Expert insights. Personalized for you.
I have 5 tips, based on an event I attended in DC last week. Here are my 5 social media video tips for nonprofits (and anyone who wants to leverage the power of the platform to do good things): . If you are worried about what you will sound like and look like on video, you can try tip #2 above, or you can practice! So there you have it – 5 quick tips for creating effective social media videos that stand out. MORE
The post Tips on How a Nonprofit Can Partner With Businesses appeared first on Foundation Group®. Funding Managing a Nonprofit donations fundraising sponsorship Unrelated Business Income MORE
Learn how to incorporate these tips into your training to make the most of your resources. Here are five powerful tips from experienced nonprofit training professionals: 1. Nonprofit training is the key to running a successful organization. MORE
These tips will help you get started: . The post 4 Online Marketing Tips to Boost Your Fundraising Campaigns appeared first on Get Fully Funded. MORE
Here are five tips to keep in mind. The post 5 Tips for Using Big Numbers in Your Communications appeared first on Nonprofit Marketing Guide. Four thousand (4,000) people died. Forty thousand (40,000) people died. Four hundred thousand (400,000) people died. MORE
To help your nonprofit avoid this dilemma, this article will explore four tips for creating effective mission and case statements, including: Outline Key Documents. The post Nonprofit Mission and Case Statements: 4 Top Tips appeared first on FundraisingCoach.com. MORE
The post Donation Processing Set-up: 4 Tips for New Nonprofits appeared first on Get Fully Funded. Setting up an online donation system might seem like an easy next step in your nonprofit’s journey. MORE
Here are a few tips to keep in mind: To elicit an action, you have to solve a problem or serve a particular person’s need, where they are in their own journey. The post Conversion Copywriting Tips for Nonprofits appeared first on Kivi's Nonprofit Communications Blog. When you want someone to do something, you have to ask. And how you ask matters. MORE
3 Tips for Planning Eco-Friendly Events. Here are some simple tips for hosting an Eco-Friendly event. Let’s cover a few helpful tips that will make planning eco-friendly events easier for you. . Keep these tips in mind and get creative with some of your own. MORE
Since Facebook has been pushing Groups since even before the pandemic, I have been sharing some tips on making the most of your Facebook Group. MORE
If you only have so much space in a newspaper column, you can cut off the lower third of the triangle (or the article) and not lose really important content (you are just cutting off that lower tip). See our blog section on Nonprofit PR for more tips on news writing and working with the media. The post Tips for Nonprofit News Writing appeared first on Kivi's Nonprofit Communications Blog. MORE
Here are five tips for adapting to the seismic shift in donor behavior and nonprofit fundraising brought on by coronavirus. . Komen Florida again, with their Facebook Live lunch and learn featuring tips and tools that help reduce anxiety and promote self-care and mental well-being. MORE
5 Tips for Telling Difficult Stories. Here are five tips to consider. If you are looking for more tips on planning and strategy, check out this post: How to Plan Your Non-Profit’s Stories ). Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell. MORE
Whether you’re still putting together your plan, or just double checking to make sure that everything is ready to go, here are seven tips to decrease your stress and increase your fundraising this year. For tips and instructions on how to gain more sustainers, use. guide to effective annual giving campaigns , you'll find tips on keeping your annual campaigns like Giving Tuesday and End of Year fresh, exciting, and successful every year. MORE
We’ve pulled together 3 tips to boost interest and rock your next online auction. Here are a few tips to use social media ?to Here are our top tips for turning your digital storytelling dreams into reality: . Guest post by Joshua Meyer, Director of Marketing for OneCause. MORE
To show your donors just how grateful you are for their support, here are 10 tips for creating thank you videos that will change the way you show gratitude: 1. For more information, check out our Thank You Video Pro Tips and our DIY Video Checklist for quick tips on how to get started. MORE
Bikeathons Fundraising Tips Marathon Fundraising Online Fundraising Peer to Peer Fundraising Viral Fundraising Walkathon software WalkathonsSummer is officially here and for many organizations, that means it is finally fundraising season. So many of our clients rely on a major annual fundraising Walk or Run to raise money for their vital programs. Since we have been. MORE
You may not be able to incorporate every tip I’ve described below, but even using a few of them can have an impact. I’ve aimed these tips at communications managers, but any communication staff member could find them useful.). Tip #1: Don’t overload your plate. Tip #2: Sunday evening prep. Tip #3: Monday morning me-time. Tip #4: Be the first to know. Tip #5: Tame your tools. Tip #6: Make meetings matter. MORE
John Haydon gave me a great challenge: Share 9 content marketing tips. When you’ve written a 100,000-word book about nonprofit content marketing , boiling it down to your favorite 9 tips is a challenge. But I did it, and John captured it wonderfully: 3 tips for email newsletters: Be all about the reader. Quick read, skimmable. One column, clean design. 3 “musts” for better content marketing: Listen and understand your audience. Solve problems, answer questions. MORE
Here a few tips for you. The post 6 not-so-conventional tips for working from home appeared first on Navigating Digital Disruption. General Tips covid-19 home office remote work tips working from home MORE
One of the tips to combat it was “delegate more.” Tips on Delegating. The post Tips on Delegating #NPCOMMLIFE appeared first on Kivi's Nonprofit Communications Blog. Last week I talked about Decision Fatigue and how it can affect us. ” When I worked in the corporate world, I managed the bankruptcy department of a mortgage company. We had to follow procedures to the letter or you could end up breaking the law. MORE
Here are some tips to help you proofread your work: Read through your blog post twice at the VERY least. Remember Tip #2 and read it slowly. Have any other proofreading tips? The post 8 Tips for Proofreading from a Reformed Grammar Nerd appeared first on Kivi's Nonprofit Communications Blog. Let’s start with a cartoon in honor of Halloween: <SHUDDERS> Yesterday, I shared a few things that scare me and what I am doing about it. MORE
Mind Your Microcontent: 8 Little Bits That Can Make a Big Difference in Your Next Email 6 Tips for Improving Your Email Sender Reputation and Open Rates How do we get people to subscribe? The post Nonprofit Email Newsletter Best Practices and Tips appeared first on Kivi's Nonprofit Communications Blog. Got nonprofit email newsletter questions? We’ve got answers! Do I have to do a nonprofit email newsletter? Probably. MORE
Today I’m going to share with you 10 simple tips to help you kick ass with your blogging! You may or may not already know this, but… Blogging is an amazingly great way to grow your business, both online or offline! MORE
The post Marketing Tips for Small Volunteer-Led Nonprofits appeared first on Nonprofit Marketing Guide. I recently chatted with Anthony Wilson, the founder and host of the Groupfinity Podcast. MORE
The post 6 Nonprofit Renaming Tips appeared first on Mission Minded. Just because your nonprofit refreshed its brand doesn’t mean that it should change its name. Most often, we counsel our. Blog Nonprofit Naming MORE
Effective Tips to Help Make Your Payroll Processing Easier. Check out our tips below and work smarter. How to end Social Media Addiction Tips. The post Effective Tips to Help Make Your Payroll Processing Easier appeared first on GlobalOwls. MORE
The post 3 Marketing Tips to Promote Your Virtual Fundraiser appeared first on marketing for the modern nonprofit. Join my new, on demand Free Masterclass: 3 Must-Have Elements of Social Media Content that Converts. MORE
10 Powerful Twitter Marketing Tips [That Work like Magic]. Check out the following tips and improve your Twitter Marketing. We will take you through 10 Twitter Marketing Tips that actually work and will help you fulfill your marketing goals and make your brand stand out. MORE
John Haydon has Simple Donation Page Tips for #GivingTuesday and Year-End Fundraising. Chelsea Bassett shows you how to Stand Out on #GivingTuesday By Using These Tips. #GivingTuesday is only 47 days away so I thought I would compile a list of blog posts, articles, and other resources out there to help you make it a successful day. You don’t think #GivingTuesday is worth it? Well you aren’t alone, so let’s start there… Is Giving Tuesday Worth the Bother? MORE
Video Marketing Tips For Nonprofit Organizations. Video Marketing Tips for Nonprofits. Marketing tips are always important. Nonprofits organizations can use these video marketing tips to tie up the bond with the donors. Do you want to attract more Donors? MORE
In a new book, Social Media for Social Good , author Heather Mansfield suggests 11 best practices for using YouTube to your organization’s best advantage. Network for Good’s Katya Andresen provides a summary of the top 11 in two installments, here and here. Uncategorized Non-profit organization Social Media video YouTube MORE
The post 3 tips for your fundraising career appeared first on MarketSmart. Always add value. The best way to ensure that you have a job all the time is to make it a point to consistently try to add value to the lives of all the people with whom you come in contact. Everyone! Always! That includes the waitress, the janitor, and the guy who parks your car. MORE
Listening should be on anyone’s top tips for being a good leader, but introverted leaders are usually more understanding and therefore able to make adjustments to workflows or cultural issues that others may not be attuned to. MORE
The post 4 specific tips for each stage of the ask appeared first on FundraisingCoach.com. When it comes down to it, successful fundraising is about successfully executing the basics. When you want to raise money for something, be sure to do these fundraising basics : Research. MORE
P.S. Get more nonprofit marketing tools , templates, case studies & tips delivered right to your inbox! Liz Polay-Wettengel is National Director of Marketing and Communications for InterfaithFamily , a Jewish non-profit based in Newton, MA. For three years in a row, my colleagues from InterfaithFamily and I have participated in the annual Nonprofit Tech Conference (from NTEN ). It is, by far, the conference that we learn the most from. MORE
However, with a few ideas and implementation tips, you’ll be able to retain donors, steward them to the next level, and strengthen your organization as a whole. The post 3 Donor Acknowledgement Ideas & Implementation Tips appeared first on Get Fully Funded. MORE
GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success from Julia Campbell. The post #GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success appeared first on marketing for the modern nonprofit. MORE
Search Engine Optimization Tips – Jeff Lenney’s SEO Manifesto For Exponential Organic Traffic Growth! Before we begin, let us address one important thing… Why Should You Listen To Me? I do SEO full time and have built dozens if not hundreds of highly successful websites. MORE
The post 5 Tips for Energizing Your Organization’s Board Virtually appeared first on marketing for the modern nonprofit. Join my new, on demand Free Masterclass: 3 Must-Have Elements of Social Media Content that Converts. MORE
3 Eco-Friendly Moving Tips. The post 3 Eco-Friendly Moving Tips appeared first on GlobalOwls. Moving has an impact on the environment. Not just driving, but also the packaging etc. that are involved when moving. See how you can decrease your impact. MORE
The post Launching Your Brand Digitally: 5 Tips for Success appeared first on Mission Minded. A detailed digital brand launch plan will help you communicate more effectively with your current supporters and reach new audiences sooner. MORE
It’s often said that one should not judge a book solely by its cover. But hey, nobody said anything about emails! The fact is that people DO judge emails by their subject lines. According to a leading email management company, a ‘good’ open rate for marketing emails is between 15% to 25%. MORE
Web Site 101 Best Practices Quick TipsNonprofits are now reporting that up to a third of their Web traffic is coming from mobile devices. The mobile Web is rapidly becoming a key way to communicate your message to donors; it’s important that your nonprofit website isn’t giving them a bad impression. . Photo Source: Big Stock Photo. Luckily, you don’t need a special mobile version of your site or an app to improve how mobile visitors experience your site overall. MORE
Tips Related Topics 
Get Fully Funded
MAY 24, 2021
However, with a few ideas and implementation tips, you’ll be able to retain donors, steward them to the next level, and strengthen your organization as a whole. The post 3 Donor Acknowledgement Ideas & Implementation Tips appeared first on Get Fully Funded.
Getting Attention
SEPTEMBER 12, 2020
Today I’m going to share with you 10 simple tips to help you kick ass with your blogging! You may or may not already know this, but… Blogging is an amazingly great way to grow your business, both online or offline!
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Kivi's Nonprofit Communications Blog
SEPTEMBER 2, 2021
Here are five tips to keep in mind. The post 5 Tips for Using Big Numbers in Your Communications appeared first on Nonprofit Marketing Guide. Four thousand (4,000) people died. Forty thousand (40,000) people died. Four hundred thousand (400,000) people died.
Getting Attention
JUNE 24, 2020
Search Engine Optimization Tips – Jeff Lenney’s SEO Manifesto For Exponential Organic Traffic Growth! Before we begin, let us address one important thing… Why Should You Listen To Me? I do SEO full time and have built dozens if not hundreds of highly successful websites.
Get Fully Funded
SEPTEMBER 16, 2021
The post Donation Processing Set-up: 4 Tips for New Nonprofits appeared first on Get Fully Funded. Setting up an online donation system might seem like an easy next step in your nonprofit’s journey.
Get Fully Funded
AUGUST 23, 2021
To show your donors just how grateful you are for their support, here are 10 tips for creating thank you videos that will change the way you show gratitude: 1. For more information, check out our Thank You Video Pro Tips and our DIY Video Checklist for quick tips on how to get started.
Kivi's Nonprofit Communications Blog
APRIL 8, 2021
The post Marketing Tips for Small Volunteer-Led Nonprofits appeared first on Nonprofit Marketing Guide. I recently chatted with Anthony Wilson, the founder and host of the Groupfinity Podcast.
J Campbell Social Marketing
JULY 26, 2021
The post 5 Tips for Energizing Your Organization’s Board Virtually appeared first on marketing for the modern nonprofit. Join my new, on demand Free Masterclass: 3 Must-Have Elements of Social Media Content that Converts.
J Campbell Social Marketing
JULY 21, 2021
The post 3 Marketing Tips to Promote Your Virtual Fundraiser appeared first on marketing for the modern nonprofit. Join my new, on demand Free Masterclass: 3 Must-Have Elements of Social Media Content that Converts.
Public Sector Marketing 2.0
MARCH 30, 2020
Here a few tips for you. The post 6 not-so-conventional tips for working from home appeared first on Navigating Digital Disruption. General Tips covid-19 home office remote work tips working from home
Kivi's Nonprofit Communications Blog
MAY 7, 2019
Here are a few tips to keep in mind: To elicit an action, you have to solve a problem or serve a particular person’s need, where they are in their own journey. The post Conversion Copywriting Tips for Nonprofits appeared first on Kivi's Nonprofit Communications Blog. When you want someone to do something, you have to ask. And how you ask matters.
Kivi's Nonprofit Communications Blog
APRIL 30, 2019
If you only have so much space in a newspaper column, you can cut off the lower third of the triangle (or the article) and not lose really important content (you are just cutting off that lower tip). See our blog section on Nonprofit PR for more tips on news writing and working with the media. The post Tips for Nonprofit News Writing appeared first on Kivi's Nonprofit Communications Blog.
Foundation Group
AUGUST 23, 2021
The post Tips on How a Nonprofit Can Partner With Businesses appeared first on Foundation Group®. Funding Managing a Nonprofit donations fundraising sponsorship Unrelated Business Income
J Campbell Social Marketing
APRIL 10, 2020
GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success from Julia Campbell. The post #GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success appeared first on marketing for the modern nonprofit.
Getting Attention
AUGUST 14, 2020
It’s often said that one should not judge a book solely by its cover. But hey, nobody said anything about emails! The fact is that people DO judge emails by their subject lines. According to a leading email management company, a ‘good’ open rate for marketing emails is between 15% to 25%.
Nonprofit Marketing Insights by GlobalOwls
SEPTEMBER 9, 2021
3 Tips for Planning Eco-Friendly Events. Here are some simple tips for hosting an Eco-Friendly event. Let’s cover a few helpful tips that will make planning eco-friendly events easier for you. . Keep these tips in mind and get creative with some of your own.
J Campbell Social Marketing
OCTOBER 14, 2019
I have 5 tips, based on an event I attended in DC last week. Here are my 5 social media video tips for nonprofits (and anyone who wants to leverage the power of the platform to do good things): . If you are worried about what you will sound like and look like on video, you can try tip #2 above, or you can practice! So there you have it – 5 quick tips for creating effective social media videos that stand out.
J Campbell Social Marketing
JULY 23, 2020
We’ve pulled together 3 tips to boost interest and rock your next online auction. Here are a few tips to use social media ?to Here are our top tips for turning your digital storytelling dreams into reality: . Guest post by Joshua Meyer, Director of Marketing for OneCause.
Kivi's Nonprofit Communications Blog
JANUARY 30, 2019
Mind Your Microcontent: 8 Little Bits That Can Make a Big Difference in Your Next Email 6 Tips for Improving Your Email Sender Reputation and Open Rates How do we get people to subscribe? The post Nonprofit Email Newsletter Best Practices and Tips appeared first on Kivi's Nonprofit Communications Blog. Got nonprofit email newsletter questions? We’ve got answers! Do I have to do a nonprofit email newsletter? Probably.
Nonprofit Marketing Insights by GlobalOwls
JANUARY 6, 2021
10 Powerful Twitter Marketing Tips [That Work like Magic]. Check out the following tips and improve your Twitter Marketing. We will take you through 10 Twitter Marketing Tips that actually work and will help you fulfill your marketing goals and make your brand stand out.
Nonprofit Marketing Insights by GlobalOwls
APRIL 11, 2021
3 Eco-Friendly Moving Tips. The post 3 Eco-Friendly Moving Tips appeared first on GlobalOwls. Moving has an impact on the environment. Not just driving, but also the packaging etc. that are involved when moving. See how you can decrease your impact.
Kivi's Nonprofit Communications Blog
JUNE 30, 2015
John Haydon gave me a great challenge: Share 9 content marketing tips. When you’ve written a 100,000-word book about nonprofit content marketing , boiling it down to your favorite 9 tips is a challenge. But I did it, and John captured it wonderfully: 3 tips for email newsletters: Be all about the reader. Quick read, skimmable. One column, clean design. 3 “musts” for better content marketing: Listen and understand your audience. Solve problems, answer questions.
Mission Minded
FEBRUARY 6, 2020
The post 6 Nonprofit Renaming Tips appeared first on Mission Minded. Just because your nonprofit refreshed its brand doesn’t mean that it should change its name. Most often, we counsel our. Blog Nonprofit Naming
Nonprofit Marketing Insights by GlobalOwls
JUNE 20, 2021
Video Marketing Tips For Nonprofit Organizations. Video Marketing Tips for Nonprofits. Marketing tips are always important. Nonprofits organizations can use these video marketing tips to tie up the bond with the donors. Do you want to attract more Donors?
Fundraising Coach
MAY 25, 2021
To help your nonprofit avoid this dilemma, this article will explore four tips for creating effective mission and case statements, including: Outline Key Documents. The post Nonprofit Mission and Case Statements: 4 Top Tips appeared first on FundraisingCoach.com.
EveryAction
OCTOBER 10, 2018
Whether you’re still putting together your plan, or just double checking to make sure that everything is ready to go, here are seven tips to decrease your stress and increase your fundraising this year. For tips and instructions on how to gain more sustainers, use. guide to effective annual giving campaigns , you'll find tips on keeping your annual campaigns like Giving Tuesday and End of Year fresh, exciting, and successful every year.
Nonprofit Marketing Insights by GlobalOwls
FEBRUARY 9, 2021
Effective Tips to Help Make Your Payroll Processing Easier. Check out our tips below and work smarter. How to end Social Media Addiction Tips. The post Effective Tips to Help Make Your Payroll Processing Easier appeared first on GlobalOwls.
EveryAction
MAY 1, 2017
5 Tips for Telling Difficult Stories. Here are five tips to consider. If you are looking for more tips on planning and strategy, check out this post: How to Plan Your Non-Profit’s Stories ). Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell.
Mission Minded
OCTOBER 13, 2020
The post Launching Your Brand Digitally: 5 Tips for Success appeared first on Mission Minded. A detailed digital brand launch plan will help you communicate more effectively with your current supporters and reach new audiences sooner.
Blue Sky Collaborative
MAY 26, 2015
Bikeathons Fundraising Tips Marathon Fundraising Online Fundraising Peer to Peer Fundraising Viral Fundraising Walkathon software WalkathonsSummer is officially here and for many organizations, that means it is finally fundraising season. So many of our clients rely on a major annual fundraising Walk or Run to raise money for their vital programs. Since we have been.
Kivi's Nonprofit Communications Blog
OCTOBER 31, 2018
Here are some tips to help you proofread your work: Read through your blog post twice at the VERY least. Remember Tip #2 and read it slowly. Have any other proofreading tips? The post 8 Tips for Proofreading from a Reformed Grammar Nerd appeared first on Kivi's Nonprofit Communications Blog. Let’s start with a cartoon in honor of Halloween: <SHUDDERS> Yesterday, I shared a few things that scare me and what I am doing about it.
Kivi's Nonprofit Communications Blog
OCTOBER 7, 2019
One of the tips to combat it was “delegate more.” Tips on Delegating. The post Tips on Delegating #NPCOMMLIFE appeared first on Kivi's Nonprofit Communications Blog. Last week I talked about Decision Fatigue and how it can affect us. ” When I worked in the corporate world, I managed the bankruptcy department of a mortgage company. We had to follow procedures to the letter or you could end up breaking the law.
Kivi's Nonprofit Communications Blog
MAY 5, 2020
Since Facebook has been pushing Groups since even before the pandemic, I have been sharing some tips on making the most of your Facebook Group.
Fundraising Coach
MARCH 15, 2021
The post 4 specific tips for each stage of the ask appeared first on FundraisingCoach.com. When it comes down to it, successful fundraising is about successfully executing the basics. When you want to raise money for something, be sure to do these fundraising basics : Research.
iMarketSmart
MARCH 31, 2019
The post 3 tips for your fundraising career appeared first on MarketSmart. Always add value. The best way to ensure that you have a job all the time is to make it a point to consistently try to add value to the lives of all the people with whom you come in contact. Everyone! Always! That includes the waitress, the janitor, and the guy who parks your car.
Fundraising 123
MARCH 11, 2013
Web Site 101 Best Practices Quick TipsNonprofits are now reporting that up to a third of their Web traffic is coming from mobile devices. The mobile Web is rapidly becoming a key way to communicate your message to donors; it’s important that your nonprofit website isn’t giving them a bad impression. . Photo Source: Big Stock Photo. Luckily, you don’t need a special mobile version of your site or an app to improve how mobile visitors experience your site overall.
Ann Green
APRIL 15, 2021
Learn how to incorporate these tips into your training to make the most of your resources. Here are five powerful tips from experienced nonprofit training professionals: 1. Nonprofit training is the key to running a successful organization.
Get Fully Funded
APRIL 5, 2021
These tips will help you get started: . The post 4 Online Marketing Tips to Boost Your Fundraising Campaigns appeared first on Get Fully Funded.
Getting Attention
APRIL 13, 2017
P.S. Get more nonprofit marketing tools , templates, case studies & tips delivered right to your inbox! Liz Polay-Wettengel is National Director of Marketing and Communications for InterfaithFamily , a Jewish non-profit based in Newton, MA. For three years in a row, my colleagues from InterfaithFamily and I have participated in the annual Nonprofit Tech Conference (from NTEN ). It is, by far, the conference that we learn the most from.
Non Profit Marketing 360
OCTOBER 4, 2011
In a new book, Social Media for Social Good , author Heather Mansfield suggests 11 best practices for using YouTube to your organization’s best advantage. Network for Good’s Katya Andresen provides a summary of the top 11 in two installments, here and here. Uncategorized Non-profit organization Social Media video YouTube
ImpactMax
JULY 6, 2011
You may not be able to incorporate every tip I’ve described below, but even using a few of them can have an impact. I’ve aimed these tips at communications managers, but any communication staff member could find them useful.). Tip #1: Don’t overload your plate. Tip #2: Sunday evening prep. Tip #3: Monday morning me-time. Tip #4: Be the first to know. Tip #5: Tame your tools. Tip #6: Make meetings matter.
J Campbell Social Marketing
MARCH 30, 2020
Here are five tips for adapting to the seismic shift in donor behavior and nonprofit fundraising brought on by coronavirus. . Komen Florida again, with their Facebook Live lunch and learn featuring tips and tools that help reduce anxiety and promote self-care and mental well-being.
Kivi's Nonprofit Communications Blog
OCTOBER 11, 2017
John Haydon has Simple Donation Page Tips for #GivingTuesday and Year-End Fundraising. Chelsea Bassett shows you how to Stand Out on #GivingTuesday By Using These Tips. #GivingTuesday is only 47 days away so I thought I would compile a list of blog posts, articles, and other resources out there to help you make it a successful day. You don’t think #GivingTuesday is worth it? Well you aren’t alone, so let’s start there… Is Giving Tuesday Worth the Bother?
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