How can you make your nonprofit writing more persuasive?

Wild Woman Fundraising

What about if you’re WRITING to people instead of talking with them (and listening to them?). Because this kind of writing is telling them what to do. If you help seniors, or work with cancer, you can say, “We will be here for you if you need us.”

Nonprofit Writing Prompts for March

Kivi's Nonprofit Communications Blog

Use these prompts taken from our Monthly Nonprofit Writing Prompts Email Newsletter for your blog posts, social media updates or newsletter articles. (If Social Work Month. How is your work like these things? Haven’t quite filled in your content calendar for next month?

March 154

Nonprofit Writing Prompts for September

Kivi's Nonprofit Communications Blog

and haven’t quite figured out your content calendar for next month, then use these prompts for your blog posts, social media updates or newsletter articles for next month taken from our Monthly Nonprofit Writing Prompts Email Newsletter : On the Calendar.

20 Ways People Lie at Work

Wild Woman Fundraising

In other words, this is how people avoid talking about the problem, whether at work or at home. SO, you just say, hey I can keep writing grants! So when they ask for help, and you give them a little help, it is never enough, and then they can blame you for their life not working out.

Work 151

Writing a Donor Centered Website

Kivi's Nonprofit Communications Blog

This training IS about how you write awesome landing and donation pages that get your visitors to give! You’ll learn everything you need to know about writing for your website AND get one-on-one feedback on your landing or donation pages from Tom Ahern.

Nonprofit Writing Prompts for August

Kivi's Nonprofit Communications Blog

But now you are less than two weeks away from August and have no idea what you are gonna write about. Here are some ideas for blog posts, social media updates or newsletter articles for next month taken from our Monthly Nonprofit Writing Prompts Email Newsletter : On the Calendar.

August 142

How NOT to write a letter to your supporter community


Our entire University Relations staff — now led by Peter Weiler, our new Vice President of University Relations — worked tirelessly to make the goal a reality. Learn how to write appeal letters to major donors that raise money. Here’s an old letter from my alma mater.

Letter 165

Appeal Letter Writing 101

Ann Green

Let’s get back to basics with a little appeal letter writing 101. If you can’t get them to do that, then all your hard work has gone to waste. Highlight a few accomplishments from the year and show how you plan to continue your good work with your donor’s help. Generally, the more people you involve in writing your letter, the worse it becomes. Fundraising Consultant Tom Ahern refers to this as letter writing by committee.

Finding Dignity in Work

Wild Woman Fundraising

If you work in an at-will environment and have little to no respect shown for your efforts, you are not alone. Why do we accept that lack of dignity and respect at work is the way things have to be? I came into work on time. Conflict bad boss bullying work uh oh.

Work 130

Finally, you can learn what words work to raise money!


Last year I worked with Dr. Russell James to present his findings in the ground-breaking webinar titled Words that Work (get the quick-read eBook here ). If you want to see the whole Words that Work webinar, you can check out the recording here.

You want to make a donor care with your writing? Do this.

Wild Woman Fundraising

Are you working on your summer appeal or your summer newsletter? I took a workshop last weekend with the Willamette Writers Group on how to write and sell short stories, for fun! Will you use this diagram to write your next appeal letter or newsletter story?

Write Your Way to Connection & Action

Getting Attention

Then learn and laugh as you gobble your way through Jeff Brooks’ new guide to writing great nonprofit content: How to Turn Your Words Into Money: The Master Fundraiser’s Guide to Persuasive Writing. Here are a few of Jeff’s more surprising steps to message magic: Your high school English teacher would HATE your most effective writing because it breaks almost every rule he taught you.

Need Writing Ideas? Try These Prompts

Kivi's Nonprofit Communications Blog

At the start of each month, we send at least 10 writing prompts (usually more) to the subscribers of our Monthly Nonprofit Writing Prompts E-Newsletter. Source of the Month – other places to find writing inspiration.

Ideas 168

Universal Basic Income and Decent Work

Wild Woman Fundraising

It allows you to go back to school, create a business, find more meaningful work, spend more time with your family, even pay bills on time, pay down debt, imagine! In my view breaking the link between paid work and survival would be a good thing.

Income 130

Why do people at work treat me this way?

Wild Woman Fundraising

I’ve seen all of these responses and more, when I go in to work at nonprofits. What are you giving up to work at a nonprofit? And what would you be giving up to work at a corporation? Needleman writes, “Take for the example, the question of “selling out.”

Work 130

The Inner Game of Writing Your Appeal Letter: Part 2

Wild Woman Fundraising

How should you write your appeal letter? So how can you write something simultaneously real, and lively, and on a level that most people can understand? Do you have a way you get yourself in the space to write? Now let’s get down to brass tacks.

Letter 130

Are you using your best skills at work?

Wild Woman Fundraising

” When you’re working your strengths, you feel powerful, passionate, euphoric, natural, smooth, and confident. And when you have this in your work, you try to pass it off to the new person, do anything else instead, or shove it to the side of your desk and ignore it.

Work 170

Marketing Time Savers: Tools to Improve Your Writing

Kivi's Nonprofit Communications Blog

Even if you like to write like I do, it can still feel like it takes forever to produce something good. Below are five online writing tools we like and that were also recommended by friends. Is there a writing tool you use all the time?

Tools 201

Do you have bad boundaries?

Wild Woman Fundraising

So I wanted to ask you since we’ve both had fundraising jobs and worked in nonprofits for a long time, what happens when people who work at nonprofits don’t have good boundaries? SG: Well, I think boundary issues, there’s really no separating work from life.

Work 142

5 Strategies to Reach and Engage Young People In Your Nonprofit Work

J Campbell Social Marketing

These are all frequent questions posed in my work with nonprofits large and small. However, there are certain, strategic ways that you can use to get started reaching and engaging young people in the work of your nonprofit. Posts that work Twitter or LinkedIn may not work on Instagram.

A winning formula to write your appeal letter

Wild Woman Fundraising

For the last month I’ve been writing you posts and showing you examples and giving you free webinars all about what makes a good appeal letter. If you’ve read the posts above, then you already know that y ou’ve got to write a short story and lead with the most dramatic thing.

Letter 152

How MarketSmart Works With Partners


People often ask me, “How does MarketSmart work with partners (allies) to help nonprofits lower costs and increase revenues?” So, today I thought I’d explain how we work with consultants, consulting firms, direct marketing agencies, CRM software companies and others. Most of our partners don’t know much about writing code and building technological innovations. Do you work for a CRM or other software company?

Work 109

Million-Dollar Nonprofit Writing

Cause Related Marketing

Not quite 10 years ago I wrote 25 words that helped generate more than $32 million for the nonprofit I worked for at the time. To brush up on your writing skills here are seven tips from an article published recently in the online version of the Chronicle of Philanthropy : Seek feedback.

Writing Prompts for March

Kivi's Nonprofit Communications Blog

Here are a few writing prompts to get you thinking creatively about March topics. If you were on our Nonprofit Writing Prompts email list, you would have received these a month ago. Lots to work with here, which brings us to our metaphor for the month.

March 130

Do Thought Leaders Have to Write AND Speak?

Kivi's Nonprofit Communications Blog

When I talk to people about marketing for thought leadership, whether a nonprofit communications director trying to promote her boss as a thought leader or a consultant trying to promote herself that way, I often hear this question: Do you have to write AND speak to be a successful thought leader?

Quick Reminders about Writing Real from Claire

Kivi's Nonprofit Communications Blog

She is doing some really great work helping nonprofits talk about planned giving in very easy-going, fun, and natural ways — and if she can do that for planned giving topics (read=the really dry, boring stuff), she can do it for anything! Write to an audience of one.

Better Microcontent: Writing in Small Places – Free Webinar

Kivi's Nonprofit Communications Blog

The term “microcontent” refers to those places where you don’t have a lot of space for words to work with. And while you don’t have a lot of words to work with, these areas are the some of the most important you’ll write. Make the short version work.

11 Tips On How to Write Original Appeal Letters

Wild Woman Fundraising

How can you be brave and stand up and write something different than has been tried before? Take out the first three paragraphs you write. Read before you write. They help you write in short sentences, and write like your character’s life depends on it.

Letter 130

Interview with Pamela Slim, author of Body of Work

Wild Woman Fundraising

You may know Pamela Slim from her book, “Escape from Cubicle Nation” but today we’ll be talking about her new book, “Body of Work.” Note to my peeps-I was unavoidably detained in writing my transcript for this interview-the transcript will appear in a few days.

Work 142

Need Ideas? Here Are Our Writing Prompts for April

Kivi's Nonprofit Communications Blog

At the start of each month, we send at least 10 writing prompts to the subscribers of our Monthly Nonprofit Writing Prompts E-Newsletter to get them thinking about articles, stories, press releases, blog posts, Facebook updates, letters, and other content for the following month.

April 151

Moving up in your nonprofit: How does it work?

Wild Woman Fundraising

Do you ever have the sneaking suspicion that no matter how hard you work, you won’t advance? Women do not rise in these organizations because of deep misogyny, ingrained in the people they work with, and the very system around them.

Work 142

Write Arm - Farmed Out

Social Media Bird Brain

When you can't farm it out, you have to work itOne of the most horrendous things ever to come weasling its way into my ether landed in my inbox last month. Tags: flyers small nonprofits nonprofit marketing zone graphics events writing nonprofits It was a one page flyer for a nonprofit event and it was. scary.It was nothing but text, lines and lines of text in Times New Roman (typeface) 11 point (font), all centered, and a liberal use of CAPS.I know, huh?!My

Stay Focused at Work: 4 Ideas You Can Try

Kivi's Nonprofit Communications Blog

Pick just one and see if using it every day for a week helps you feel more focused at work. If you bounce from call to email to writing to meeting to interruptions to meeting to email, try this.

Ideas 185

Op Ed Writing Made Easy: Ideas for a Basic Structure

Getting Attention

Margot Friedman, principal of Dupont Circle Communications, conducts trainings on writing and placing opinion editorials. There is no formula for writing an op ed. You could write stream of consciousness and it could be terrific.

Ideas 186

How does an appeal letter edit work?

Wild Woman Fundraising

I decided to re-write the whole letter. She also began to hire people to do things around her house and was being over charged for the work they did. The reasons vary: bills and expenses may exceed their income; overspending on unnecessary items; forgetting to pay bills; or writing the checks and then not mailing them. We work with landlords, utility companies and other creditors to arrange payment plans. How does an appeal letter edit work?

Letter 100

Reader Questions: Are you being bullied at work? What can you do?

Wild Woman Fundraising

This work draws on policies that they have put in place to protect their workers. What we want to work towards is getting enough attention around it to change policies and make sure bullies learn that they can’t continue their bad behavior. How can you resist manipulation at work?

Work 130

How can screenwriting help you write your nonprofit story?

Wild Woman Fundraising

Robert McKee writes, “Day after day we seek an answer to the ageless question Aristotle posed in Ethics: How should a human being lead their life? How you write reveals how you think. Why do people give us money? It could be because we asked them.

Is Writing Newsletters a Waste of Your Time?

Non Profit Marketing 360

There are pieces on newsletter overhauls, why newsletters don’t work, why newsletters are still valuable, and what donors really want. Photo credit: mtsofan. If you’ve ever wondered whether your printed or email newsletter really does you any good, you’re in good company.

Unlock Your Grant Writing Talent

Get Fully Funded

The biggest tip about writing a grant is to get over your fear: of failure, of not getting it right, of not including enough…what ever your mind is telling you to hold you back from ever trying to write that B-I-G grant. This is great advice for writing grants. What just grounds you down to your toes in the work you do each day? From here, what would you write? Stay away from the ‘I don’t know how’ mentality and go for writing at least one grant in this manner.

Write a Better Case for Support and Direct Mail Appeals

Kivi's Nonprofit Communications Blog

Writing a Fabulous Case for Support starts July 9th. Or join us for the full Writing Direct Mail Appeal Letters e-clinic. are you looking for a great introduction to these topics so you can start to have a conversation about what your work should look like?