#HOWTO: Tumblr & RSS Feeds – How Do They Work Together?

Non Profit Marketing 360

Last week we promised to discuss the connection that can be made between your nonprofit’s Tumblr site and RSS Readers around the world. Thus far in this series we have focused on the Tumblr side of things, but today it might be of greater value to focus on RSS, what it is and how it can be used as a means to keep your audiences fully up-to-date with your work. The meaning of the acronym ‘ RSS ‘has been debated, but not hotly.

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#HOWTO: Efficiently Monitor Your Organization’s Busy Social Networks

Non Profit Marketing 360

True, social media is considered by some researchers to be more addictive than sex , so we might be temped to carry our work home with us – or do it in the car when no one is looking. But if you want efficient tools for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages.

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#HOWTO: Efficiently Monitor Your Organization’s Busy Social Networks

Non Profit Marketing 360

True, social media is considered by some researchers to be more addictive than sex , so we might be temped to carry our work home with us – or do it in the car when no one is looking. But if you want efficient toys, er, tools , for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages.

Coolest Tutorial on RSS

Fundraising Breakthroughs

Thanks to The Artful Manager for pointing me to a site that has the coolest tutorials on RSS, blogs, social networking, etc

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#HOWTO: Set Up Your Tumblr Blog’s Settings & Connect To Twitter/Facebook

Non Profit Marketing 360

Once done, you can post something on Tumblr and have it announced on the other social-networking sites: three for the price of almost $0. One of the topics noted in today’s video is the opportunity to link your blog to an RSS ( Really Simple Syndication ) Feed, which allows users to peruse your headlines whenever one is added or edited on your site. We don’t go into RSS in the video, but look at our previous coverage of the technology here and here.

#HOWTO: Set Up Your Tumblr Blog’s Settings & Connect To Twitter/Facebook

Non Profit Marketing 360

Once done, you can post something on Tumblr and have it announced on the other social-networking sites: three for the price of almost $0. One of the topics noted in today’s video is the opportunity to link your blog to an RSS ( Really Simple Syndication ) Feed, which allows users to peruse your headlines whenever one is added or edited on your site. We don’t go into RSS in the video, but look at our previous coverage of the technology here and here.

Easy Fundraising: Teach a Social Media and Social Networking Class for Parents

Fundraiser Ideas

You can easily teach a social media class for adults who would like to become more familiar with these technologies. Here are some basic guides to topics you might want to cover, so you don’t have to “reinvent the wheel&# when creating your lesson plan: A social networking guide. An RSS guide. This is great high school fundraiser and a creative fundraising idea.

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Setting Up a Social Media Listening Dashboard

Kivi's Nonprofit Communications Blog

One very popular use of the dashboard concept is to monitor social media conversations about your organizations and issues. I pull in RSS feeds from the various websites that contain information relating to our mission. I created Twitter searches and then grabbed the RSS feed for those terms, and made a tab in my dashboard for Twitter mentions and lists of relevant topics to my organization happening within Twitter. Top 10 Social Media Dashboard Tools (from Socialbrite).

#SOCIALNETWORKS: Sweat The Details, But Focus On The Big Picture

Non Profit Marketing 360

Plenty of research shows that activity on social networks for businesses and charities pays dividends in many different ways, but what must be remembered is that some of those ways are not quantifiable. Consider this: The Forrester Research group has developed what may be the standard by which participants in social networks are delineated. Those who make up social networks are defined as. In cyberspace, no one need hear you scream.

How the New York Botanical Garden Uses Tumblr to Delight Their Fans

Fundraising 123

There are many ways to leverage social media to showcase your nonprofit’s unique personality and point of view. Pairing compelling and relevant content with online channels such as blogs, social platforms and email can create a lasting impression of your organization. NFG: How does your Tumblr site fit in with or complement your other social media efforts? NYBG: Our Tumblr is indispensable to our social media efforts; it fills a very important void.

#HOWTO: Tumbler Can Be Social Media Hub, But Other Tools Are Available

Non Profit Marketing 360

Tumblr offers nonprofits and charities a free platform (with some themes and extensions costing a few bucks) and host to establish a web presence that is just a couple of clicks away from integrating with your Twitter account and an RSS feed. We have sung the praises of Tumblr for the past few Thursdays , and we will continue to do so.

Resources For Issues Concerning Older Americans

Non Profit Marketing 360

We begin with a few online networks, blogs, and resources. The first is the LifeSpan Network based in Columbia, Maryland. The network consists of over 300 affiliated organizations , nursing homes, and health-care providers in the Maryland/DC/Northern Virginia region. The network has its own annual conference coming up this October 30 – November 2 in Ocean City, MD, for those who want to hear directly from the good people who are a part of it.

#Interview: Mike Kujawski, VP at the Centre of Excellence for Public Sector Marketing, Blogger & Speaker on Social Media

Non Profit Marketing 360

Mike blogs at Public Sector Marketing 2.0 , speaks frequently on social media and serves public sector and non-profit clients internationally. MIKE: No, definitely different, but there is this common theme of wanting to do social good – not pushing a product or service down people’s throats with the sole aim of making money. Mike Kujawski is Vice President of Strategic Marketing & Digital Engagement at the Centre of Excellence for Public Sector Marketing ( CEPSM ).

Trio of Online Marketing Webinars Coming in Feb. - Reserve Your Spot Now

Kivi's Nonprofit Communications Blog

Online Marketing Basics: From Email to Social Media (Wednesday, February 11). and social networking in particular to empower their current supporters and to reach entirely new groups of people — and how you can do it too. Switch to an RSS feed reader like Google Reader and you can subscribe to this blog and others, without clogging your inbox. Tags: Online Courses Social Networking Blogging Online Marketing

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What Your Supporters Can Do for You Online, When You Empower Them

Kivi's Nonprofit Communications Blog

people of all ages are using the social web for good. Switch to an RSS feed reader like Google Reader and you can subscribe to this blog and others, without clogging your inbox. Tags: Nonprofit Communications online evangelists Social Networking Fundraising Nonprofit Marketing Strategy Online Marketing This Friday, March 20, John Kenyon will join me in presenting a webinar called “ Creating Online Evangelists: How to Excite and Motivate Your Supporters.&#

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8 Benefits of Having a Nonprofit Blog

Fundraising 123

Tip: If you're going to use your blog as a regular communication tool, please allow readers to subscribe by email as well as rss. Many, many people do not know how to subscribe by rss. When they find it saved by someone on a social bookmarking site like del.icio.us , StumbleUpon or Digg When another blogger links to it on their blog. Writing for a blog is a creative and social experience. Tags: Social Networking Best Practices

Here Comes Everybody - Lessons from Clay Shirky at #09NTC

Kivi's Nonprofit Communications Blog

Of course, he’s talking about social media. What do nonprofits need to know about social media and how to approach it? Social media is a profound change in the way people get information and what they do with it. Here are a few of my favorite take-aways from the session: –With sharing on social media, “a problem solved by one person is now solved for thousands of people.&#. –Social media is free-loader tolerant - unlike most in-person groups.

Free tool of the week: CommonCraft tutorials on social media tools

ImpactMax

Need to introduce your staff or anyone else to social media tools? The videos include: RSS, social media, social networking, social bookmarking, online photo sharing, blogs, podcasting, twitter, and wikis. flickr/dorineruter. CommonCraft offers a set of nine very short (3-4 minutes each) beautifully simple YouTube tutorials in plain English that appeal to even the least experienced among us. They really are small works of genius.

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Online Fundraisers – Back To Basics

The Agitator

Especially acute thanks to incessant blaring of the social media siren song: Have online fundraisers completely forgotten the basics? Other common offenders: zoos, operas and foundations, who love RSS but shun e-news. Tags: Don't Miss these Posts charities communications copywriting direct marketing email marketing fundraising issue fundraising nonprofit management nonprofits online activism online fundraising research social networking

Social Media Penetration Grows

The Agitator

usage of social media. online adults report using social media at least once per month. Forrester classifies users into categories such as: Joiners — those who simply visit blogs and social media sites; Creators — the 25% who create content in one way or another for blogs, social sites, etc; Collectors — the 20% who use tags, RSS feeds, voting sites (like Digg and Reddit) to assemble or categorize web content.

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Social Media for Nonprofits @ the Carnival

Kivi's Nonprofit Communications Blog

You’ll find posts related to how nonprofits are using all the major social networks (Facebook, MySpace, Twitter) and more. Switch to an RSS feed reader like Google Reader and you can subscribe to this blog and others, without clogging your inbox. The latest edition of the Carnival of Nonprofit Consultants is now available at The Feed by The Hatcher Group.

Is Your Fundraising News-Driven?

The Agitator

Of course, googling, blogs, RSS feeds, online social networks, etc are at the heart of this "news" revolution. Tags: Don't Miss these Posts blogging communications innovation media usage new media nonprofit management online advocacy online fundraising online publishing social networking For some nonprofits, fundraising can be quite sensitive to the headlines … a natural disaster here, a Supreme Court nomination there.

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Best of the Blog 2008 & Your Suggestions for 2009?

Kivi's Nonprofit Communications Blog

I did a quick review of my traffic stats for this blog and here are the top ten most visited posts, ending with the most popular: If Social Networking Isn’t Marketing, Why Bother? If Social Networking Isn’t Marketing, Why Bother? Switch to an RSS feed reader like Google Reader and you can subscribe to this blog and others, without clogging your inbox.

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Contrasting Web Strategies – Greenpeace

The Agitator

Just to remind you, I’m looking especially at online fundraising appeals, use of online video, and use of social media. The homepage includes an RSS sign-up option, and even a sign-up for old-fashioned e-mail alerts. My eye is taken to the video call to action, the center blog teasers, then the social media icons … everything else is a blur. Social media are being utilized, but surprisingly, given GP’s demographic, not with any particular flair.

Marketing Beyond The Blog Buzz

Diva Marketing Blog

However, what was especially interesting to me was every person was concerned (in varing degrees) about the viablity and longevity of blogs in a world of social network clutter. . RSS allows content to be pulled by readers. Blogs promotion includes traditional/internet and blog-specific (social networking: linking, comments, trackbacks; organic search optimization).

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#SM4NP: Automate Your Google Searches To Follow Important Issues

Non Profit Marketing 360

Now it owns YouTube, has built its own social network, and created a smartphone operating system to rival the iPhone. The alerts will arrive as a digest either to your GMail account (the default recipient) or you can have them sent to Google Reader, an RSS reader that monitors and aggregates news sources, blogs, and organizations that offer free subscriptions – a topic we shall cover later this week.

Networking grows more crucial in economic downturn

GenerationYGive

I did not realize it at the time, but I was harnessing the power of networking. In the time since, I would say that 50% of my career opportunities have in some way come thru my networks. And I am, what I would call, a network "underutilizer"-I am generally hesitant to use my personal and professional networks for career advancement. The odds are in the networkers favor. How you present yourself to your networks is key.

Exit Center Stage and Bring Your Suitcase with You: Switching Your Messengers and Making Your Outreach Portable

Fundraising 123

Online Fundraising Change #5: Switch Up Your Messengers to Attain Social Proof. Network for Good estimates that about 5% of your donors might be uber-activists who would champion your cause and recruit others. First step: Do you have RSS on your website? Include ShareThis or another service throughout your website that allows supporters to share your content on any social network they inhabit.

eBook - Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy

Diva Marketing Blog

Last summer I invited social media marketing pros to explore with me a new book genre.   I am excited to launch Social Media Marketing GPS ,  as free eBook, in celebration of Diva Marketing's 6th blog birthday! Social Media Marketing GPS is the first business book based on Twitter interviews. S ocial Media Marketing GPS is based on Twitter interviews with 40 of the smartest people working in social media. Chapter 1: Why Social Media?

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Diva Marketing Talks Online Publications With Deanna Sutton, Angela Benton & Heidi Richards Mooney

Diva Marketing Blog

1 topic about social media marketing. However, with the onset of social media your favorite author may not be a staff writer but a reader. Deanna "Dede" Sutton is the Founder and Editorial Director of Sutton Media, publisher of Clutch Magazine , The Clutch Blog Network and soon to launch -- Cullen Magazine, which serves as the brother publication to Clutch. Her focus for the past three years has been social networking. It is called Rss Zine.

Online Office Hours This Friday & Other Ways to Ask Your Nonprofit Marketing Questions

Kivi's Nonprofit Communications Blog

To encourage more conversation on do-it-yourself nonprofit marketing this year, I’m going to prioritize answering your nonprofit marketing questions via this blog or social networking sites like Facebook. This list is now included in my blog sidebar too, but I’m posting it as well for those of you reading via RSS. Happy New Year! I’ll be available to answer your questions live on my blog this Friday, January 9, from 1:00 - 1:30 p.m. Eastern (10:00 a.m.

What's in Your Social Media Toolbox?

Marketing for Nonprofits

To date, over 60 folks (from across the globe) have contributed to building a Social Media Curriculum for Nonprofits via this Wiki. Social Media Strategic Track 1: Why or why not? 2: Thinking Strategically 3: Resistance 4: Storytelling 5: Engagement Strategy and Skills 6: Return on Investment ( ROI ) Now we're diving into the tools , i.e. blogs, fundraising widgets, RSS, photo sharing, social networks, etc.

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Social Media In The Moment Marketing

Diva Marketing Blog

social media is an in the moment way to conduct marketing. Social media goes against the grain of how marketers including PR, sales and to a great extent customer service professionals have managed their responsibilities as stewards of the brand. Let's first define what in the moment marketing means in terms of social media. Monitoring the discussion occurring in the digital world of blogs, tweets, forums, social networks, etc.

Web 2.0

Marketing for Nonprofits

A group of folks were asked to speculate on which of the new web-based tools ( wikis , blogs, social networking sites, RSS , etc.) My frollleauge Alison Fine author of Social Momentum: Igniting Change in the Connected Age , explains it well. Saw an interesting post on TechSoup about the first NetSquared Event. are most useful to nonprofits. While I am personally obsessed with blogs right now, I strongly agree with Bryan Nunez, Technology Manager, Witness.

8 good online fundraising resources that help us learn

DonorDigital

Most are available as email newsletters, RSS feeds, or apps. Mashable , the indispensable mega-site covering social media, includes substantial coverage of nonprofit issues in the “social good” section. Whether she’s in Beirut or Boston, Beth manages to turn out a daily post which usually contains at least one nugget, if not a complete how-to on a new trend in social networking.

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Affordable New Tools and Strategies for Online Activism | Network for Good Learning Center - Learn how to raise money online for your nonprofit

delicious NonprofitMarketing

Fundraising Social Networking Web Site 101 Email 101 Donor Databases Nonprofit Marketing Training Network for Good provides easy and affordable online fundraising services. People are using a wider variety of online communications channels - not just email, but also instant messaging, online social networks, and SMS text messages via cell phones. Social media sites can be very useful in driving people to high quality content.

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Maslow on Nonprofits

Marketing for Nonprofits

Em Hall, author of the Fashionista blog , asked me the other day what NPower is doing to help nonprofits use social media to achieve their missions. How are we helping nonprofits to think about using: 1) blogs 2) social networks 3) wikis and other collaboration tools 4) RSS and other syndication tools 5) charity widgets 6) etc. I think it's fair to say that the NPower Network hasn't been at the forefront of promoting the new web 2.0

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How Do You Take The "Fear Factor" Out Of Social Media?

Diva Marketing Blog

Before there were books or conferences about social media. before there was Facebook or Twitter people tried to make sense of marketing in a digital world by tapping the experiences of those who were exploring the (then) innovative ideas of blogs and RSS. . I can not think of a more generous group than those who live in the social media world. So I did what any good social media marketer might do, I tapped my social networks.

This year, think portable!

Nonprofit Marketing Blog

Network for Good estimates that about 5% of your donors might be uber-activists who would champion your cause and recruit others. First step: do you have RSS on your website? Do you include ShareThis or another service throughout your website that allows supporters to share your content on any social network they inhabit? You want to make it easy for your supporters to integrate your cause into social networks like Facebook, Twitter and Change.org.

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How to Market like Barack

Marketing for Nonprofits

Tool: E-mail, List serv , forum, social networking platform. Tools: E-mail, RSS feed, website, blog 5. "I'M ASKING YOU TO BELIEVE." Not just in my ability to bring about real change.I'm m asking you to believe in yours." Barack Obama Politics aside, I'm REALLY impressed by the marketing savvy of the Obama campaign. First of all, what a great message! The entire campaign is premised on the assumption that I/WE/ALL OF US are at the center of CHANGE.

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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Turning to thoughts for 2009 a few people felt that the blogs/social media has lost its focus of customer first content t o becoming ego vehicles while others are looking for advances in technology. What makes this list interesting is that all of the bloggers have been around in the social media space from at least 2005 which provides some additional perspective. 2009 For 2009 I'd like to see collaboration and cooperation between social media consultants.

Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web. As marketers began to use social media platforms like blogs, Twitter, Facebook, etc., clients’ social media channels? Social platforms.