How Nonprofit Leaders Should Use Twitter

Kivi's Nonprofit Communications Blog

Nonprofit leaders should be using Twitter! And the best social media network to use for that is Twitter. Join us next Thursday as online campaign and social media expert, Kerri Karvetski, presents: Tweet Like a Boss! How Nonprofit CEOs Use Twitter to Lead and Inspire.

The JianGate Twitter Universe Visualized

Public Sector Marketing 2.0

Again, I admit that I am usually the first to criticize others for jumping to conclusions way too early on social media (before any facts are known), and yet here I was, doing just that, fervently defending the “innocent until proven guilty” principle.

Twitter Promotes Social Good

SocialButterfly

There’s been a development with Twitter (surprise). A little link found itself on the Twitter homepage, and with it, Twitter has entered a more formal “Twitter for Social Good&# status. What are your thoughts–how should Twitter use its leverage for good?

Is A Donate Button Coming To Twitter?

J Campbell Social Marketing

The ability to donate directly inside Twitter may be coming to a nonprofit near you! Last week, Twitter announced that it will start testing a Buy button embedded into individual tweets. Thankfully Twitter did not completely overlook nonprofits.

Take Trump’s Track to Twitter Triumph

Getting Attention

There’s no better Twitter-er to learn from than Donald Trump , whose technique “allows millions of supporters to make his case for him,” reports The New York Times. Put Trump’s Twitter tactics to work today for your organization.

50 Best Nonprofit Twitter Accounts to Follow

EveryAction

A frequent assumption is that social media runs itself, but the “build it and they will come” model won’t yield the engagement or impact that you’re looking for. nonprofit twitter

Best 208

Are you curious about Twitter? Here’s a sneak peek at my Twitter strategy

Wild Woman Fundraising

Mazarine Treyz, with The Wild Woman’s Guide to Fundraising and The Wild Woman’s Guide to Social Media. When my friend Amy Sample Ward told me to get on Twitter in 2007, I did so, reluctantly. Twitter also helps me get lots of website traffic every week.

5 Strategies for Using Social Media for Media Relations

Kivi's Nonprofit Communications Blog

More recently, these ideas came through my Twitter feed, a conversation on LinkedIn or a message on Facebook. 25 percent of journalists report that they use social media to make new contacts and 12 percent report that they have published stories based on information found on social media.

Twitter Bios: Experts Versus Beer

SocialButterfly

What you say in your Twitter bio makes a difference. Through some fancy Google search queries, the folks at Twitter Truth were able to discover that: “Twitter” is 14,300. ‘ New Media’ is 8,190. Some Twitter Bio Tips: 1. Why Your Twitter Bio is Important.

Top 10 Twitter To Do’s for Nonprofits

J Campbell Social Marketing

Despite having 600 million active Twitter users with over 135,000 more joining the party every day, nonprofits have been slow to get on the Twitter train. If they are using Twitter, it’s often in fits and starts, with no clear strategy and very little consistency.

#HOWTO: Customize & Brand Your Twitter Account

Non Profit Marketing 360

Don't simply accept Twitter's defaults. Twitter is perhaps the go-to social-networking site for anyone looking to share interesting information, tawdry gossip, breaking news, or knee-jerk reactions. Let’s see how to brand your Twitter account with your colors and logo.

Custom 130

#HOWTO: Customize & Brand Your Twitter Account

Non Profit Marketing 360

Don't simply accept Twitter's defaults. Twitter is perhaps the go-to social-networking site for anyone looking to share interesting information, tawdry gossip, breaking news, or knee-jerk reactions. Let’s see how to brand your Twitter account with your colors and logo.

Custom 130

11 Things Nonprofits Can Learn About Using Twitter from the @NYTimes

J Campbell Social Marketing

million (yes, million) Twitter followers, The New York Times is one of the most respected and reputable Twitter accounts out there. Granted, The New York Times has a full social media desk with a team devoted to reader engagement and news journalism. With over 10.6

4 Ways To Set Yourself Apart With the New Twitter Layout

J Campbell Social Marketing

Twitter is changing its look , and like it or not, your nonprofit better be ready. Here are 4 ways you can set yourself apart using the new Twitter layout. With the new feature Pinned Tweet, you can pin one tweet that you would like to feature to the top of your Twitter profile.

Can’t Keep Up? 6 Ways to Get More Out of Twitter In Less Time

J Campbell Social Marketing

Twitter remains the second most important social media tool for nonprofits. However, a serious lack of time, resources and strategic planning for social media and communication seems to put a hamper on many nonprofits’ participation on the second most popular social network.

How to Do Social Media Spring Cleaning at Your Nonprofit

J Campbell Social Marketing

Spring is in the air – hopefully coming soon to Boston – and it’s time to put a fresh coat of paint on those dusty social media accounts! Here are my tips on doing a spring cleaning for your nonprofit social media accounts, focusing on. Twitter. Twitter.

Spring 206

Why Using Facebook and Twitter Alone Isn’t Smart

Kivi's Nonprofit Communications Blog

I recently shared some advice in a Chronicle of Philanthropy article on Tools to Schedule and Plan Your Social Media Outreach. Using Facebook and Twitter alone, without an additional management tool, isn’t the smartest approach to your social media.

How Nonprofits Can Get More Social Media Engagement in 2018

J Campbell Social Marketing

Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.”. “It’s

All We Are Saying, Is Give Twitter a Chance

Social Media Bird Brain

Twitter (Photo credit: Wikipedia) It''s been a long time since I heard the kind of criticism of Twitter that I used to hear, say circa January 2008, when I joined. Now everyone just seems to accept that Twitter is a thing, though for a lot of them it seems to mean Twitter is a thing for newscasters or comedians to reference when someone in the public eye screws up big-time.

#SOCIALNETWORKS: Twitter Continues To Expand Through Mobile Devices

Non Profit Marketing 360

The Pew Internet and American Life Project has brought us valuable statistics and reported notable trends in internet use over the years, and a recent report focused on the growing use of Twitter as a means of social networking.

#DESIGN: How To Follow The Branding Guidelines Of Twitter

Non Profit Marketing 360

Not for that poor Twitter bird : perhaps no other icon in modern business is both better known and abused well beyond the company’s style guide. For example, on promoting one’s Twitter account: Do: Use one of the Twitter buttons as a link to your account online.

Tweet, tweet.Do You Twitter?

GenerationYGive

So it was with a big "here we go again" sigh that I signed up for a Twitter account about 6 months ago. I first heard about Twitter probably over a year ago-as is with most things Web, I can't pinpoint exactly where I heard about it, but my first reaction was: "Why would I want everyone to know what I am doing at any given moment? Beth Kanter, author of "Beth's Blog: How Nonprofits Can Use Social Media" has some great posts about using Twitter. (I

Privacy Commissioner of Canada’s Twitter Policy

Public Sector Marketing 2.0

Earlier this summer, the Office of the Privacy Commissioner of Canada posted up their Twitter Policy. While a few other departments were already on it (such as the Get Prepared – PSC – Twitter Policy ), this is the first one that is publicly posted in full detail rather than just in summary form. Browse the Social Media Governance Database and derive ideas from an existing template.

Canada 100

Media Relations Lessons from My Summer Vacation Fiasco

Kivi's Nonprofit Communications Blog

The modern media relations lessons we teach at Nonprofit Marketing Guide were reinforced for me personally last week. The woman in the beginning of this piece was also sharing on social media, by the way.). Use public social media accounts like Twitter and Instagram.

A Look Back: My First Twitter 10

SocialButterfly

Friend and colleague Jeffrey Levy , in conversation the other day, said he went back to the beginning… of his days on Twitter that is, to see who he first started following. It caused me to reflect on my own Twitter activity. Evaluate your own use of Twitter.

For Twitter Success, Just Add Meaning.

SocialButterfly

With Dr. Mark Drapeau’s ReadWriteWeb Goverati article yesterday, it seems that the beast is awakening and out of this slumber is arising more Twitter accounts, and thus more friends to meet and conversations to maintain. “What is Twitter?&#. Twitter Support.

BOOKMARK THIS: Big List of Twitter Chats for Nonprofits (Chat Tools, Too!)

Kivi's Nonprofit Communications Blog

Yearning for company, learning, or meaningful connections on Twitter? Try a Twitter chat! TWITTER CHAT A conversation that happens on Twitter that’s focused within a certain time (usually an hour) on a specific topic and by a specific person or organization.

List 201

#Communications: Fine Tune Twitter Use To Enrich Outreach

Non Profit Marketing 360

The idea of using Twitter can overwhelm some, and how to use it as a smart tool for strategic engagement seems downright contradictory to many. One of the leaders of the use of social media in the business and nonprofit world is Brian Solis , whose most recent book is Engage!

10 Ways to Use Social Media to Grow Your Nonprofit Email List

J Campbell Social Marketing

They are your website, your email list, and your social media platform(s). Having an engaged and active email list is so much more powerful and beneficial for your nonprofit than having 10,000 Facebook followers or 500 Twitter followers.

List 230

WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter

Kivi's Nonprofit Communications Blog

Here are 6 techniques and tools for finding these friends and influencers on Facebook and Twitter. Most (not all) nonprofits have a bigger email file than social media following. TWITTER TECHNIQUE: Upload Your Email File. Find this Twitter feature in Discover> Find friends.

Become a Thought Leader and Media Darling

Kivi's Nonprofit Communications Blog

If you are interested in becoming a thought leader or cultivating better media relations at your nonprofit, our next Nonprofit Marketing Accelerator is for you: Marketing Your Expertise: Becoming a Thought Leader and Media Darling.

Media 156

The Cost of Fundraising Through Social Media

Social Media Bird Brain

The Cost of Fundraising Through Social Media Tweeting, Posting and Liking your way to increased donations should be an. abandoned donations donations Facebook FirstGiving Google Wallet NGOs nonprofits payment processing PayPal transactions Twitter youtubeThis week we have a guest post written by Rich McIver.

Cost 148

3 Realistic Social Media New Year’s Resolutions for Nonprofits

Kivi's Nonprofit Communications Blog

Here are a few suggestions for starting something good for your social media practice in 2017. Get Your Twitter Account in Shape. Clean your Twitter account. 8 Ideas for Nonprofit Twitter Lists ). I apologize for the headline (and the macarons).

What Russian Troll Farms Can Teach Nonprofits About Social Media Marketing

J Campbell Social Marketing

What an incredibly volatile year it has been for social media platforms – and February isn’t even over yet. Perhaps the biggest announcement involving social media platforms thus far this year came on Friday, with the now infamous Russia indictments.

My Five Favorite Twitter Tools

Kivi's Nonprofit Communications Blog

I’ve received several questions about the Twitter tools I use, so here are my five favorites. Yes, to use Twitter as efficiently as possible, you actually need to do more than what Twitter.com offers! I currently have groups for nonprofit marketing pros, nonprofits, social media “big brains&# , nonprofit tech, and a few others. Selective Twitter for Facebook. But I don’t want everything I put on Twitter to appear as my Facebook status.

Corporate vs Professional Individual Twitter Accounts

Public Sector Marketing 2.0

Our consulting organization CEPSM has a Twitter account ( @cepsm ); and so do nearly all of the consultants that work here. That being said, we all primarily use our individual Twitter accounts (e.g. Also, let's assume that we all understand and follow the basic rules of social media engagement , i.e. things like ethics, conflict of interest and common sense.]. have to do with strategic marketing, digital engagement, social media, etc…).

Twitter Follow-and-Fundraise Follow-Up with @ChildFund

SocialButterfly

Recently, I published a post based on my observations about recent “Twitter Follow-and-Fundraise&# initiatives and offered “7 Tips&# to successfully recruit and retain followers. Alex: How did @ChildFund go about promoting its Twitter-follow initiative?

#HOWTO: Set Up Your Tumblr Blog’s Settings & Connect To Twitter/Facebook

Non Profit Marketing 360

What the Blog Settings offer that is worth emphasizing is the opportunity to connect your organization’s Twitter and Facebook accounts to your Tumblr blog.

#HOWTO: Set Up Your Tumblr Blog’s Settings & Connect To Twitter/Facebook

Non Profit Marketing 360

What the Blog Settings offer that is worth emphasizing is the opportunity to connect your organization’s Twitter and Facebook accounts to your Tumblr blog.

How to Create and Use a Nonprofit Social Media Calendar [with template]

J Campbell Social Marketing

Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? Get a free download of the Nonprofit Social Media Calendar template by clicking here.