Trending Sources

Facebook in 2015 – What Nonprofits Need to Know

J Campbell Social Marketing

Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. Native links on Facebook.

Best Facebook Groups for Nonprofits

Kivi's Nonprofit Communications Blog

Just about every day, I talk to a nonprofit staff person who thinks she is alone with the challenge or drama or weird situation she is in at work.

6 Ways Your Nonprofit Can Quickly Get More Facebook Engagement

J Campbell Social Marketing

However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. Take this great example from the St.

How Nonprofits Continue To Get Facebook Marketing All Wrong

J Campbell Social Marketing

In my conversations with nonprofits using social media, I always ask them one question first – What do they want to get out of using Facebook?  .

Facebook restart?


I haven’t been much of a fan of Facebook for my business. So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again. Do you prefer Facebook? If The post Facebook restart? simply prefer LinkedIn. But recently it occurred to me that some fundraisers really like it.

4 Things to Tell Your Boss When They Demand More Facebook Fans

J Campbell Social Marketing

What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Just kidding.).

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Recent Facebook Algorithm Changes and What They Mean for Nonprofits

Kivi's Nonprofit Communications Blog

Facebook has recently made several changes to the algorithm that determines which content shows up in all of its 1.4 Drew Bernard. Kristina.

Facebook Finally Admits That You Do Have to Pay for Ads to Reach Your Fans

J Campbell Social Marketing

AdAge obtained a sales deck sent out to Facebook partners last month, where the social network tacitly admits its pay-to-play system.

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This is What Nonprofits Need More Than a Facebook Donate Button

J Campbell Social Marketing

This week Facebook rolled out the Donate Button for nonprofits. Facebook Is Hurting Nonprofits. Why Facebook Ad Grants?

Nonprofit Facebook ROI—Yay or Nay? (w/John Haydon)

Getting Attention

Get ready for a roaring point vs. counterpoint, thanks to Facebook for Nonprofits expert John Haydon, who shares his Yay below. I’ll be following up with mini case studies and links to research supporting my recommendation. What’s clear is that Facebook isn’t free— plan to pay to have your messages delivered.

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5 Things I Bet You Didn’t Know About Facebook

J Campbell Social Marketing

We all know how popular Facebook continues to be, among all age groups and income levels. This is just Facebook 101. Literally.

REPORT: Facebook Levels Off While Instagram Rises

Kivi's Nonprofit Communications Blog

Nonprofits, it’s time to see other people (besides those on Facebook). Image source: p/7CdtRG.

How Nonprofits Can Use Facebook Groups

Kivi's Nonprofit Communications Blog

Facebook Groups have become our go-to way to communicate and work with our training participants. Full list of Facebook Group features and FAQs.

You Can Now Fundraise on Facebook for Your Favorite Charity

J Campbell Social Marketing

According to Facebook officials, this has always been their intended vision. File under #AboutTime! will be able to create fundraisers.

How One Nonprofit Is Raising Thousands Using Facebook – Part 2

J Campbell Social Marketing

Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 2. Enter the Facebook Ladder of Engagement. This year St.

3 Things To Do Instead of Facebook Marketing in 2014

J Campbell Social Marketing

2013 was certainly a banner year for Facebook. This is a very desirable demographic for most nonprofits.). So what’s a nonprofit to do?

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Facebook Ads – Are They Right For Your Nonprofit?

Fundraising 123

Much has been written recently about the changes in Facebook’s algorithm and its pay-to-play philosophy. What is my goal? Can I measure it?

Five Reasons Why Facebook Marketing Seems So Impossible

Getting Attention

Guest blogger John Haydon   advises nonprofits on new media marketing strategy. How can you capture that on your Facebook Page? 2.

Should You Feed Your Blog to Facebook?

Kivi's Nonprofit Communications Blog

I use Hootsuite to automatically send new blog posts to both Twitter and Facebook. What’s been the impact on the Facebook page?

How One Nonprofit Is Raising Thousands Using Facebook

J Campbell Social Marketing

Case Study: How One Nonprofit Raised Thousands Using Facebook – Part 1. Baldrick’s only posts to Facebook a few times per week.

Facebook for Fundraising: Worth It or Waste of Time?

Fundraising 123

Your organization’s free Facebook ride is over! What’s clear is that Facebook isn’t free. Take at look at RedRover’s Facebook page.

This is What Nonprofits Need More Than a Facebook Donate Button

Getting Attention

Urge Facebook to offer Facebook Ad Grants to nonprofits like yours—Please add your name now to this petition. Facebook is a vital tool for most of us, and their attention to the nonprofit market (as with the introduction of the Donate button this week) is fantastic. But there’s something you can do about it

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Be Generous: Nonprofits Offer Facebook Timeline Covers

Kivi's Nonprofit Communications Blog

My default content strategy for nonprofits is the Three Gs: Be Genuine, Generous and Grateful. It’s an odd shape for most of us!

How to Handle Negative Comments on Facebook

Kivi's Nonprofit Communications Blog

Add your voice to the Facebook Post or comment below. Posted by Nonprofit Marketing Guide on Tuesday, April 21, 2015. ” – AA.

How Small Nonprofits Can Raise Money on Facebook

Kivi's Nonprofit Communications Blog

I had a great conversation with Susan Gordon, director of nonprofit services for Causes , last week. Coming Soon  . Love the daily blogging?

Facebook promotions just got easier for nonprofits!

Fundraising Coach

Facebook promotions used to be a weird thing. Nonprofits did them but technically, they risked Facebook deleting their page.

Revise Your.Org Facebook Page Now: Deadline March 30

Getting Attention

If you don’t take the time to make these few simple changes by that point, you’ve given up control of your Facebook presence to Facebook.

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Are Shorter Facebook Posts Better? NPR Analyzes 3,000 Posts to Find Out

Kivi's Nonprofit Communications Blog

In October  National Public Radio released an interesting analysis of how the length of lead-in text affects post performance on Facebook.

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Pump Up Your Nonprofit’s Facebook Page with These 10 Tips

Fundraising 123

Even if you don''t have a full-time social media team, here are 10 ways you can pump up your nonprofit''s Facebook page:  .

Five Ways to Integrate Email Marketing and Facebook

Getting Attention

A big welcome to our new guest blogger John Haydon, who advises nonprofits on new media marketing strategy. Make messaging the same.

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Blogs vs. Facebook for Nonprofits


Over the past few months, I’ve helped a couple nonprofit clients who are ready to move into social media decide whether to go with a blog or Facebook. (I’ll talk about Twitter strategies in a future post. Nonprofit A relies mostly on foundation funding. Nonprofit B has a very different communications goal.

Fundraising Tools On Facebook

The Agitator

A new suite of tools to facilitate fundraising on Facebook has just been announced. Online fundraising and marketing premium

Why Using Facebook and Twitter Alone Isn’t Smart

Kivi's Nonprofit Communications Blog

Using Facebook and Twitter alone, without an additional management tool, isn’t the smartest approach to your social media. Hootsuite.

How to Raise Money With Facebook – One Organization’s Success Story

J Campbell Social Marketing

According to Facebook, 150 million of the 1 billion people that use the social network are connected to a cause or nonprofit. Baldrick’s?

Is there too much fundraising on Facebook?

J Campbell Social Marketing

Facebook seems to be responding to complaints from users – at least, that is my personal speculation. Did you take this survey?

Facebook - Stay or Go?

Social Media Bird Brain

More and more folks appear to be waking up to the change in their reach on Facebook - seeing a lot more posts wondering whether they should stay or go.

WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter

Kivi's Nonprofit Communications Blog

Here are 6 techniques and tools for finding these friends and influencers on Facebook and Twitter. 1. Eastern (10:00 a.m. These are your people.

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Successful Facebook Advertising on Less than $2 a Day

Kivi's Nonprofit Communications Blog

Drew Bernard. A lot of people ask us whether Facebook ads are a good idea or not. The Facebook algorithm will aide your efforts by.

What Nonprofits Need to Know about Facebook Promoted Posts

Fundraising 123

Do nonprofits have to pay to get their content seen on Facebook?  We wanted to get the scoop, so Network for Good’s Katya Andresen turned to Facebook expert,  John Haydon. He provided easy-to-understand, practical insight on the most common questions about Promoted Posts on Facebook. How to think about promoted posts.

Get more out of your nonprofit’s Facebook page

Nonprofit Marketing Blog

Facebook Insights can tell you: Which posts have the highest levels of engagement. Which sites refer the most traffic to your Facebook page.