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What’s your fundraising asking style?


According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.”

The Happy Healthy Nonprofit Marketer: Marketing Success from the Inside Out

Kivi's Nonprofit Communications Blog

We are all about helping you not only learn your job but love your job. Part of loving your job is taking care of yourself to avoid burnout. Kristina.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Hope you had a great week! Hubspot shared an infographic on What Successful Marketing Looks Like Today. Looking for attention on Instagram?

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Launch Your Team of Year-End Fundraisers: Free Training Th Oct 6

Getting Attention

Register Now: Thursday, October 6 at 1pm EDT. Train them so they’re eager to share key messages to drive giving.

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The 2016 - 2017 Best Nonprofit Conferences Calendar


Today, we're excited to announce the all-new list for 2017! Bookmark it, share it, love it, and download it for Google or Outlook. Name (a-z). Focus.

More Trending

How to Maintain Your Brand in a Video Conference Call

Mission Minded

This is a question most of us will face at one […].

Once is Not Enough,and Why You Need a Multichannel Fundraising Campaign

Ann Green

If you think you can send one fundraising appeal and then wait for the donations to pour in, you’re in for a rude awakening. BEFORE YOU START.

Serious Fundraisers Take Telemarketing Seriously

The Agitator

“If there ever there were a medium where nonprofits consistently get it wrong, it’s telemarketing.” That’s the way I began the post  Ring!

Why everyone talks about segmenting emails but hardly anyone ever does it


They’ll talk about it at conferences. You’ll read about it in the Chronicle of Philanthropy. Sounds good. Because it’s hard to do!

Do you need help planning a #GivingTuesday campaign?

J Campbell Social Marketing

I know what’s going to happen. Right? Well, not exactly. Thousands of nonprofits have that exact same idea. million in 2014 to a whopping $116.4 million

Ep186: Supermarket Chain Finds Cause Marketing Success Outside the Checkout Line

Selfish Giving

Never Miss a Show - Sign up for Email Updates. On the show, Megan, Christy and I discuss: Christy Phillips-Brown, Food Lion.

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Don’t Forget Your Mail

The Agitator

I love the mail. love checking my mailbox — a real mail box with a red flag — six days a week. Indeed I even have two mailboxes … and one is actually at a real post office! treasure my copper mailbox key. Communications Copywriting / creative Direct mail premium

How We Created Our (First-Ever) Brand Identity

Kivi's Nonprofit Communications Blog

Cindy Olnick. Today’s guest post is by one of the panelists, Cindy Olnick.  ~Kristina. Kristina. The Team. Mantra #1: This Is Not a Democracy.

How MarketSmart Works With Partners


People often ask me, “How does MarketSmart work with partners (allies) to help nonprofits lower costs and increase revenues?” ” It’s a good question. Many people see the link on our website about our partner program. Or, stumble upon  Phyllis’ video. And, we are not a direct response agency — anymore. Tweet this!

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A truth about major gift fundraising

Fundraising Coach

Major gift fundraising can be a wonderful experience for donors and for the nonprofit. The results are great - both for donors and for the nonprofits.

Low-Cost Fundraising: 6 Innovative Ideas

Ann Green

By Kerri Moore. It’s hard to raise money and it’s more difficult if you have limited resources. An investment in your donors, that is. Used batteries.

Hanging Up On Your Donors

The Agitator

Obviously the decision — announced in a humorous memo (see below) — is ricocheting around the higher ed and other nonprofit sectors.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

What time is it? Mixed Links time! EveryAction has created a  Nonprofit Donor Persona Template you can download. Want more people to find your website?

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Proof that donors want to help you get past the finish line


I’m constantly reminding people that fundraising is about facilitating and helping donors feel good ! ” Tweet this! And, guess what?

Ep185: The Story Behind Big Lots' $50 Million Gift to Nationwide Children's Hospital

Selfish Giving

Big Lots Charity Pinup for the 2016 Program. Last fall, Big Lots mobilized its nearly 1,500 stores and raised $2.2 million!

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What is GOTV Anyway? An Explainer for Non-Politicos


Not to worry! OK, so what does GOTV stand for? GOTV stands for Get Out The Vote, which is the final phase of a field campaign. When is GOTV conducted?

Fundraiser, You’re Not Alone

The Agitator

For much of the year, fundraisers can at least pretend to ourselves that our cause or charity is the the only game in town (of course our donors know better). Right! Of course that’s never true (you’ve. Breaking Out of the Status Quo Communications Copywriting / creative Integrated fundraising and marketing premium

Powerful Segmentation Ideas for Year-End Online Fundraising Campaigns

Kivi's Nonprofit Communications Blog

Are all your email subscribers the same? Of course not! Some donate. Some volunteer. Some do both. Did you hear about the new zoning proposal?”

Facebook restart?


I haven’t been much of a fan of Facebook for my business. simply prefer LinkedIn. But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company? So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again. Lesson learned!

Ep184: How This Pet Hospital Chain Used POS to Raise $2.5 Million for Charity

Selfish Giving

On the show, Megan, Kim and I discuss: Kim Van Syoc, Banfield Foundation. Joe introduces Megan and Kim to the elusive "cockerdoodle." They gave $2.5

The Ultimate Guide To How To Buy Best Baby Thermometer

Non Profit Marketing 360

A baby thermometer is one of the most important pieces of baby equipment that parents need to buy. In fact, many parents buy more than one.

Does Your Fundraising Depend Upon Urgency?

The Agitator

How many people will die, be imprisoned or tortured, sleep on the street, go without water or food, be denied (something, anything) … if you don’t RESPOND TODAY ? Most fundraisers have been brought up to stress urgency, urgency, more urgency. But now we live in a constantly agitated state.

Is Your Nonprofit Prepared for a Media Crisis?

Kivi's Nonprofit Communications Blog

The Presidential election has become — quite unfortunately — a daily case study in crisis communications. Are you prepared? and 5 p.m.

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3 real world examples of the Pareto Principle


If you know me and this blog, you know that I talk about the Pareto Principle a lot. That’s the concept developed by Vilfredo Pareto in 1906 when he determined that 80% of the land in Italy was owned by 20% of the people. He He later found that 80% of the peas in his garden came from just 20% of his pea plants. LIKE THIS BLOG POST?

This hospice appeal made more than ever before

Wild Woman Fundraising

Here’s a hospice appeal that I consulted on, that raised more than ever before for a hospice on the east coast. love that! and $68.78 in 2014.

Best Booklights For Bookaholics

Non Profit Marketing 360

Are you are a bookaholic and can’t leave most loved book even when the room gets dark at the midnight? LuminoLite Rechargeable 4 LED Book Light.

Time To Take Notice Of Millennials?

The Agitator

A few months ago you might have noticed that, in the US, Millennials (ages 18-34) now outnumber Boomers (ages 51-69) — 75.4 million Millennials to 74.9 million Boomers. Here’s Pew Research on the shift. And of course the tide will steadily build as old buggers like me die off.

DON’T MISS THIS: 70 Email Subject Lines Ideas for Fundraising, Advocacy and Event Deadlines

Kivi's Nonprofit Communications Blog

Want your supporters to pay more attention to deadlines? Use one of these email subject lines: a race to the finish. across the finish line. days left.

Death to “we are experiencing higher than normal call volume”.

Public Sector Marketing 2.0

Last week I finally found the time to dedicate an entire day to calling various home service providers and product brands with which I have been having issues with throughout the year. In most of the cases I had made a note to call as the issue arose, however other priorities kept creeping up. This was the day I was going to get it all done.