How to Create Your Professional Development Plan

Kivi's Nonprofit Communications Blog

Forge Your Path to Success with a Professional Development Plan. Join us this Thursday for our next BUDGET-FRIENDLY webinar: For Nonprofit Communications Staff Only: How to Create Your Professional Development Plan. How to Rate Your Own Skills.

How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. I think nonprofits tend to fail when it comes to “getting the right people in the right seats.” Attend to needs.

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Your 3-step plan to get 100X more revenue

iMarketSmart

According to the Wall Street Journal , people put their wealth in lots of places, but not in liquid assets. So it makes sense to aim in that direction. So, here are 3 simple strategies to help you fish where the fishing is good: 1. Most money is not cash.

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How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

Anxiety about staying up-to-date with all the different technology platforms, posting to social media every week, updating the website, writing the email newsletter… that’s enough to keep a busy nonprofit practitioner up at night. What do you hope to achieve here?

How to stay competitive in your fundraising career

Wild Woman Fundraising

According to LinkedIn , here are the top skills for 2017. What should these skills mean to you, as a nonprofit professional, and as a fundraiser? But as you look at this list, what can you do to stay current, and fresh in fundraising? How does it break down by country?

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How to keep your donors in 2016

iMarketSmart

I believe this has led many nonprofits to focus instead on continuously acquiring more donors. Simply stated, it’s easier for a staff member to sign another purchase order to send out more junk mail or to blast out more spam than to engage deeply with their current donor base.

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How to ask your board members for year-end gifts

iMarketSmart

But, honestly, I’m a major and planned gift marketer… not a fundraising consultant. So I found this article by Gail Perry to be very enlightening. In it, she explains how to tackle the delicate process of annual gift solicitation of board members. Interestingly, the key to the solicitation happens behind the scenes. Show them why they need to give. Show impact by tying board member giving to program results. Click to tweet!

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How to get a job as a major gifts officer-interview with David Rubin

Wild Woman Fundraising

This interview is part of a series to help you rise in your fundraising career. If you’d like to learn even more about rising in you fundraising career, join us at the Fundraising Career Conference in April 2017. How’s that? MT: How did you get started in fundraising?

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Want more planned gifts? Focus on why not how

iMarketSmart

There are a whole bunch of so-called “marketing companies” out there that say they help nonprofits get more planned gifts. Here’s why: 1- Too often they seem to be too interested in selling cookie-cutter websites, spam emails, and printed newsletters than achieving real results. Here’s the problem with this is: Planned gift websites don’t get much traffic (rendering them relatively useless). Today, find out how much traffic your site is really getting.

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How to Plan Your Fundraising Event

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The first step to planning a successful fundraising event is to take a step that is so tempting to skip: Clearly articulate your grand plan. You need to ask yourself: Who is my audience? What venues are the best to reach them? What do I want them to do? Is an event the best way to get my audience to take the action I desire? Is an event an ideal complement to my organziation’s other engagement efforts?

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How to discover planned gifts using interns because you can’t afford a telemarketing firm

iMarketSmart

Have the intern view videos, read reports and talk to program staff (and beneficiaries) so they are familiar with stories about the impact your organization delivers. Write a letter to the donors but have the intern personalize and duplicate it, hand address envelopes, and mail them to donors letting them know the intern will be calling the following week. Explain why (to thank you and to ask you some quick questions to learn about you just a bit).

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How to Motivate Board Members: Interview with Simone Joyaux

Wild Woman Fundraising

Recently I interviewed Simone Joyaux about how to get a better board. Mazarine: How long have you been helping people build better boards? I have three areas; fundraising, strategic planning and boards. Obviously staff have to manage finances.

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Fundraising Career Pathing – How to Take the Right Job for You

Wild Woman Fundraising

Are you wondering how to get ahead in your fundraising career? Do you know there are things you need to do to get to that next job, but you’re not sure how to look good enough to the hiring manager? to Development Coordinator.

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I’m making my plan for 2017 right now. Want to join me?

Wild Woman Fundraising

What streams of income are you going to have coming in during 2017? Maybe you know you need to make a fundraising plan but you’re feeling overwhelmed. Fundraising planning can feel daunting, especially when you have other, more urgent things to do.

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5 interesting videos that promote legacy giving

iMarketSmart

According to LegacyVoice these 5 are the best. Related Posts: >>3 easy ways to make a video that will inspire legacy or major gifts. >>Why Why you should add video to your website. Here are 5 videos for promoting legacy giving. I’m not so sure about that. But I do applaud the efforts. What do you think? Do you agree with their selections and think they are the best ? LIKE THIS BLOG POST? LEAVE YOUR COMMENTS BELOW AND/OR SHARE IT WITH YOUR PEERS!

How to Plan a New Website Without Your Head Exploding

Kivi's Nonprofit Communications Blog

Jennifer Doron of the Ohio Environmental Council shares how she approached the process of creating their new site to writing a novel. In both realms, I tackle big projects that take months or years to come to fruition. Eventually you’ll get where you need to go.

INTERVIEW: How to get substantially more money per donor with Alan Bacharach

Wild Woman Fundraising

Alan Bacharach does an interview with Mazarine Treyz, the Wild Woman of Fundraising about Planned Giving. Your donors are going to love you for offering planned giving options to them. Because you’re allowing them to give you money instead of the government.

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How to use verbatims and digital body language to raise more money

iMarketSmart

Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing). Getting to know your supporters is a humongous key to success. How many minutes they spend on a certain page.

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FREE Webinar: How to make a stunning fundraising resume

Wild Woman Fundraising

Webinar Title: How to Make a Stunning Fundraising Resume. Are you trying to break into fundraising? How can you set yourself apart? How can you improve your resume to help you get that next fundraising job? How to relate unrelated experience on your resume.

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How to rock your development plan: Webinar April 19th

Wild Woman Fundraising

Wild Woman Fundraising: With a One-Page Development Plan! A step-by-step guide to planning that magical plan that will help you raise all the money you need. When was the last time you looked at your fundraising plan? So how do you make a plan that you can stick to?

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New Webinar: Planned Giving: It’s Easier than You Think!

Wild Woman Fundraising

Webinar Title: Planned Giving: It’s Easier than You Think! Launching and Marketing Your Planned Giving Program. For many nonprofit professionals, planned giving sounds complicated, with its CRUTs, CRATs, CLUTs, and CLATs. Date: Friday, July 17th, 2015.

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How to Use Facebook to Promote Planned Giving

iMarketSmart

Amy Goldman (Vice President, Planned Giving – City of Hope) is the fearless leader of one of the most talented and hardest working planned giving teams I have ever had the pleasure of meeting. How does she use Facebook to promote planned giving?

How to Get Program Staff to Use Your Editorial Calendar

Kivi's Nonprofit Communications Blog

You know how I feel about editorial calendars. Information about changing marketing needs was not being properly communicated to the right people. We were missing key opportunities to market efficiently. It was another thing added to their to-do list.

How to Plan for and Execute a Successful Crowdfunding Campaign

J Campbell Social Marketing

billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. C rowdfunding platforms such as Kickstarter raised $2.7

How to calculate how much revenue you could have with a mid-level donor migration plan to inspire major gifts

iMarketSmart

of their donors to major gifts. of their donors to major gifts. Use this worksheet to see what that means for you: # of donors in your database.

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How to use a blog to generate planned gifts.

iMarketSmart

According to research by the University of Massachusetts , charities and higher education have a higher adoption rate for blogs than any other category. And that makes sense because blogs are a cost-effective way to tell stories and build a consistent emotional connection with constituents.

How to use a blog to generate planned giving gifts.

iMarketSmart

According to research by the University of Massachusetts , charities and higher education have a higher adoption rate for blogs than any other category. And that makes sense because blogs are a cost-effective way to tell stories and build a consistent emotional connection with constituents.

REVEALED: Jerry Panas’ secrets of attracting wealthy supporters

iMarketSmart

In January, Inside Philanthropy interviewed legendary fundraiser Jerold Panas to discover his secrets of attracting wealthy supporters. Go in person to get the most generous contributions. Avoid dining with donors in restaurants; they make it hard for you to focus on them. Bring two, three, four or more to meetings with donors as long as they have something to add. Remember to ask. Related Posts: >>The Rule of 7 vs. 3 to 1 Fundraising. >>Is

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Ever feel like you’re running in place?

Wild Woman Fundraising

Have you ever wondered how to get government grants or contracts for your nonprofit? Have you ever wondered how to do a capital campaign for your nonprofit? Do you want to help your board members support your mission more effectively?

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How to determine whether or not you should fire your planned gift marketing vendor

iMarketSmart

That’s the single best way to TURN OFF a prospect. Do they encourage you to blast your supporters with “educational” information once a month more or less? Do they try to sell you lots of expensive printing? Do they own printing presses leading you to wonder if they are recommending print (an expensive channel) only because they need to feed their pressroom?

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Fundraising Planning for the New Year! Free Webinar January 28th

Wild Woman Fundraising

Would you like to plan to succeed in 2013? If your fundraising plan languished in a drawer last year, you’re not alone. And if you’ve never made a fundraising plan before, now is the perfect time to start! Fundraising Planning for the New Year!

How to Attract and Keep More Monthly Donors

EveryAction

Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future.

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based Before and after #GivingTuesday, charitable organizations that have signed up to use Facebook’s fundraising tools will pay a 5% fee.).

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How to get a bigger nonprofit salary? Read what I said in The Chronicle of Philanthropy!

Wild Woman Fundraising

Recently Little House Communications asked me to help them write an article about negotiating your nonprofit salary, for the Chronicle of Philanthropy. How much does the executive director make?”. Treyz encourages her clients to go a step further. How much money did you raise?

Editorial Calendars Increase Effectiveness – Learn How to Master Yours

Kivi's Nonprofit Communications Blog

You have too much content to create, too many communications channels to manage and too little time for any of it, right? So what are you going to do about it? Watch your to-do list continue to grow. Editorial planning works. .

Want to have TOO MANY major donors? Read this.

Wild Woman Fundraising

We know that events are the slowest way to make money for a nonprofit. We know that if we care about the future of our nonprofit, we need to start cultivating major donor relationships, and start our major gift program. How can you start to develop these relationships?

How to organize your fundraising job search like a pro with Phil Gerard

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and today I am so excited to be interviewing Phil Gerard for our Fundraising Career Conference 2016. Phil will be speaking about how to structure and organization your fundraising job search. Here’s how I met Phil.

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Collective Joy = How to Harness the Power of #Occupy for Your Nonprofit Cause

Wild Woman Fundraising

What Barbara Erhenreich AND the Occupy Movement are teaching me is that we need to take the collective expression of protest around the world and have a dance-off. Why would you want to make people dance and sing around your very serious cause? Getting everyone to dance together.

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How to Drive Donations for Your Nonprofit Using Facebook Live

J Campbell Social Marketing

While Facebook continues to roll out News Feed changes at an alarming pace, one vital feature not only seems to be insulated from declining reach, but also increasing in popularity – Facebook fundraising. For example, my friend was raising money to celebrate her birthday.

There Are Only Three Ways to Raise More Money

iMarketSmart

Of course, time is finite — we all are limited to just 24 hours in a day, but money (funding) is theoretically uncapped, and having more of it generally equates to having a larger impact on the world. Yes, the answer to the “how do we raise more money?”

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