Good Morning from Russia!

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I’m here to teach a class at the NGO Masterschool for Nonprofits this week and will be sharing some with you, my readers, about what fundraising is like in non-communist Russia. Tags: Fundraising in Russia It’s 10:00 am here in Moscow. I’m sure my family is asleep back home (where it’s about 2 am!). I’m thrilled that I’ve successfully navigated the Russian interface here in the hotel lobby to be able to log in and post on my blog!

Russia 100

History is being made today

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Tags: Fundraising in Russia Uncategorized Russian fundraising

Russia 100

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What Russian Troll Farms Can Teach Nonprofits About Social Media Marketing

J Campbell Social Marketing

Perhaps the biggest announcement involving social media platforms thus far this year came on Friday, with the now infamous Russia indictments. 13 Russian nationals and 3 Russian businesses were indicted as part of FBI special counsel Robert Mueller’s investigation into whether Russia interfered with the 2016 US presidential election. Marketing Nonprofits Social Media Strategy russia social media strategy

How a Russian Spy Strategy Can Strengthen Your Nonprofit Marketing

Getting Attention

Clearly, the spies and their colleagues back at Russia’s Foreign Intelligence Service had thoroughly studied these communities for the spies to embed themselves so successfully there. I’m fascinated by the Russian spy ring’s attempt to extract U.S. secrets. They counted on their ability to burrow deep into typical American life to develop their understanding of the U.S. government’s goals and strategies.

Who’s Missing from this Picture?

A. Fine Blog

They are part of a delegation of techtopians sent by the State Department to Russia. This is Ashton Kutcher conferring with Twitter co-founder Jack Dorsey in Moscow on Tuesday. According to the New York Times straight-faced report of the visit (always missing an opportunity for a delicious satire over there at the regal Times), “Among [.].

How to Write a Letter to the Editor that Gets Published and Read (Case Study)

Getting Attention

We see this in Vietnam and in Russia—anywhere that a government is unable to devote sufficient resources to the public-health system, or unwilling to regulate a private one. Mila Rosenthal, Executive Director of HealthRight International , is a Letter to the Editor (LOE) expert with a significant record of success. Read on to review her most recent success — a strong, concise, pointed Letter to the Editor of The New Yorker – and Rosenthal’s tips for your own efforts.

Creating the Business of My Dreams

Get Fully Funded

I’m travelling to amazing places to speak and teach (like Russia, New Zealand, and Jamaica) and I’m having a blast. If you’re a consultant to nonprofit organizations, chances are good that you started your business so that you could work for yourself and enjoy the freedom that comes with it. Or maybe you became an entrepreneur so you could have a bigger impact on the world by helping many nonprofit organizations learn how to become stronger and raise more money.

The People Who Communicate Corporate Social Responsibility Can't Make a Business Case For It

Cause Related Marketing

As an electronics CEO was quoted in the IBM study of CEOs, “Corporate identity and CSR will play an important role in differentiating a company in the future… This will make a big difference in new markets such as Russia and other Eastern European markets.”

A Delegation of Russian Angels

A. Fine Blog

We throw around the word, “privilege”, a lot, but in this case, both to represent the United States as an agent of the State Department, and to talk to such wonderful people from Russia really is an honor. They is no culture of individual giving in Russia, funds come from the government or individuals overseas (grants from overseas institutions were recently banned.)

Fundraising’s Top Ten

The Agitator

When you learn by an off-hand remark that your staff is using Sarah Palin’s new book: The Guide to FR in Russia, A View From My Back Porch. Friday’s Fundraising Day in New York was terrific. Attendance up from last year and lots of enthusiasm and, even more importantly, plenty of optimism.

The Moral Authority of the IRS Has Been Diminished

Cause Related Marketing

Years ago I read a book by a man who had been the public defender in the bad old days of Soviet Russia. There were horrors aplenty, all worthy of a Kafka novel. One of the things that has stuck with me ever since was his belief that he wasn’t defending his clients against just the Soviet apparatchik. He also had to defend against the expectations of jurors who ‘knew’ what the government wanted; even when there was no communication from any level of the Nomenklatura.

Russia 113

The Reality Distortion Field: Focusing on the One

The Agitator

There’s a historical example of this: during the Battle of Stalingrad, the Russians broadcast the message that “every seven seconds, a German soldier dies in Russia” in German. There is a famous study in nonprofit marketing showing that an appeal that tells the story of a child does better than an appeal that tells that same story with information about the general problem of poverty in Africa.

Newsletter: Trashed for a Cause ; Lexus Strikes Out Hunger ??; Socks are the New Fundraising Premium

Selfish Giving

And this bookmaker took steps at the World Cup to make sure Russia did. ??This I love holidays because cause marketing campaigns tend to be clustered around them. Last week's holiday, Independence Day , was no exception. My favorite campaign last week? A hashtag campaign from Keep American Beautiful (KAB) and Fishbrain. The latter bills itself as the most popular mobile app for people who love fishing. They have four million users! There truly is an app for everything, right?

Mobile Internet Access In Developing Countries

Social Marketing and Social Change

Indonesia, Egypt and Russia are the strongest growth markets for mobile internet browser maker Opera. I have been leery of getting behind web-based applications for social marketing in developing countries – designing elaborate health information systems , using information and communication technologies to improve heathcare , mobilizing social networks.

Big Mac® Fundraising

The Agitator

in US$ … in the UK the US dollar equivalent = $4.25 … Sweden = $7.62 … Russia $2.43 … China $2.57 … in the Euro Zone $4.88, and in Switzerland $7.12. Announcing the latest international fundraising metric: Two all-beef patties + special sauce + lettuce + cheese + pickles + onions + a sesame seed bun = 1 Big Mac®. I kid you not. The Big Mac® Philanthropy Index will officially launch On April 8 th.

Nonprofit Social Media 101: Lessons from Indivisible


For example, last night I missed that a group in Minnesota District 3 had done an action where over 100 people showed up to protest Trump's comments about Helsinki and everything that has happened around the Russia investigation in the past couple of days.

Exciting Time To Be A Fundraiser

The Agitator

There is a shift in wealth taking place in the world toward developing nations and the BRIC (Brazil, Russia, India and China) countries, and that means nonprofits need to rethink how they raise money and “go where the donors are.” I had already posted yesterday’s piece on the importance of thinking bigger and better when I received Marc Chardon’s view of the “Key Non Profit Sector Trends in 2013.”. Marc is the CEO of Blackbaud. His views are important.

Why “Trust” Matters in Fundraising. And What To Do About It.

The Agitator

imploded, plunging 23 points to 45, making it now the lowest of the 28 countries surveyed— below Russia and South Africa. The 2018 Edelman Trust Barometer reveals that trust in the U.S. has suffered the largest-ever-recorded drop in the survey’s history among the general population. Even more troubling, trust among the informed public (that would be our donors) in the U.S.

Trust 65

Several Grants Available for the Arts Or Theatre

Seeking Grant Money Today

The third grant, below, is available to theatre groups, for travel expense, to non profits or professional theatre staff in either the United States or their counterparts in Russia, Central Europe, or Eastern Europe. and their counterparts in Russia or Central/Eastern Europe, including Albania, Belarus, Bosnia, Bulgaria, Croatia, the Czech Republic, Georgia, Herzegovina, Hungary, Macedonia, Moldova, Mongolia, Poland, Romania, Russia, the Slovak Republic, Slovenia, Ukraine, and Yugoslavia.

What do consumers around the world think of corporate social responsibility?

Nonprofit Marketing Blog

It highlights results from a survey of 10,000 consumers in 10 countries (United States, Canada, Brazil, the United Kingdom, Germany, France, Russia, China, India and Japan). Today, my colleague Kate Olsen highlights findings from the 2011 Cone/Echo Global CR Opportunity Study. This survey includes 10 of the 11 largest countries in the world by GDP, representing just over half of the world’s population.

The shift to BYOD

Public Sector Marketing 2.0

“75% of employees in high growth markets such as Brazil and Russia and 44% in developed markets are already using their own devices at work” – Logicalis, 2013. BYOD: Bring your own device (BYOD) refers to the policy of permitting employees to bring personally owned mobile devices (laptops, tablets, and smart phones) to their workplace, and use those devices to access privileged company information and applications – Wikipedia, 2103.