Trending Sources

Craft a Positive “Page Not Found” Experience

Getting Attention

We’re so focused on “urgent” to-dos and right-now campaigns that it’s easy to overlook a valuable engagement opportunity: Your website’s “page not found” page (a.k.a. 404 error page).

The Importance of Proper Positioning for Charities in Today's Economy

Cause Related Marketing

What follows is the text of my speech about nonprofit positioning in a time of great need. We’re going to talk about the marketing principle called positioning and we’ll do another exercise related to it. What does ‘positioning’ mean in the context of marketing?

Position Yourself to Get the Nonprofit Marketing Job: Be Selective and Specific

Getting Attention

Mention that expertise in a cover letter or during an interview only if it’s a core part of that position. Describe your positions on your resume in terms of what you accomplished , not what your assignment was. Welcome to our newest guest blogger, Valerie Lambert.

Negative Versus Positive Framing

The Agitator

Think about it … we’d all rather hang around positive — versus negative — people. Negative or Positive Frame — from ConnectedNonprofit. So why wouldn’t that apply to a nonprofit that’s looking to establish a donor relationship with you or me? Why would you expect a continuing barrage of negative, downer messages to make a donor look forward to your ‘visits’?!

Make Your Nonprofit Website a Positive Experience -- Even When Things Go Wrong

Fundraising 123

Save the Children has made getting an error a positive experience with this humorous, adorable and on-brand message that appears when you attempt to access a page that doesn't exist. Effective nonprofit websites help a visitor better understand your organization and inspire supporters to act.

Question: How Does Your Communications Position Your Nonprofit?

Kivi's Nonprofit Communications Blog

This time, I’m asking about how you are using your communications to position your nonprofit in different ways. Nonprofits can use their communications to position their organizations in many different ways. If you had to pick one goal for how you hope to position your nonprofit with your communications, which would it be? For example, are you trying to position your nonprofit as a helpful friend, or an influential thinker, or an innovative changemaker?

Facebook, Health and the Pursuit of Happiness

SocialButterfly

“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”

Facebook, Health and the Pursuit of Happiness

SocialButterfly

“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”

Peer pressure your way to positive change

Nonprofit Marketing Blog

While peer identification may lead to mindless conformity, it can also be a positive force for good, says Rosenberg. If we’re promoting a cause, we absolutely, positively must remember the power of peers. Encouraging positive action as a reaction to someone else taking a positive action (reciprocity). I recently listened to Pultizer-Prize winning Tina Rosenberg of the New York Times speak about her new book, Join the Club.

Fraudulent CRA Collections Office Call Confusion

Public Sector Marketing 2.0

Question Rant 1-800-959-2250 CRA false positive fraud identity theft scam SINLast week I had a brief scare that my wife and I had become the latest victims of identity theft, and worse, that it was my own fault.

Which is more important? Fundraising or The Olympics?

Wild Woman Fundraising

This seems about right. Have you heard about everything going wrong with the games in the UK this year? Olympics corporate are just not making any friends at all. Behold: They are making their symbol illegal for anyone else to use, You can only link to their site if you have nice things to say.

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Blackbaud: Positive Fundraising Growth

The Agitator

Blackbaud has just released its latest Index of Charitable Giving , showing 11.3% growth for the three months ending May 2011 over the same period last year. This is 50% higher growth than any period during the past year. The overall Blackbaud Index is based on actual results from 1,383 US organizations, compiled and refreshed monthly on a rolling three month basis.

Positively right on

Get Fully Funded

There’s something attractive about being positive. I’ve found in my experience as a fundraiser that the more positive I am about my organization, my work, and life in general, the more effective I am. Being positive requires me to watch my words and my thoughts. The Agents of Good Blog posted yesterday about bloggers who focus on the positive and yours truly was listed as one of the bloggers.

Getting the top fundraising positions-you’ve gotta plan!

Wild Woman Fundraising

PG: After my position with University of British Columbia, I decided to back into fundraising and became the Director of Development and Major Gifts. Keeping in touch with people rather than having to fill a specific position. Listen to this interview here: Hey and welcome everyone!

Staying positive in troubling times

Get Fully Funded

It’s so important for us as fundraisers to stay positive right now. I’d much rather focus on the positive. I find myself purposely ignoring the news because I don’t want to fill my mind with the negativity. In John Frank’s newsletter this month he says. I believe we are in danger of losing credibility with our donors during these times of negative media on every issue of life.

Positioning Your Nonprofit as an Expert Source

Kivi's Nonprofit Communications Blog

“How to Position Your Nonprofit. If you are interested in how you can increase your organization’s visibility and credibility — and position your staff as expert sources for the media, policymakers and others — you’ll want to check out these three new resources.

Creating Visual Quotes for Your Small Nonprofit

Social Media Bird Brain

social communications visuals text words quotes pictures typefaces positioning Small nonprofitLast week was a post on some new tools for presentations and it included the idea of using sketchnotes rather than text notes to present ideas. The idea intrigued me, so I bought the book about creating SketchNotes by one of the best known proponents, Mike Rohde. Called the SketchNote Handbook, it argues for presenting information via text augmented with visuals. I'm reading through it and will.

The perils of positive

Mission Paradox Blog

I remember how difficult it was to talk about the arts in a positive manner. -. I still remember when Mr. Dower placed a group of artists (and a few bloggers like me) in a room and asked this question: "What's working?" " He meant in a specific context ("what's working in the realm of diversity and theatre") and there were some specific responses. but what I remember most was the tone of the conversation.

$10,000 Grant for Individual Using Design for Positive Change (U.S.)

Seeking Grant Money Today

This year's theme is "design for positive change". NAU's description of this concept is, " Through the lens of the 2010 G4C we seek to draw attention to those who are using design to instigate positive change; provide creative, compelling, effective, and replicable solutions to the world's most pressing challenges; and challenge assumptions about the way even the most basic things are done." Design as a tool for positive change applies to many sectors.

The best marketing isn't all positive

Donor Power Blog

They include positives and negatives. In a good relationship, the positives outweigh the negatives. Here's a fun unauthorized commercial for Trader Joe's. It's cool, catchy, and filmed on a cell phone. Watch it at YouTube.).

Causemarketing.biz Now Offers Job Board for Positions in the Fields of Corporate Social Responsibility and Cause Marketing

Cause Related Marketing

Look at what works, not what is broken: Positive deviance and bright spots

Nonprofit Marketing Blog

I’d like to push that concept a step further and talk about positive deviance. He called it “positive deviance,&# and it had a huge role in improving childhood health in Vietnam. From SnakeCorp on Flickr. I had such a nice comment in my last post from Jim Lord.

The Big Difference Between Marketing and Fundraising and Why It’s Important

J Campbell Social Marketing

In one position, I was all of those things plus the Volunteer Recruiter and Coordinator! What I soon came to realize is that a job description encompassing each diverse aspect of a marketing and communications position and a fundraising and development position is doomed to fail.

5 Star Review: Get the Job! Your Fundraising Career Empowerment Guide

Wild Woman Fundraising

Today you might have read this 5 star review of my new book from Joanne Fritz at Nonprofit.About.com.

New Year, New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

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Cut the Glut! Wordy Phrases to Eliminate from Your Writing (And Alternatives)

Kivi's Nonprofit Communications Blog

be in a position to = can, be able. is in a position to = can. We’ve all read those mission statements or fundraising appeals that seem to have smart ideas, but when you take a closer look you realize they just have a lot of words. Shorter is nearly always better.

Ask Yourself 4 Questions for Effective Nonprofit Taglines

Getting Attention

But back to taglines… If you’re not satisfied with your tagline, consider sending it through a quick positioning refresh to make sure it truly captures your spirit. Welcome to guest blogger Allison Van Diest.

How Grant Writing Helps Get A Nonprofit Into A Position To Increase and Imrpove All of Its Fundraising

Seeking Grant Money Today

Grant writing, as a process, can help a nonprofit: understand, in real world terms, what grant donors (and logically, also other types of donors) hope to achieve in the community, by donating; can help a nonprofit get its program designed, budgeted, and further planned (and hopefully implemented); and grant writing can help get the organization's leadership providing or at least considering key organizational operations, reporting, and goals.

Saving the World, One Tagline at a Time

Getting Attention

Tags: Branding and Messages Taglines branding messaging nonprofit marketing nonprofit tagline awards nonprofit tagline report positioning

Great Nonprofit Marketing Jobs: Movin’ Up Tuesday!

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

Great Nonprofit Marketing Jobs: Moving Up Monday

Getting Attention

Post YOUR open nonprofit marketing and communications positions here. Associate Director of Communications and Communications Assistant Demos (New York, NY). Chief Strategy and Communications Officer Bay.org. San Francisco, CA). Communications Director Transgender Law Center (Oakland, CA).

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Your New Nonprofit Marketing Job: Movin’ Up Monday!

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

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Great Opportunities for Nonprofit Marketers: Movin’ Up Monday

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

Emotion vs Logic — The Economists Weigh In

The Agitator

But now, the economists have weighed in with proof positive. Well, positive and negative. Late last month we stated what is obvious to any direct response fundraiser : emotion trumps logic. Most Agitator readers readily agreed.

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Development 301: Managing & Motivating Others, Part 3

Wild Woman Fundraising

Managing Positivity people. Their enthusiasm is contagious, and they can’t deal with cynics, so keep them around basically positive people who just need a spark. Positivity. Thanks for reading this series on how to manage and motivate others by discovering their strengths and helping them find tasks that they can excel in!

Great New Nonprofit Marketing Jobs: Movin’ Up Monday!

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

How to Maintain Your Brand in a Video Conference Call

Mission Minded

Recently one of our clients, the executive director of a large membership organization, asked an important question: How do I conduct video conference calls from my home-office in a way that will reflect the brand of our organization and the authority of my position?

Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !

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16 Fantastic Nonprofit Marketing Jobs: Movin’ Up Monday!

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here ! Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Activism Marketing and Social Media Manager , Care2. Redwood City, CA). Communications Director , Time for Change Foundation. San Bernardino, CA).

15 Fantastic Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !