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The 2016 - 2017 Best Nonprofit Conferences Calendar


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The 2016 Best Nonprofit Conferences Calendar


The 2015 - 2016 Best Nonprofit Conferences Calendar is ready for upload right into your Google or Outlook Calendar with a single click. spacer.

Just What is Corporate Social Responsibility?

Cause Related Marketing

What do people mean these days when they speak of corporate social responsibility? What does “corporate social responsibility” mean?

Corporate Support for National Parks: America's Best Idea

Selfish Giving

No one wants a corporate logo to despoil the Grand Canyon - or any other national park. Photo via mkfeeney on Flickr. Changes with permission.

Reader Questions: What are the best fundraising blogs & books?

Wild Woman Fundraising

corporate waste into teaching materials. > I love volunteering for them! BEST FUNDRAISING BLOGS! Here’s what she said. Really.

Best 56

The Holy Trinity of Corporate Social Responsibility

Cause Related Marketing

It’s becoming increasingly clear to me that companies which face the consumer better do three things well: practice corporate social responsibility; have a strong green tint; and, engage in cause marketing. But the corporate environment has changed. Or, Crosby, Stills and Nash. Or, Athos, Porthos and Aramis.

Corporate Social Responsibilty and the Affluent Traveler

Cause Related Marketing

What do affluent travelers want from airlines, hotels, resorts, tour operators and cruise lines when it comes to corporate social responsibility? What all this suggests to me is that companies in the travel business need to put their environmental, corporate social responsibility and cause marketing bona fides closer to the decision point.

3 steps to better corporate partnerships

Nonprofit Marketing Blog

The best partnerships share an audience. If you don’t drive business value for your corporate partner, the partnership is always at risk. While social good is an aim that all of us - including our corporate partners - support, the partnerships that last are those that drive business results beyond a brand halo. ” 1.

Corporate Citizenship In a Time of Occupy Wall Street

Cause Related Marketing

Americans want corporations who are better actors. Good cause marketing can be a signal that companies are good corporate citizens.

Three tips for dealing with corporate partners

Nonprofit Marketing Blog

Yesterday, I posted on four things you need to know before pitching a corporate partner. cited some interesting new research on how consumers feel about the products of companies that support charity. So what are your takeaways? 1) Companies benefit from working with nonprofits. Remember, you give companies a brand halo.

Reader question: How do I get a corporate grant?

Nonprofit Marketing Blog

Today, I’m answering another reader question: What are your suggestions for approaching corporations about giving to our non-profit? What’s the best way to handle this? Do your homework on the corporation and frame your issue according to what you learn about the company’s top philanthropic and business agendas.

Recruit More Sponsors, Corporate Partners with Inbound Marketing

Selfish Giving

Here’s how I used inbound marketing to recruit corporate partners for cause marketing programs at a Boston hospital. call them suspects.

Tools 24

The 4 Best Examples of Non-Profit Video Storytelling - Guest Post

Social Media Bird Brain

Guest blogger Madeleine Hammond is a Marketing Executive at Skeleton Productions, a UK based corporate video production company.  An oldy but a goody - the storytelling arc is a proven staple to video marketing. Here''s the second of three guest posts on the subject of storytelling for your nonprofit through videos.

Infographic: Inside the mind of a KICKASS community manager!

Wild Woman Fundraising

Are you updating a website or blog for your nonprofit, charity, or corporation? Are you tweeting for your cause or company? This guy? Or her?

Essential Nonprofit Marketing Guidance: The Best of 2010

Getting Attention

Busted Nonprofit Brand: Anatomy of a Corporate Sponsorship Meltdown (Case Study). Messaging Crisis for Nonprofits. Subscribe today.

Do Corporate Social Responsibility Practices Raise Employee Productivity?

Cause Related Marketing is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns.

New Resources for Nonprofits Focused on Cause Marketing, Corporate Partnerships

Selfish Giving

I’m always looking for the latest information on cause marketing, sponsorship and corporate partnerships. must read! Ok, what did I miss?

Outside Magazine's 'Best Places to Work' and Cause Marketing

Cause Related Marketing

Indeed Outside magazine also publishes an annual list of the ’ 50 Best Places to Work.’ What about us?’ she asked. The full list follows.

The Best of Social Marketing in 2014

Social Marketing and Social Change

Findings highlight why the societal impacts of targeting vulnerable populations through corporate location selection strategies should be fully considered in social marketing initiatives, especially given that unhealthy products with long term health risks are increasingly accessible. Two controlled trials caught my attention. Diehl, S.J.,

4 things you need to know before pitching a corporate partner

Nonprofit Marketing Blog

If you want to engage corporate partners, it’s important to understand both. CSR can create a brand halo for a company.

The Best of Social Marketing in 2012

Social Marketing and Social Change

What would you list as the best papers, books and resources you have seen in 2012? The list of papers is not in any particular order. Full text.

Making Your Cause Marketing Promotion Clear and Understandable

Cause Related Marketing

In the fall of 2012 the New York Attorney General’s office released Five Best Practices for Transparent Cause Marketing. is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. That’s a promotion we’ve all seen and can understand, right?

10 Types of Social Media Posts Every Nonprofit Should Be Sending

J Campbell Social Marketing

Information About Corporate Giving Programs. Information About Corporate Giving Programs. Guest blog by  Adam Weinger. Donation Appeals.

Cause Marketing or Corporate Philanthropy Program? It’s Not a Yes or No Question.

Cause Related Marketing

If your company is an active corporate cause marketer, should it also be an active corporate donor? Now Godiva almost certainly didn’t write the headline for the release I saw, but a quick reading made it clear that what Godiva was announcing was more a cause marketing than a corporate philanthropy effort. Here’s why.

The Best Event I Ever Had

Fundraising 123

My best event ever was not even my event at all. EventsNow allows you to easily and quickly create a customized event page, sell tickets and corporate sponsorships, and ask for donations from those who can't attend. know that does not make sense, but please allow me this brief explanation. As I adjusted my keyboard the phone rang.

Case 18

The People Who Communicate Corporate Social Responsibility Can't Make a Business Case For It

Cause Related Marketing

Corporate communications and PR staffs are like the athletes that finish sixth at the Olympic trials: nobody cares but their mothers. Hardly.

Developing a Plan to Approach Companies

Fundraising Coach

It could be the CEO, or it could be a community relations director, or head of a corporate foundation. Once you’ve determine if there is a corporate foundation, you can focus your research efforts on the foundation. Ask Guest Posts business corporate giving corporate philanthropyIt could be an employee committee.

Are You Ready for the Future of Corporate Partnerships?

Selfish Giving

Photo via Miradortigre on Flickr. I’m excited to be speaking at The Future of Corporate Partnerships Conference in London on May 16th!

One thing you’ve probably done to jeopardize your sponsorship

Wild Woman Fundraising

One of the things I’ve been learning about is the risks you run when you have sponsorships from corporations. Probably not, right?

A response to “Bad Nonprofit Consultants” from Inside Philanthropy

Wild Woman Fundraising

One consultant cannot transfer 10 relationships with corporations to a nonprofit to get those sponsorships. Here’s my response.

You Deserve A Voice. Voting With Your Dollars is Not Enough

Wild Woman Fundraising

Apparently these big corporations believe in socialism when it comes to bailouts, but market capitalism when it comes to profits. link]. link].

Pump Up Your Nonprofit’s Facebook Page with These 10 Tips

Fundraising 123

People are becoming inundated by corporate, branded Facebook posts. Social Networking Best Practices Credit: HSUS /Facebook).

Do you have people from the community you help on your board?

Wild Woman Fundraising

Otherwise it is, at best, a band-aid. Sent with the best intentions, but economically devastating. And what I found out surprised me.

New Advanced Webinar: Seven proven steps for highly successful corporate partnerships

Wild Woman Fundraising

Webinar title: Seven proven steps for highly successful corporate partnerships. In it, we’ll cover: How to find the best partners.

Get Your Dream Job

Wild Woman Fundraising

decided the first offer wasn’t the best fit and turned it down, but am very excited to start my new job soon. kick-ass cover letter. Vacation?

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Want to get that next grant? 5 steps to start building relationships with foundations

Wild Woman Fundraising

When they say yes, send them your best paper newsletter with a little note from you attached, explaining the most poignant stories from your programs. 4. I am answering reader questions! Because Wild Woman Fundraising Readers ROCK! So what questions are we answering today? Can you help draw me a picture of how that starts and builds?

Which is more important? Fundraising or The Olympics?

Wild Woman Fundraising

Olympics corporate are just not making any friends at all. How low will the Olympics stoop for their corporate sponsors? Why is this?

USA 43

Guest Post: Do you have a presentation coming up?

Wild Woman Fundraising

@page { margin: 0.79in } P { margin-bottom: 0.08in; direction: ltr; color: #000000; widows: 2; orphans: 2 }. -->. Ahh, you can relax. Practice them.

Why Do Corporate Foundations Spread Their Grants so Broadly?

Cause Related Marketing

The mine, owned by Kennecott and its corporate parent Rio Tinto, charges a modest vehicle entrance fee that goes to the Kennecott Utah Copper Visitor’s Center Charitable Foundation, a 501(c)(3) private foundation which divvies it up the proceeds among local charities. Corporate Social Responsibility cause marketing

The single best way to spend your time in 2011

Nonprofit Marketing Blog

Any corporate marketing professional worth their salt will tell you it’s cheaper to keep a customer than to win a new customer.