Sat.Feb 25, 2012 - Fri.Mar 02, 2012

Trending Sources

The Nonprofit Marketing Wisdom Guide

Kivi's Nonprofit Communications Blog

Nancy Schwartz is celebrating a birthday today, but she’s giving out the goodies! Being a nonprofit marketer can be an overwhelming experience.

Guide 70

Build a Compelling Tagline & Your Messaging Skills: Register Now—Starts March 6

Getting Attention

I’m so sorry!  I forgot to tell you that I’m guiding a limited number of organizations to strengthen their messaging this spring.

March 56

What you must do to be remarkable - and what to do when you’re not in the mood for it

Nonprofit Marketing Blog

If you want to be remarkable, you have to be worth remark. It’s that simple, I swear. That’s easier said than done, of course.

Tips 31

Pam Slim Says: What is Your ROOT?

Wild Woman Fundraising

Root by Flutterby on Flickr. Pam Slim, author of Escape from Cubicle Nation, articulates what Your ROOT is in this blog post. How did it feel inside?

Dwell 39

Jokin’ ‘Bout Jargon: The Lighter Side of Nonprofit Marketing

Kivi's Nonprofit Communications Blog

With great pleasure, I present another guest post today, this time from Claire Meyerhoff. Enjoy! Guest Post by Claire Meyerhoff. Claire Meyerhoff.

Pizza 46

More Trending

Privacy Without Pain: A Primer for Nonprofits

Kivi's Nonprofit Communications Blog

David Schulz. Yesterday, David Schulz warned us about the need to protect the private information of our participants and supporters. Participation. 

Visual Storytelling: Powerful Connections for Your Nonprofit

Getting Attention

When executed well, they cut through the clutter and leave a mental image that resonates and is remembered. Wowza!  Please let us know here.

The Vice Presidential Candidate Re-Branded The President With A Lie.

NonProfit Branding

The Vice Presidential candidate lied about the sitting president. He branded the president with a false image. The new brand lasted for 73 years. Any lesson here for nonprofits? You bet there are! Lessons for voters, too….) We present four … Continue reading → PROTECTION: Guarding & Repairing Brands Uncategorized

Brand 26

Are you feeling stuck?

Wild Woman Fundraising

Are you happy in your job at a charity? If so, stop reading. If you are ready to move on to a new job, I hope this post will give you some food for thought. Have you ever stopped to consider why you might be unhappy? Have you ever wished you could work from home? You do not have any rights. Good people wait for a teacher to tell them what to do.

8 ways to become the most enchanting cause on the block

Nonprofit Marketing Blog

Today my wonderful Network for Good colleague Kate Olsen guest posts. When was the last time you were enchanted as a customer? As an employee? Reuse.

How Well Are You Protecting Your Supporters’ and Participants’ Privacy?

Kivi's Nonprofit Communications Blog

David Schulz. What measures does your nonprofit take to ensure your supporters’ and participants’ private information is safe? Great!

Is ‘Hovering’ the Future of Online Cause Marketing?

Selfish Giving

Swoop is a new online content service that expands the potential for web pages to deliver deeper engagement with users.

Website Design: What’s In, What’s Out

Non Profit Marketing 360

What’s in? Simple and clean design, infographics, directing viewers where to go, and more.

News 11

Picture this: Your brilliance here

Nonprofit Marketing Blog

For the month of March, I’m hosting the nonprofit blog carnival. Because I love it. And here are two of my favorite visuals to get us started.

Jan 20

March Madness Cause Marketing

Cause Related Marketing

It’s conference tournament time in college basketball in the lead-up to March Madness, the best sporting event in America other than the Super Bowl.

March 11

CauseTalk Radio Ep03: Online Cause Marketing, The Lorax, More on Pinterest

Selfish Giving

Pinterest is social media’s golden child but will legal concerns over terms of use preclude passionate pinners from sticking around? Listen NOW.

#INTERVIEW: Sherry Truhlar, President of Red Apple Auctions, Conducts Benefit Auctions for Nonprofit Organizations

Non Profit Marketing 360

Sherry Truhlar, President of Red Apple Auctions , conducts benefit auctions for nonprofit organizations throughout the U.S. SHERRY: No, not at all.

Finnish alpha males go Esther Williams for breast cancer

Nonprofit Marketing Blog

Wow, I never thought I’d get to write a headline like that. What made this work? Sure, it made great TV.

TV 16

Let's Bridge The Gaps Between Sponsors and Causes

Cause Related Marketing

Pictured at left is a 2007 circular for from the Alden Keene Cause Marketing Database. It would be the hottest kind of list.

Saying Thanks In The Digital World

Diva Marketing Blog

Show of hands please. When you were a kid, did your folks make you send thank yous after receiving gifts? My hand is raised. Not a phone call. The No.

Lessons for Your Board from Linchpin’s Lizard Brain

Wild Woman Fundraising

Do you sit on a nonprofit board? Even if you don’t, do you know a nonprofit board? Does your board suffer from one of these lizard brain reactions? Don’t ship on time. Late is the first step to never. Procrastinate, cling that you need to be perfect. Ship early, sending out defective ideas, hoping they will be rejected. Be snarky. Do it.

Good Leadership is Good Marketing

Marketing for Nonprofits

I've been doing TONS of reading over the past six months on Leaders and Leadership - how to be one, what to do, what to avoid, how to improve, etc. All this reading has me thinking that good leadership - while it is a unique discipline in its own right - is not much different from good marketing. Let me explain. Marketing is similar. Be TRUSTWORTHY.

Banking on Cause Marketing

Cause Related Marketing

Open an account with ableBanking and the Internet-based bank will make a $25 donation to the cause of your choice. Costs in such institutions are key.

China 11

Creating a Better World Through Marketing: The World Marketing Summit

Social Marketing and Social Change

Today I was among several thousand participants in Dhaka, Bangladesh for the first event of its kind. The World Marketing Summit brings together global leaders in marketing to discuss how marketing philosophies, approaches and insights can help discover innovative solutions to global challenges. Dealing with asymmetries of information in markets.

Does QR = Quick Response or Quite Ridiculous?

Giving in a Digital World

I first posted about the potential for QR Codes to be used by fundraisers back in early 2008 and, while it’s been some time coming, it’s been interesting to see how their use has started to take-off over the last year or so. That just makes me smile at how daft some people can be.

Spiking The Punch Bowl, Part 1: What Clients Think About Consultants

The Agitator

At the end of this week the DMA’s 2012 Nonprofit Washington Conference will get underway. On Innovation.  “ Change is good. On Qualifications. Roger.

50 Cent, Cause Marketer

Cause Related Marketing

That's a very big number. He gave his commitment a kick start with a donation of $350,000. For every bottle sold, 50 Cent will donate one meal.

Is Admin an Art

Mission Paradox Blog

Yesterday I noticed an interesting question from American Theatre Magazine : Is administration an art? I'm an administrator so, I will speak for myself.  60% of what I do, as a director of marketing for a fairly large theatre, isn't art. But let's be honest, anybody could do those things. is listed in my job description.

Nonprofit Self Evaluation Leads To Efficient, Economically Trim, Effective, Increased, and Successful Fundraising & More

Seeking Grant Money Today

Save Your Nonprofit Money, Raise More Money, and Succeed - Yes, Now How Any Nonprofit Can Raise More Support, Acquire the Best Talent, Strive, and Grow. best practices upping the success rate how to fundraising

Spiking The Punch Bowl, Part 3: He Said, She Said

The Agitator

We’ve already received heaps of response to our Punch Bowl Survey on clients’ and consultants’ perceptions of each other. Timed to coincide with the DMA’s 2012 Nonprofit Washington Conference , where all will make nice to one another. We won’t report the stats until Friday. ” [We received this one in many forms!].

What MBA Programs Don’t Teach You

A. Fine Blog

This is a guest post written by Katherine Manning on a topic I’ve been thinking and writing about for a while; the inability and unwillingness of graduate schools to prepare students to lead in a networked world. She is an editor for an online educational resource for prospective students.” Having A Conversation.

Throw Away the Beggar’s Cup

Non Profit Marketing 360

Image via Wikipedia. One factor separates successful nonprofits from their struggling peers. All the most successful nonprofits already have.

Friday Futures – Nonprofit Marketing Jobs – March 2, 2012

Getting Attention

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. Net Impact (San Francisco, CA).

Spiking The Punch Bowl, Part 2: What Consultants Think Of Clients

The Agitator

Yesterday, on behalf of all the client-side readers who have groused to The Agitator, Roger had a go at fundraising consultants. The island. Rejection.