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14 Tips for Making Your Nonprofit Email More Effective

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Nonprofit Marketing Case Studies & White PapersZarrella parsed 9.5 Here are some of Zarrella's tips about email marketing. Surprise!

White Papers from the Cause Academy Senior Retreat Now Available

Cause Related Marketing

into two useful and pertinent white papers: “Future Trending of Corporate Relations,” and “Words of Wisdom.” The second white paper was premised on the questions “if I knew then as a noob what I know now as a grizzly veteran what would I do differently and what would I pass on to those new to cause marketing and corporate alliances”?

Customer Spotlight: How The Contributor Achieved Fundraising Success

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Fundraising Case Studies & White Papers InspirationThe Contributor is a newspaper about and for the homeless. With the assistance of a Network for Good’s Fundraising Basics strategy session, they increased their fundraising, raising over $19,000 since December 2011 to date. Here is a link to a vendor story: [link].

Enterprise Community Partners Online Fundraising Plan and Presentation

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Tags: Fundraising Case Studies & White Papers

Why People Care More about Some Victims than Others- Reducing Social Distance to Boost Giving

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Nonprofit Marketing Case Studies & White PapersEver wonder what creates--and reduces--social distance for donors? In Deborah Small’s fascinating book, The Science of Giving , she investigates giving psychology. Small asks, ”Why do we care more about victims than others?” Stop with the statistics. Have friends ask friends to help.

5 Secrets of Innovative New Nonprofits

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Fundraising Nonprofit Storytelling Case Studies & White Papers Inspiration Quick TipsHow do relatively young nonprofits like Charity: Water catch fire and thrive? What can we learn from them? James Read has a great article in the Showcase of Fundraising Innovation and Inspiration (SOFII) that offers five answers. Prove your impact.

Online Fundraising - New Agitator White Papers

The Agitator

The Agitator has released the third and fourth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. These papers, both dealing with online fundraising, are available only as a benefit for subscribers to The Agitator’s new Premium Service. " activities surveyed.

Donor Loyalty - New Agitator White Paper

The Agitator

The Agitator has released the fifth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. This paper, dealing with donor loyalty, is available only as a benefit for subscribers to The Agitator’s Premium Service. Is there such a thing as a loyal donor? Roger & Tom.

Our latest White Paper: Measuring Your Return on Investment in Multichannel Fundraising Campaigns

DonorDigital

The purpose of the meeting was to discuss the meaning of return on investment for multichannel fundraising efforts. This is a big problem.

Case Study: The ACTS Empty Food Pantry Crisis

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Disaster Response Case Studies & White PapersImagine you are a multiservice agency serving the hungry and homeless in your local community. People depend on your services and rely on the meals you provide – often the only meals they get all day. . Now imagine you are about to run out of food. That’s a real emergency. .

Deeper Dive into the Knight Foundation's Connected Citizens Report: Building Connections and Engaging Your Community

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Donor Databases Case Studies & White PapersThe intent of our report Connected Citizens: The Power, Peril and Potential of Networks , was to explore the role of networks in community life and how loose networks of individuals are affecting social change. . People are moving from passive consumers to active users.

12 Great Pieces of Facebook Advice {Infographic}

J Campbell Social Marketing

They compiled 12 of the best tips from their numerous 2013 blog posts and white papers and created a beautiful infographic.

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The Fundraising Ethics Gap

The Agitator

And so this morning memories of Grandma Craver came flooding back when I received notice of a new white paper on fundraising ethics just released by Rogare , the fundraising think tank of the University of Plymouth Hartsook Centre for Sustainable Philanthropy. Everyone who talks about heaven ain’t going there.” As I clicked.

Membership 2.0: A Socially Networked Museum Membership

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Tags: Case Studies & White Papers Fundraising Social Networking

Make Event Donors Your Next Organizational Donors

Kivi's Nonprofit Communications Blog

That’s the focus of Event 360’s new white paper, “ 4 Steps to Converting Event Donors to Organizational Donors.”. Therese Grohman.

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

Welcome to our weekly round up of the good stuff on the net. Looking to engage new donors instantly? Are you a writer who is just overwhelmed?

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Donor Data, Feedback And Service

The Agitator

Here’s a white paper that Hilborn Charity recently pointed us to (thanks folks!). And it’s a small world, we were pleased to see that our DonorVoice colleague Kevin Schulman participated in the webinar that provided the grist for this paper. The importance of. Donor retention / loyalty / commitment premium

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Video Marketing Ammunition

The Agitator

Take a look at this white paper and infographic from Brightcove. Still having trouble justifying the use of more video in your online/digital fundraising efforts? Sure, they’re in the video marketing biz, but the data cited is not to be sniffed at. How does video help? Video is.

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8 Tips for a Mobile-Friendly Nonprofit Website

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Embrace the use of white space, clear the clutter and narrow your visitor's focus to one or two clear calls to action. Make it snappy.

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4 Steps to Making an Infographic for Your Nonprofit

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Want to add visual content with a data-focused approach to your existing nonprofit outreach? Here''s what your nonprofit''s visuals need to succeed: 1.

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Top Marketing Tactics For 2017

The Agitator

white papers, infographics, etc) — 59%. Target Marketing recently surveyed its readers (including NonProfitPro ) regarding their expected use of various marketing tactics and technologies in 2017. Content marketing (blogs. Online video — 50%. Personalisation — 47%. Lead nurturing — 44%.

RIDDLE: How do you measure the success (or failure) of your planned giving program?

iMarketSmart

So I started Googling the subject a bit and I think I might have found the answer thanks to this Blackbaud white paper. Data integrity.

First 100 Days in Your New Nonprofit Marketing Job

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Tags: Case Studies & White Papers Nonprofit Marketing

30 Bits Of Online Fundraising Wisdom

The Agitator

So I confess to being a bit skeptical when this white paper – 30 Brilliant Bits of Fundraising Wisdom — came to my attention, even though it has plenty of pedigree, with contributions from the likes of Blackbaud (who swallowed Convio, who swallowed Get Active), Care2, Network for Good, Merkle and Blue State Digital, to name a few.

How Do Your Email Statistics Stack Up?

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Tags: Fundraising Email 101 Case Studies & White Papers Research

Reader Questions: Does adding extra stuff your appeal mailing work?

Wild Woman Fundraising

Try a yellow piece of paper, about a 3 1/2 x 8 1/2 sheet. What about using special paper or envelopes? Here’s what we came up with.

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Lower your membership amount? Think twice.

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Tags: Fundraising Case Studies & White Papers

Disambiguate. It’s Friday!

The Agitator

So to cleanse your brain (and white board) of all the banal platitudes, please join us and enjoy this Tripp & Tyler video. Roger and Tom.

Enterprise Community Partners Online Fundraising Plan and Presentation

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Tags: Fundraising Case Studies & White Papers

Social Media for Social Causes Study: The Results

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Tags: Social Networking Case Studies & White Papers

The Keys to Fundraising on Foursquare

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Tags: Fundraising Social Networking Case Studies & White Papers Inspiration

Are We There Yet? A Guide To Evaluating Nonprofit Communications

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Tags: Case Studies & White Papers Nonprofit Marketing

Online Fundraising Strong Despite Economy

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Tags: Fundraising Case Studies & White Papers

Online Fundraising Strong Despite Economy

Fundraising 123

Tags: Fundraising Case Studies & White Papers

I Have a Bone to Pick About JWT's Trend Report Called 'Social Good'

Cause Related Marketing

‘ Social Good ,’ a white paper and research report from JWT , the marketing agency and division of WPP, has made a lot of appearances in my RSS reader since its release in September 2011 usually with some variation of a headline like ‘customers increasingly dubious about cause marketing.’ JWT calls it a trend report.

Reflections on America's Giving Challenge

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Tags: Social Networking Case Studies & White Papers

Loyalty Inflection Points

The Agitator

Is organizational loyalty infectious? Possibly. For example, after momentous achievements that inspire group celebration and pride in belonging. In differential calculus, an inflection point is a point on a curve at which the concavity changes from positive curvature to negative curvature, or vice versa. In political science, an inflection point is.

Case Study: Mike Tikkanen and the Kids at Risk Action Group

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Tags: Case Studies & White Papers Fundraising

Integrated Fundraising: The Good, the Bad & the Ugly

DonorDigital

We’re thrilled to announce the publication of our newest white paper: Integrated Fundraising: The Good, the Bad & the Ugly.

Mixed Links for Nonprofit Marketers

Kivi's Nonprofit Communications Blog

Reports/White Papers. Happy Friday, everyone! Here’s this week’s Mixed Links. Communications. Or it could be correct. Great!

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