Expert insights. Personalized for you.
For the full list, visit the Positively Positive blog. You’re rushed in the morning and you leave your raincoat or umbrella, and it, of course, rains. MORE
Watch the replay as the Nonprofit Social Media Nerds we talk with Dana Bakich of Positive Equation , to breakdown the proven steps and resources needed to grow social media channels with engaged followers ready to become volunteers, donors, and customers. MORE
What follows is the text of my speech about nonprofit positioning in a time of great need. We’re going to talk about the marketing principle called positioning and we’ll do another exercise related to it. What does ‘positioning’ mean in the context of marketing? MORE
Negativity works well if you want to scare people into opposition or inaction - but it’s not great for effecting positive change. Here’s a lovely example of positivity. MORE
social communications visuals text words quotes pictures typefaces positioning Small nonprofitLast week was a post on some new tools for presentations and it included the idea of using sketchnotes rather than text notes to present ideas. The idea intrigued me, so I bought the book about creating SketchNotes by one of the best known proponents, Mike Rohde. Called the SketchNote Handbook, it argues for presenting information via text augmented with visuals. I'm reading through it and will. MORE
The Agents of Change Summit’s vision is to establish the field of behavior change marketing as a catalyst for positive social change. It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! MORE
Think about it … we’d all rather hang around positive — versus negative — people. Negative or Positive Frame — from ConnectedNonprofit. So why wouldn’t that apply to a nonprofit that’s looking to establish a donor relationship with you or me? Why would you expect a continuing barrage of negative, downer messages to make a donor look forward to your ‘visits’?! MORE
Mention that expertise in a cover letter or during an interview only if it’s a core part of that position. Describe your positions on your resume in terms of what you accomplished , not what your assignment was. Welcome to our newest guest blogger, Valerie Lambert. MORE
Blackbaud has just released its latest Index of Charitable Giving , showing 11.3% growth for the three months ending May 2011 over the same period last year. This is 50% higher growth than any period during the past year. The overall Blackbaud Index is based on actual results from 1,383 US organizations, compiled and refreshed monthly on a rolling three month basis. MORE
While peer identification may lead to mindless conformity, it can also be a positive force for good, says Rosenberg. If we’re promoting a cause, we absolutely, positively must remember the power of peers. Encouraging positive action as a reaction to someone else taking a positive action (reciprocity). I recently listened to Pultizer-Prize winning Tina Rosenberg of the New York Times speak about her new book, Join the Club. MORE
Grant writing, as a process, can help a nonprofit: understand, in real world terms, what grant donors (and logically, also other types of donors) hope to achieve in the community, by donating; can help a nonprofit get its program designed, budgeted, and further planned (and hopefully implemented); and grant writing can help get the organization's leadership providing or at least considering key organizational operations, reporting, and goals. MORE
During his tenure at Coke, he introduced the 'Coke Side of Life' global marketing platform : We live in a world where we make choices every day and The Coke Side of Life encourages people to make those choices positive ones. This new campaign invites people to create their own positive reality, to be spontaneous, listen to their hearts and live in full color. You cannot change people's behavior unless you have a positive view of the future. MORE
I remember how difficult it was to talk about the arts in a positive manner. -. I still remember when Mr. Dower placed a group of artists (and a few bloggers like me) in a room and asked this question: "What's working?" " He meant in a specific context ("what's working in the realm of diversity and theatre") and there were some specific responses. but what I remember most was the tone of the conversation. MORE
They include positives and negatives. In a good relationship, the positives outweigh the negatives. Here's a fun unauthorized commercial for Trader Joe's. It's cool, catchy, and filmed on a cell phone. Watch it at YouTube.). MORE
Today, we joining the millions around the world celebrating International Dance Day with some upbeat, positive vibes, curated especially for nonprofit pros that do good every day. MORE
Within the article he posits a new form of nonprofit, the participation nonprofit. Via Flickr Robert Shiller, who is an economics prof at Yale, recently wrote a NYT article called "How Donors Give More When They Feel a Sense of Belonging." Rather than request donations, it would sell shares in the nonprofit, though how the valuation would be calculated, I don''t know. Shareholders would. co-opts NGO nontraditional participation shareholders shares small nonprofits MORE
Especially for donors who give for the first time, a warm welcome and positive engagement with your organization will increase your chances of keeping them as long-term supporters. #GivingTuesday is right around the corner! MORE
Ever since we started hiring for four positions at once, I’ve been asking a lot of candidates this question. if you’re reading this, checkout our current open positions!) “What does leadership mean to you?” Well, I think it means not being afraid to roll up your sleeves every once in a while and doing … Continue reading "The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”". The post The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?” MORE
Naturally, people who need help or find themselves in challenging positions post a lot more often about their situations than those who work in well-resourced, inclusive, and respectful environments. We will break down these results by position (e.g. MORE
A positive workplace culture is so important to your overall well being – maybe even more so at nonprofits where a lot of you deal with difficult subjects for less compensation. If you are in a position of management, how can you keep morale high at a nonprofit organization? MORE
There’s something attractive about being positive. I’ve found in my experience as a fundraiser that the more positive I am about my organization, my work, and life in general, the more effective I am. Being positive requires me to watch my words and my thoughts. The Agents of Good Blog posted yesterday about bloggers who focus on the positive and yours truly was listed as one of the bloggers. MORE
We’re so focused on “urgent” to-dos and right-now campaigns that it’s easy to overlook a valuable engagement opportunity: Your website’s “page not found” page (a.k.a. 404 error page). MORE
But back to taglines… If you’re not satisfied with your tagline, consider sending it through a quick positioning refresh to make sure it truly captures your spirit. Welcome to guest blogger Allison Van Diest. MORE
Hispanic Heritage Foundation is an award-winning nonprofit that identifies, inspires, prepares and positions Latino leaders in the classroom, community and workforce to meet America’s priorities. MORE
The post Has your organization put you in a position to succeed? The private sector figured out a long time ago that a salesperson should never generate their own leads. A lead generator should never set-up appointments. And, a salesperson should never do either. MORE
Fostering Positive Volunteer-Staff Relations. Today I''m glad to be able to introduce you too Victoria Michelson a freelance writer for Wild Apricot. When she''s not writing, but she spends most of her time running races to support local nonprofit organizations in Boise, ID. MORE
Today on CauseTalk Radio , Megan and I talk to Kathleen Janus , social entrepreneur, author and lecturer at Stanford University , about a great, new book: Social Startup Success: How the Best Nonprofits Launch, Scale Up, and Make a Difference. MORE
“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.” MORE
Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here ! MORE
SEPTEMBER 27, 2018
Testing different positions, colors, and more when it comes to those buttons and navigation options is important to ensure that your homepage is effectively converting traffic. There’s no secret trick to instantly improving digital engagement for nonprofits. MORE
I’d like to push that concept a step further and talk about positive deviance. He called it “positive deviance,&# and it had a huge role in improving childhood health in Vietnam. From SnakeCorp on Flickr. I had such a nice comment in my last post from Jim Lord. MORE
“How to Position Your Nonprofit. If you are interested in how you can increase your organization’s visibility and credibility — and position your staff as expert sources for the media, policymakers and others — you’ll want to check out these three new resources. MORE
Save the Children has made getting an error a positive experience with this humorous, adorable and on-brand message that appears when you attempt to access a page that doesn't exist. Effective nonprofit websites help a visitor better understand your organization and inspire supporters to act. MORE
Some highlights from this research: The more senior you are in your position as a public servant the less scope you have to engage in political discourse. The Government of Canada has a generally well-written Values and Ethics Code , which public servants must abide by. MORE
Donors’ continued financial support relies on their ongoing positive feelings toward your organization, and for many online donors, the majority of this relationship is built entirely through email. For most nonprofits, email is the backbone of their digital fundraising program. MORE
“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.” MORE
It’s about putting them in positions so they can succeed (while avoiding setting them up for failure by making them do things they don’t want to do, mostly because they aren’t good at doing them). MORE
It’s so important for us as fundraisers to stay positive right now. I’d much rather focus on the positive. I find myself purposely ignoring the news because I don’t want to fill my mind with the negativity. In John Frank’s newsletter this month he says. I believe we are in danger of losing credibility with our donors during these times of negative media on every issue of life. MORE
This time, I’m asking about how you are using your communications to position your nonprofit in different ways. Nonprofits can use their communications to position their organizations in many different ways. If you had to pick one goal for how you hope to position your nonprofit with your communications, which would it be? For example, are you trying to position your nonprofit as a helpful friend, or an influential thinker, or an innovative changemaker? MORE
This year's theme is "design for positive change". NAU's description of this concept is, " Through the lens of the 2010 G4C we seek to draw attention to those who are using design to instigate positive change; provide creative, compelling, effective, and replicable solutions to the world's most pressing challenges; and challenge assumptions about the way even the most basic things are done." Design as a tool for positive change applies to many sectors. MORE
Question Rant 1-800-959-2250 CRA false positive fraud identity theft scam SINLast week I had a brief scare that my wife and I had become the latest victims of identity theft, and worse, that it was my own fault. MORE
Tags: Branding and Messages Taglines branding messaging nonprofit marketing nonprofit tagline awards nonprofit tagline report positioning MORE
P.S. EveryAction is hiring immediately across functions for 25 positions! I have great news to share. Many of you know that 2018 has already been a landmark year for EveryAction, our team, and our clients. MORE
Positioning Related Topics Getting Attention
FEBRUARY 17, 2016
We’re so focused on “urgent” to-dos and right-now campaigns that it’s easy to overlook a valuable engagement opportunity: Your website’s “page not found” page (a.k.a. 404 error page).
iMarketSmart
OCTOBER 28, 2016
The post Has your organization put you in a position to succeed? The private sector figured out a long time ago that a salesperson should never generate their own leads. A lead generator should never set-up appointments. And, a salesperson should never do either.
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Get Fully Funded
MARCH 18, 2010
There’s something attractive about being positive. I’ve found in my experience as a fundraiser that the more positive I am about my organization, my work, and life in general, the more effective I am. Being positive requires me to watch my words and my thoughts. The Agents of Good Blog posted yesterday about bloggers who focus on the positive and yours truly was listed as one of the bloggers.
Cause Related Marketing
OCTOBER 7, 2011
What follows is the text of my speech about nonprofit positioning in a time of great need. We’re going to talk about the marketing principle called positioning and we’ll do another exercise related to it. What does ‘positioning’ mean in the context of marketing?
Kivi's Nonprofit Communications Blog
JUNE 25, 2012
This time, I’m asking about how you are using your communications to position your nonprofit in different ways. Nonprofits can use their communications to position their organizations in many different ways. If you had to pick one goal for how you hope to position your nonprofit with your communications, which would it be? For example, are you trying to position your nonprofit as a helpful friend, or an influential thinker, or an innovative changemaker?
Getting Attention
AUGUST 4, 2011
Mention that expertise in a cover letter or during an interview only if it’s a core part of that position. Describe your positions on your resume in terms of what you accomplished , not what your assignment was. Welcome to our newest guest blogger, Valerie Lambert.
The Agitator
SEPTEMBER 15, 2013
Think about it … we’d all rather hang around positive — versus negative — people. Negative or Positive Frame — from ConnectedNonprofit. So why wouldn’t that apply to a nonprofit that’s looking to establish a donor relationship with you or me? Why would you expect a continuing barrage of negative, downer messages to make a donor look forward to your ‘visits’?!
Get Fully Funded
APRIL 17, 2009
It’s so important for us as fundraisers to stay positive right now. I’d much rather focus on the positive. I find myself purposely ignoring the news because I don’t want to fill my mind with the negativity. In John Frank’s newsletter this month he says. I believe we are in danger of losing credibility with our donors during these times of negative media on every issue of life.
Kivi's Nonprofit Communications Blog
JANUARY 14, 2009
“How to Position Your Nonprofit. If you are interested in how you can increase your organization’s visibility and credibility — and position your staff as expert sources for the media, policymakers and others — you’ll want to check out these three new resources.
Fundraising Coach
DECEMBER 23, 2013
Fostering Positive Volunteer-Staff Relations. Today I''m glad to be able to introduce you too Victoria Michelson a freelance writer for Wild Apricot. When she''s not writing, but she spends most of her time running races to support local nonprofit organizations in Boise, ID.
The Agitator
JULY 19, 2011
Blackbaud has just released its latest Index of Charitable Giving , showing 11.3% growth for the three months ending May 2011 over the same period last year. This is 50% higher growth than any period during the past year. The overall Blackbaud Index is based on actual results from 1,383 US organizations, compiled and refreshed monthly on a rolling three month basis.
Selfish Giving
JANUARY 16, 2018
Today on CauseTalk Radio , Megan and I talk to Kathleen Janus , social entrepreneur, author and lecturer at Stanford University , about a great, new book: Social Startup Success: How the Best Nonprofits Launch, Scale Up, and Make a Difference.
Nonprofit Marketing Blog
MAY 10, 2011
Negativity works well if you want to scare people into opposition or inaction - but it’s not great for effecting positive change. Here’s a lovely example of positivity.
Mission Paradox Blog
FEBRUARY 15, 2011
I remember how difficult it was to talk about the arts in a positive manner. -. I still remember when Mr. Dower placed a group of artists (and a few bloggers like me) in a room and asked this question: "What's working?" " He meant in a specific context ("what's working in the realm of diversity and theatre") and there were some specific responses. but what I remember most was the tone of the conversation.
Public Sector Marketing 2.0
JULY 21, 2015
Question Rant 1-800-959-2250 CRA false positive fraud identity theft scam SINLast week I had a brief scare that my wife and I had become the latest victims of identity theft, and worse, that it was my own fault.
Nonprofit Marketing Blog
SEPTEMBER 13, 2011
While peer identification may lead to mindless conformity, it can also be a positive force for good, says Rosenberg. If we’re promoting a cause, we absolutely, positively must remember the power of peers. Encouraging positive action as a reaction to someone else taking a positive action (reciprocity). I recently listened to Pultizer-Prize winning Tina Rosenberg of the New York Times speak about her new book, Join the Club.
Seeking Grant Money Today
MAY 12, 2010
This year's theme is "design for positive change". NAU's description of this concept is, " Through the lens of the 2010 G4C we seek to draw attention to those who are using design to instigate positive change; provide creative, compelling, effective, and replicable solutions to the world's most pressing challenges; and challenge assumptions about the way even the most basic things are done." Design as a tool for positive change applies to many sectors.
Donor Power Blog
MARCH 20, 2009
They include positives and negatives. In a good relationship, the positives outweigh the negatives. Here's a fun unauthorized commercial for Trader Joe's. It's cool, catchy, and filmed on a cell phone. Watch it at YouTube.).
SocialButterfly
OCTOBER 2, 2011
“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”
SocialButterfly
OCTOBER 2, 2011
“Facebook can show a positive version of ourselves,” associate professor Jeffrey Hancock told CNN. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”
Social Media Bird Brain
APRIL 3, 2013
social communications visuals text words quotes pictures typefaces positioning Small nonprofitLast week was a post on some new tools for presentations and it included the idea of using sketchnotes rather than text notes to present ideas. The idea intrigued me, so I bought the book about creating SketchNotes by one of the best known proponents, Mike Rohde. Called the SketchNote Handbook, it argues for presenting information via text augmented with visuals. I'm reading through it and will.
Getting Attention
JULY 21, 2010
But back to taglines… If you’re not satisfied with your tagline, consider sending it through a quick positioning refresh to make sure it truly captures your spirit. Welcome to guest blogger Allison Van Diest.
Getting Attention
SEPTEMBER 13, 2010
Tags: Branding and Messages Taglines branding messaging nonprofit marketing nonprofit tagline awards nonprofit tagline report positioning
Cause Related Marketing
APRIL 1, 2009
Nonprofit Marketing Blog
MARCH 3, 2010
I’d like to push that concept a step further and talk about positive deviance. He called it “positive deviance,&# and it had a huge role in improving childhood health in Vietnam. From SnakeCorp on Flickr. I had such a nice comment in my last post from Jim Lord.
Seeking Grant Money Today
APRIL 19, 2010
Grant writing, as a process, can help a nonprofit: understand, in real world terms, what grant donors (and logically, also other types of donors) hope to achieve in the community, by donating; can help a nonprofit get its program designed, budgeted, and further planned (and hopefully implemented); and grant writing can help get the organization's leadership providing or at least considering key organizational operations, reporting, and goals.
Social Marketing and Social Change
JUNE 29, 2009
During his tenure at Coke, he introduced the 'Coke Side of Life' global marketing platform : We live in a world where we make choices every day and The Coke Side of Life encourages people to make those choices positive ones. This new campaign invites people to create their own positive reality, to be spontaneous, listen to their hearts and live in full color. You cannot change people's behavior unless you have a positive view of the future.
EveryAction
APRIL 29, 2015
Today, we joining the millions around the world celebrating International Dance Day with some upbeat, positive vibes, curated especially for nonprofit pros that do good every day.
Kivi's Nonprofit Communications Blog
OCTOBER 14, 2019
For the full list, visit the Positively Positive blog. You’re rushed in the morning and you leave your raincoat or umbrella, and it, of course, rains.
Kivi's Nonprofit Communications Blog
DECEMBER 5, 2019
Naturally, people who need help or find themselves in challenging positions post a lot more often about their situations than those who work in well-resourced, inclusive, and respectful environments. We will break down these results by position (e.g.
J Campbell Social Marketing
JUNE 25, 2019
Watch the replay as the Nonprofit Social Media Nerds we talk with Dana Bakich of Positive Equation , to breakdown the proven steps and resources needed to grow social media channels with engaged followers ready to become volunteers, donors, and customers.
Kivi's Nonprofit Communications Blog
MAY 13, 2019
A positive workplace culture is so important to your overall well being – maybe even more so at nonprofits where a lot of you deal with difficult subjects for less compensation. If you are in a position of management, how can you keep morale high at a nonprofit organization?
iMarketSmart
JANUARY 2, 2020
It’s about putting them in positions so they can succeed (while avoiding setting them up for failure by making them do things they don’t want to do, mostly because they aren’t good at doing them).
Fundraising Report Card
DECEMBER 4, 2018
Ever since we started hiring for four positions at once, I’ve been asking a lot of candidates this question. if you’re reading this, checkout our current open positions!) “What does leadership mean to you?” Well, I think it means not being afraid to roll up your sleeves every once in a while and doing … Continue reading "The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”". The post The Best Answer I’ve Ever Heard to “What Does Leadership Mean to You?”
EveryAction
NOVEMBER 15, 2018
Donors’ continued financial support relies on their ongoing positive feelings toward your organization, and for many online donors, the majority of this relationship is built entirely through email. For most nonprofits, email is the backbone of their digital fundraising program.
EveryAction
AUGUST 21, 2018
P.S. EveryAction is hiring immediately across functions for 25 positions! I have great news to share. Many of you know that 2018 has already been a landmark year for EveryAction, our team, and our clients.
EveryAction
SEPTEMBER 12, 2018
Hispanic Heritage Foundation is an award-winning nonprofit that identifies, inspires, prepares and positions Latino leaders in the classroom, community and workforce to meet America’s priorities.
EveryAction
NOVEMBER 27, 2018
The Agents of Change Summit’s vision is to establish the field of behavior change marketing as a catalyst for positive social change. It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar!
Public Sector Marketing 2.0
SEPTEMBER 19, 2019
Some highlights from this research: The more senior you are in your position as a public servant the less scope you have to engage in political discourse. The Government of Canada has a generally well-written Values and Ethics Code , which public servants must abide by.
EveryAction
OCTOBER 10, 2018
Especially for donors who give for the first time, a warm welcome and positive engagement with your organization will increase your chances of keeping them as long-term supporters. #GivingTuesday is right around the corner!
EveryAction
SEPTEMBER 27, 2018
Testing different positions, colors, and more when it comes to those buttons and navigation options is important to ensure that your homepage is effectively converting traffic. There’s no secret trick to instantly improving digital engagement for nonprofits.
Social Media Bird Brain
JULY 24, 2014
Within the article he posits a new form of nonprofit, the participation nonprofit. Via Flickr Robert Shiller, who is an economics prof at Yale, recently wrote a NYT article called "How Donors Give More When They Feel a Sense of Belonging." Rather than request donations, it would sell shares in the nonprofit, though how the valuation would be calculated, I don''t know. Shareholders would. co-opts NGO nontraditional participation shareholders shares small nonprofits
Getting Attention
JUNE 10, 2013
Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. P.S. Submit your open positions here !
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