13 Paths to Productivity & Satisfaction—Nonprofit Staff & Consultants

Getting Attention

12) Movement is one of the methods Beth Kanter credits for her satisfaction and productivity, and she explains the whys and hows of movement as productivity boon here. 13) And finally, social media expert Julia Campbell shares four tools and techniques for increasing productivity.

6 Now-or-Never Summer Reboots

Getting Attention

4) Take a new approach to the same old : Danielle Brigida , National Social Media Manager at U.S. 6) Connect with peers in the field to build satisfaction and smarts: Graphic designer Julia Reich uses summertime’s slight dip in her firm’s client work to build relationships (and strategic alliances) with other nonprofit marketers. Professional Development nonprofit Nonprofit Communications nonprofit marketing sabbatical satisfaction work behind the work

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Social Media Road Map—Book Giveaway

Getting Attention

Noland Hoshino, Zan McColloch-Lussier and Ash Shepherd teamed up to produce the Social Media Road Map , an all-you-need-but-not more mini-guide to help nonprofits like yours plan, implement and measure your social media engagement. Even better, they’re offering a free copy to the first 5 of you who share your hopes for your social media work here. The passport-sized guide features all you need for basic social media planning and execution, but nothing more.

Science Communication and Social Marketing

Social Marketing and Social Change

Applying marketing to improve communications about social issues is an important part of social marketing for me. While I do not like to see mass communication campaigns or social media projects passed off as ‘social marketing,’ I do believe that marketing can help make health communication, risk communication, or any other type of science communication more effective, efficient, sustainable and equitable. All equally applicable to social marketing efforts as well.

Science Communication and Social Marketing

Social Marketing and Social Change

Applying marketing to improve communications about social issues is an important part of social marketing for me. And, some times, theories and research in communication have lessons to be learned and applied by social marketers as well.

#SOCIALNETWORKS: StumbleUpon An Early & Still Independent Social Network Web Searcher

Non Profit Marketing 360

Creating social networks before anyone knew what they were. In 2001, long before ‘social network’ was a concept bandied about by anyone trying to explain what brings together more than a half-dozen people, four young Canadians wanted to start a company and then build a product from it. All of this is social, of course, so you can establish a presence on SU via your Twitter, Facebook, Google+… accounts.

Social Marketing and Marketing Social Services

Social Marketing and Social Change

" Given the sheer numbers and ubiquity of social services available to meet people’s needs and work toward a better society, there have been few documented efforts to integrate social marketing into service delivery. One shortcoming many social marketers have is that they are unaccustomed to designing services. Social marketing and social change: Strategies and tools for improving health, well-being and the environment (San Francisco: Jossey-Bass, expected 2013).

Social Innoculation, Social Marketing and Childhood Immunizations

Social Marketing and Social Change

Unfortunately, the survey did not ask respondents to distinguish between static information websites and interactive ones such as social network sites (a note to survey designers: you must at least make the distinction between these two types even if you don’t ask for their specific names or sponsors). Otherwise, we could say with almost complete confidence that parents' d ecisions about having a child fully immunized are solely based on social interactions.

The Best in Social Marketing in 2013

Social Marketing and Social Change

The application of social marketing to health, environmental and social issues is expanding in scope and depth. This year I was able to curate the best writing in social marketing over the past 40 years into a 6 volume series on Social Marketing. And now to continue the journey of social marketing through 2013. Or better yet, join the Australian , European or International social marketing associations and get a member discount on each one).

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Social Media: Winds of Change

Diva Marketing Blog

I believe as sites like LinkedIn automatically pull data into a common corporate page; and employees' digital footprints continue to multiple throughout the Internet, organizations will realize this is a critical component of social business. Corporate Personal Branding Defined : The convergence of corporate branding and employee personal branding, based on the alignment of common values, supported by content creation and social media, for mutual benefit.

The Empathy Link in Social Marketing

Social Marketing and Social Change

"Practitioners of the design discipline use the idea of empathy as a key driver for their research; social marketing research should do the same. Social marketing can learn from these structured efforts to see the world through the eyes of others, understand it from their experiences, and feel it through their emotions. Designers deeply believe that when they make this connection their work becomes more relevant and effective in addressing social concerns.

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Natural Helper Networks in Community Social Marketing Programs

Social Marketing and Social Change

"The notion of using volunteers or, more generally, natural helper networks, is a popular method in advocacy and social cause campaigns but seems woefully neglected by many social marketers. More recently, in the context of a community-based social marketing effort, Hill, Hill, and Moore (2009) recruited and trained volunteer peer activist facilitators to deliver parenting programs to parents and caregivers of children up to four years old.

Social Marketing: Shifting from Individual Skills to Organizational Competence

Social Marketing and Social Change

Several surveys of businesses that vary in their consumer orientations have found that in addition to achieving the stated objective of delivering more value to customers, a market orientation is positively related to overall business performance, the commitment of employees to the organization, and those employees’ overall attitude and job satisfaction. Social marketing and health promotion.

Social Media Idea Management: An intellectual capital hustle?

Diva Marketing Blog

Maybe this is the social media version of a focus group but with less honesty and less transparency. But don't expect anything back other than the satisfaction you derive in a bit of ego boosting on a brand site with some people who might vote you up or vote you down. Or is this simply the way that Brands approach the interaction of social media. Is it the way they view their role in the "conversation" of social media? Social media has two aspects.

Capturing Awe to Inspire Change

SocialButterfly

It makes us think we have more time available, influences our decisions and gives us a boost in life satisfaction. The study shares two components of awe: Awe involves perception vastness – the sense one has come upon something immense in size, number, scope, complexity, ability, or social bearing. Yet many in the public health and social good space still under value design, especially when it comes to resource allocation. How are you inspiring awe?

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Give 10 Minutes: Get the Benchmarks & Data You Need

Getting Attention

Here are some of the vital insights we’ll gain from this year’s report: How much social media posting is too much, or not enough? The report has examined email and print marketing frequency for years; now it will include social media, giving you a complete view of the typical nonprofit editorial calendar. Job satisfaction litmus test : We’ve seen many reports on job satisfaction, or the lack thereof, especially from development directors and executive directors.

Boomers Not Keen On Social Media?

The Agitator

Here is their take on Boomers and social media: "Let’s agree social networking is simply not as widely accepted among Boomers and older adults as it is among today’s young adults. " The Boomer Project gives two reasons why they don’t expect Boomers to widely embrace social media: 1) Social media sites expressly targeting Boomers have failed to date, indicating Boomers just aren’t interested.

4 Steps to Year-End Balance, Energy, & Focus (Beth Kanter)

Getting Attention

Although it may seem productive to check your email or social channels just one more time before bed, it’s likely to cannibalize a solid night’s sleep. There’s no better gift than learning from a friend.

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

Even before the public IPO Facebook was one of the lowest ranked companies in terms of customer satisfaction. But even if a few million of the users are fakes , Facebook remains the heaviest hitter in the social-networking league and we need to use it. An organization can’t create social-media content with a one-size-fits-all approach, but tweets make a fine update to any Facebook Timeline. Facebook can be the nexus of a still more powerful network.

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

Even before the public IPO Facebook was one of the lowest ranked companies in terms of customer satisfaction. But even if a few million of the users are fakes , Facebook remains the heaviest hitter in the social-networking league and we need to use it. An organization can’t create social-media content with a one-size-fits-all approach, but tweets make a fine update to any Facebook Timeline. Facebook can be the nexus of a still more powerful network.

Semantic confusion surrounding modern marketing

Public Sector Marketing 2.0

As a result, I have now included a page of definitions in my Social Media Engagement Workbook, for the sole purpose of setting context. As a philosophy, it is based on thinking about your offering in terms of customer needs and their satisfaction.

Objectives for Your Nonprofit Communications Plan

Kivi's Nonprofit Communications Blog

the majority of social media comments on our profiles are positive or neutral this year) Increased preparedness or empowerment to act (e.g., 50% fewer students use inappropriate language this semester) Increased satisfaction (e.g., In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies.

Is Community Engagement or Awareness Essential? Depends on Your Mission.

Kivi's Nonprofit Communications Blog

Will the way an arts organization approaches its communications work vary significantly from a social service agency? For example, in this year’s report across the 10 mission categories, there are no significant differences by mission on how they rated their own communications effectiveness, how they scored on our Marketing Maturity scale, or for communications staff job satisfaction.

Please Take the 2016 Nonprofit Communications Trends Survey

Kivi's Nonprofit Communications Blog

Which social media sites you will be essential to your strategy, and which not so much. How often you will post to your social media networks in 2016. Your level of job satisfaction. It’s time to take the Nonprofit Communications Trends Survey for 2016 ! Last year, over 1,500 nonprofit communicators took our annual Nonprofit Communications Trends Survey. and now it’s time to get your predictions for 2016.

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#MixedLinks for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Let’s start the weekend a little early with a round of Mixed Links… Nancy Schwartz has some tips to make social media matter more. February 25: Right-Things, Right-Now Marketing: Your One-Page Path to Job Satisfaction and Unequaled Results. Although this post isn’t written specifically for nonprofits, the tips in 9 Copywriting Rules To Create Hypnotic Posts Your Readers Will Love will help you create more engaging content for your supporters.

#MixedLinks for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

February 25: Right-Things, Right-Now Marketing: Your One-Page Path to Job Satisfaction and Unequaled Results. March 2: HOLY HASHTAGS: How to Use Hashtags to Promote Your Cause on Social Networks and Beyond. Happy Friday! Let’s dive right into some Mixed Links… Third Space Studio and BC/DC Ideas are looking for smaller nonprofits with budgets under $2 million to round out survey data for their 4th annual Individual Donor Benchmark Survey.

Is Employee Engagement Your Most Valuable Virtual Asset? [SPONSORED]

Selfish Giving

Employee engagement with social issues has become a must-have requirement to most profit-purpose partnerships because it’s just good for business. From profitability to greater consumer satisfaction, the measured impact that engaged employees can have on a business bottom line is undeniable.

Capturing Awe to Inspire Change

SocialButterfly

It makes us think we have more time available, influences our decisions and gives us a boost in life satisfaction. The study shares two components of awe: Awe involves perception vastness – the sense one has come upon something immense in size, number, scope, complexity, ability, or social bearing. Yet many in the public health and social good space still under value design, especially when it comes to resource allocation. How are you inspiring awe?

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BEYOND CUTE: Why Nonprofits Should Try Emoji In Their Digital Marketing

Kivi's Nonprofit Communications Blog

SATISFACTION : Participants who chatted online with an expert who used emojis rated the expert as both friendlier and more competent. Emoji! These little symbols are exploding in number and placement in our digital lives. Wired called them “the first language born of the digital world.”.

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#HOWTO: Get Your Nonprofit’s Tumblr Blog Up, Published, & Read

Non Profit Marketing 360

Click on the ‘Create Post’ button on the lower left when it all gets set to your satisfaction, and away it goes into the Cyber Sea! We’ll look at Tumblr’s connections to other social networks next week. Signing up for Tumblr takes seconds and is free, so there’s no economic reason your nonprofit might resist learning the platform.

#MixedLinks for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

February 25: Right-Things, Right-Now Marketing: Your One-Page Path to Job Satisfaction and Unequaled Results. March 2: HOLY HASHTAGS: How to Use Hashtags to Promote Your Cause on Social Networks and Beyond. Credit: https://flic.kr/p/4Aipnc. p/4Aipnc. How was your week? Join me for some Valentine’s Mixed Links, won’t you… Tis the season to show some love! Here are 21 Ways to Make Donors Your Valentine. Nonprofit Hub also has How to Show Your Donors You Care.

The Girl Effect

Public Sector Marketing 2.0

I was going through some overdue Social Marketing ListServe reading today, when I happened to stumble across this Girl Effect video in one of Nancy Lee ‘s responses. The debate on the ListServe revolved around the differences between Social Marketing and traditional Marketing.

#Interview: Syam Buradagunta, Blogger & Co-Founder of Blue Sky Collaborative

Non Profit Marketing 360

I think this type of fundraising, the technology available for it, is yet to scratch the surface of what it can be, especially with the expansions of mobile technology and social media as well. NPM360: I noted that you have a fairly high rate of client satisfaction, with 90 percent resubscribing, so you must be fitting them pretty well. Do you get much satisfaction from it?

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

TalentDesk gives us the 2018 Best Nonprofits to Work For using data from Glassdoor on salary and employee satisfaction and Charity Navigator’s organization accountability ratings. Facebook ads may have gotten more difficult for some nonprofits as Facebook’s Issue Ads Policy Adds Barrier to Brands Jumping on Social Movements. The Bombay Club. New Orleans, LA. Happy Friday, friends!

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#HOWTO: Create A Tumblr Account And Why It Might Replace Your Blog

Non Profit Marketing 360

If you follow the tech developments and platform inventions of social media, you can get a headache. and $49), and/or you can delve into the layout code of any design you have access to so you can adjust it to your organization’s satisfaction. Nonprofit communication Facebook Foursquare Marketing and Advertising Online Communities Social Media StumbleUpon Technology Tumblr Twitter web 2.0

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#MixedLinks for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Wondering what it takes to be a great social media manager? HubSpot shares the 6 Jobs the Best Social Media Managers Actually Do. February 25: Right-Things, Right-Now Marketing: Your One-Page Path to Job Satisfaction and Unequaled Results. Hope you had a great week! Let’s dive right into some Mixed Links… The week started off with a bit of a brouhaha (love that word!) between fundraisers and marketers.

How Do You Manage Your To-Do Lists? #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

t Done With a To-Do List These To-Do List Methods Will Help You Finally Get Organized I decided to ask our awesome All-Access Pass Holders in our Facebook Group how they managed their to-dos and this is what they said: Sarah: “I’m all about Trello for managing multiple projects at once on top of regular social media and email. The grids allow me to organize visually, and checking/crossing off is a visceral satisfaction.

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All Diets are Created Equal: What it Means for Social Marketers

Social Marketing and Social Change

Pile on caveats about cultural factors, sensory experiences, social customs and the dangers of creating more people with eating disorders (to name just a few more), and the reasons for a lack of clear and consistent direction about addressing the obesity epidemic become painfully obvious. Satiety, hunger, satisfaction with the diet, and attendance at group sessions were similar for all diets. But, do social and mobile media offer ways around this.

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5 Ways to Stay Smart & Engaged

Getting Attention

It’s the ONLY way to ensure our marketing and fundraising content is relevant, while fueling our personal satisfaction. Here are the five main methods I use to keep learning: Reading (and watching) top picks content (blogs, e-newsletters, social media, books, videos) in the field, from nonprofits in all sectors, and from expert marketers—in the nonprofit world and beyond—and fundraisers.

#Advocacy: ‘This American Life’ Retracts Story Of Abuses At Foxconn

Non Profit Marketing 360

It has been a rough week for social-consciousness movements whose leaders have produced stories a bit too slick to be true. especially in social media. Apple authenticity Case Study Civics Communications Marketing National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Press Release Public Media Public Relations Social Media Storytelling Technology Video Foxconn iPad IPhone Ira Glass Mike Daisey This American Life

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Email Retention Campaign Strategy

Non Profit Marketing 360

These include buying habits, Website visits, social media sentiment, etc. Satisfaction. Informal surveys are a great way to gauge your customer engagement and satisfaction. Creating an effective email campaign focused on customer retention is a task based on data. Email has one of the highest ROI of any digital outreach platform available. It’s incredibly powerful, and when you are in a position of high readership (i.e.

Help Write My Essay Paper Explained

SocialButterfly

Touch base with cheap thesis writing companies is advisable, but be certain that the one that you select can furnish you exemplary output and complete satisfaction. You should find high-authority internet sites with plenty of social followers along with readers.

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Marketing Fundraising Events: The Ultimate Checklist

Kivi's Nonprofit Communications Blog

Plan social media promotions ( bonus tip: use tools such as Tweetdeck or Buffer to manage and schedule social media posts ). Create a call to action via social media ( ex: purchase tickets, volunteer for the event ) and encourage followers to share with their own social networks. You’ll need to be prepared to promote online donations during and after the event so that attendees have the opportunity to express their satisfaction. Kerri Moore.