Trending Sources

Alert! Missing Middle Donors

Getting Attention

But Most Middle Donors Aren’t Cultivated…Enough. Read this report to learn “8 Habits of Highly Effective Mid-Level Donor Programs.”

Is Your Donor “Endangered”?


“Welcome customers [donors] as you would guests in your home.” “Questions are the sign of a fully engaged customer [donor].

Donor Complaints: Why it’s a bad idea to get upset with donors when they complain


Here’s why: Donor complaints are opportunities in disguise. Are fundraisers less equipped to handle donor complaints? Possibly so.

Donor Centricity — The Missing Ingredient

The Agitator

No matter how much you try, you really can’ t call yourself ‘donor centric’ unless you’re actively seeking donor feedback.

I must sound like a broken record but here’s more nonprofit data that will inspire you to focus more on major donors


Are you focused on events and low-dollar donors? It would take hundreds of years for a monthly annual fund donor to equal just one planned gift.

Why not create a donor appreciation department?


Only I think they should be called donor appreciation departments. Seems to me like every nonprofit should have a donor appreciation department.

Make Event Donors Your Next Organizational Donors

Kivi's Nonprofit Communications Blog

Question: Who are the some of the best candidates to become your next organizational donors? Answer: Your fundraising event donors.

How Does Your Nonprofit’s Donor Retention Rate Stack Up?

Kivi's Nonprofit Communications Blog

In today’s post,we dive into the Individual Donor Benchmark Report  by Third Space Studio and focus on donor retention numbers.

4 Ways to Use Social Media to Strengthen Donor Relationships

J Campbell Social Marketing

Donor retention (how many donors continue to give to your organization after their first gift) is at an all-time low. Rinse and repeat.

A Brilliant Stewardship Plan for Legacy Society Donors From Down Under


while back on my LinkedIn Group (Major and Planned Gift Marketers) ,  Sharon Wangman outlined a stewardship plan for Legacy Society donors/members.

Plan 70

4 Ways to Segment Your Donors for More Effective Marketing

Kivi's Nonprofit Communications Blog

Today, Sarah Tedesco, Executive Vice President at DonorSearch , shares some ways to segment your donor lists specifically. Sarah Tedesco.

Writing a Donor-Centered Website [This Week]

Kivi's Nonprofit Communications Blog

Join us this week for Writing a Donor-Centered Website with Tom Ahern. What do potential donors want to see when they visit your website?

6 Ways to Get More Online Monthly Donors

Kivi's Nonprofit Communications Blog

We all know why nonprofits want monthly donors — fantastic ROI, high retention rates and higher lifetime value. You must recruit donors.

Online 117

How to Turn Donors Into Raving Fans

J Campbell Social Marketing

things that this thank you note does right: 1) It’s personalized with the donor’s first name. What made it so special? .

Donor Psychology: Do you know what really makes your supporters feel good?


Proving impact only assures donors that you’re doing good with their money. It reduces donor remorse and builds trust. Tweet this!

Protecting Donor Privacy

The Agitator

Fundraising philosophy/profession Major donors Nonprofit management Transparency premiumEfforts by the F.B.I.

6 reasons why some donors prefer to stay anonymous


Recommendations. >> Fundraising Reading Round Up. >> Bring value to your donor meetings or you may never get another chance. >> Building Donor Loyalty.

The Neglected Gold Mine of Lapsed Donors

The Agitator

I’m glad Tom raised the issue of ‘lapsed’ donors in his post,   When To Give Up On A Donor.  Haven’t given in 14 months?

Are face-to-face meetings with donors overrated?


But today, almost 30 years later, I think face-to-face meetings for most situations might be overrated. I don’t think you necessarily have to meet with every donor assigned to you. Instead, I think you need to determine first which donors and/or prospects do want and need to meet with you. What can you do for them ? Who knows?!

The Annual Report Donor List is a Stupid Waste of Time

Kivi's Nonprofit Communications Blog

“Because we’ve always done a donor list, and if we’ve been doing it forever, well, shucks, there must have been a good reason why!”

How fast do you respond to your major and planned gift donors’ needs?


Yet, in the nonprofit sector fundraisers don’t seem to care as much about generating leads or responding to them. I say this because very few nonprofits make it easy for donors to become leads. Recommendations. >> How to Stem the Tide of Departing Donors. >> Avoid a Big Mistake: Stop Asking for Bequest Gifts! The list goes on.

Plan 68

Stop Driving Your Donors Away

The Agitator

Do you really know what good donor service looks like?

How to keep your donors in 2016


In the nonprofit world, it’s widely recognized that retaining donors can be quite challenging. Key donors hop away. LIKE THIS POST?

Where are your donors going if not to you?


Oddly, for each organization, they are losing more donors than they are acquiring. So where do you think all the donors are going?

3 Ideas for Getting the Word Out to Your Donors About Online Fundraising Campaigns

J Campbell Social Marketing

How can you expect donors to find your organization and contribute if you don’t make them aware of your campaigns? Guest post by Gretchen Barry.

Ideas 90

6 big recommendations from Abila’s donor loyalty study about content.


Here are 6 big recommendations from Abila’s donor loyalty study: 1. Survey your donors: This is my favorite. Tweet this!

Too much talk about donor retention?


There’s a lot of talk about donor retention these days. Here’s what I mean: “More money can be raised by acquiring more donors.

Losing Donors In The Sea of Sameness

The Agitator

When will some fundraisers wake up to the fact that the tragedy of donor flight is largely self-inflicted. Either post.

Drive Donors to your Online Donation Page with These Six Marketing Strategies, Part 1

Kivi's Nonprofit Communications Blog

Here’s a sneak peek of what we’re going to discuss: Segment Your Donors. Segment Your Donors. Donors who have given a few times.

Why Donors Drop Out

The Agitator

Carefully study Bloomerang’s “Donor Loyalty” chart below. We are so thrilled that you have been such a loyal donor. Shame on us. Joyaux.

Educating donors is not fundraising

Fundraising Coach

As you finish the calendar year, review your communications with donors. It boils down to: "We need to do more education. He was passionate.

Get More from Your Donor Database

Getting Attention

The same holds for the Blackbaud CRM/donor management product successes you hear about. Welcome to guest blogger, James Porter.

Is There A ‘Donor Journey’?

The Agitator

Donor acquisition Donor retention / loyalty / commitment Integrated fundraising and marketing Nonprofit branding Online fundraising and marketing premiumMarketers are great as using metaphors to conceptualize the process they think consumers go through as they approach making a purchase. My conclusion in moment.

Make Your Donors Feel Awesome

The Agitator

Communications Copywriting / creative Donor retention / loyalty / commitment DonorTrends / DonorVoice Innovation Research premium

Understanding Donor Relationships

The Agitator

Here’s what I say about it in my book, Retention Fundraising: the art and science of keeping donors for life. There is a sizable body of.

Best of 2016: More Gold For The Lapsed Donor Mine

The Agitator

Perhaps as the year closes, you’re regretting losing as many donors as you did. Donor retention / loyalty / commitment premium

Best 31

3 amazing quotes from major donors


The post 3 amazing quotes from major donors appeared first on MarketSmart. Fundraising Major Giving major donors major gift fundraising

“Dear donor, you rock! Here’s why…” Jeff Brooks’ powerful donor outreach formula


If you want to know how to communicate with your donors, I strongly recommend you listen to whatever Jeff Brooks says. Here it is: Dear Donor, .

3 Ways to Help Donors Recruit Donors

Nonprofit Marketing Blog

The button was intended to drive donations at a conference I attended, but I took this small piece of donor swag to the next level. Will You?”

Help 44

Drive Donors to Your Online Donation Page with These Six Marketing Strategies, Part 2

Kivi's Nonprofit Communications Blog

Segment Your Donors. 2. Well, you can start by researching where your donors are interacting. Abby Jarvis. Kristina. Send Great Emails.

Online 105