Expert insights. Personalized for you.
At the end of September, we redesigned our weekly email newsletter to include more white space and smaller blocks of text. After we sent the redesigned newsletter, we heard from several of our subscribers who liked the new look including Jeanine Marlow at Cornerstone Prep who mentioned her school had just recently redesigned their newsletter as well. We use MailChimp for all our newsletters. Here is their old newsletter: Email newsletter before the redesign. MORE
Interested in getting monthly ideas for social media, blog posts, or newsletter articles earlier? I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for September appeared first on Kivi's Nonprofit Communications Blog. Sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for October next week. Sign up now to get prompts emailed to you monthly. MORE
Sarah recently went through our communications director mentoring program and shared the changes her schoolmade to their email newsletter as well asthe feedback she got from the parents at her school. Here is what she said about the old newsletter: Our Thursday newsletter goes to all current parents at our school. It’s still pretty long for an email newsletter, but it’s definitely easier to read. How about your e-newsletter? MORE
When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share the three essentials I am looking for when I review an email newsletter. ( E-Newsletters Nonprofit CommunicationsToday I’m sharing the fourth video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). MORE
A newsletter can be a great way to engage with your donors, but the key word here is can. Unfortunately, not very much because most donor newsletters can be used as a cure for insomnia. It’s possible to create an engaging newsletter your donors will want to read. Here are a few ways to create a better nonprofit newsletter. A print newsletter can be a good investment. I think you’ll have more success if you can do both print and electronic newsletters. MORE
Is the classic nonprofit newsletter still relevant? What changes have you made, or what changes are you seeing or recommending, in nonprofit newsletters — in print and online? Those and any other questions or issues related to producing nonprofit newsletters in 2012 and beyond are the focus of the upcoming Nonprofit Blog Carnival , which I’m hosting in August. E-Newsletters Nonprofit Communications Print Newsletters MORE
Earlier this summer, I suggested what to PUT in your newsletter — content that is Personal, Useful and Timely. How you think about your newsletter comes through to your supporters right there at the sign-up form on your website. Segmenting your supporters into groups with like interests and similar relationships with you is another great way to help you create newsletter content you can feel confident about. E-Newsletters MORE
Welcome to this month’s edition of the Nonprofit Blog Carnival , where we are looking at trends in nonprofit newsletters. The seemingly simple newsletter, and our reactions to them, aren’t so simple after all as Jen Gonyer-Donohue points out in E-Newsletters: A Riddle, Wrapped in a Mystery, Inside an Enigma. Shari at VolunteerMatch shares the email newsletter overhaul they recently embarked on, including a reader survey. MORE
Here are 7 Mistakes You Need to Avoid with Your Email Newsletter. Linking to a pdf version of your newsletter or attaching it to an email does not make that an e-newsletter. Your newsletter should reflect your readers’ interests, wants, and needs more than your staff’s. I’ve read your newsletter. Effective email newsletters focus primarily on your readers, what they care about, and how they can connect to you and your cause. MORE
You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like? We’ll also talk other strategic questions about email newsletters and how to create really good ones during our two-part webinar series May 9 & 11, Creating Awesome Email Newsletters. MORE
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. MORE
Last week, I asked for your thoughts on how your newsletter has changed , including how your organization’s use of social media has affected your newsletter, whether print or online. the organization wasn’t using social media much or at all, the audiences for the newsletter and for social media were very different, or. The other two-thirds described several ways in which social media has changed their newsletters , mostly in positive ways. MORE
Take the fantastic e-newsletter produced by DC Central Kitchen (DCCK), the most vibrant, innovative food distribution and meal recycling program I know. How does your email newsletter to keep your people up-to-date, connected, and active? As you muscle through engaging donors and other supporters in the actions you need, it’s crucial to have your thank you and follow-up ready to roll. NOW is when you have their attention. MORE
Too often planned giving newsletters are written by lawyers and the lawyers at nonprofits think they are just dandy. Your planned giving newsletter is designed to educate people about planned gifts, right? Most of the people to whom you send your newsletter probably did not opt-in to receive it. Let’s suppose you decided that 10,000 people should get your newsletter. The post Why hardly anyone reads your planned giving newsletter (and what you can do about it). MORE
Got nonprofit email newsletter questions? Do I have to do a nonprofit email newsletter? Give Your Newsletter a Reason to Live Are You Pretending that People Really Want Your E-Newsletter? Do I Have to Keep Producing This Crappy Newsletter? Should I send the email newsletter to our whole list? What to PUT in Your Newsletter Another Brilliant Marketing Idea You Can Steal What should an email newsletter look like? Nonprofit Email Newsletters MORE
If you are looking to fill in your editorial calendar for September with social media updates, blog posts, newsletter articles, or more , w e have you covered. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. MORE
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. MORE
E-Newsletters Trends We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. MORE
We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. When Kivi sent out a link in April to sign up for an e-newsletter Feedback and Fine Tuning webinar , I was quick to register. (If The same day I went back to the drawing board, recreating the e-newsletter from scratch — with a one-column template. Are you already using a one-column e-newsletter design? MORE
Need writing ideas for social media, blog posts, newsletter articles, and more? These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. We have you covered. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. MORE
Just how valuable is the content in your nonprofit’s newsletter? Many nonprofits include a newsletter as a member or donor benefit, and therefore don’t send it to others. Look at the content you are putting in your newsletter. MORE
In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. In the 1990s, a Seattle fundraising shop called the Domain Group took the garden-variety donor newsletter, stripped it down to its components, and began testing … to see if they could come up with something better. Tom Ahern. MORE
Fundraising Nonprofit Communications Print NewslettersWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. MORE
E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. MORE
Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. Because your donation button is getting buried in the rest of your newsletter links, people aren’t clicking on it, which means you’re not raising money. After all your hard work, it’s a bummer to know that not many people are even reading your newsletter in the first place. MORE
I’ve just pulled some preliminary data about how often nonprofits say they will mail their newsletters, and of course, it depends on whether you talking print or email. Send Your Email Newsletter at Least Monthly. If you want to do what the majority of nonprofits are doing (61%), you should send your email newsletter at least monthly. Send Your Print Newsletter at Least Quarterly — Or Not at All. But 32% say they won’t send a print newsletter at all. MORE
Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. Some organizations see a lot of supporter engagement with periodic newsletters: a recent study showed that over half of participants got news about their favorite organizations or causes from regular newsletters, and just under a quarter of respondents said they often forwarded on newsletters to family and friends. MORE
Turns out that the current name of the e-newsletter is . ”E-Newsletter.” I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing. I don’t know what MetroWest Health Foundation should call its newsletter, but here is how I would work through the decision. Why do people want to get the newsletter in the first place? MORE
Wish you had these monthly ideas for social media, blog posts, or newsletter articles a few weeks ago? I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for October 2019 appeared first on Kivi's Nonprofit Communications Blog. Sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for November next week. MORE
Yesterday, I hosted the August edition of the Nonprofit Blog Carnival on nonprofit newsletter trends. In my many varied internship experiences over the past year, I have become quite friendly with the non-profit newsletter. Part fundraising tool, part communications strategy, an organization’s newsletter tends to be one of the more contentious and problematic issues staff members will face. Personally, I would like to see the newsletter used as of a fundraising tool. MORE
We are getting ready for our next Nonprofit Marketing Accelerator – Updating Your Community: Integrating E-Newsletters and Social Media. But before we start integrating your email newsletter with your other communications channels, you first need to answer what is probably the most important question: Does your newsletter have a clear purpose. What’s Your Newsletter’s Purpose in Life? E-Newsletters MORE
Email newsletters consistently rank among the top 3 when we ask nonprofits what their most important communications channels in our annual trends report survey. You also spend more time on creating email newsletter articles than most other types of content. Unfortunately, a lot of nonprofit e-newsletters are neither visually appealing nor do they include anything supporters really want to read. Creating a better email newsletter starts with knowing what you want it to do. MORE
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for January, 2020 the week of December 2nd. MORE
Thanks to all of you who took our survey this month on nonprofit newsletters. I’ve shared some of the results already in posts on how social media is influencing newsletters and how often you should send email newsletters to supporters. Print Newsletters. The most popular length for a print newsletter is four pages (33% of those publishing a print newsletter), followed by eight pages (23%). Email Newsletters. Newsletter Review Winners! MORE
Does your donor newsletter cost more to send than it brings in? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. Is your donor newsletter longer than 4 pages? Tom was asked specifically about self-mailers during our popular training series Donor Newsletters That Raise More Money , and this was his reply: Logic? MORE
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter MORE
Puzzling over what makes really good newsletter content, especially in email? . Make your newsletter more Personal by. Make your newsletter more Useful by. Make your newsletter more Timely by. How do you make your newsletter more PUT: personal, useful and timely? E-Newsletters Print NewslettersIt’s really not that hard. People like email content that is P ersonal, U seful or T imely. or PUT. MORE
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter MORE
When I first started working in nonprofit communications, the job was really all about the newsletter. The nonprofit newsletter, first in print and then in email, was the mainstay of communications between the nonprofit and its supporters. More than any other piece of communications, the newsletter consumed a lot of staff time and energy, not to mention the money spent on printing and mailing the print version. Is the nonprofit newsletter still all that? . MORE
Do you think your email newsletter stinks? Stop treating your newsletter this way! Your organization’s email newsletter has the potential to be a communications powerhouse! You just need to know the strategies, tactics, and design options that make awesome email newsletters. Register now to learn everything you need to know about successful email newsletters. MORE
I send this email newsletter the first week of every month with prompts for the following month. Nonprofit Writing e-newsletters social media writing promptsHappy Holidays to our awesome readers! Let’s kick off this week of free stuff with: Monthly Nonprofit Writing Prompts. MORE
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for November 2019 appeared first on Kivi's Nonprofit Communications Blog. MORE
Content Curation Content Marketing E-Newsletters Favorite Newsletters Nonprofit Communications nptech Publication ManagementWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. MORE
Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. Is your donor newsletter longer than 4 pages? If you answered “yes” to these questions, you could unwittingly be producing a donor newsletter that is built to fail. MORE
Newsletter Related Topics 
Kivi's Nonprofit Communications Blog
MAY 26, 2020
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month.
Kivi's Nonprofit Communications Blog
JANUARY 30, 2019
Got nonprofit email newsletter questions? Do I have to do a nonprofit email newsletter? Give Your Newsletter a Reason to Live Are You Pretending that People Really Want Your E-Newsletter? Do I Have to Keep Producing This Crappy Newsletter? Should I send the email newsletter to our whole list? What to PUT in Your Newsletter Another Brilliant Marketing Idea You Can Steal What should an email newsletter look like? Nonprofit Email Newsletters
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Kivi's Nonprofit Communications Blog
AUGUST 25, 2020
If you are looking to fill in your editorial calendar for September with social media updates, blog posts, newsletter articles, or more , w e have you covered. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.
Kivi's Nonprofit Communications Blog
OCTOBER 2, 2019
Here are 7 Mistakes You Need to Avoid with Your Email Newsletter. Linking to a pdf version of your newsletter or attaching it to an email does not make that an e-newsletter. Your newsletter should reflect your readers’ interests, wants, and needs more than your staff’s. I’ve read your newsletter. Effective email newsletters focus primarily on your readers, what they care about, and how they can connect to you and your cause.
Kivi's Nonprofit Communications Blog
NOVEMBER 26, 2014
I’ve just pulled some preliminary data about how often nonprofits say they will mail their newsletters, and of course, it depends on whether you talking print or email. Send Your Email Newsletter at Least Monthly. If you want to do what the majority of nonprofits are doing (61%), you should send your email newsletter at least monthly. Send Your Print Newsletter at Least Quarterly — Or Not at All. But 32% say they won’t send a print newsletter at all.
Kivi's Nonprofit Communications Blog
MARCH 6, 2017
We are getting ready for our next Nonprofit Marketing Accelerator – Updating Your Community: Integrating E-Newsletters and Social Media. But before we start integrating your email newsletter with your other communications channels, you first need to answer what is probably the most important question: Does your newsletter have a clear purpose. What’s Your Newsletter’s Purpose in Life? E-Newsletters
Kivi's Nonprofit Communications Blog
AUGUST 28, 2019
Interested in getting monthly ideas for social media, blog posts, or newsletter articles earlier? I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for September appeared first on Kivi's Nonprofit Communications Blog. Sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for October next week. Sign up now to get prompts emailed to you monthly.
Kivi's Nonprofit Communications Blog
JULY 28, 2020
Need writing ideas for social media, blog posts, newsletter articles, and more? These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. I send this email newsletter the first week of every month with prompts for the following month. We have you covered. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.
Kivi's Nonprofit Communications Blog
JUNE 21, 2016
Puzzling over what makes really good newsletter content, especially in email? . Make your newsletter more Personal by. Make your newsletter more Useful by. Make your newsletter more Timely by. How do you make your newsletter more PUT: personal, useful and timely? E-Newsletters Print NewslettersIt’s really not that hard. People like email content that is P ersonal, U seful or T imely. or PUT.
Kivi's Nonprofit Communications Blog
JUNE 30, 2020
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.
Kivi's Nonprofit Communications Blog
MAY 28, 2015
When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share the three essentials I am looking for when I review an email newsletter. ( E-Newsletters Nonprofit CommunicationsToday I’m sharing the fourth video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.).
Kivi's Nonprofit Communications Blog
APRIL 26, 2017
You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like? We’ll also talk other strategic questions about email newsletters and how to create really good ones during our two-part webinar series May 9 & 11, Creating Awesome Email Newsletters.
Kivi's Nonprofit Communications Blog
APRIL 4, 2011
Just how valuable is the content in your nonprofit’s newsletter? Many nonprofits include a newsletter as a member or donor benefit, and therefore don’t send it to others. Look at the content you are putting in your newsletter.
Kivi's Nonprofit Communications Blog
APRIL 8, 2013
E-Newsletters Trends We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Kivi's Nonprofit Communications Blog
DECEMBER 23, 2019
I send this email newsletter the first week of every month with prompts for the following month. Nonprofit Writing e-newsletters social media writing promptsHappy Holidays to our awesome readers! Let’s kick off this week of free stuff with: Monthly Nonprofit Writing Prompts.
Kivi's Nonprofit Communications Blog
APRIL 7, 2015
Email newsletters consistently rank among the top 3 when we ask nonprofits what their most important communications channels in our annual trends report survey. You also spend more time on creating email newsletter articles than most other types of content. Unfortunately, a lot of nonprofit e-newsletters are neither visually appealing nor do they include anything supporters really want to read. Creating a better email newsletter starts with knowing what you want it to do.
Kivi's Nonprofit Communications Blog
AUGUST 27, 2012
Thanks to all of you who took our survey this month on nonprofit newsletters. I’ve shared some of the results already in posts on how social media is influencing newsletters and how often you should send email newsletters to supporters. Print Newsletters. The most popular length for a print newsletter is four pages (33% of those publishing a print newsletter), followed by eight pages (23%). Email Newsletters. Newsletter Review Winners!
Kivi's Nonprofit Communications Blog
OCTOBER 21, 2019
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for November 2019 appeared first on Kivi's Nonprofit Communications Blog.
Kivi's Nonprofit Communications Blog
AUGUST 8, 2012
When I first started working in nonprofit communications, the job was really all about the newsletter. The nonprofit newsletter, first in print and then in email, was the mainstay of communications between the nonprofit and its supporters. More than any other piece of communications, the newsletter consumed a lot of staff time and energy, not to mention the money spent on printing and mailing the print version. Is the nonprofit newsletter still all that? .
Kivi's Nonprofit Communications Blog
SEPTEMBER 13, 2016
Earlier this summer, I suggested what to PUT in your newsletter — content that is Personal, Useful and Timely. How you think about your newsletter comes through to your supporters right there at the sign-up form on your website. Segmenting your supporters into groups with like interests and similar relationships with you is another great way to help you create newsletter content you can feel confident about. E-Newsletters
Kivi's Nonprofit Communications Blog
AUGUST 16, 2012
Last week, I asked for your thoughts on how your newsletter has changed , including how your organization’s use of social media has affected your newsletter, whether print or online. the organization wasn’t using social media much or at all, the audiences for the newsletter and for social media were very different, or. The other two-thirds described several ways in which social media has changed their newsletters , mostly in positive ways.
Kivi's Nonprofit Communications Blog
APRIL 14, 2015
Does your donor newsletter cost more to send than it brings in? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. Is your donor newsletter longer than 4 pages? Tom was asked specifically about self-mailers during our popular training series Donor Newsletters That Raise More Money , and this was his reply: Logic?
Kivi's Nonprofit Communications Blog
AUGUST 31, 2012
Yesterday, I hosted the August edition of the Nonprofit Blog Carnival on nonprofit newsletter trends. In my many varied internship experiences over the past year, I have become quite friendly with the non-profit newsletter. Part fundraising tool, part communications strategy, an organization’s newsletter tends to be one of the more contentious and problematic issues staff members will face. Personally, I would like to see the newsletter used as of a fundraising tool.
Kivi's Nonprofit Communications Blog
NOVEMBER 21, 2019
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. I send this email newsletter the first week of every month with prompts for the following month. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for January, 2020 the week of December 2nd.
Kivi's Nonprofit Communications Blog
SEPTEMBER 24, 2019
Wish you had these monthly ideas for social media, blog posts, or newsletter articles a few weeks ago? I send this email newsletter the first week of every month with prompts for the following month. The post Social Media and Newsletter Ideas for October 2019 appeared first on Kivi's Nonprofit Communications Blog. Sign up for our Monthly Nonprofit Writing Prompts. For example, I will email the prompts for November next week.
Kivi's Nonprofit Communications Blog
OCTOBER 20, 2011
Turns out that the current name of the e-newsletter is . ”E-Newsletter.” I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing. I don’t know what MetroWest Health Foundation should call its newsletter, but here is how I would work through the decision. Why do people want to get the newsletter in the first place?
Getting Attention
APRIL 19, 2016
Take the fantastic e-newsletter produced by DC Central Kitchen (DCCK), the most vibrant, innovative food distribution and meal recycling program I know. How does your email newsletter to keep your people up-to-date, connected, and active? As you muscle through engaging donors and other supporters in the actions you need, it’s crucial to have your thank you and follow-up ready to roll. NOW is when you have their attention.
Kivi's Nonprofit Communications Blog
AUGUST 13, 2014
Sarah recently went through our communications director mentoring program and shared the changes her schoolmade to their email newsletter as well asthe feedback she got from the parents at her school. Here is what she said about the old newsletter: Our Thursday newsletter goes to all current parents at our school. It’s still pretty long for an email newsletter, but it’s definitely easier to read. How about your e-newsletter?
Kivi's Nonprofit Communications Blog
SEPTEMBER 12, 2012
In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. In the 1990s, a Seattle fundraising shop called the Domain Group took the garden-variety donor newsletter, stripped it down to its components, and began testing … to see if they could come up with something better. Tom Ahern.
Kivi's Nonprofit Communications Blog
APRIL 3, 2013
Fundraising Nonprofit Communications Print NewslettersWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
EveryAction
APRIL 6, 2015
Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. Some organizations see a lot of supporter engagement with periodic newsletters: a recent study showed that over half of participants got news about their favorite organizations or causes from regular newsletters, and just under a quarter of respondents said they often forwarded on newsletters to family and friends.
iMarketSmart
MAY 13, 2019
Too often planned giving newsletters are written by lawyers and the lawyers at nonprofits think they are just dandy. Your planned giving newsletter is designed to educate people about planned gifts, right? Most of the people to whom you send your newsletter probably did not opt-in to receive it. Let’s suppose you decided that 10,000 people should get your newsletter. The post Why hardly anyone reads your planned giving newsletter (and what you can do about it).
Get Fully Funded
AUGUST 23, 2012
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter
Get Fully Funded
AUGUST 23, 2012
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter
Kivi's Nonprofit Communications Blog
FEBRUARY 14, 2019
Do you think your email newsletter stinks? Stop treating your newsletter this way! Your organization’s email newsletter has the potential to be a communications powerhouse! You just need to know the strategies, tactics, and design options that make awesome email newsletters. Register now to learn everything you need to know about successful email newsletters.
Kivi's Nonprofit Communications Blog
NOVEMBER 11, 2015
At the end of September, we redesigned our weekly email newsletter to include more white space and smaller blocks of text. After we sent the redesigned newsletter, we heard from several of our subscribers who liked the new look including Jeanine Marlow at Cornerstone Prep who mentioned her school had just recently redesigned their newsletter as well. We use MailChimp for all our newsletters. Here is their old newsletter: Email newsletter before the redesign.
EveryAction
MARCH 29, 2018
Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. Because your donation button is getting buried in the rest of your newsletter links, people aren’t clicking on it, which means you’re not raising money. After all your hard work, it’s a bummer to know that not many people are even reading your newsletter in the first place.
Kivi's Nonprofit Communications Blog
JANUARY 23, 2013
E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Kivi's Nonprofit Communications Blog
AUGUST 30, 2012
Welcome to this month’s edition of the Nonprofit Blog Carnival , where we are looking at trends in nonprofit newsletters. The seemingly simple newsletter, and our reactions to them, aren’t so simple after all as Jen Gonyer-Donohue points out in E-Newsletters: A Riddle, Wrapped in a Mystery, Inside an Enigma. Shari at VolunteerMatch shares the email newsletter overhaul they recently embarked on, including a reader survey.
Kivi's Nonprofit Communications Blog
MAY 31, 2016
Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. Is your donor newsletter longer than 4 pages? If you answered “yes” to these questions, you could unwittingly be producing a donor newsletter that is built to fail.
Kivi's Nonprofit Communications Blog
JULY 21, 2015
We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. When Kivi sent out a link in April to sign up for an e-newsletter Feedback and Fine Tuning webinar , I was quick to register. (If The same day I went back to the drawing board, recreating the e-newsletter from scratch — with a one-column template. Are you already using a one-column e-newsletter design?
Ann Green
MARCH 12, 2019
A newsletter can be a great way to engage with your donors, but the key word here is can. Unfortunately, not very much because most donor newsletters can be used as a cure for insomnia. It’s possible to create an engaging newsletter your donors will want to read. Here are a few ways to create a better nonprofit newsletter. A print newsletter can be a good investment. I think you’ll have more success if you can do both print and electronic newsletters.
Kivi's Nonprofit Communications Blog
FEBRUARY 25, 2013
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