How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

The term “online marketing” can send chills up the spine of even the most seasoned nonprofit professional. I remain thoroughly convinced that nonprofit online marketing does not have to be an uphill battle, or a cause of overwhelm and stress.

How to Create a Nonprofit Social Media Toolkit for Your Online Fundraising Campaign

J Campbell Social Marketing

When creating and implementing your nonprofit online fundraising campaign, remember that getting people’s attention is much harder than it seems. Using the power and potential of social media in your online fundraising campaign is essential. Social Media tip sheet for newbies.

5 Clever Online Engagement Ideas for Nonprofits

Kivi's Nonprofit Communications Blog

Looking for ways to engage supporters online? Invite an artist to illustrate your supporter’s thoughts submitted online. Social Media Takeovers: 6 Nonprofits That Gave It Up for Good. A Super Effective Online Fundraising Tool: The “Wins” Blog Post.

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4 Simple Guidelines For Your Nonprofit Social Media Storytelling Strategy

J Campbell Social Marketing

Creating a vibrant, effective, and workable social media storytelling strategy can be daunting for many nonprofits, especially small and grassroots organizations with little to no staff capacity or tech savvy. 2) Consider What We Know About Social Media.

[TOMORROW] Your Very Practical Beginner’s Guide to Online Fundraising

Kivi's Nonprofit Communications Blog

Are you tapping into the potential of online fundraising? Online revenue grew 19% in 2015 according to the M+R Benchmarks Report. If you are ignoring online revenue you could be missing out on a major fundraising tactic. Presented by online fundraising expert, Kerri Karvetski.

3 Big Trends That Should Change the Way You Work Online

Kivi's Nonprofit Communications Blog

Sometimes in the nonprofit world, we get consumed with the specific details of online fundraising, advocacy and education for our causes and forget about the bigger trends at play. Where is there too much friction in your online experiences now?

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4 Nonprofit Tech Tips to Boost Online Donor Engagement Rates

J Campbell Social Marketing

Even though people are increasingly turning to the Internet to search for and to obtain information about causes they care about, keeping online donors engaged long-term is an ongoing struggle for many nonprofits. Include links to your donation form in your social media bio.

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How to Win (Online) Friends and Influence People (on Social Media)

EveryAction

(Much like a rocket launch, getting off the ground online requires preparation.). twitter engagement campaigns social media

How to Coordinate an Army of Nonprofit Social Media Ambassadors on #GivingTuesday (and beyond)

J Campbell Social Marketing

If you are planning on leveraging the social media power of that day to ask for donations, you probably know that you can’t do it alone. Get a free download of the Essential Nonprofit Guide to Recruiting and Coordinating Social Media Ambassadors by clicking here. Your social networks.

Online Campaigns

A Small Change

A few months ago I started a page on my blog to capture advice from fundraisers all over the world who are using social media and the internet to fundraise. When approaching multiple donors in different ways with your online campaigns diversify your approach to fundraising beyond soliciting donors to converting donors to fundraisers. Maybe you could ask an online businesses to donate a portion of their online sales? Christine, Social Actions).

Authenticity and Building an Online Community [PODCAST]

J Campbell Social Marketing

I am pleased to have been featured on my friend Jeannine O’Neil’s super social media podcast, Social Eyes ! In this episode , we discuss: Social media is about being your authentic self and building your community. **The

Looking to Kick Your Online Fundraising up a Notch? [Tomorrow]

Kivi's Nonprofit Communications Blog

If you’ve mastered the very basics of online fundraising campaigns – goals, story arcs, deadlines, etc. – and you’re ready to add new layers and refine your approach, join us tomorrow for: Advanced Techniques for Boosting Your Online Fundraising Campaigns.

10 Ways to Celebrate Nonprofit Online Community Members Using Social Media

J Campbell Social Marketing

Today I am hosting the #Commbuild Twitter chat and the topic is creative ways to celebrate online community members. There are special online services where you can purchase 10,000 followers on Twitter. Try posting it on all your social networks and see the love grow!

Online Awareness Campaigns for Your Nonprofit – What Works and How to Do It!

J Campbell Social Marketing

To cut through the clutter and get your message heard on digital channels, especially social media, can seem like a Herculean feat. Using their examples, we detailed each step necessary to run a successful online awareness and marketing campaign for nonprofits of any size.

How to Choose the Right Online Communications Platforms for A Small Nonprofit

J Campbell Social Marketing

One of the most frequent problems I see recurring in small nonprofits is this: With all the online tools out there – websites, blogs, email software, social media sites, review sites – how can a small nonprofit know which ones to prioritize? Where should my nonprofit be online?

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Want To Be An Online Fundraising Master?

J Campbell Social Marketing

Online fundraising should be a major part of your strategy this year. Last year, online fundraising campaign #GivingTuesday raised 90% more in 2013 than in 2012 – about $19.2 in 2013, while online giving grew 13.5%. The post Want To Be An Online Fundraising Master?

Seniors And Online Social Nets

The Agitator

Here’s the latest from Pew Internet Research on Seniors use of online social nets. As of May 2010, 47% of American internet users age 50-64 use social nets like Facebook, LinkedIn or MySpace, and 26% of those age 65+ do so.

How to Do Social Media Spring Cleaning at Your Nonprofit

J Campbell Social Marketing

Spring is in the air – hopefully coming soon to Boston – and it’s time to put a fresh coat of paint on those dusty social media accounts! Here are my tips on doing a spring cleaning for your nonprofit social media accounts, focusing on.

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How We Curate Content for Social Media (and Added More Followers)

Kivi's Nonprofit Communications Blog

Former Mentoring Program participant and current Help-Us-with-Whatever-Crazy-Thing-We-Need participant, Maggie Siemer is going to share today how she has helped us curate content to publish on social media and how you can do it too. Social NetworkingMaggie Siemer.

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5 Inspiring Nonprofit Online Campaigns for Mother’s Day

J Campbell Social Marketing

These nonprofits are seriously winning on social media – because they recognize two things: 1) Mother’s Day is a perfect time to implement a fundraising campaign due to it’s personal and emotional nature.

After-Action Pop-Ups: The Secret to Getting Gifts From Your Online Advocates

Kivi's Nonprofit Communications Blog

Is your nonprofit running petitions and other online advocacy actions? Using a fundraising popup after an online action — a pledge, petition or other online advocacy initiative — can be be a very effective way of capturing potential donors as soon as they act.

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Small Nonprofits Are Increasing Their Online Fundraising

J Campbell Social Marketing

Most notably, online giving is on the rise. Smaller nonprofits grew their online giving (18.4%) much more than large and medium organizations – most likely due to small organizations finally looking into online giving tools, social media and mobile giving technologies.

5 Quick Social Media Tips to Create Buzz Before #GivingTuesday

J Campbell Social Marketing

Last year, there were a total of 2,399,092 social media engagements on Giving Tuesday – that’s a lot of people using the hashtag! The post 5 Quick Social Media Tips to Create Buzz Before #GivingTuesday appeared first on JCSM. Giving Tuesday is just one week away!

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4 Surefire Ways To Use Social Media To Promote Your Year-End Fundraising Campaign

J Campbell Social Marketing

You know that social media is an important component of social fundraising (or peer-to-peer fundraising), but sometimes it can be tricky to know where to start, or exactly what to do. Instead, consider the basics of what you want your social media to do.

How to Make Online Donations Simple for Potential Donors

Kivi's Nonprofit Communications Blog

Abby Jarvis joins us today to share some tips on creating a simple online donation process.~Kivi. This includes social media profiles as well as newsletters and other publications. Fundraising Guest Bloggers Nonprofit Communications Online Tools Abby Jarvis.

What Russian Troll Farms Can Teach Nonprofits About Social Media Marketing

J Campbell Social Marketing

What an incredibly volatile year it has been for social media platforms – and February isn’t even over yet. Perhaps the biggest announcement involving social media platforms thus far this year came on Friday, with the now infamous Russia indictments.

Oh, Online Communciations Officer

Getting Attention

6) Corporate Communications Manager and Online Communications Manager. 14) Online Communications Officer. 15) Senior Director of Online Communications. 16) Social Media and Mobile Marketing Manager.

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Need Some Online Fundraising Ideas?

Kivi's Nonprofit Communications Blog

Network for Good just released a new online giving study that provides all kinds of good ideas for increasing the amount of money you can raise online. Here’s one of the central lessons from this study of over $381 million in online giving, including 3.6

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#PRESSRELEASE: The Knowledge Fountain Launches Online Learning Website (Live Instructors) Aimed at Nonprofits

Non Profit Marketing 360

The latest entry in the rapidly-evolving distance learning education market is a new online education service geared exclusively to people who work for nonprofit organizations. The site pitches its product as “just in time” online learning for adults. “We’re

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10 Ways to Build Loyalty Among Your Online Community Members

J Campbell Social Marketing

It seems to me that nonprofit social media campaigns are still focused on the numbers game – collecting the most Likes on Facebook, the most Twitter and Pinterest followers and the most views on YouTube. Nonprofits need to change the conversation we are having online, dramatically.

How to Create and Use a Nonprofit Social Media Calendar [with template]

J Campbell Social Marketing

Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? Get a free download of the Nonprofit Social Media Calendar template by clicking here.

Online Fundraising Fundamentals

Kivi's Nonprofit Communications Blog

Next week on Tuesday, November 9, 2010, I’m presenting a webinar for CharityHowTo on Online Fundraising Fundamentals. If you are still trying to figure out how to make online fundraising work for you, I hope you’ll join us. In your social media profiles.

The 4 Questions You Need To Answer When Raising Money Online

J Campbell Social Marketing

Raising money online seems to confound many nonprofits, especially smaller ones. Online fundraising campaigns have a start, middle and end. While these discretionary funds are certainly important, online donors want more specifics. Online donors (and traditional, off-line donors!)

6 Ways Nonprofits Are Getting Online Fundraising All Wrong

J Campbell Social Marketing

Almost every article I read about online fundraising and online giving starts out something like this: Despite the hype and the assurances of social media experts, online fundraising still accounts for an abysmal 2% of total dollars raised by charities.

The danger of seeking 100% online giving

Fundraising Coach

Online giving definitely is growing. And if you listen to the growth statistics, you may feel you can fully fund your organization using online giving tools. According to a recent GivingUSA webinar, online giving is now 8.3% of giving is not online.

Make Social Media Matter More: Part 1

Getting Attention

The pressure to generate social media miracles. Start by reviewing the Pew Foundation’s recent Social Media report ( great summary here ). Follow with these four steps to get the social media monkey off of your back: Get to know your people. Social Media Pressure.

6 Ways to Get More Online Monthly Donors

Kivi's Nonprofit Communications Blog

Specifically, how do we sign more supporters up for an online monthly giving program? Once you are ready to receive monthly donors, here are 6 proven ways to rev up your online sustainer program: 1. And chances are you’ll be getting a lot of online donations in December.

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5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)

Kivi's Nonprofit Communications Blog

Are you out of ideas for engaging supporters online? NOTE: Mind the rules, the laws governing giveaways and the promotional guidelines for each social network. Advocacy Nonprofit Communications nptech Online Tools Social Networking

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Using Social Media in Fundraising

Kivi's Nonprofit Communications Blog

On Friday, I taught a workshop called Social Media: Your On-Ramp to Future Fundraising at the annual conference of the North Carolina Center for Nonprofits. Social Media: Your On-Ramp to Future Fundraising from Kivi Leroux Miller. While everyone wants to focus on peer-to-peer fundraising in social media, you can actually use social media to support your fundraising in many different ways, including the six ways we focused on.

Online Or Offline, What Matters Is Relevance

The Agitator

In what amounts to a same-day companion piece to Tom’ post, Are You Under or Over-Invested in Online Fundraising , Nick Ellinger over at the DonorVoice Blog posted a thoughtful companion piece, How the Facebook algorithm works outside of social media.