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| | MARKETING FOR NONPROFITS MARCH 30, 2012 New FREE e-Book on Email Marketing for You! Want to save money on your print newsletter? Want to provide your constituents with instant updates on your work? Want to help save the planet? Start an email newsletter today! Download this e-book - From Print to Email: Take Your Newsletter on an Epic Journey , by Kivi Leroux Miller of Nonprofit Marketing Guide , sponsored by Network for Good. | | CAUSE RELATED MARKETING MARCH 30, 2012 Messaging Your Green Bona Fides Cone Communications released a new survey on Tuesday, March 27, 2012 about consumer expectations and understanding of corporate green claims, and the results are both a wake-up call and an opportunity for companies messaging their green bona fides. Read Cone’s press materials for more results. But right now they don’t feel like they can. Cone Inc. | | | | | | | |
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 Video Interview: VolunteerMatch’s Content Marketing Strategy
I recently interviewed Robert Rosenthal, vice president of communications and marketing at VolunteerMatch. Robert talks about how VolunteerMatch has moved away from paid advertising toward content marketing — creating multimedia content that draws people in. Watch as Robert outlines the strategy. I’ll be interviewing Robert again soon. MORE >> -
GETTING ATTENTION | FRIDAY, MARCH 30, 2012  Nonprofit Marketing Jobs—March 30, 2012
Please post your nonprofit marketing position here —FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES. 1) Assistant Manager, Marketing and. Social Media Specialist. American Legacy Foundation (Washington, D.C.). 2) Associate Campaign Strategist and. Nonprofit Campaign Strategist. change.org (Washington, D.C.). MORE >> -
NON PROFIT MARKETING 360 | FRIDAY, MARCH 30, 2012  #Tech: The Net Is Not Quite Dead, But It’s Not Your Mom’s Web Anymore
First of all, an adjustment/correction to yesterday’s story: Facebook pushed back its rollout of Timeline across all accounts until tomorrow, the 31st. Facebook did this rather quietly and did not state why, but you now have about 20 hours to get your Timeline up-and-running, as we outlined yesterday. They largely credit (blame?) MORE >> - Improving Arthritis Outcomes in Communities
It sure sounds like they are looking for social marketing approaches to solving the puzzle. wonder how many states will recognize the pattern; AND I wonder if anyone will be focusing on including current and potential users of the programs in co-creating and implementing their approaches. SO much room for improvement - still MORE >> -
NON PROFIT MARKETING 360 | FRIDAY, MARCH 30, 2012  #INTERVIEW: Phyllis Freedman, President of SmartGiving and Author of The Planned Giving Blogger
Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger. For the past eight years her consulting practice has focused exclusively on planned giving. She previously has held senior management positions in fundraising for several large organizations. MKC: How long have you been blogging? PHYLLIS: May will be three years. MORE >>
- Friday Fun: Entrepreneurial Spirit DIVA MARKETING BLOG | FRIDAY, MARCH 30, 2012
- CauseTalk Radio Ep07: Automated Giving: Super Strategy or Slacktivism? SELFISH GIVING | FRIDAY, MARCH 30, 2012
- This Is Your Brain on Ads. Any Questions? NON PROFIT MARKETING 360 | FRIDAY, MARCH 30, 2012
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