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What’s your fundraising asking style?


According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.”

The Curse of Fundraising Innumeracy

The Agitator

Lots of good stuff apparently came out of last week’s International Fundraising Conference and we’ll be reporting on some of that in the near future.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Hope you had a great week! Hubspot shared an infographic on What Successful Marketing Looks Like Today. Looking for attention on Instagram?

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The 2016 - 2017 Best Nonprofit Conferences Calendar


Today, we're excited to announce the all-new list for 2017! Bookmark it, share it, love it, and download it for Google or Outlook. Name (a-z). Focus.

Who’s On The Fundraising Revolution ‘Purge’ List?

The Agitator

There’s no question that if organizations are to thrive in a future marked by fast-moving change a substantial transformation in mindset, methods and metrics is essential. Over and over The Agitator has attempted to deal with why these changes are essential. sampling our thoughts on Mindset here. Methods here and  here.

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Turn Colleagues, Board, & Supporters into Powerful Year-End Fundraisers

Getting Attention

We’re in count down to year-end fundraising season, with its relentless pressure and never-ending to-dos. Are you banging your head against the wall yet? Joking aside, it may seem like your team’s hard work and limited resources won’t be enough. Yet you know how much you could bring in, if only…. Good news! The best part?

Once is Not Enough,and Why You Need a Multichannel Fundraising Campaign

Ann Green

If you think you can send one fundraising appeal and then wait for the donations to pour in, you’re in for a rude awakening. BEFORE YOU START.

Powerful Segmentation Ideas for Year-End Online Fundraising Campaigns

Kivi's Nonprofit Communications Blog

Are all your email subscribers the same? Of course not! Some donate. Some volunteer. Some do both. Did you hear about the new zoning proposal?”

How MarketSmart Works With Partners


People often ask me, “How does MarketSmart work with partners (allies) to help nonprofits lower costs and increase revenues?” ” It’s a good question. Many people see the link on our website about our partner program. Or, stumble upon  Phyllis’ video. And, we are not a direct response agency — anymore. Tweet this!

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Do you need help planning a #GivingTuesday campaign?

J Campbell Social Marketing

I know what’s going to happen. Right? Well, not exactly. Thousands of nonprofits have that exact same idea. million in 2014 to a whopping $116.4 million

Serious Fundraisers Take Telemarketing Seriously

The Agitator

“If there ever there were a medium where nonprofits consistently get it wrong, it’s telemarketing.” That’s the way I began the post  Ring!

Low-Cost Fundraising: 6 Innovative Ideas

Ann Green

By Kerri Moore. It’s hard to raise money and it’s more difficult if you have limited resources. An investment in your donors, that is. Used batteries.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

What time is it? Mixed Links time! EveryAction has created a  Nonprofit Donor Persona Template you can download. Want more people to find your website?

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Proof that donors want to help you get past the finish line


I’m constantly reminding people that fundraising is about facilitating and helping donors feel good ! ” Tweet this! And, guess what?

Ep186: Supermarket Chain Finds Cause Marketing Success Outside the Checkout Line

Selfish Giving

Never Miss a Show - Sign up for Email Updates. On the show, Megan, Christy and I discuss: Christy Phillips-Brown, Food Lion.

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Don’t Forget Your Mail

The Agitator

I love the mail. love checking my mailbox — a real mail box with a red flag — six days a week. Indeed I even have two mailboxes … and one is actually at a real post office! treasure my copper mailbox key. Communications Copywriting / creative Direct mail premium

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A truth about major gift fundraising

Fundraising Coach

Major gift fundraising can be a wonderful experience for donors and for the nonprofit. The results are great - both for donors and for the nonprofits.

Is Your Nonprofit Prepared for a Media Crisis?

Kivi's Nonprofit Communications Blog

The Presidential election has become — quite unfortunately — a daily case study in crisis communications. Are you prepared? and 5 p.m.

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7 things about email subject lines that will help you save the world


Firstly, email subject lines are actually headlines. So, when you have written your headline, you have spent eighty cents out of your dollar.”

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Ep187: Evite, Pledgeling Team Up to Turn Birthday Parties Into Fundraisers for Charity

Selfish Giving

Evite Donations is a free tool that turns every Evite event into an opportunity to give back. Never Miss a Show - Sign Up for Email Updates.

Fundraiser, You’re Not Alone

The Agitator

For much of the year, fundraisers can at least pretend to ourselves that our cause or charity is the the only game in town (of course our donors know better). Right! Of course that’s never true (you’ve. Breaking Out of the Status Quo Communications Copywriting / creative Integrated fundraising and marketing premium

What is GOTV Anyway? An Explainer for Non-Politicos


Not to worry! OK, so what does GOTV stand for? GOTV stands for Get Out The Vote, which is the final phase of a field campaign. When is GOTV conducted?

Nonprofit Peeps, How Was Your Day?

Kivi's Nonprofit Communications Blog

But now we need to hear from more of you, out in the field, doing your thing in order to keep this series going. Kristen Olsen. Menucha Saitowitz.

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Facebook restart?


I haven’t been much of a fan of Facebook for my business. simply prefer LinkedIn. But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company? So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again. Lesson learned!

Ep185: The Story Behind Big Lots' $50 Million Gift to Nationwide Children's Hospital

Selfish Giving

Big Lots Charity Pinup for the 2016 Program. Last fall, Big Lots mobilized its nearly 1,500 stores and raised $2.2 million!

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Does Your Fundraising Depend Upon Urgency?

The Agitator

How many people will die, be imprisoned or tortured, sleep on the street, go without water or food, be denied (something, anything) … if you don’t RESPOND TODAY ? Most fundraisers have been brought up to stress urgency, urgency, more urgency. But now we live in a constantly agitated state.

Year-End Fundraising by the Numbers [INFOGRAPHIC]

J Campbell Social Marketing

Year-end fundraising season is in full swing! So, what’s your plan for year-end fundraising? Online fundraising is hard work. You Only $199. Limited

DON’T MISS THIS: 70 Email Subject Lines Ideas for Fundraising, Advocacy and Event Deadlines

Kivi's Nonprofit Communications Blog

Want your supporters to pay more attention to deadlines? Use one of these email subject lines: a race to the finish. across the finish line. days left.

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Donor Complaints: Why it’s a bad idea to get upset with donors when they complain


No one likes to hear complaints. . But when you work for a nonprofit or a private sector business, you need to welcome complaints. Possibly so. Harsh?


Interview on how to make your year end appeals more effective

Wild Woman Fundraising

What is the best way to write fundraising appeals? Mazarine has co-founded a nonprofit and worked in fundraising roles for 10 years.

The Curse of Testing Illiteracy

The Agitator

Breaking Out of the Status Quo Direct mail Fundraising analytics / data Nonprofit management Research Uncategorized premium

The Ultimate Guide To How To Buy Best Baby Thermometer

Non Profit Marketing 360

A baby thermometer is one of the most important pieces of baby equipment that parents need to buy. In fact, many parents buy more than one.

[TOMORROW] Your Very Practical Beginner’s Guide to Online Fundraising

Kivi's Nonprofit Communications Blog

Are you tapping into the potential of online fundraising? Online revenue grew 19% in 2015 according to the M+R Benchmarks Report. Eastern (10:00 a.m.

3 real world examples of the Pareto Principle


If you know me and this blog, you know that I talk about the Pareto Principle a lot. That’s the concept developed by Vilfredo Pareto in 1906 when he determined that 80% of the land in Italy was owned by 20% of the people. He He later found that 80% of the peas in his garden came from just 20% of his pea plants. LIKE THIS BLOG POST?