What to PUT in Your Newsletter

Kivi's Nonprofit Communications Blog

Puzzling over what makes really good newsletter content, especially in email? . Make your newsletter more Personal by. Make your newsletter more Useful by. Make your newsletter more Timely by. How do you make your newsletter more PUT: personal, useful and timely?

How Often Should We Mail that Newsletter?

Kivi's Nonprofit Communications Blog

I’ve just pulled some preliminary data about how often nonprofits say they will mail their newsletters, and of course, it depends on whether you talking print or email. Send Your Email Newsletter at Least Monthly. But 32% say they won’t send a print newsletter at all.

Trending Sources

5 Steps to Powerhouse E-Newsletters (Case Study)

Getting Attention

Take the fantastic e-newsletter produced by DC Central Kitchen (DCCK), the most vibrant, innovative food distribution and meal recycling program I know. How does your email newsletter to keep your people up-to-date, connected, and active?

Do I Have to Keep Producing This Crappy Newsletter?

Kivi's Nonprofit Communications Blog

You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like?

Quit Wasting Time on a Failing Newsletter [Starts Tomorrow]

Kivi's Nonprofit Communications Blog

Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.

Donor Newsletter Tips to Bring in the Dough

Kivi's Nonprofit Communications Blog

Does your donor newsletter cost more to send than it brings in? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.

5 Quick Ways to Improve Your Nonprofit Email Newsletter

J Campbell Social Marketing

I receive a lot of email newsletters – from nonprofit organizations, from businesses and from consultants. This was mostly due to lack of time to read all of them, but it was also due to the fact that most email newsletters are just plain awful.

4 Donor Newsletter Changes to Increase Donations

Kivi's Nonprofit Communications Blog

Thinking of axing your donor newsletter because it costs more than it’s worth? It’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.

3 E-Newsletter Sign-Up Boxes I Like

Kivi's Nonprofit Communications Blog

If you want people to sign up for your email newsletter, you have to give them a reason to do it. What I like about this one is that both the Donate button AND the email newsletter sign up box are right under photos of President and Mrs. Carter.

Are You Pretending That People Really Want Your E-Newsletter?

Kivi's Nonprofit Communications Blog

Earlier this summer, I suggested what to PUT in your newsletter — content that is Personal, Useful and Timely. How you think about your newsletter comes through to your supporters right there at the sign-up form on your website. E-Newsletters

Time Saving Tips for Email Newsletters and Facebook

Kivi's Nonprofit Communications Blog

E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

Are Members-Only Nonprofit Newsletters Ancient Relics?

Kivi's Nonprofit Communications Blog

Just how valuable is the content in your nonprofit’s newsletter? Many nonprofits include a newsletter as a member or donor benefit, and therefore don’t send it to others. Look at the content you are putting in your newsletter.

10 (Totally Awesome) Email Newsletters for Nonprofit Professionals

EveryAction

You know that person in the office who seems to hear about everything first? The one who’s always reading something interesting, always has the best links to send, and knows about all the new trends before you’ve even made sense of the old ones?

Newsletter and Blog Post Ideas for Summer

Kivi's Nonprofit Communications Blog

Need some new ideas for your newsletter, blog, or social media? Consider one of these five summer-inspired themes: 1) Summer Heat. How does hot weather impact your services or your clients? Can you offer advice to your readers about anything related to summer heat?

3 Essentials for Nonprofit Email Newsletters [Video]

Kivi's Nonprofit Communications Blog

When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share the three essentials I am looking for when I review an email newsletter. (

Need Some Blog Post or Newsletter Article Ideas?

Kivi's Nonprofit Communications Blog

Blogging Content Curation Content Marketing Copywriting Creative Ideas E-Newsletters Ideas for Nonprofit Writers Nonprofit Communications Writing for the Web We''ve Moved! Update your Reader Now.

What Should You Name Your E-Newsletter?

Kivi's Nonprofit Communications Blog

Turns out that the current name of the e-newsletter is . ”E-Newsletter.” I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing. I don’t know what MetroWest Health Foundation should call its newsletter, but here is how I would work through the decision. Why do people want to get the newsletter in the first place?

5 Tips for Your Next Email Newsletter

Fundraising 123

An email newsletter is a great way to do it! With a regularly scheduled newsletter, you can keep your audience up-to-date and make sure that your supporters never miss a chance to volunteer, donate, or spread the word about your organization. To help you get started, here are five tips to consider for your next email newsletter plus some great examples of other nonprofits that are already taking advantage of this powerful marketing tool and are seeing great results!

Interview Questions to Help You Write Great Donor, Volunteer, and Client Profiles for Your Newsletters

Kivi's Nonprofit Communications Blog

Profiles are perfect for newsletters and can easily be re-purposed for your blog, website, annual report, or even social media.

Is Your Newsletter Boring?

Ann Green

Many nonprofit organizations use a newsletter as a way to engage their donors, but the opposite is happening. That’s because most donor newsletters can be used as a cure for insomnia. You can create an engaging newsletter your donors will want to read.

This Donor Newsletter Tip Will Surprise You

Kivi's Nonprofit Communications Blog

Fundraising Nonprofit Communications Print NewslettersWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now.

7 Email Newsletter Mistakes Every Nonprofit Should Avoid

Fundraising 123

associated with traditional print newsletters. Check out these seven tips for transforming common email newsletter blunders into one dynamic, engaging message from your organization. In your newsletter, highlight a few upcoming events and include a link to the full calendar.

7 Solid Reasons Why You Should Kill Your Printed Planned Giving Newsletter

iMarketSmart

I know, I know… you love your planned giving newsletter. There ARE instances when MarketSmart recommends a planned giving newsletter. That’s my kind of planned giving newsletter. Well, suppose you spend $40,000 on planned giving newsletters.

Plan 69

Nonprofit Email Newsletter Design from Walden School [Before and After]

Kivi's Nonprofit Communications Blog

Sarah recently went through our communications director mentoring program and shared the changes her schoolmade to their email newsletter as well asthe feedback she got from the parents at her school. Here is the updated design: What might the next evolution of the newsletter include?

Click Me: An E-Newsletter Makeover with Mission India

Kivi's Nonprofit Communications Blog

We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. The same day I went back to the drawing board, recreating the e-newsletter from scratch — with a one-column template.

India 33

How Are Nonprofit Newsletters Changing?

Kivi's Nonprofit Communications Blog

Is the classic nonprofit newsletter still relevant? What changes have you made, or what changes are you seeing or recommending, in nonprofit newsletters — in print and online? E-Newsletters Nonprofit Communications Print Newsletters

Nonprofit E-Newsletter Before and After – Cornerstone Prep

Kivi's Nonprofit Communications Blog

At the end of September, we redesigned our weekly email newsletter to include more white space and smaller blocks of text. We use MailChimp for all our newsletters. Here is their old newsletter: Email newsletter before the redesign. E-Newsletters

Nonprofit Email Newsletter Happiness

Kivi's Nonprofit Communications Blog

E-Newsletters Trends We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

How Overhauling Our Print Newsletter Helped Us Become More Donor Centric

Kivi's Nonprofit Communications Blog

This Thursday I am hosting the Nonprofit Blog Carnival and this month’s theme is producing nonprofit newsletters in 2012 and beyond. Rebekah Gienapp, executive director, Workers Interfaith Network , agreed to share her story here about how she overhauled her print newsletter. ~ Kivi.

How NTEN Transformed Its E-Newsletter to be More Relevant

Kivi's Nonprofit Communications Blog

Content Curation Content Marketing E-Newsletters Favorite Newsletters Nonprofit Communications nptech Publication ManagementWe've Moved! Update your Reader Now.

Nonprofit Newsletter Trends and Tips – Nonprofit Blog Carnival

Kivi's Nonprofit Communications Blog

Welcome to this month’s edition of the Nonprofit Blog Carnival , where we are looking at trends in nonprofit newsletters. Shari at VolunteerMatch shares the email newsletter overhaul they recently embarked on, including a reader survey. How often you should send email newsletters.

April Is All About Email Newsletters

Kivi's Nonprofit Communications Blog

Email newsletters consistently rank among the top 3 when we ask nonprofits what their most important communications channels in our annual trends report survey. You also spend more time on creating email newsletter articles than most other types of content.

April 19

Why traditional newsletters don’t work anymore

Get Fully Funded

Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter

Why traditional newsletters don’t work anymore

Get Fully Funded

Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter

7 Solid Reasons Why You Should Kill Your Printed and Electronic Planned Giving Newsletter

iMarketSmart

I know, I know… you love your planned giving newsletter. There ARE instances when MarketSmart recommends a planned giving newsletter. That’s my kind of planned giving newsletter. Well, suppose you spend $40,000 on planned giving newsletters.

Spam 88

Charity Newsletters – Extraordinary Experiences … for the Rest of Us

Kivi's Nonprofit Communications Blog

Today we have more goodies from Tom Ahern on how to write more successful fundraising newsletters. Don’t forget he joins us next week for our new e-clinic Donor Newsletters That Raise More Money. Donor newsletters: Extraordinary experiences … for the rest of us.

The Nonprofit Newsletter – Still All That?

Kivi's Nonprofit Communications Blog

When I first started working in nonprofit communications, the job was really all about the newsletter. The nonprofit newsletter, first in print and then in email, was the mainstay of communications between the nonprofit and its supporters. Is the nonprofit newsletter still all that? .

7 Ways to Increase the Open Rate of Your Nonprofit Email Newsletter

EveryAction

Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. marketing open rates newsletter

The Domain Formula for Donor Newsletters

Kivi's Nonprofit Communications Blog

In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. A newsletter isn’t an ask.

New Free E-Course: 15 Days to Better E-Newsletters

Kivi's Nonprofit Communications Blog

Drastically Improve Your Newsletter in 15 Easy Steps in 15 Days. We’ve turned one of our popular programs on email newsletters into a new free e-course, delivered via (you guessed it) email. E-Newsletters Nonprofit Communications