Those who tell the stories rule the world. Hopi American Indian proverb (also attributed to Plato) Stories can be powerful. They can be life-altering or world-changing. This two-week event will focus on the power of narrative to change the world. The basic pass costs only $11.11 (this price ends Wed., November 10th at 8 pm ET). Photo: Ruth Lozano MORE >>

In recognition of the fact that lately I've been neglecting my blog in favor of Twitter , I am doing penance with a bit of humor. You know you spend too much time on Twitter when. you start calling your family things like @Dad or @Rachky in conversations. you find yourself thinking up new Alltop topics in the hopes of getting Kawasakied. MORE >>

I've had a fun summer as one of the main writers for the Miracle Mile Paradox , an alternate reality game a group of us from Transmedia LA decided to create as a learning experience (for us as designers). created a story arc for her that involved her experiencing clinical depression, getting treatment and recovering. MORE >>

Think you need to do an awareness campaign? Think again. talk about this common pitfall and more in my latest video: If the video inspires you to learn more about how to use social marketing to make your program more effective, I have a new webinar series coming up! For more information and to register, just go to Social Marketing University Onlin MORE >>

So much time and so little to do. Wait a minute. Strike that. Reverse it. Lots of big news to share! Here's the latest. The next Social Marketing University will be in Atlanta, GA on August 16, 2010. know that for many of us, taking time away from work can be difficult. It's called Who Really Wrote the Bible? Photo: Fifi LePew MORE >>