POSTS MAY 20, 2013 | A. FINE BLOG
Can We Prove We’re More Generous Online? MAY 15, 2013 | THE AGITATOR
To Hell With Facts MAY 15, 2013 | SOCIAL MEDIA BIRD BRAIN
Five Tools for Your Social Media Intern MAY 14, 2013 | THE AGITATOR
Agitator Editors Nailed As Chauvanist Male Pigs MAY 14, 2013 | DON AKCHIN BLOG
Where Major Donors Are Trending (And How You Can Respond) MAY 13, 2013 | SEA CHANGE STRATEGIES
we are all characters — meet some great ones | | | | |
| PUBLIC SECTOR MARKETING 2.0 MAY 28, 2011 A quick note on social media governance There are some general best practices and trends that I’m noticing are emerging in modern “social” organizations. Here are some governance recommendations based on these “best practices”: Social media strategy should fall under the portfolio of marketing , communications or equivalent. Nobody “owns” it. MORE >> | PUBLIC SECTOR MARKETING 2.0 NOVEMBER 23, 2012 Writing a strategic social media engagement plan I often get asked how I structure my actual written strategic social media engagement plans when working with a public sector or non-profit organization. Now for those of you wanting me to cut to the chase and actually provide you with a recent outline of one of my Strategic Social Media Engagement Plans, I have done so below. MORE >> | KIVI'S NONPROFIT COMMUNICATIONS BLOG NOVEMBER 10, 2011  Seniors and Social Media? Longview Says Yes! Think because your organization caters to seniors, you don’t need social media? Kerry Barnes and Frances. Think again! Kerry A. MORE >> | GETTING ATTENTION JANUARY 25, 2012  Strengthen Your Nonprofit Social Media Impact Why not resolve to improve your social media efforts? Create a Social Media Policy. Define Your Voice. MORE >> | | | | | | | |
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PUBLIC SECTOR MARKETING 2.0 | THURSDAY, NOVEMBER 25, 2010 Understanding Social Media
I have added a new first step to my strategic social media engagement process. It involves educating key senior stakeholders within your organization as to what social media actually consists of. It is therefore crucial to have their buy-in on at least the following points: Social media is not a fad, it’s a reality. MORE >> -
GETTING ATTENTION | TUESDAY, MAY 22, 2012  Get Past Paralysis:101 Social Media Tactics for Nonprofits
( Watch author interview video : Social media experts Melanie Mathos and Chad Norman share their recommendations to power your social media activities, especially useful for small- and medium-sized organizations.). Keeping up with the evolving social media landscape. Tying tactics back to strategy. MORE >> -
PUBLIC SECTOR MARKETING 2.0 | THURSDAY, NOVEMBER 17, 2011  Segmenting Audiences for Social Media Engagement
What I usually tend to do with this when choosing an audience for social media engagement initiatives, it to focus on the online creators and critics of the original target audience. Because they tend to: Make the social content consumed by others (write blogs, upload video, music or text). do the same rules apply? MORE >> -
SOCIAL MARKETING AND SOCIAL CHANGE | FRIDAY, FEBRUARY 11, 2011  5 Fictions About Social Media for Public Health and Healthcare
“We can reach and change the behavior of our target audience through social networking sites like Facebook and Twitter.” This sentence captures the prevailing sentiment I find whenever two or more public health people gather to discuss their interest in social media and using it to advance public health goals. Fiction #1. and B. MORE >> -
GETTING ATTENTION | TUESDAY, APRIL 21, 2009 Social Media Crash Course in 25 Minutes (Podcast)
Click here to listen now or download for later listening (Right click on a PC or cntrl click on a Mac, and "save file as" to your Desktop) : I had the pleasure of interviewing Dave Evans, author of Social Media Marketing: An Hour a Day, for a social media intensive I taught recently at the Academy for Nonprofit Excellence. MORE >>
- Using Social Media in Fundraising KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, SEPTEMBER 18, 2012
- Social Media Is Not a Marketing Strategy SOCIALBUTTERFLY | SUNDAY, NOVEMBER 20, 2011
- Social Media Is Not a Marketing Strategy SOCIALBUTTERFLY | SUNDAY, NOVEMBER 20, 2011
- Think Conversation, Not Megaphone, for Social Media Success (NTEN Case Study) GETTING ATTENTION | THURSDAY, SEPTEMBER 1, 2011
- 1 good example of nonprofit social media GET FULLY FUNDED | WEDNESDAY, JANUARY 26, 2011
- Social Media Road Map—Book Giveaway GETTING ATTENTION | WEDNESDAY, JUNE 27, 2012
- Social Media Classes for Nonprofits: Seattle A SMALL CHANGE | THURSDAY, SEPTEMBER 3, 2009
- 7 Ways to Use Social Media for Social Good GETTING ATTENTION | WEDNESDAY, JUNE 29, 2011
- Seven Ways Social Media Improves Accountability KIVI'S NONPROFIT COMMUNICATIONS BLOG | FRIDAY, NOVEMBER 11, 2011
- How Social Media and Fundraising Fit Together KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, AUGUST 13, 2012
- 21 Social Media Tips for Nonprofits from Top Experts FUNDRAISING COACH | MONDAY, MAY 6, 2013
- Rough Draft of a Nonprofit Social Media Policy KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, MAY 3, 2010
- How to Knit a Social Media Sweater SOCIAL MEDIA BIRD BRAIN | MONDAY, NOVEMBER 8, 2010
- Call for Submissions: Healthcare Social Media Review #21 SOCIALBUTTERFLY | TUESDAY, JANUARY 8, 2013
- #INTERVIEW: Debra Askanase, Socialbrite.org Strategist, Offers Useful Advice To Nonprofits Using Social Media NON PROFIT MARKETING 360 | THURSDAY, MAY 10, 2012
- Who Is on Social Media? KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, FEBRUARY 21, 2013
- Health Care Social Media Review #21: Social Media Taps Digital Health SOCIALBUTTERFLY | THURSDAY, JANUARY 17, 2013
- Don't Fall for Social Media Pickup Lines DON AKCHIN BLOG | THURSDAY, JULY 28, 2011
- Six Ways Social Media Has Affected Nonprofit Newsletters KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, AUGUST 16, 2012
- Social Media Stats and Trends for Nonprofits KIVI'S NONPROFIT COMMUNICATIONS BLOG | WEDNESDAY, APRIL 18, 2012
- Social Media Planning: It’s All About Engagement A SMALL CHANGE | WEDNESDAY, SEPTEMBER 8, 2010
- Social Media and Logic Models A. FINE BLOG | WEDNESDAY, MAY 16, 2012
- Call for Submissions: Health Care Social Media Review #14 SOCIALBUTTERFLY | WEDNESDAY, OCTOBER 10, 2012
- Getting It Right (and Wrong) in Social Media: Current Business Practices SOCIAL MARKETING AND SOCIAL CHANGE | TUESDAY, DECEMBER 20, 2011
- Social Media Strategy: Add Value DON AKCHIN BLOG | WEDNESDAY, JANUARY 9, 2013
- The Social Media ROI Argument: Fighting Back With a Simple Survey GETTING ATTENTION | MONDAY, JUNE 6, 2011
- Social Media and Public Sector Policy Dilemmas PUBLIC SECTOR MARKETING 2.0 | TUESDAY, AUGUST 31, 2010
- Can Niche Social Media Be Far Behind? DON AKCHIN BLOG | WEDNESDAY, OCTOBER 3, 2012
- Social Media Academy Graduation A. FINE BLOG | THURSDAY, SEPTEMBER 22, 2011
- Social Media Experts, Gurus, Consultants & Strategists PUBLIC SECTOR MARKETING 2.0 | TUESDAY, MARCH 9, 2010
- Does Social Media Really Motivate Supporters? New Report KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, MARCH 26, 2013
- Integrating Your Website, Email Newsletter and Social Media Sites KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, JANUARY 26, 2010
- Five Tools for Your Social Media Intern SOCIAL MEDIA BIRD BRAIN | WEDNESDAY, MAY 15, 2013
- There’s More to Nonprofit Marketing than Social Media GETTING ATTENTION | MONDAY, OCTOBER 11, 2010
- Setting Up a Social Media Listening Dashboard KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, APRIL 25, 2011
- Key Findings on Nonprofit Social Media, Email and Online Fundraising FUNDRAISING 123 | THURSDAY, MARCH 28, 2013
- “Social Media At Work” Video for Canadian Public Servants PUBLIC SECTOR MARKETING 2.0 | TUESDAY, AUGUST 21, 2012
- Tips for Giving Social Media Projects to Interns KIVI'S NONPROFIT COMMUNICATIONS BLOG | TUESDAY, JANUARY 27, 2009
- Are you following this interesting little debate on Nonprofit Social Media? WILD WOMAN FUNDRAISING | WEDNESDAY, SEPTEMBER 12, 2012
- How to measure ROI of social media? Book Review: Measuring The Networked Nonprofit WILD WOMAN FUNDRAISING | TUESDAY, DECEMBER 4, 2012
- Setting Standards for Social Media Measurement SOCIAL MARKETING AND SOCIAL CHANGE | FRIDAY, SEPTEMBER 7, 2012
- Text to Give Pricing & Costs A SMALL CHANGE | WEDNESDAY, AUGUST 11, 2010
- Do you work for a nonprofit hospital? How are you doing social media? WILD WOMAN FUNDRAISING | THURSDAY, APRIL 28, 2011
- NYC School Social Media Guidelines A. FINE BLOG | THURSDAY, MAY 3, 2012
- Social Media Strategy: Add Value NON PROFIT MARKETING 360 | WEDNESDAY, JANUARY 9, 2013
- Social Media Q & A KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, JANUARY 20, 2011
- INSPIRATION: Social Media Campaigns That Work DON AKCHIN BLOG | MONDAY, JULY 4, 2011
- Top mobile social media apps for nonprofits IMPACTMAX | THURSDAY, NOVEMBER 10, 2011
- BC Social Media Engagement Learning Centre PUBLIC SECTOR MARKETING 2.0 | TUESDAY, JUNE 14, 2011
- Social Media Storytelling for Nonprofits FUNDRAISING 123 | MONDAY, MAY 6, 2013
- State of Social Media Monitoring Survey PUBLIC SECTOR MARKETING 2.0 | THURSDAY, JULY 21, 2011
- eBook - Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy DIVA MARKETING BLOG | MONDAY, MAY 17, 2010
- Health Care Social Media Review #14: Health Literacy Gems and Treasures SOCIALBUTTERFLY | WEDNESDAY, OCTOBER 17, 2012
- All Hat, No Cattle in Social Media SOCIAL MEDIA BIRD BRAIN | TUESDAY, FEBRUARY 7, 2012
- Social Media Etiquette A SMALL CHANGE | WEDNESDAY, FEBRUARY 17, 2010
- Join the Social Media for Global Health Working Group SOCIALBUTTERFLY | THURSDAY, DECEMBER 27, 2012
- Transitioning Direct Mail Donors to Social Media A. FINE BLOG | TUESDAY, NOVEMBER 2, 2010
- 2009 Social Media User Segments PUBLIC SECTOR MARKETING 2.0 | MONDAY, FEBRUARY 1, 2010
- Big Bird Soars to Social Media Victory DON AKCHIN BLOG | SATURDAY, NOVEMBER 3, 2012
- The Inconvenient Truth of Social Media A. FINE BLOG | WEDNESDAY, NOVEMBER 4, 2009
- How To Measure Social Media NON PROFIT MARKETING 360 | SUNDAY, MARCH 4, 2012
- Poorly written “social media” RFP’s PUBLIC SECTOR MARKETING 2.0 | THURSDAY, JUNE 24, 2010
- Is Less More in Social Media? KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, JANUARY 24, 2013
- Don’t Fall for Social Media Pickup Lines NON PROFIT MARKETING 360 | MONDAY, JULY 25, 2011
- Social Media Make Inroads in All Age Groups DON AKCHIN BLOG | TUESDAY, MARCH 5, 2013
- No (Social Media) Soup for You! MARKETING FOR NONPROFITS | FRIDAY, JULY 16, 2010
- Geolocation: The Latest Phase in Social Media DON AKCHIN BLOG | WEDNESDAY, MAY 12, 2010
- My First Ever Roundup - Social Media for Your Small Nonprofit SOCIAL MEDIA BIRD BRAIN | THURSDAY, MAY 5, 2011
- Social Media News Roundup NON PROFIT MARKETING 360 | TUESDAY, DECEMBER 6, 2011
- Useful Marketing Questions from the Social Media Bible WILD WOMAN FUNDRAISING | WEDNESDAY, JUNE 9, 2010
- Why You Should Use Social Media to Sell Cause Marketing SELFISH GIVING | WEDNESDAY, JUNE 8, 2011
- Measuring Social Media A. FINE BLOG | TUESDAY, SEPTEMBER 7, 2010
- 44 Social Media Books for 2009-2010 Plus One DIVA MARKETING BLOG | FRIDAY, MAY 8, 2009
- Social Media: Winds of Change DIVA MARKETING BLOG | MONDAY, JANUARY 30, 2012
- The Top 10 Social Media Papers of 2012 SOCIAL MARKETING AND SOCIAL CHANGE | THURSDAY, DECEMBER 20, 2012
- Social Media Crisis Communications for Nonprofits KIVI'S NONPROFIT COMMUNICATIONS BLOG | MONDAY, SEPTEMBER 17, 2012
- Social Media Changes The Branding Game DIVA MARKETING BLOG | MONDAY, AUGUST 29, 2011
- Freebie: Social Media Cheatsheet KIVI'S NONPROFIT COMMUNICATIONS BLOG | THURSDAY, DECEMBER 27, 2012
- AARP Shows How to Reach Boomers with Social Media DON AKCHIN BLOG | WEDNESDAY, FEBRUARY 6, 2013
- 9 reasons to QUIT SOCIAL MEDIA from Erik Graf IMARKETSMART | THURSDAY, AUGUST 9, 2012
- Women, Social Media and Influence A. FINE BLOG | FRIDAY, DECEMBER 4, 2009
- Activating 20th Century Cause Marketing via 21st Century Social Media CAUSE RELATED MARKETING | FRIDAY, MARCH 15, 2013
- Getting Started with Social Media FUNDRAISING COACH | WEDNESDAY, SEPTEMBER 8, 2010
- One social media tool that really matters NONPROFIT PR - COMMUNICATIONS WITH A PURPOSE | SUNDAY, SEPTEMBER 19, 2010
- Social Media Hybrid Marketing DIVA MARKETING BLOG | WEDNESDAY, JULY 22, 2009
- The Secret Sauce of Social Media Fundraising FUNDRAISING 123 | WEDNESDAY, JUNE 29, 2011
- Baseball & Root Balls - Social Media Free Agents & Your Small Nonprofit SOCIAL MEDIA BIRD BRAIN | THURSDAY, AUGUST 19, 2010
- Social Media Document Garage Sale – Part II PUBLIC SECTOR MARKETING 2.0 | WEDNESDAY, AUGUST 12, 2009
- 5 Key Social Media Takeaways – National Conference on Volunteering and Service (#NCVS) GETTING ATTENTION | THURSDAY, JULY 8, 2010
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