Cause Marketing During Ramadan

Cause Related Marketing

In 2012, the campaign was extended to a mall in Kuwait. is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. In 2012 in the United Arab Emirates, Unilever and the UAE chapter of the Red Crescent Society teamed up for a cause marketing effort that took place during Ramadan, a month-long fast that observant Muslims across the globe annually observe in the ninth month of the Islamic Calendar.

Celebrating International Women’s Day

A. Fine Blog

Tom Watson has a great article on the online reaction to Rush’s latest episode of outrageous bullying (self-promotion alert: I am quoted in the article.). Today is International Women’s Day. Hurrah! I like celebrations, and I like women, and international is cool (although as a lifelong new Yorker I am biologically programmed to disdain other places, I will make an exception for the whole wide world.).