How to Define Roles on Communications Projects

Kivi's Nonprofit Communications Blog

You can get clarity on important elements of your work processes, like who needs to be consulted and who has the final decision, using a simple roles and responsibilities framework. This person has information or resources needed by “R” to complete the work.

Get Your Dream Job

Wild Woman Fundraising

Did you ever wish someone had taught you in high school how to interview, apply for jobs, and succeed in your first 90 days of a job? Mistakes that I cringe to think about now. And I want to keep you from making the mistakes I made. Consulting to gain experience.

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Part 2: How to Write an Appeal Letter 101

Wild Woman Fundraising

how to write your appeal letter. It talks about why direct mail is so important, and gives you some tips on what you need to do. To be effective and eye-catching, your first paragraph needs to have the word “YOU.” This is the word most people listen to.

How to prep for your next big ask

iMarketSmart

There’s a ton of information out there about how to ask for a donation. So I thought I’d help with what I believe is the simplest way to prep for your next big ask. Possibly talk to your friends about your answers (the experienced and successful ones).

How to ask your board members for year-end gifts

iMarketSmart

So I found this article by Gail Perry to be very enlightening. In it, she explains how to tackle the delicate process of annual gift solicitation of board members. Interestingly, the key to the solicitation happens behind the scenes. But you’ll really want to check out her article because she also includes some “DON’Ts” that you will want to read. Show them why they need to give. Help the board chair be the front person.

How to use verbatims and digital body language to raise more money

iMarketSmart

Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing). Getting to know your supporters is a humongous key to success. How many minutes they spend on a certain page.

Firing Your Development Director? It’s not you, it’s me!

Wild Woman Fundraising

This post is in response to the Compasspoint report, Underdeveloped: A national study of challenges facing nonprofit fundraising. HELP WANTED – Organizations aren’t finding enough qualified candidates for the jobs. Organizational systems are established to support donors.

How to organize your fundraising job search like a pro with Phil Gerard

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and today I am so excited to be interviewing Phil Gerard for our Fundraising Career Conference 2016. Phil will be speaking about how to structure and organization your fundraising job search. Here’s how I met Phil.

How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. I think nonprofits tend to fail when it comes to “getting the right people in the right seats.” Attend to needs.

Would you like to learn how to grade your boss? Here’s your checklist

Wild Woman Fundraising

Do you want a clear system to figure out if your nonprofit boss is doing right by your organization or not? How do you provide oversight and make sure that your organization stays on track? Do you need a model to figure out how to make sure your nonprofit leader is doing a good job? Helps others appreciate the value of diversity. Strives to acquire tech knowledge needed to succeed. Effectively manages technology to increase productivity.

How to Establish Thought Leadership within Your Nonprofit

Kivi's Nonprofit Communications Blog

If your nonprofit wants to gain notoriety, broaden awareness of your work, establish the credibility of your organization, and attract more supporters and donors, the secret sauce is right inside your organization. Here’s how we do it with clients, and how you can do it yourself.

Why Visitors Abandon Your Website (And How to Fix It)

Kivi's Nonprofit Communications Blog

There, in the demographic data, lay a discovery: visitors over the age of 55 were half as likely to come back to the site than those in any other age range. When we began to unpack this problem and try to understand what factors were actually causing it, we quickly narrowed it down.

How to make the right fundraising decision every time

Wild Woman Fundraising

How can you make the right fundraising decision every time? It’s tied to it, intimately. The right fundraising decision comes from face to face connections with individuals. And individuals are driven to give by relationships. Fundraising is tied to your family.

Your 3-step plan to get 100X more revenue

iMarketSmart

According to the Wall Street Journal , people put their wealth in lots of places, but not in liquid assets. So it makes sense to aim in that direction. So, here are 3 simple strategies to help you fish where the fishing is good: 1. Most money is not cash.

An Example Of How To Fundraise With Nonprofit Infographics

J Campbell Social Marketing

The colors, the price tags and the images make you stop and look to see what it’s all about. Sure, it is clear that they want to raise money for their programs by using their Gift Catalog. But it works, and if it helps save lives, who am I to argue?

3 tips to dramatically increase website donations

Wild Woman Fundraising

How can you take advantage of the fact that people are often online with their credit cards in their hands? Do you want to take advantage of the fact that your donors are online, looking for things to do? Tip of the hat to Katya’s Marketing Blog for this first one!

Do you have bad boundaries?

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and I am very, very happy to introduce to you today Sheena Greer of Colludo. Well, I have a couple questions for you because this next year at the career conference, we’re going to dive deeper into boundaries.

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Reader Questions: Humane Society Fundraising, how to overcome: “I only give to people”

Wild Woman Fundraising

Recently a reader came in with a question, how to convince people to give to animal charities? After all- when I get that phone call for help, it is always a person on the line asking for help with their particular problem.

How to Communicate In The Midst Of Tragedy: 9-Step Checklist

Getting Attention

I had a completely different post planned today, but wanted to respond a.s.a.p. to the questions, worries and just totally-wrong communications I’ve seen going out since the bombings yesterday afternoon. Your cause and work is vital to making this a better world.

Reader Questions: How to retain association members?

Wild Woman Fundraising

Recently I was asking around to other Wild Women Fundraisers, and asking them, “ What do you want to learn about, NOW? “I would like to learn more about evaluating ROI for our association members. And it’s hard to figure out what they want.

A tale of two cities (in your appeal letter)

Wild Woman Fundraising

I’ve written about it before,(Check out my first post on how to write a story for your appeal letter here ) but today I want to ask you to think about another concept on how to write stories for your appeal letter. How could you do this?

How to get tons more traffic for your nonprofit blog

Wild Woman Fundraising

Mazarine Treyz, with The Wild Woman’s Guide to Fundraising and The Wild Woman’s Guide to Social Media. When I first started blogging to build an audience for my book, I read Yaro Starak’s blog. You don’t want to make a spam comment.

How to Get Your Nonprofit Into the News During the Holidays

Kivi's Nonprofit Communications Blog

When the first Salvation Army bell ringers start setting their kettles outside of local shopping malls, their chiming bells seemingly send a signal to editors and reporters that they should be covering what’s happening in their nonprofit community.

INTERVIEW: Lisa Taylor of Challenge Factory Talks Your Career Transition

Wild Woman Fundraising

Are you ready to transition into another job or career? Are you a recent grad who is wondering what to do now that school’s over? Are you in the corporate world looking to transition into the nonprofit world for greater meaning in your work? How you make changes?

How to Ask for a Bequest…And Get It

Kivi's Nonprofit Communications Blog

Fundraising expert Tom Ahern believes that the answer may be as simple as not having a marketing plan to ask for those bequests. A simple plan might include: Writing a vision statement that lets donors know how their bequest will help the organization for future generations.

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Want to do political fundraising? Interview with Joe Garecht of The Fundraising Authority

Wild Woman Fundraising

Joe Garecht is a consultant, author and speaker that helps non-profits raise dramatically more money to fund their work. I chose to interview Joe because I was interested in his political fundraising background. However, when women do run, they win at equal rates to men.”

May 18th Webinar: How to get Mega-Sponsorships!

Wild Woman Fundraising

I’m going to be on National Radio this Saturday! How to get mega-sponsorships. A step-by-step guide to raising money via corporate sponsorships. Do you know how much corporations spend per year on sponsorships? How do you begin to get access to them?

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How to measure ROI of social media? Book Review: Measuring The Networked Nonprofit

Wild Woman Fundraising

All of the approved ways to read this book: ???? Do you want to do social media for your nonprofit? Are you hamstrung because you don’t have permission to do it? Or maybe you help vulnerable populations and people are worried about HIPPA and confidentiality?

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How to get a bigger nonprofit salary? Read what I said in The Chronicle of Philanthropy!

Wild Woman Fundraising

Recently Little House Communications asked me to help them write an article about negotiating your nonprofit salary, for the Chronicle of Philanthropy. How much does the executive director make?”. Treyz encourages her clients to go a step further.

Free Webinar: How to Get Your Nonprofit Emails Opened

Wild Woman Fundraising

Enewsletters: how to write better ones. Ever wondered what to say, or how to get people to click donate? How do you get people to just look at your email and sign up to be the sponsors for your next event? What kind of photos to use.

How to Respond to a National Tragedy

Getting Attention

My gut is that’s how many of your supporters and prospects are feeling as well, and what will be top of mind for at least a few more days. Here’s how to communicate best post-catastrophe: 1) Stay relevant. 2) If your organization isn’t working to help the Newtown community or others affected by the tragedy, take a couple of days off. I believe in these causes, but they seem irrelevant today, and are likely to tomorrow.

Do you need some help? Where can you get it?

Wild Woman Fundraising

BTW, I want to help you. It’s all about how to get sponsorships. You might want to get on that. Okay, enough of ME offering to help you! Here’s how other people can help you! Have you ever wanted to get MORE done every day?

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How to Make Your Messaging More Relevant

Kivi's Nonprofit Communications Blog

I’m headed to Austin, Texas today to teach a workshop I’m calling “So What and Who Cares? question by making your messaging as relevant as possible to the people you are communicating with. to convey those core messages. Is this helpful? .

How to Market Text-to-Give to Your Donors

Kivi's Nonprofit Communications Blog

This week he’s back to show you how to market your mobile fundraising campaign. Text-to-give technology gives you the best of both worlds: effectiveness and efficiency. Mobile fundraising and text-to-give technology can accomplish multiple feats in one fell swoop!

How to rock your development plan: Webinar April 19th

Wild Woman Fundraising

A step-by-step guide to planning that magical plan that will help you raise all the money you need. THIS is why you’re not making the money you need to make! So how do you make a plan that you can stick to? How do you start from zero?

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Simple Rules, Part I: How to Make Better and Faster #NpComm Decisions

Kivi's Nonprofit Communications Blog

In their book, Simple Rules: How to Thrive in a Complex World (Amazon), Donald Sull and Kathleen M. ” They help us simplify complex systems and decisions so that we can move more quickly through our daily lives at work and home. That’s where Prioritizing Rules can help.

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Why do people at work treat me this way?

Wild Woman Fundraising

It colors how our co-workers interact with us. Maybe we’re a salesperson, to be treated with disdain. Or maybe we’re a mysterious money bag, to be treated with awe and a little fear. I’ve seen all of these responses and more, when I go in to work at nonprofits.

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How To Tell Your Strength Story: Nonprofit Storytelling #5 1/2

Getting Attention

This is the last in my six types of stories your organization has to tell series on how to find, shape and share your strength story. Prospects will think you’re just like every other nonprofit, and that’s death to us marketers and fundraisers.

Want to learn what makes an incredible year end appeal?

Wild Woman Fundraising

Do you have trouble getting people to open your nonprofit appeals? . Do you want to learn the tactics of successful appeal copywriting that will help people tear open your envelope and write you a big check? . Whether you are an old pro and just want some new tips, or you’re writing your appeal letter for the first time, you’ll find killer strategies and tried-and-true tactics in this e-course to take your appeal letter to the next level.

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How to Make Online Donations Simple for Potential Donors

Kivi's Nonprofit Communications Blog

It happens all the time, but have you done everything you can to prevent that? Abby Jarvis joins us today to share some tips on creating a simple online donation process.~Kivi. The decision to donate to a charity is an emotional one. Make your website easy to navigate.