INDUSTRY INSIGHTS YOUR PEERS ARE READING
At the end of September, we redesigned our weekly email newsletter to include more white space and smaller blocks of text. We use MailChimp for all our newsletters. Here is their old newsletter: Email newsletter before the redesign. E-Newsletters MORE
If you’ve ever wondered whether your printed or email newsletter really does you any good, you’re in good company. There are pieces on newsletter overhauls, why newsletters don’t work, why newsletters are still valuable, and what donors really want. MORE
I receive a lot of email newsletters – from nonprofit organizations, from businesses and from consultants. This was mostly due to lack of time to read all of them, but it was also due to the fact that most email newsletters are just plain awful. MORE
Sarah recently went through our communications director mentoring program and shared the changes her schoolmade to their email newsletter as well asthe feedback she got from the parents at her school. Here is the updated design: What might the next evolution of the newsletter include? MORE
But here’s why you should continue your nonprofit newsletter this summer. Are you frustrated that few people give through your e-newsletter? If you aren’t getting a lot of newsletter donations now, there’s a reason for that. MORE
When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share the three essentials I am looking for when I review an email newsletter. ( MORE
Thinking of axing your donor newsletter because it costs more than it’s worth? It’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. MORE
Is the classic nonprofit newsletter still relevant? What changes have you made, or what changes are you seeing or recommending, in nonprofit newsletters — in print and online? E-Newsletters Nonprofit Communications Print Newsletters MORE
Trying to improve the open rates for your email newsletters? You can try changing up your content, your format, your subject lines, your frequency, and even who the newsletter comes from. Or, you can change who receives your newsletter. E-Newsletters Measuring Success MORE
Blogging Content Curation Content Marketing Copywriting Creative Ideas E-Newsletters Ideas for Nonprofit Writers Nonprofit Communications Writing for the Web We''ve Moved! Update your Reader Now. MORE
I love nonprofit newsletters. They have TWO newsletter editors. And this newsletter was the pits! Get ready for a brutally honest nonprofit newsletter critique. I am on their mailing list and I get these paper newsletters that are… SO BORING. MORE
Need some new ideas for your newsletter, blog, or social media? Consider one of these five summer-inspired themes: 1) Summer Heat. How does hot weather impact your services or your clients? Can you offer advice to your readers about anything related to summer heat? MORE
Earlier this summer, I suggested what to PUT in your newsletter — content that is Personal, Useful and Timely. How you think about your newsletter comes through to your supporters right there at the sign-up form on your website. E-Newsletters MORE
Welcome to this month’s edition of the Nonprofit Blog Carnival , where we are looking at trends in nonprofit newsletters. Shari at VolunteerMatch shares the email newsletter overhaul they recently embarked on, including a reader survey. How often you should send email newsletters. MORE
You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like? MORE
Take the fantastic e-newsletter produced by DC Central Kitchen (DCCK), the most vibrant, innovative food distribution and meal recycling program I know. How does your email newsletter to keep your people up-to-date, connected, and active? MORE
Last week, I asked for your thoughts on how your newsletter has changed , including how your organization’s use of social media has affected your newsletter, whether print or online. ” “We use social media to share more frequent updates than in our newsletter. MORE
E-Newsletters Trends We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. MORE
I’ve seen so many bad nonprofit newsletters. Their newsletter is ALWAYS interesting, and ALWAYS full of useful advice, even when the topic may seem dry or hopeless (like bee colony collapse). I’ve included an example from the Smithsonian e-newsletter as well. MORE
We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. The same day I went back to the drawing board, recreating the e-newsletter from scratch — with a one-column template. MORE
Just how valuable is the content in your nonprofit’s newsletter? Many nonprofits include a newsletter as a member or donor benefit, and therefore don’t send it to others. Look at the content you are putting in your newsletter. MORE
Fundraising Nonprofit Communications Print NewslettersWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now. MORE
In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. A newsletter isn’t an ask. MORE
E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. MORE
Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. After all your hard work, it’s a bummer to know that not many people are even reading your newsletter in the first place. MORE
I’ve just pulled some preliminary data about how often nonprofits say they will mail their newsletters, and of course, it depends on whether you talking print or email. Send Your Email Newsletter at Least Monthly. But 32% say they won’t send a print newsletter at all. MORE
Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. marketing open rates newsletter MORE
Turns out that the current name of the e-newsletter is . ”E-Newsletter.” I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing. I don’t know what MetroWest Health Foundation should call its newsletter, but here is how I would work through the decision. Why do people want to get the newsletter in the first place? MORE
associated with traditional print newsletters. Check out these seven tips for transforming common email newsletter blunders into one dynamic, engaging message from your organization. In your newsletter, highlight a few upcoming events and include a link to the full calendar. MORE
Yesterday, I hosted the August edition of the Nonprofit Blog Carnival on nonprofit newsletter trends. In my many varied internship experiences over the past year, I have become quite friendly with the non-profit newsletter. Antoinette Siu. MORE
We are getting ready for our next Nonprofit Marketing Accelerator – Updating Your Community: Integrating E-Newsletters and Social Media. What’s Your Newsletter’s Purpose in Life? Others write donor-centric newsletters and DO use it as a fundraising tool. MORE
Email newsletters consistently rank among the top 3 when we ask nonprofits what their most important communications channels in our annual trends report survey. You also spend more time on creating email newsletter articles than most other types of content. MORE
Many nonprofit organizations use a newsletter as a way to engage their donors, but the opposite is happening. That’s because most donor newsletters can be used as a cure for insomnia. You can create an engaging newsletter your donors will want to read. MORE
Thanks to all of you who took our survey this month on nonprofit newsletters. I’ve shared some of the results already in posts on how social media is influencing newsletters and how often you should send email newsletters to supporters. Print Newsletters. MORE
Does your donor newsletter cost more to send than it brings in? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. MORE
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter MORE
Puzzling over what makes really good newsletter content, especially in email? . Make your newsletter more Personal by. Make your newsletter more Useful by. Make your newsletter more Timely by. How do you make your newsletter more PUT: personal, useful and timely? MORE
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter MORE
When I first started working in nonprofit communications, the job was really all about the newsletter. The nonprofit newsletter, first in print and then in email, was the mainstay of communications between the nonprofit and its supporters. Is the nonprofit newsletter still all that? . MORE
If you want people to sign up for your email newsletter, you have to give them a reason to do it. What I like about this one is that both the Donate button AND the email newsletter sign up box are right under photos of President and Mrs. Carter. MORE
E-Newsletters Nonprofit Communications Nonprofit Marketing Strategy We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. MORE
Content Curation Content Marketing E-Newsletters Favorite Newsletters Nonprofit Communications nptech Publication ManagementWe've Moved! Update your Reader Now. MORE
Last month I reached out for your input on what makes an e-newsletter effective and received some great feedback and models. Breakthrough Nonprofit E-Newsletters. Thank you. Then I integrated your take into my curriculum for a workshop I ran a for nonprofits in the NY metro area. MORE
Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong. MORE
Newsletter Related Topics 
Kivi's Nonprofit Communications Blog
MARCH 6, 2017
We are getting ready for our next Nonprofit Marketing Accelerator – Updating Your Community: Integrating E-Newsletters and Social Media. What’s Your Newsletter’s Purpose in Life? Others write donor-centric newsletters and DO use it as a fundraising tool.
Kivi's Nonprofit Communications Blog
NOVEMBER 26, 2014
I’ve just pulled some preliminary data about how often nonprofits say they will mail their newsletters, and of course, it depends on whether you talking print or email. Send Your Email Newsletter at Least Monthly. But 32% say they won’t send a print newsletter at all.
Kivi's Nonprofit Communications Blog
JULY 26, 2012
Is the classic nonprofit newsletter still relevant? What changes have you made, or what changes are you seeing or recommending, in nonprofit newsletters — in print and online? E-Newsletters Nonprofit Communications Print Newsletters
Kivi's Nonprofit Communications Blog
JUNE 21, 2016
Puzzling over what makes really good newsletter content, especially in email? . Make your newsletter more Personal by. Make your newsletter more Useful by. Make your newsletter more Timely by. How do you make your newsletter more PUT: personal, useful and timely?
Kivi's Nonprofit Communications Blog
APRIL 26, 2017
You or your team are regularly producing content — in this case, an email newsletter — that you know isn’t any good. Yes, please, for everyone’s sake, stop producing your crappy newsletter. . What would a great newsletter look like?
Kivi's Nonprofit Communications Blog
MAY 28, 2015
When we recently asked several hundred executive directors which communications channel they most wanted to get right and master, the answer was email newsletters. In this video, I share the three essentials I am looking for when I review an email newsletter. (
Kivi's Nonprofit Communications Blog
APRIL 8, 2013
E-Newsletters Trends We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.
Kivi's Nonprofit Communications Blog
AUGUST 27, 2012
Thanks to all of you who took our survey this month on nonprofit newsletters. I’ve shared some of the results already in posts on how social media is influencing newsletters and how often you should send email newsletters to supporters. Print Newsletters.
Kivi's Nonprofit Communications Blog
SEPTEMBER 13, 2016
Earlier this summer, I suggested what to PUT in your newsletter — content that is Personal, Useful and Timely. How you think about your newsletter comes through to your supporters right there at the sign-up form on your website. E-Newsletters
Kivi's Nonprofit Communications Blog
AUGUST 8, 2012
When I first started working in nonprofit communications, the job was really all about the newsletter. The nonprofit newsletter, first in print and then in email, was the mainstay of communications between the nonprofit and its supporters. Is the nonprofit newsletter still all that? .
Getting Attention
APRIL 19, 2016
Take the fantastic e-newsletter produced by DC Central Kitchen (DCCK), the most vibrant, innovative food distribution and meal recycling program I know. How does your email newsletter to keep your people up-to-date, connected, and active?
Kivi's Nonprofit Communications Blog
AUGUST 16, 2012
Last week, I asked for your thoughts on how your newsletter has changed , including how your organization’s use of social media has affected your newsletter, whether print or online. ” “We use social media to share more frequent updates than in our newsletter.
Kivi's Nonprofit Communications Blog
APRIL 14, 2015
Does your donor newsletter cost more to send than it brings in? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.
Kivi's Nonprofit Communications Blog
AUGUST 13, 2014
Sarah recently went through our communications director mentoring program and shared the changes her schoolmade to their email newsletter as well asthe feedback she got from the parents at her school. Here is the updated design: What might the next evolution of the newsletter include?
Kivi's Nonprofit Communications Blog
AUGUST 31, 2012
Yesterday, I hosted the August edition of the Nonprofit Blog Carnival on nonprofit newsletter trends. In my many varied internship experiences over the past year, I have become quite friendly with the non-profit newsletter. Antoinette Siu.
Kivi's Nonprofit Communications Blog
APRIL 4, 2011
Just how valuable is the content in your nonprofit’s newsletter? Many nonprofits include a newsletter as a member or donor benefit, and therefore don’t send it to others. Look at the content you are putting in your newsletter.
Kivi's Nonprofit Communications Blog
APRIL 3, 2013
Fundraising Nonprofit Communications Print NewslettersWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now.
Wild Woman Fundraising
SEPTEMBER 2, 2015
I love nonprofit newsletters. They have TWO newsletter editors. And this newsletter was the pits! Get ready for a brutally honest nonprofit newsletter critique. I am on their mailing list and I get these paper newsletters that are… SO BORING.
Kivi's Nonprofit Communications Blog
MAY 30, 2017
Thinking of axing your donor newsletter because it costs more than it’s worth? It’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.
Kivi's Nonprofit Communications Blog
SEPTEMBER 12, 2012
In two weeks Tom Ahern joins us for a brand-new e-clinic called Donor Newsletters That Raise More Money. Below is a sample of what he will be discussing with nonprofits during the 5+ hours of training and newsletter coaching during the e-clinic. A newsletter isn’t an ask.
Kivi's Nonprofit Communications Blog
MAY 31, 2016
Are you just breaking even (or losing money) with your donor newsletter? That’s a pretty common trait among donor newsletters, but it’s not the idea of the donor newsletter that’s wrong – it’s how you’re approaching it that’s wrong.
Kivi's Nonprofit Communications Blog
JANUARY 23, 2013
E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Kivi's Nonprofit Communications Blog
NOVEMBER 11, 2015
At the end of September, we redesigned our weekly email newsletter to include more white space and smaller blocks of text. We use MailChimp for all our newsletters. Here is their old newsletter: Email newsletter before the redesign. E-Newsletters
Kivi's Nonprofit Communications Blog
JULY 21, 2015
We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. The same day I went back to the drawing board, recreating the e-newsletter from scratch — with a one-column template.
Kivi's Nonprofit Communications Blog
AUGUST 30, 2012
Welcome to this month’s edition of the Nonprofit Blog Carnival , where we are looking at trends in nonprofit newsletters. Shari at VolunteerMatch shares the email newsletter overhaul they recently embarked on, including a reader survey. How often you should send email newsletters.
Kivi's Nonprofit Communications Blog
FEBRUARY 25, 2013
Content Curation Content Marketing E-Newsletters Favorite Newsletters Nonprofit Communications nptech Publication ManagementWe've Moved! Update your Reader Now.
Wild Woman Fundraising
JUNE 3, 2014
But here’s why you should continue your nonprofit newsletter this summer. Are you frustrated that few people give through your e-newsletter? If you aren’t getting a lot of newsletter donations now, there’s a reason for that.
EveryAction
MARCH 29, 2018
Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. After all your hard work, it’s a bummer to know that not many people are even reading your newsletter in the first place.
Ann Green
FEBRUARY 22, 2017
Many nonprofit organizations use a newsletter as a way to engage their donors, but the opposite is happening. That’s because most donor newsletters can be used as a cure for insomnia. You can create an engaging newsletter your donors will want to read.
Kivi's Nonprofit Communications Blog
OCTOBER 20, 2011
Turns out that the current name of the e-newsletter is . ”E-Newsletter.” I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing. I don’t know what MetroWest Health Foundation should call its newsletter, but here is how I would work through the decision. Why do people want to get the newsletter in the first place?
Kivi's Nonprofit Communications Blog
MARCH 16, 2016
If you want people to sign up for your email newsletter, you have to give them a reason to do it. What I like about this one is that both the Donate button AND the email newsletter sign up box are right under photos of President and Mrs. Carter.
Kivi's Nonprofit Communications Blog
JUNE 6, 2016
Need some new ideas for your newsletter, blog, or social media? Consider one of these five summer-inspired themes: 1) Summer Heat. How does hot weather impact your services or your clients? Can you offer advice to your readers about anything related to summer heat?
Get Fully Funded
AUGUST 23, 2012
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter
Get Fully Funded
AUGUST 23, 2012
Well, it’s time to fix what’s broken with your newsletter. Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter. I’ve heard from many donors that they don’t even look at newsletters anymore, even if it comes from their favorite nonprofit. Yep, nonprofits are sending out selfish newsletters. Newsletter
J Campbell Social Marketing
JUNE 25, 2014
I receive a lot of email newsletters – from nonprofit organizations, from businesses and from consultants. This was mostly due to lack of time to read all of them, but it was also due to the fact that most email newsletters are just plain awful.
Non Profit Marketing 360
SEPTEMBER 8, 2012
If you’ve ever wondered whether your printed or email newsletter really does you any good, you’re in good company. There are pieces on newsletter overhauls, why newsletters don’t work, why newsletters are still valuable, and what donors really want.
EveryAction
APRIL 6, 2015
Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. marketing open rates newsletter
Kivi's Nonprofit Communications Blog
MARCH 9, 2016
Trying to improve the open rates for your email newsletters? You can try changing up your content, your format, your subject lines, your frequency, and even who the newsletter comes from. Or, you can change who receives your newsletter. E-Newsletters Measuring Success
Kivi's Nonprofit Communications Blog
APRIL 15, 2013
E-Newsletters Nonprofit Communications Nonprofit Marketing Strategy We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.
Kivi's Nonprofit Communications Blog
JUNE 13, 2013
Blogging Content Curation Content Marketing Copywriting Creative Ideas E-Newsletters Ideas for Nonprofit Writers Nonprofit Communications Writing for the Web We''ve Moved! Update your Reader Now.
Getting Attention
MAY 27, 2010
Last month I reached out for your input on what makes an e-newsletter effective and received some great feedback and models. Breakthrough Nonprofit E-Newsletters. Thank you. Then I integrated your take into my curriculum for a workshop I ran a for nonprofits in the NY metro area.
Fundraising 123
AUGUST 28, 2012
associated with traditional print newsletters. Check out these seven tips for transforming common email newsletter blunders into one dynamic, engaging message from your organization. In your newsletter, highlight a few upcoming events and include a link to the full calendar.
Wild Woman Fundraising
DECEMBER 21, 2015
I’ve seen so many bad nonprofit newsletters. Their newsletter is ALWAYS interesting, and ALWAYS full of useful advice, even when the topic may seem dry or hopeless (like bee colony collapse). I’ve included an example from the Smithsonian e-newsletter as well.
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