Though relied on for all sorts of health and social policymaking, these data do not provide the understanding of a priority group that leads to insight and effective marketing and communications efforts. Personas for Priority Groups to Address Concurrent Sexual Partnerships. MORE
You don’t understand how diverse that group is! You need to be able to listen to your constituents as people instead of as groups. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. MORE
One thing I haven’t determined yet is whether or not I can save a custom group for use later on. Insight circles custom groups Facebook Google google plus location privacy status update MORE
And for all the competition, there’s really only one dominant player, the $7 billion (sales) Italian company Luxottica Group, which owns Ray Ban, Persol, Oakley, LenCrafters and more. Entrepreneur magazine BOGO Tom's Shoes Luxottica Group Buy One Give One Warby ParkerWarby Parker , which uses buy one-give one (BOGO) cause marketing as a key element of its positioning and marketing has officially hit the big time. MORE
So you might even mix them in between calls to the other three groups. The post The 4 Donor Groups You Need to Contact Before the End of Year appeared first on FundraisingCoach.com. Photo courtesy of Willy D on Flickr. Some rights reserved. MORE
October is here and millions will be raised this month with cause marketing for breast cancer organizations. Two of the best known are Komen for the Cure and Breast Cancer Research Foundation. MORE
Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. NPM360: Did Red Rooster Group begin as a branding agency? A huge number of those groups will go out of business because they can’t afford to stay in business. MORE
Veritus Group knows more about fundraising than most people learn in a lifetime. The post 5 things great nonprofits do (according to Veritus Group) appeared first on MarketSmart | . Here’s some of their wisdom : 5 things truly great nonprofits do: They pay staff well! MORE
Are you entirely comfortable when presenting…. Do you want to be a better presenter? Check out our newest webinar, Advanced Rock Star Presenting: Prepare and Deliver on March 20th 1pm EST, 10am, PST. Learn more or Buy now. This guest post is generously written by Susan Taylor of Imagine Productions. MORE
Instead, many nonprofits outsource the function to Veritus Group. Veritus Group knows fundraising. Recommendations: >> 5 Things Great Nonprofits Do (According To Veritus Group). >> >> Webinar Recording: How To Think About Major Gifts; Hosted by Jeff Schreifels (Veritus Group). >> The private sector has sales managers for their revenue generation teams. The nonprofit sector, not so much. MORE
In this episode of Cause Talk Radio , Megan and I talk about coin collection cause marketing with Tim Siffermann , Founder and President of The Siffermann Group. Tim explains how he took donation boxes from a franchisee afterthought to a strategic charitable powerhouse thanks in large part to third-party administration from The Sifferman Group. CauseTalk Radio Podcast cause marketing collection cans donation boxes mcdonald''s sifferman group MORE
Please join me and (already) 400 fellow nonprofit communicators in the Getting Attention (GA) Group on LinkedIn. So I'm shifting discussion to the Getting Attention LinkedIn Group (we'll have a Facebook group soon). And, if you're not yet on LinkedIn, it's the perfect motivation for you to spend 10 minutes putting up a profile -- great networking, discussion groups from all perspectives (I put queries out and get great responses). Looking for marketing answers? MORE
There are 30 million active Facebook fan pages, and 700 million people use Facebook Groups daily. When you open the Facebook can of worms and create a Page or a Group, you have a new responsibility. 7) Facebook Groups will become more useful. MORE
Andy Robinson provided tools that I think are invaluable and I cannot wait to bring this to our Board’s sustainability group. Last week we did our incredible Nonprofit Leadership Summit, with 12 presentations over 3 days for nonprofits all over the world! MORE
This example comes from Rescue Social Change Group (RSCG). Case Studies and New Orgs/Campaigns Social Marketing Bertie County case study change citizenship community change community-based initiative design global citizen North Carolina Project H Rescue Social Change Group Step Royale MORE
Recent financial downturns have taken a toll on many charitable and nonprofit organizations. Many administrators are left wondering how to raise money in this difficult economic environment. The secret to raising money is really no secret at all; in general, persistence and commitment are essential elements of success in the fundraising world. Here are 10 tips on how to raise money even when the economy is at its worst: Make your presence felt. MORE
On its website The Integer Group describes itself as “a global discussion about the impact of shopping culture on brand strategy.” The Checkout BoxTops for Education MARC Research Progresso Yoplait Campbell's Labels for Education Red The Integer Group Newman's Own Campbell's General Mills MORE
What the United Franchise Group, SIGNARAMA’s parent, has done here is an efficient way to activate a cause marketing effort. The most common way to activate or promote your cause marketing campaign is via public relations. MORE
Pearle Vision Elliot Masie Lenscrafters Oakley Sunglass Hut Ray Ban OneSight business benefits of cause marketing Luxottica Group Revo Employee Morale Chief Learning Officer magazineCause marketing is often directed at employees and other internally stakeholders. MORE
Board Conflict Leadership Nonprofit Leadership Summit Storytelling board effectiveness concord leadership group how to help your board do more marc pitman nonprofit leadership summit why your board is confused your board doesn't know what to do MORE
This free webinar on Rockstar Nonprofit Presentations will help you speak and look your best in front of the groups you present to. How do you get to Carnegie Hall? Are you looking to talk more persuasively for your cause? MORE
Frank Barry had a wonderful post last week over at Mashable on seven group buying sites using daily deals to give back. Note: I asked the question over at Quora: “Is there a group buying site that allows you to use their platform for your own deals and with your own contacts?&#. MORE
Following are 10 simple fundraiser ideas for small groups. Bake Sale – A bake sale is one of the easiest fundraiser ideas for small groups to pull off. Flower Day – This is one of the best fundraiser ideas for small groups within a larger organization, like a school. Caroling for Donations – You don’t have to be a choir to use this fundraiser idea for small groups. Sell caroling visits by your group to increase holiday spirit and raise funds for your cause. MORE
“Giveaway For Good” is an initiative of the WLR Automotive Group , who is celebrating twenty-five years of service in the central Maryland/York County PA region. Since its inception, WLR has adopted a philosophy of giving and donates significantly each year to local groups.” MORE
My current favorite nonprofit Facebook Group is Nonprofit Happy Hour , which is an offshoot of Nonprofit with Balls. Another group is the Nonprofit Communications Professionals group. This is more targeted, but lately, I also find more promotional posts in this group. MORE
Robert Garff, a prominently local community leader, owns the Ken Garff Automotive Group, a collection of about two dozen car dealerships in Utah. The Ken Garff Automotive Group also sponsors the Road to Success, an early reading program for students in Utah elementary schools. MORE
As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional. MORE
It’s time for a Nonprofit Marketing Guide community project! We get these questions all the time. What should my editorial calendar actually look like? Does it need to be online? Which software should we use? And of course, there are a million ways to do it. MORE
They also aren’t the best for coordinating activities or sharing ideas with a specific group of people. It’s much easier to hear from everyone in a Facebook Group. You can control who can join your group and limit posts to relevant content. Group Privacy. MORE
Also, I’ve been away and when you get back things happen, like all of these meetings, today I met with Casey Rowe of WING , a women’s entrepreneurship group here in Austin, and I’ll be speaking to their group in June. MORE
The following chart shows the age breakdown for the leads we generated and gifts we uncovered for one of our clients. It’s interesting that there are quite a good number of 25-54 year old respondents interested in planned giving estate planning information. Furthermore, it’s also interesting that there are quite a number of 65+ respondents. How did we get this information? . MORE
Secret Boards can also be Group Boards, providing the users all have Pinterest accounts. Next week I will lay out some ideas for nonprofits using public Group Boards on Pinterest. Nonprofits Pinterest Social Media Group Boards Pinterest for nonprofits Pinterest marketing Secret Boards MORE
You don’t understand how diverse that group is! You need to be able to listen to your constituents as people instead of as groups. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. MORE
But if you want to learn how to improve in your role at your organization I think there’s a better, less expensive, more efficient way to go— with a mastermind group! Mastermind groups usually involve 2 to 5 participants with common interests meeting monthly. MORE
So what happens when we talk about people in need as members of a group? But if you do talk about a group, it can be good or bad for fundraising. Burson (University of Michigan) found that groups of people in need who seem unified inspire funding more quickly. But in contrast, groups that may not be viewed positively discouraged giving. But there may be times when you need to talk about a group - be it a community, a family or a refugee camp. MORE
The new LinkedIn fundraising group is called Major and Planned Gift Marketers. The Group Manager (me) doesn’t allow spammers to junk-up the discussion board with promotions. There’s no other discussion group like it. Other groups have tons of discussions but very few comments. The post 8 huge reasons why you should join our new LinkedIn fundraising group appeared first on MarketSmart. MORE
Forming the Social Media for Global Health Working Group . Out of this need a working group was formed. The group meets quarterly in the Washington, DC area and covers topics like measuring social media, using humor in your social media campaign and creating a social media strategy. MORE
As The New York Times then reported, she got the report from her colleagues, and “right then and there, she decided Do Something, a national nonprofit group that works to involve teenagers in civic activities, had to go mobile. MORE
Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. MKC: Did Red Rooster Group begin as a branding agency? A huge number of those groups will go out of business because they can’t afford to stay in business. MORE
Some of you have been seeing my name associated with at group called "The Concord Leadership Group LLC." And over the last few weeks, since the release of the nonprofit sector leadership report , you've probably seen more and more posts from The Concord Leadership Group. MORE
If your nonprofit is using Pinterest, you may have been invited to post to another user’s Group Board. Pinning to Group Boards that others have created is a great way to increase exposure for your organization and your cause. MORE
Trade groups exist to provide service to their members; research and publications, marketing and branding, lobbying and training, tradeshows and meetings, and the like. Wikipedia says there are 7,600 national trade groups in the United States. Trade Association Cause Marketing Umami City of Hope Mushroom Council Trade Group Cause Marketing Breast Cancer Awareness Month Pink Ribbon cause marketing MORE
It’s not clear to me that this is a trend, but I’ve seen my first cause marketing campaign with a trade group.The campaign is a tree planting effort from Odwalla, the juice company, and the trade group called the National Association of State Park Directors.It MORE
Groups Related Topics 
Kivi's Nonprofit Communications Blog
AUGUST 24, 2016
My current favorite nonprofit Facebook Group is Nonprofit Happy Hour , which is an offshoot of Nonprofit with Balls. Another group is the Nonprofit Communications Professionals group. This is more targeted, but lately, I also find more promotional posts in this group.
J Campbell Social Marketing
MARCH 13, 2014
If your nonprofit is using Pinterest, you may have been invited to post to another user’s Group Board. Pinning to Group Boards that others have created is a great way to increase exposure for your organization and your cause.
iMarketSmart
JANUARY 6, 2016
But if you want to learn how to improve in your role at your organization I think there’s a better, less expensive, more efficient way to go— with a mastermind group! Mastermind groups usually involve 2 to 5 participants with common interests meeting monthly.
iMarketSmart
SEPTEMBER 21, 2016
Veritus Group knows more about fundraising than most people learn in a lifetime. The post 5 things great nonprofits do (according to Veritus Group) appeared first on MarketSmart | . Here’s some of their wisdom : 5 things truly great nonprofits do: They pay staff well!
Kivi's Nonprofit Communications Blog
JULY 27, 2012
As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional.
Fundraising Coach
DECEMBER 15, 2015
So you might even mix them in between calls to the other three groups. The post The 4 Donor Groups You Need to Contact Before the End of Year appeared first on FundraisingCoach.com. Photo courtesy of Willy D on Flickr. Some rights reserved.
Selfish Giving
FEBRUARY 7, 2011
Frank Barry had a wonderful post last week over at Mashable on seven group buying sites using daily deals to give back. Note: I asked the question over at Quora: “Is there a group buying site that allows you to use their platform for your own deals and with your own contacts?&#.
SocialButterfly
DECEMBER 27, 2012
Forming the Social Media for Global Health Working Group . Out of this need a working group was formed. The group meets quarterly in the Washington, DC area and covers topics like measuring social media, using humor in your social media campaign and creating a social media strategy.
J Campbell Social Marketing
DECEMBER 9, 2014
There are 30 million active Facebook fan pages, and 700 million people use Facebook Groups daily. When you open the Facebook can of worms and create a Page or a Group, you have a new responsibility. 7) Facebook Groups will become more useful.
Fundraising Coach
MARCH 29, 2016
Some of you have been seeing my name associated with at group called "The Concord Leadership Group LLC." And over the last few weeks, since the release of the nonprofit sector leadership report , you've probably seen more and more posts from The Concord Leadership Group.
Nonprofit Marketing Blog
AUGUST 27, 2012
So what happens when we talk about people in need as members of a group? But if you do talk about a group, it can be good or bad for fundraising. Burson (University of Michigan) found that groups of people in need who seem unified inspire funding more quickly. But in contrast, groups that may not be viewed positively discouraged giving. But there may be times when you need to talk about a group - be it a community, a family or a refugee camp.
Social Marketing and Social Change
OCTOBER 17, 2012
Though relied on for all sorts of health and social policymaking, these data do not provide the understanding of a priority group that leads to insight and effective marketing and communications efforts. Personas for Priority Groups to Address Concurrent Sexual Partnerships.
iMarketSmart
AUGUST 5, 2012
The following chart shows the age breakdown for the leads we generated and gifts we uncovered for one of our clients. It’s interesting that there are quite a good number of 25-54 year old respondents interested in planned giving estate planning information. Furthermore, it’s also interesting that there are quite a number of 65+ respondents. How did we get this information? .
J Campbell Social Marketing
MARCH 6, 2014
Secret Boards can also be Group Boards, providing the users all have Pinterest accounts. Next week I will lay out some ideas for nonprofits using public Group Boards on Pinterest. Nonprofits Pinterest Social Media Group Boards Pinterest for nonprofits Pinterest marketing Secret Boards
iMarketSmart
MAY 22, 2017
Instead, many nonprofits outsource the function to Veritus Group. Veritus Group knows fundraising. Recommendations: >> 5 Things Great Nonprofits Do (According To Veritus Group). >> >> Webinar Recording: How To Think About Major Gifts; Hosted by Jeff Schreifels (Veritus Group). >> The private sector has sales managers for their revenue generation teams. The nonprofit sector, not so much.
Fundraiser Ideas
JUNE 13, 2012
Following are 10 simple fundraiser ideas for small groups. Bake Sale – A bake sale is one of the easiest fundraiser ideas for small groups to pull off. Flower Day – This is one of the best fundraiser ideas for small groups within a larger organization, like a school. Caroling for Donations – You don’t have to be a choir to use this fundraiser idea for small groups. Sell caroling visits by your group to increase holiday spirit and raise funds for your cause.
Wild Woman Fundraising
OCTOBER 2, 2016
Andy Robinson provided tools that I think are invaluable and I cannot wait to bring this to our Board’s sustainability group. Last week we did our incredible Nonprofit Leadership Summit, with 12 presentations over 3 days for nonprofits all over the world!
Selfish Giving
OCTOBER 3, 2011
October is here and millions will be raised this month with cause marketing for breast cancer organizations. Two of the best known are Komen for the Cure and Breast Cancer Research Foundation.
Non Profit Marketing 360
MAY 3, 2012
You don’t understand how diverse that group is! You need to be able to listen to your constituents as people instead of as groups. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach.
Fundraiser Ideas
AUGUST 30, 2011
Recent financial downturns have taken a toll on many charitable and nonprofit organizations. Many administrators are left wondering how to raise money in this difficult economic environment. The secret to raising money is really no secret at all; in general, persistence and commitment are essential elements of success in the fundraising world. Here are 10 tips on how to raise money even when the economy is at its worst: Make your presence felt.
Cause Related Marketing
JULY 20, 2011
On its website The Integer Group describes itself as “a global discussion about the impact of shopping culture on brand strategy.” The Checkout BoxTops for Education MARC Research Progresso Yoplait Campbell's Labels for Education Red The Integer Group Newman's Own Campbell's General Mills
Wild Woman Fundraising
MARCH 25, 2011
Also, I’ve been away and when you get back things happen, like all of these meetings, today I met with Casey Rowe of WING , a women’s entrepreneurship group here in Austin, and I’ll be speaking to their group in June.
Cause Related Marketing
AUGUST 13, 2012
Trade groups exist to provide service to their members; research and publications, marketing and branding, lobbying and training, tradeshows and meetings, and the like. Wikipedia says there are 7,600 national trade groups in the United States. Trade Association Cause Marketing Umami City of Hope Mushroom Council Trade Group Cause Marketing Breast Cancer Awareness Month Pink Ribbon cause marketing
Wild Woman Fundraising
MARCH 11, 2013
Are you entirely comfortable when presenting…. Do you want to be a better presenter? Check out our newest webinar, Advanced Rock Star Presenting: Prepare and Deliver on March 20th 1pm EST, 10am, PST. Learn more or Buy now. This guest post is generously written by Susan Taylor of Imagine Productions.
SocialButterfly
JANUARY 26, 2011
This example comes from Rescue Social Change Group (RSCG). Case Studies and New Orgs/Campaigns Social Marketing Bertie County case study change citizenship community change community-based initiative design global citizen North Carolina Project H Rescue Social Change Group Step Royale
Cause Related Marketing
MARCH 15, 2011
Robert Garff, a prominently local community leader, owns the Ken Garff Automotive Group, a collection of about two dozen car dealerships in Utah. The Ken Garff Automotive Group also sponsors the Road to Success, an early reading program for students in Utah elementary schools.
Non Profit Marketing 360
DECEMBER 12, 2011
Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. NPM360: Did Red Rooster Group begin as a branding agency? A huge number of those groups will go out of business because they can’t afford to stay in business.
Non Profit Marketing 360
DECEMBER 7, 2011
Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. MKC: Did Red Rooster Group begin as a branding agency? A huge number of those groups will go out of business because they can’t afford to stay in business.
Wild Woman Fundraising
JANUARY 16, 2013
This free webinar on Rockstar Nonprofit Presentations will help you speak and look your best in front of the groups you present to. How do you get to Carnegie Hall? Are you looking to talk more persuasively for your cause?
Cause Related Marketing
JANUARY 11, 2011
Pearle Vision Elliot Masie Lenscrafters Oakley Sunglass Hut Ray Ban OneSight business benefits of cause marketing Luxottica Group Revo Employee Morale Chief Learning Officer magazineCause marketing is often directed at employees and other internally stakeholders.
Cause Related Marketing
MARCH 24, 2010
It’s not clear to me that this is a trend, but I’ve seen my first cause marketing campaign with a trade group.The campaign is a tree planting effort from Odwalla, the juice company, and the trade group called the National Association of State Park Directors.It
Non Profit Marketing 360
JULY 5, 2011
As The New York Times then reported, she got the report from her colleagues, and “right then and there, she decided Do Something, a national nonprofit group that works to involve teenagers in civic activities, had to go mobile.
Wild Woman Fundraising
AUGUST 16, 2016
Board Conflict Leadership Nonprofit Leadership Summit Storytelling board effectiveness concord leadership group how to help your board do more marc pitman nonprofit leadership summit why your board is confused your board doesn't know what to do
Public Sector Marketing 2.0
AUGUST 31, 2011
One thing I haven’t determined yet is whether or not I can save a custom group for use later on. Insight circles custom groups Facebook Google google plus location privacy status update
Non Profit Marketing 360
DECEMBER 3, 2012
“Giveaway For Good” is an initiative of the WLR Automotive Group , who is celebrating twenty-five years of service in the central Maryland/York County PA region. Since its inception, WLR has adopted a philosophy of giving and donates significantly each year to local groups.”
Non Profit Marketing 360
MAY 2, 2012
You don’t understand how diverse that group is! You need to be able to listen to your constituents as people instead of as groups. Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach.
Cause Related Marketing
FEBRUARY 5, 2013
What the United Franchise Group, SIGNARAMA’s parent, has done here is an efficient way to activate a cause marketing effort. The most common way to activate or promote your cause marketing campaign is via public relations.
Cause Related Marketing
APRIL 5, 2012
And for all the competition, there’s really only one dominant player, the $7 billion (sales) Italian company Luxottica Group, which owns Ray Ban, Persol, Oakley, LenCrafters and more. Entrepreneur magazine BOGO Tom's Shoes Luxottica Group Buy One Give One Warby ParkerWarby Parker , which uses buy one-give one (BOGO) cause marketing as a key element of its positioning and marketing has officially hit the big time.
Getting Attention
MARCH 31, 2009
Please join me and (already) 400 fellow nonprofit communicators in the Getting Attention (GA) Group on LinkedIn. So I'm shifting discussion to the Getting Attention LinkedIn Group (we'll have a Facebook group soon). And, if you're not yet on LinkedIn, it's the perfect motivation for you to spend 10 minutes putting up a profile -- great networking, discussion groups from all perspectives (I put queries out and get great responses). Looking for marketing answers?
Selfish Giving
JUNE 13, 2013
In this episode of Cause Talk Radio , Megan and I talk about coin collection cause marketing with Tim Siffermann , Founder and President of The Siffermann Group. Tim explains how he took donation boxes from a franchisee afterthought to a strategic charitable powerhouse thanks in large part to third-party administration from The Sifferman Group. CauseTalk Radio Podcast cause marketing collection cans donation boxes mcdonald''s sifferman group
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