Craft a Positive “Page Not Found” Experience

Getting Attention

We’re so focused on “urgent” to-dos and right-now campaigns that it’s easy to overlook a valuable engagement opportunity: Your website’s “page not found” page (a.k.a. 404 error page).

Has your organization put you in a position to succeed?


The post Has your organization put you in a position to succeed? The private sector figured out a long time ago that a salesperson should never generate their own leads. A lead generator should never set-up appointments. And, a salesperson should never do either.

Positively right on

Get Fully Funded

There’s something attractive about being positive. I’ve found in my experience as a fundraiser that the more positive I am about my organization, my work, and life in general, the more effective I am. Being positive requires me to watch my words and my thoughts. The Agents of Good Blog posted yesterday about bloggers who focus on the positive and yours truly was listed as one of the bloggers.

The Importance of Proper Positioning for Charities in Today's Economy

Cause Related Marketing

What follows is the text of my speech about nonprofit positioning in a time of great need. We’re going to talk about the marketing principle called positioning and we’ll do another exercise related to it. What does ‘positioning’ mean in the context of marketing?

Question: How Does Your Communications Position Your Nonprofit?

Kivi's Nonprofit Communications Blog

This time, I’m asking about how you are using your communications to position your nonprofit in different ways. Nonprofits can use their communications to position their organizations in many different ways. If you had to pick one goal for how you hope to position your nonprofit with your communications, which would it be? For example, are you trying to position your nonprofit as a helpful friend, or an influential thinker, or an innovative changemaker?

Position Yourself to Get the Nonprofit Marketing Job: Be Selective and Specific

Getting Attention

Mention that expertise in a cover letter or during an interview only if it’s a core part of that position. Describe your positions on your resume in terms of what you accomplished , not what your assignment was. Welcome to our newest guest blogger, Valerie Lambert.

Negative Versus Positive Framing

The Agitator

Think about it … we’d all rather hang around positive — versus negative — people. Negative or Positive Frame — from ConnectedNonprofit. So why wouldn’t that apply to a nonprofit that’s looking to establish a donor relationship with you or me? Why would you expect a continuing barrage of negative, downer messages to make a donor look forward to your ‘visits’?!

Staying positive in troubling times

Get Fully Funded

It’s so important for us as fundraisers to stay positive right now. I’d much rather focus on the positive. I find myself purposely ignoring the news because I don’t want to fill my mind with the negativity. In John Frank’s newsletter this month he says. I believe we are in danger of losing credibility with our donors during these times of negative media on every issue of life.

Positioning Your Nonprofit as an Expert Source

Kivi's Nonprofit Communications Blog

“How to Position Your Nonprofit. If you are interested in how you can increase your organization’s visibility and credibility — and position your staff as expert sources for the media, policymakers and others — you’ll want to check out these three new resources.

Ep248: How the Best Nonprofits Position Themselves for Partnership Success

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Kathleen Janus , social entrepreneur, author and lecturer at Stanford University , about a great, new book: Social Startup Success: How the Best Nonprofits Launch, Scale Up, and Make a Difference.

[Guest Post] Fostering Positive Nonprofit Volunteer-Staff Relations

Fundraising Coach

Fostering Positive Volunteer-Staff Relations. Today I''m glad to be able to introduce you too Victoria Michelson a freelance writer for Wild Apricot. When she''s not writing, but she spends most of her time running races to support local nonprofit organizations in Boise, ID.

Blackbaud: Positive Fundraising Growth

The Agitator

Blackbaud has just released its latest Index of Charitable Giving , showing 11.3% growth for the three months ending May 2011 over the same period last year. This is 50% higher growth than any period during the past year. The overall Blackbaud Index is based on actual results from 1,383 US organizations, compiled and refreshed monthly on a rolling three month basis.

Video: The power of positive messaging

Nonprofit Marketing Blog

Negativity works well if you want to scare people into opposition or inaction - but it’s not great for effecting positive change. Here’s a lovely example of positivity.

The perils of positive

Mission Paradox Blog

I remember how difficult it was to talk about the arts in a positive manner. -. I still remember when Mr. Dower placed a group of artists (and a few bloggers like me) in a room and asked this question: "What's working?" " He meant in a specific context ("what's working in the realm of diversity and theatre") and there were some specific responses. but what I remember most was the tone of the conversation.

Fraudulent CRA Collections Office Call Confusion

Public Sector Marketing 2.0

Question Rant 1-800-959-2250 CRA false positive fraud identity theft scam SINLast week I had a brief scare that my wife and I had become the latest victims of identity theft, and worse, that it was my own fault.

Peer pressure your way to positive change

Nonprofit Marketing Blog

While peer identification may lead to mindless conformity, it can also be a positive force for good, says Rosenberg. If we’re promoting a cause, we absolutely, positively must remember the power of peers. Encouraging positive action as a reaction to someone else taking a positive action (reciprocity). I recently listened to Pultizer-Prize winning Tina Rosenberg of the New York Times speak about her new book, Join the Club.

$10,000 Grant for Individual Using Design for Positive Change (U.S.)

Seeking Grant Money Today

This year's theme is "design for positive change". NAU's description of this concept is, " Through the lens of the 2010 G4C we seek to draw attention to those who are using design to instigate positive change; provide creative, compelling, effective, and replicable solutions to the world's most pressing challenges; and challenge assumptions about the way even the most basic things are done." Design as a tool for positive change applies to many sectors.

The best marketing isn't all positive

Donor Power Blog

They include positives and negatives. In a good relationship, the positives outweigh the negatives. Here's a fun unauthorized commercial for Trader Joe's. It's cool, catchy, and filmed on a cell phone. Watch it at YouTube.).

Facebook, Health and the Pursuit of Happiness


“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”

Facebook, Health and the Pursuit of Happiness


“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”

Creating Visual Quotes for Your Small Nonprofit

Social Media Bird Brain

social communications visuals text words quotes pictures typefaces positioning Small nonprofitLast week was a post on some new tools for presentations and it included the idea of using sketchnotes rather than text notes to present ideas. The idea intrigued me, so I bought the book about creating SketchNotes by one of the best known proponents, Mike Rohde. Called the SketchNote Handbook, it argues for presenting information via text augmented with visuals. I'm reading through it and will.

Ask Yourself 4 Questions for Effective Nonprofit Taglines

Getting Attention

But back to taglines… If you’re not satisfied with your tagline, consider sending it through a quick positioning refresh to make sure it truly captures your spirit. Welcome to guest blogger Allison Van Diest.

Saving the World, One Tagline at a Time

Getting Attention

Tags: Branding and Messages Taglines branding messaging nonprofit marketing nonprofit tagline awards nonprofit tagline report positioning Now Offers Job Board for Positions in the Fields of Corporate Social Responsibility and Cause Marketing

Cause Related Marketing

Look at what works, not what is broken: Positive deviance and bright spots

Nonprofit Marketing Blog

I’d like to push that concept a step further and talk about positive deviance. He called it “positive deviance,&# and it had a huge role in improving childhood health in Vietnam. From SnakeCorp on Flickr. I had such a nice comment in my last post from Jim Lord.

How Grant Writing Helps Get A Nonprofit Into A Position To Increase and Imrpove All of Its Fundraising

Seeking Grant Money Today

Grant writing, as a process, can help a nonprofit: understand, in real world terms, what grant donors (and logically, also other types of donors) hope to achieve in the community, by donating; can help a nonprofit get its program designed, budgeted, and further planned (and hopefully implemented); and grant writing can help get the organization's leadership providing or at least considering key organizational operations, reporting, and goals.

Tremendously Courageous Researchers!

Social Marketing and Social Change

During his tenure at Coke, he introduced the 'Coke Side of Life' global marketing platform : We live in a world where we make choices every day and The Coke Side of Life encourages people to make those choices positive ones. This new campaign invites people to create their own positive reality, to be spontaneous, listen to their hearts and live in full color. You cannot change people's behavior unless you have a positive view of the future.

Enjoy a Feel Good, Do Good Nonprofit Playlist


Today, we joining the millions around the world celebrating International Dance Day with some upbeat, positive vibes, curated especially for nonprofit pros that do good every day.

Easy Ways to Lower Your Stress Levels #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

For the full list, visit the Positively Positive blog. You’re rushed in the morning and you leave your raincoat or umbrella, and it, of course, rains.

How to Launch a Grassroots Micro-Influencer Campaign for Your Nonprofit

J Campbell Social Marketing

Watch the replay as the Nonprofit Social Media Nerds we talk with Dana Bakich of Positive Equation , to breakdown the proven steps and resources needed to grow social media channels with engaged followers ready to become volunteers, donors, and customers.

Keeping Spirits High at Work #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

A positive workplace culture is so important to your overall well being – maybe even more so at nonprofits where a lot of you deal with difficult subjects for less compensation. If you are in a position of management, how can you keep morale high at a nonprofit organization?

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The murky waters of government employment and political neutrality

Public Sector Marketing 2.0

Some highlights from this research: The more senior you are in your position as a public servant the less scope you have to engage in political discourse. The Government of Canada has a generally well-written Values and Ethics Code , which public servants must abide by.

The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”

Fundraising Report Card

Ever since we started hiring for four positions at once, I’ve been asking a lot of candidates this question. if you’re reading this, checkout our current open positions!) “What does leadership mean to you?” Well, I think it means not being afraid to roll up your sleeves every once in a while and doing … Continue reading "The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”". The post The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”

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3 Easy Ways To Make Your Nonprofit's Email Program Stand Out Today [With Free Templates]


Donors’ continued financial support relies on their ongoing positive feelings toward your organization, and for many online donors, the majority of this relationship is built entirely through email. For most nonprofits, email is the backbone of their digital fundraising program.

10 Organizations Leading The Way This Mental Health Awareness Month


Positive Education Program Cleveland’s. Positive Education Program is a unique organization, originally created as a consultant to area school districts to help them serve their most challenging students.

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EveryAction Receives Growth Investment From Insight Venture Partners To Do More Good


P.S. EveryAction is hiring immediately across functions for 25 positions! I have great news to share. Many of you know that 2018 has already been a landmark year for EveryAction, our team, and our clients.

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The 2019 Best Nonprofit Conferences Calendar


The Agents of Change Summit’s vision is to establish the field of behavior change marketing as a catalyst for positive social change. It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar!

11 Hispanic and Latino Organizations Everyone Should Know


Hispanic Heritage Foundation is an award-winning nonprofit that identifies, inspires, prepares and positions Latino leaders in the classroom, community and workforce to meet America’s priorities.

7 Tips to Make This Year Your Best #GivingTuesday Ever


Especially for donors who give for the first time, a warm welcome and positive engagement with your organization will increase your chances of keeping them as long-term supporters. #GivingTuesday is right around the corner!

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5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement


Testing different positions, colors, and more when it comes to those buttons and navigation options is important to ensure that your homepage is effectively converting traffic. There’s no secret trick to instantly improving digital engagement for nonprofits.

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How This Organization Uses an Internal Newsletter to Keep Their Staff Updated

Kivi's Nonprofit Communications Blog

Stay tuned for core staff training coming soon. · OPEN POSITIONS – Don’t forget to share these two open finance positions with your networks.

New Ideas in NGO Structure - The Participation Nonprofit

Social Media Bird Brain

Within the article he posits a new form of nonprofit, the participation nonprofit. Via Flickr Robert Shiller, who is an economics prof at Yale, recently wrote a NYT article called "How Donors Give More When They Feel a Sense of Belonging." Rather than request donations, it would sell shares in the nonprofit, though how the valuation would be calculated, I don''t know. Shareholders would. co-opts NGO nontraditional participation shareholders shares small nonprofits

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The nonprofit social toolbox is more compelling than ever


There is a certain level of familiarity and context-awareness required to make the action of giving a positive experience. Asking for money is historically a social thing. Nonprofits know this well and are especially adept at it. Marketing