What Will Be The Next Ice Bucket Challenge?

J Campbell Social Marketing

The point is to start a “Wake Up Call” for Syria. When you post the #WakeUpCall selfie, you are tasked with making a donation, posting your photo with the caption T ext SYRIA To 70007 to donate , and nominate three others. . In her words: A photo of Jeremy Clarkson in bed first thing in the morning does not make me want to give to Unicef’s Syria emergency appeal. WAKEUPCALL Text SYRIA to 70007 (to give £5) or [link].

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Digital and Media Literacy

Public Sector Marketing 2.0

Rant Media Literacy Digital Literacy media literacy digital literacy isis syria refugee internet useIn a recent workshop I held here in Ottawa, the topic of digital and media literacy came up on a few occasions. I wanted to examine this a bit further and share some quick thoughts.

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#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Non Profit Marketing 360

But what about now that dictators have fallen in Tunisia, Egypt, Libya, and perhaps Syria – and the ‘Occupy Wall Street’ movement has gone global this past weekend? Yet the Tunisian uprising continued to grow, then spread to Egypt, Bahrain, Syria, and Libya – with unequal (or as yet unclear) results. What a difference a year can make – not always for the better, mind you.

#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Non Profit Marketing 360

But what about now that dictators have fallen in Tunisia, Egypt, Libya, and perhaps Syria – and the ‘Occupy Wall Street’ movement has gone global this past weekend? Yet the Tunisian uprising continued to grow, then spread to Egypt, Bahrain, Syria, and Libya – with unequal (or as yet unclear) results. What a difference a year can make – not always for the better, mind you.

#PHILANTHROPY: Google Can Give Time, Resources, & AdWords To Nonprofits

Non Profit Marketing 360

Google.com is default homepage in millions of browsers and YouTube has inspired citizen journalists in war-torn Syria and video mashups of cute kittens in suburbia. Google is the great behemoth of web searching and video hosting. Google.org is perhaps not as well known, but its philanthropic outreach is huge, and it offers that money and support numerous ways – some of which your organization can surely take advantage of!

Is your cause more boring then a coffee mug?

Sea Change Strategies

They risk their personal safety to document human rights abuses in Syria. The organizations I work for do incredible — and often heroic — things. They stand up to companies like Koch Industries and Montsanto who corrupt the political process. They mobilize hundreds of thousands of passionate birders to provide scientific data on climate change. Interesting stuff, right? Then why oh why is non profit content often more boring than a coffee mug ?

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#TECH: Look What We Did To Apple! Welcome Back To EPEAT.

Non Profit Marketing 360

Of course, we’re complaining about our latest iPads, whereas people are risking their lives on social networks in Syria and Egypt. Apple bruised by PR cuts over EPEAT. No, MKCREATIVEmedia doesn’t wield that kind of influence over 1 Infinity Loop. Or any influence, really. But about two hours ago we posted a summation of Apple’s withdrawal from the very EPEAT environmental standards the corporation helped establish over a decade ago.

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#PublicMedia: How Twitter Helped And Hurt The Spread Of Information In Two Recent Disasters

Non Profit Marketing 360

On the other hand, some seemingly fine reporting about being a lesbian in Syria turns out to be written by a heterosexual male in the U.S. Which is not to say millions haven't tried it. As social media become ever more deeply immured into our technology and information landscape, perhaps we should not be surprised that users of such media are starting to be held to standards once expected of reporters at TV stations and newspapers.

Using Technology to Bring the Nonprofit and For-Profit Worlds Together

Selfish Giving

The fundraisers used Google Goggles to give a VR-tour to potential donors of Aleppo, Syria. From smartphones to social media, technology has altered how we live, dramatically reshaping how we communicate and connect with one another in nearly every way. Technology is also changing how we give back. It’s being used by nonprofits to help those in need and by for-profits that are offering technical support to nonprofits to help them use technology more effectively.

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The Human Rights Channel

The Agitator

In Syria, where foreign journalists have been barred from covering the violent clashes, activists have uploaded tens of thousands of videos on YouTube in the past year, allowing the world to see the horrific violence unfolding inside their country.” YouTube has introduced a new channel devoted to human rights, called simply enough, The Human Rights Channel. The channel’s mantra: Film it. Share it. Change it. As I write, 1,036 subscribers and 98,582 views.

Get Off Your Butt Or Get Out

The Agitator

Syria. I only wish I could stop crying as I write this, my last post of the year. 28 dead from the Newtown shootings in Connecticut. Lives that will never progress, will never be part of our shared future. All a result of an unspeakable tragedy. Lives snuffed out by a lack of political will and guts. Lives I might have helped save had I been a better consultant to the handgun control movement.

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Building the World You Want: 6 Nonprofit Campaigns to Consider on International Day of Charity

EveryAction

In response to the Supreme Court’s decision to temporarily grant the Trump administration's request to reinstate portions of its travel ban (blocking people from six countries - Iran, Yemen, Sudan, Syria, Libya and Somalia - from entering the United States), CARE reignited their #BetterThanTheBan campaign. Consider this fact: unless the world tackles inequity today, 167 million children will live in extreme poverty by 2030.

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Celebrating International Women’s Day

A. Fine Blog

Peek beneath the hood of any recent social movement, the Philippines in 2001 when individuals used text messaging to overthrow a despot, Kuwait in 2005 when women used their Blackberries to win suffrage, the unfolding social movements in Tunisia, Iran, Syria, and Occupy Wall Street, and you will find free agents stirring the pots of democracy. Today is International Women’s Day. Hurrah!