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YOUR Next Nonprofit Marketing Job

Getting Attention

Please post your nonprofit marketing jobs here. Communications and Public Relations Manager OPCC (Santa Monica, CA). Los Angeles, CA).

Jobs 87

Our Annual All-Access Pass Is on Sale NOW

Kivi's Nonprofit Communications Blog

We put our Annual All-Access Pass on sale only twice a year: in December and NOW. Either way, this sale is for you!

Grab-It Nonprofit Marketing Jobs

Getting Attention

Chief Marketing and Communications Officer Minnesota State Colleges and Universities (Twin Cities, MN). Chief Marketing Officer Net Impact (San Francisco, CA). Communications Associate – Online and Social Media St. Development and Communications Associate Preterm (Cleveland, OH). Hold on! . Hold on!

Jobs 74

Ep169: New Research Rates Factors That Drive Cause Partnership Sales

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to frequent guest Mollye Rhea , President of For Momentum , an Atlanta-based cause agency. How much?

Your Future! Great Nonprofit Marketing Jobs

Getting Attention

Post YOUR open nonprofit marketing and communications positions here. Communication and Marketing Specialist UUCA (Atlanta, GA).

YOUR Next Nonprofit Marketing Job: Moving Up Monday

Getting Attention

Post YOUR open nonprofit marketing and communications positions here. Communications and Marketing Manager Miami Music Project, Inc.

You In? Mother’s Day Marketing

Getting Attention

Your people are already thinking about these topics and issues, so are far more likely to connect with your campaign than at other times.

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

If you like reading reports, Rebecca Davis has a list you can download of 29 studies related to nonprofit marketing and fundraising.

2 marketing Jedi Masters tell us why fundraising IS marketing/selling

iMarketSmart

Fundraising IS marketing and selling. Yet some fundraisers think it’s different from other forms of marketing and sales when it isn’t.

How fast do you respond to your major and planned gift donors’ needs?

iMarketSmart

How much money do you think your organization could raise if it developed more effective and fluid two-way communication channels that facilitated giving (especially for high-value donors)? LEAVE YOUR COMMENTS AND/OR SHARE IT WITH YOUR PEERS! The post How fast do you respond to your major and planned gift donors’ needs?

Viva Cause Marketing!

Cause Related Marketing

Jose has a half-dozen years experience in cause marketing in North America’s second largest country. But it works and it helps both brands.

KPIs for Cause Marketers

Cause Related Marketing

If you ask a regular marketer what his KPIs are he may have a handful. But ask a digital marketer what her key performance indicators and she may have 100 or more. Consequently, all marketing is becoming ever more analytical and more scientific since you can easily and quickly test hypotheses about what works and what doesn’t.

Cause Marketing for the Disrespected

Cause Related Marketing

I typed that phrase in Google and got 444,000 results. I’m sure there are legitimate and above-board timeshare operators, but they seem to be a pretty well-kept secret. And so I’m not surprised that an online timeshare sales service is trying cause marketing to dress up its reputation. Timeshare nightmare”?

RIDDLE: How do you measure the success (or failure) of your planned giving program?

iMarketSmart

And, their programs are different. Some organizations have volunteers, members and advocates included while others only have donors.

The Best Cause Marketing of 2011

Cause Related Marketing

One of the things I love about cause marketing is also one of the things I love about my wife; it (like she) continues to surprise me.

Best 92

Revealed! The Secret Ingredient For Email Marketing

The Agitator

Of course, like all good consultants, Marie Honme of Yes Agency Service warns, “A single metric cannot and should not determine. Weekends!

Book Giveaway: Cause Marketing for Dummies by Joe Waters and Joanna MacDonald

Wild Woman Fundraising

Cause Marketing for Dummies by Joe Waters and Joanna MacDonald. I just received this book in the mail last week, and so far, I love it!

Another Benefit to Cause Marketing: Better Supplier Pricing

Cause Related Marketing

Two professors at the Ohio State University have a new take on the benefits of cause marketing; it helps keep supplier pricing in check. The paper then demonstrates that the firm can achieve the same donation level while also cutting supplier costs by tying donations to sales. Cause-Related Marketing does a world of good.

Price 46

Vendor Programs and Cause-Related Marketing

Cause Related Marketing

It’s no secret that cause-related marketing is typically aimed at consumers.

The Best Cause Marketing of 2010

Cause Related Marketing

The year 2010 was a memorable year for cause marketing. What follows are, in my judgment, the 10 best cause marketing campaigns of the year.

Best 70

Nonprofit Marketing Tips from 19 Experts

Fundraising Coach

I''m guest lecturing at Brandeis right now and would love to show the power of social media. Marketing Tips for Nonprofits. On Google+.

Black Friday – Cyber Monday Sale

Fundraising Coach

” It’s theday that most stores have sales so they can end the calendar year “in the black” (as opposed to being in the red).

Faux Cause Marketing With a Sense of Humor

Cause Related Marketing

In the past year I’ve profiled what I call ‘faux cause marketing.’ And You Weren’t There.” And rightly so. The players.

7 Tips to Market Mobile Fundraising to Your Donors

J Campbell Social Marketing

Mobile fundraising can be great for your nonprofit, if you put in the time and effort it takes to market your campaigns properly. Tumblr.

The Paradox of Pink Ribbon Cause Marketing

Cause Related Marketing

At mid-morning I stopped at my grocer’s deli and picked up a little smoked turkey. Later I was looking for one of those clear film protectors for my mobile device and I came across a local firm that sells just the thing. Oh, and they donated 5% of online sales in October to the Breast Cancer Research Foundation.

Making Your 2013 Marketing Goals More Clear

Kivi's Nonprofit Communications Blog

Last week, I shared a theory of change for nonprofit marketing , connecting your tactical communications work to your nonprofit’s larger mission.

Goal 43

Co-Sponsorship and Cause Marketing

Cause Related Marketing

All cause marketing is a form of co-branding. But one kind of co-branding is far less common in cause marketing than in sports sponsorship, namely the kind of co-sponsorship you see at the left in this page from a Shopko sales flyer. Cause-Related Marketing does a world of good. Louis.

Millennials and Mobile Marketing at #MDS11

Kivi's Nonprofit Communications Blog

Smart phone sales have surpassed PC sales — two years before it was projected to happen. Smart phone adoption is also very prevalent in lower income brackets, because you can basically get all you need in your hand, and avoid phone and broadband charges at home. They want basic info and tools for action.

Cause Marketing the Happy Meal

Cause Related Marketing

As your palm strikes your head make the universal sound of “why didn't I think of that” and say, ‘DOOH!’McDonald’s,

How to Get Others to Buy Into Your Cause

Getting Attention

Yes, you’re in sales. You’ve told me that sales can feel icky; sleazy or inauthentic. And I know just what you mean. That’s sales.

Nonprofit Marketing Jobs: March 23, 2012

Getting Attention

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. Marketing Campaigns Manager.

Are face-to-face meetings with donors overrated?

iMarketSmart

When I first got into professional sales at Washingtonian Magazine I was taught that the only way to really sell anything was to get face-to-face with a prospect. That was back in 1988 and I’d agree that, back then, it was true. Which ones want that kind of relationship and why? What can you do for them ? Prospects lie.

Cause Marketing About Nothing

Cause Related Marketing

In the TV show Seinfeld Jerry and George pitch NBC a sitcom they said was about nothing. Cause-Related Marketing does a world of good.

Where’s Kmart’s Cause Marketing Effort?

Cause Related Marketing

Sunday’s newspaper was clogged with flyers from most of the major retailers in my market; Macy’s, Walmart, Target, JC Penney, Sears, Kohl’s and Kmart.

10 Best Cause Marketing Promotions of 2016 [SLIDESHARE]

Selfish Giving

10 Best Cause Marketing Promotions of 2016 from Selfish Giving Welcome to my annual 10 Best Cause Marketing Promotions of 2016. Success!

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

Let’s put that off for a bit and just share some Mixed Links… Lori Jacobwith shares 7 Ways to Make Your Donors Feel Great Today.

(Re)Defining Cause Marketing

Selfish Giving

Last January I wrote a post on What is Cause Marketing? Cause marketing is a partnership between a nonprofit and a for-profit for mutual profit.

KFC Concept Restaurant Gives a Nod to Cause Marketing for Local Causes

Cause Related Marketing

KFC, a unit of Yum Brands, is testing a new quick-serve restaurant version of the fried chicken outlet and among the changes is that its cause marketing efforts will be much more local, according to Anne Fuller, senior director of development for KFC eleven. In short, you and I don’t eat at KFC often enough, as far as KFC is concerned.

Taking Your Cause Marketing International With Less Headache

Cause Related Marketing

One of the topics broached at the Cause Marketing Academy a few weeks back in Phoenix is was what a sponsor with operations outside North America should do if its preferred cause stateside doesn’t really have operations abroad, which is true of all but a select few charities. Cause-Related Marketing does a world of good.

Cause Marketing Resolution for 2009

Cause Related Marketing

This post is endorsed by 'President Barack Obama,' 'Oprah Winfrey,' 'Hillary Clinton,' 'Coldplay' and other high-ranking search terms in Google.