Get Your Dream Job

Wild Woman Fundraising

Did you ever wish someone had taught you in high school how to interview, apply for jobs, and succeed in your first 90 days of a job? Mistakes that I cringe to think about now. And I want to keep you from making the mistakes I made. Consulting to gain experience.

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How to rock your development plan: Webinar April 19th

Wild Woman Fundraising

Wild Woman Fundraising: With a One-Page Development Plan! A step-by-step guide to planning that magical plan that will help you raise all the money you need. When was the last time you looked at your fundraising plan? So how do you make a plan that you can stick to?

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Trending Sources

INTERVIEW: How to get substantially more money per donor with Alan Bacharach

Wild Woman Fundraising

Alan Bacharach does an interview with Mazarine Treyz, the Wild Woman of Fundraising about Planned Giving. Your donors are going to love you for offering planned giving options to them. Because you’re allowing them to give you money instead of the government.

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How to Plan for and Execute a Successful Crowdfunding Campaign

J Campbell Social Marketing

billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. C rowdfunding platforms such as Kickstarter raised $2.7

How to use verbatims and digital body language to raise more money

iMarketSmart

Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing). Getting to know your supporters is a humongous key to success. How many minutes they spend on a certain page.

How to discover planned gifts using interns because you can’t afford a telemarketing firm

iMarketSmart

Have the intern view videos, read reports and talk to program staff (and beneficiaries) so they are familiar with stories about the impact your organization delivers. Write a letter to the donors but have the intern personalize and duplicate it, hand address envelopes, and mail them to donors letting them know the intern will be calling the following week. Explain why (to thank you and to ask you some quick questions to learn about you just a bit).

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Interview with a planned giver, Paul Nazareth: What’s your fundraising journey?

Wild Woman Fundraising

You know it’s going to end with wookies in metal bikinis. Paul is an instructor on planned giving at Georgian College in Toronto. I know this is a big question, but here it is, how do you think the American and Canadian fundraising environments are different?

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How to organize your fundraising job search like a pro with Phil Gerard

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and today I am so excited to be interviewing Phil Gerard for our Fundraising Career Conference 2016. Phil will be speaking about how to structure and organization your fundraising job search. Here’s how I met Phil.

Why Visitors Abandon Your Website (And How to Fix It)

Kivi's Nonprofit Communications Blog

There, in the demographic data, lay a discovery: visitors over the age of 55 were half as likely to come back to the site than those in any other age range. When we began to unpack this problem and try to understand what factors were actually causing it, we quickly narrowed it down.

Your 3-step plan to get 100X more revenue

iMarketSmart

According to the Wall Street Journal , people put their wealth in lots of places, but not in liquid assets. So it makes sense to aim in that direction. So, here are 3 simple strategies to help you fish where the fishing is good: 1. Most money is not cash.

If asking for donations makes you uncomfortable, read this now!

iMarketSmart

Recently I was asked the following: “The whole idea of the ‘ask’ is very uncomfortable to me. How can I become more comfortable with it?” Your donor is not ready to be asked. When it comes to ‘asking,’ timing is important.

How to keep your donors in 2016

iMarketSmart

I believe this has led many nonprofits to focus instead on continuously acquiring more donors. Simply stated, it’s easier for a staff member to sign another purchase order to send out more junk mail or to blast out more spam than to engage deeply with their current donor base.

How to Plan For Fundraising Success in 2014

Wild Woman Fundraising

Have you ever wanted to stop running around trying to do too many things at once? When you plan your fundraising, you know what’s coming up, and you can achieve a less stressful job! Are you wondering how to make a bigger impact in 2014? A fundraising plan can help you plan to succeed, by laying out your goals and working backwards. Have you just been thrown to the wolves, with no one to lead you? Planning backwards.

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Guest Post: Christina Attard reveals the secrets about your planned giving program that only donors know…

Wild Woman Fundraising

What the heck is planned giving and why should you care? Planned giving is when a donor decides to give you money over time, either as a monthly or yearly donor, or in a will or estate plan. Most small nonprofits do not have planned giving in their fundraising plans.

Deliver this Budget to Drive Marketing Impact: Comms Plan Pt1

Getting Attention

Now’s to get past this bias and take the time to absorb this four-part series on budgeting guidelines. You’ll learn the value a budget brings to your work as it translates the actions outlined in your marketing plan into expense.

We Want You Back! How to Re-Engage Inactive Email Supporters

Kivi's Nonprofit Communications Blog

According to M+R Benchmarks, on average, about 24% of subscribers are considered inactive. What’s a nonprofit communicator to do? Practice your ABC’s (Always Be Acquiring), AND offer content worth subscribing to, AND…how about rekindling and reconnecting with your inactives!

How to Communicate In The Midst Of Tragedy: 9-Step Checklist

Getting Attention

I had a completely different post planned today, but wanted to respond a.s.a.p. to the questions, worries and just totally-wrong communications I’ve seen going out since the bombings yesterday afternoon. Your cause and work is vital to making this a better world.

Do you have bad boundaries?

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and I am very, very happy to introduce to you today Sheena Greer of Colludo. Well, I have a couple questions for you because this next year at the career conference, we’re going to dive deeper into boundaries.

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Reader Questions! I want…. EVERYTHING FUNDRAISING! Okay then.

Wild Woman Fundraising

Recently I asked my most fantabulous enewsletter subscribers (if you want to be one, click here ) what they wanted to learn more about, because, let’s face it, Most people don’t plan to get into fundraising. Of course, you can’t ask questions if you don’t know who to ask or if you’re afraid of looking stupid. Now, I am blessed to be with an organization I’m so passionate about, but I am the ENTIRE Development Team.

How to Get Your Nonprofit Into the News During the Holidays

Kivi's Nonprofit Communications Blog

But smart organizations are also planning ahead for another year-end tradition: increased coverage of charities during the holidays. This rush of coverage during the holidays offers some great opportunities for nonprofits that are looking to tell their stories through the media.

How to Ask for a Bequest…And Get It

Kivi's Nonprofit Communications Blog

Fundraising expert Tom Ahern believes that the answer may be as simple as not having a marketing plan to ask for those bequests. A simple plan might include: Writing a vision statement that lets donors know how their bequest will help the organization for future generations.

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How to prep for your next big ask

iMarketSmart

There’s a ton of information out there about how to ask for a donation. So I thought I’d help with what I believe is the simplest way to prep for your next big ask. Possibly talk to your friends about your answers (the experienced and successful ones).

Want to have TOO MANY major donors? Read this.

Wild Woman Fundraising

We know that events are the slowest way to make money for a nonprofit. We know that if we care about the future of our nonprofit, we need to start cultivating major donor relationships, and start our major gift program. How can you start to develop these relationships?

How to Get More People At Your Nonprofit Event Using Facebook

J Campbell Social Marketing

In-person events are a great way to energize supporters and connect directly with donors and volunteers. Having a multichannel approach to promoting and advertising the event is sure to garner more attendees and more buzz. 3) To target or not?

How to Recognize and Manage Different Work Styles

Kivi's Nonprofit Communications Blog

During the webinar, Carson will discuss how to prioritize your work based on the way you think and process information. You and your staff should take the Productivity Style Assessment now to find your match then come back and read this post to learn more about working together.

How do you turn an accidental donor into an ally? Part 2

Wild Woman Fundraising

How to get more donors. So now, we’re talking about how to make an associate, after just being an acquaintance. Send them an email and ask them to take an online survey about what they care about, what problems they have, etc. Invite them to something.

May 18th Webinar: How to get Mega-Sponsorships!

Wild Woman Fundraising

I’m going to be on National Radio this Saturday! How to get mega-sponsorships. A step-by-step guide to raising money via corporate sponsorships. Do you know how much corporations spend per year on sponsorships? How do you begin to get access to them?

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How To Organize For Miracles

The Agitator

“Craver, it’s perfectly fine to believe in miracles, but let me tell you, it sure helps to organize for them.” As millions of concerned Americans reacted to the President’s Muslim ban and other.

Free Webinar: Planning for 2015 on 12/4

Wild Woman Fundraising

Are you tired of not having a plan every year? Or have you been thrown into your role, with no one to guide you and your boss just saying “Do it”? In this webinar you’ll learn: Fundraising planning 101. How NOT to make a fundraising plan.

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Simple Rules, Part I: How to Make Better and Faster #NpComm Decisions

Kivi's Nonprofit Communications Blog

In their book, Simple Rules: How to Thrive in a Complex World (Amazon), Donald Sull and Kathleen M. Sull and Eisenhardt offer three different kinds of rules to provide frameworks for making better decisions: Boundary Rules, Prioritizing Rules, and Stopping Rules.

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How to Market Text-to-Give to Your Donors

Kivi's Nonprofit Communications Blog

This week he’s back to show you how to market your mobile fundraising campaign. Text-to-give technology gives you the best of both worlds: effectiveness and efficiency. Mobile fundraising and text-to-give technology can accomplish multiple feats in one fell swoop!

How to get a bigger nonprofit salary? Read what I said in The Chronicle of Philanthropy!

Wild Woman Fundraising

Recently Little House Communications asked me to help them write an article about negotiating your nonprofit salary, for the Chronicle of Philanthropy. How much does the executive director make?”. Treyz encourages her clients to go a step further. How much money did you raise?

How to Respond to a National Tragedy

Getting Attention

My gut is that’s how many of your supporters and prospects are feeling as well, and what will be top of mind for at least a few more days. Here’s how to communicate best post-catastrophe: 1) Stay relevant. 2) If your organization isn’t working to help the Newtown community or others affected by the tragedy, take a couple of days off. I believe in these causes, but they seem irrelevant today, and are likely to tomorrow.

Want more planned gifts? Focus on why not how

iMarketSmart

There are a whole bunch of so-called “marketing companies” out there that say they help nonprofits get more planned gifts. Here’s why: 1- Too often they seem to be too interested in selling cookie-cutter websites, spam emails, and printed newsletters than achieving real results. Here’s the problem with this is: Planned gift websites don’t get much traffic (rendering them relatively useless). Today, find out how much traffic your site is really getting.

Your planned giving offers need to change

iMarketSmart

Stop offering them a so-called opportunity to be in your Legacy Society. (Ho-hum… How will they benefit? Stop offering ways to save on taxes. That no longer applies to most of your prospects. how to deal with their digital inheritance (choosing digital heirs).

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Want to learn what makes an incredible year end appeal?

Wild Woman Fundraising

Do you have trouble getting people to open your nonprofit appeals? . Do you want to learn the tactics of successful appeal copywriting that will help people tear open your envelope and write you a big check? . Whether you are an old pro and just want some new tips, or you’re writing your appeal letter for the first time, you’ll find killer strategies and tried-and-true tactics in this e-course to take your appeal letter to the next level. Where to start?

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How to Raise Your E-Newsletter Open Rate [Results from Our Experiment]

Kivi's Nonprofit Communications Blog

Trying to improve the open rates for your email newsletters? We tried two of these tactics in the last six months with our weekly email newsletter here at Nonprofit Marketing Guide, and we’d like to share the results with you. The open rate slipped to about 15%.

What are you planning for? Fundraising Predictions for 2012

Wild Woman Fundraising

I just found the Atlas of Giving, thanks to Simone Joyeaux. The Atlas of Giving is different than Giving USA in that it gives you PREDICTIONS when your fundraising is most likely to do well. Giving was up in 2011, and you can expect it to be up again in 2012 because.

7 Solid Reasons Why You Should Kill Your Printed Planned Giving Newsletter

iMarketSmart

I know, I know… you love your planned giving newsletter. ” they can’t seem to give me good reasons. Instead, they provide vague responses such as: We need to build awareness. We need to educate our donors. They are not part of a truly strategic plan.

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How to calculate how much revenue you could have with a mid-level donor migration plan to inspire major gifts

iMarketSmart

of their donors to major gifts. of their donors to major gifts. Use this worksheet to see what that means for you: # of donors in your database.