INDUSTRY INSIGHTS YOUR PEERS ARE READING
On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based Also on #GivingTuesday, Facebook is waiving all fees for donations made on Facebook. Register with Facebook. MORE
Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! 75% were first-time donors on Facebook, and 20% have donated again via Facebook. So what can nonprofit expect from Facebook on #GivingTuesday 2018? MORE
Last night when I checked my News Feed before bed I was interrupted by a request from Facebook – take a short survey and help us make Facebook better. Facebook seems to be responding to complaints from users – at least, that is my personal speculation. MORE
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: How can we use Facebook to promote our nonprofit events? Grab the Nonprofit Facebook Events Checklist – everything you need to create a fabulous event on your nonprofit Facebook Page! Why should nonprofits care about Facebook Events? . 41% of Facebook users in the U.S. MORE
A recent report released Facebook showcases the impact of their nonprofit fundraising tools last year on Giving Tuesday, and the results are encouraging. **15% It’s not surprising that most of the gifts to nonprofits via Facebook Fundraisers came from the creators and from their friends. MORE
Last week, Facebook held its annual F8 conference where Mark Zuckerberg and team typically set the direction for global digital technology. What Facebook invests time and resources in tends to set the course for the entire digital ecosystem. Along comes Facebook Spaces VR to the rescue. MORE
Facebook engagement is so confounding for so many nonprofits, so when I hear about an organization that seems to have figured it out, I have to share. Nonprofit Communications Social Networking facebook MORE
Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Our Facebook engagement is way down – no one sees our posts! . Use FACEBOOK for FUNDRAISING?????? MORE
I recently came across the work of Stanford psychologist and social data researcher Michal Kosinski , who has developed a method to analyze people in minute detail based on their Facebook activity. Now, I realize that he only likely crunched a miniscule subset of Facebook’s data given that it is private and the computing power required would be immense, however even a small subset of 1.8 Social Data data Facebook facebook like psychometrics social data MORE
Facebook just announced another sweeping change to the News Feed. I’ve written a lot about this topic , and ways to fight the Facebook algorithm and get in front of more of your supporters on Facebook. Remember that Facebook changes may take months to take effect. MORE
Let’s face it, social media (Facebook is the frontrunner today) are part of our lives now. And, as fundraisers looking to coach our champions to advocate for us in meaningful ways, Facebook can be helpful and effective. So, I think this social media thing is sticking around. MORE
Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call , Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month. Native links on Facebook. MORE
On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 Pixelation and clumsy image text are just a few of many problems that can arise from improperly sized photos on Facebook. MORE
With Facebook-ageddon (Or is it Facebook Zero? The Facebook Apocalypse?) One of those suggestions was “Start a Facebook Group” as Groups still seem to have the same placement in the News Feed as they always have. MORE
To recap: Facebook is continuing its monetizing strategy by restricting what you see in your timeline. advertising branding Facebook organic reach paid reach reach Small nonprofit social media marketing Via Schenectandy on Panoramio I touched on this subject in last week''s post, but now it''s time to look at it from the perspective of what it means to you. MORE
Much has been written recently about the changes in Facebook’s algorithm and its pay-to-play philosophy. If this sounds familiar, you may be wondering if Facebook Ads will help your nonprofit reach more fans and get more bang for your Facebook buck. MORE
Nonprofits large and small are looking into social media’s newest shiny object – the free nonprofit fundraising on Facebook features. Some organizations get great results from Facebook fundraisers, but other nonprofits remain perplexed or frustrated by the process. MORE
The brilliant minds at Facebook have been busy so far in 2018! Each of these announcements has implications for nonprofits, brands, and businesses who post content on Facebook Pages. . Want to learn how to create a Facebook Group for your nonprofit? MORE
We all know how popular Facebook continues to be, among all age groups and income levels. Pew Internet reported in January of this year that for the first time, more than half of all online adults 65 and older (56%) use Facebook. This is just Facebook 101. MORE
In this great infographic from Shortstack , there are 12 succinct but helpful tips for using Facebook. What is your best Facebook tip? The post 12 Great Pieces of Facebook Advice {Infographic} appeared first on J Campbell Social Marketing. MORE
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: Should I create more than one Facebook page for my nonprofit, if we have many different programs and services? First of all, I have to say that the way nonprofits approach Facebook, and social media in general, is all wrong. Remember what it takes to be successful on Facebook. MORE
In my conversations with nonprofits using social media, I always ask them one question first – What do they want to get out of using Facebook? . I always single out Facebook first because it is alternately so loved and so hated, and the mere mention of it always elicits spirited discussion. MORE
There is no doubt that getting results from Facebook in 2018 is harder than ever. While Facebook continues to roll out News Feed changes at an alarming pace, one vital feature not only seems to be insulated from declining reach, but also increasing in popularity – Facebook fundraising. MORE
Nonprofits, it’s time to see other people (besides those on Facebook). According to the latest research from Pew Research Center , more Americans are branching out from Facebook to try second and third social networks. Image source: https://flic.kr/p/7CdtRG. p/7CdtRG. MORE
John is the author of Facebook Marketing for Dummies, a contributor to the Huffington Post and an instructor for MarketingProfs University. Growing an email list in addition to building a Facebook fan base can sometimes feel overwhelming. Add an email option form to your Facebook Page. MORE
Facebook has become just about as integrated into American culture as apple pie. This applies to Facebook as well. Facebook can offer a number of benefits–but it also has some potential drawbacks. Does Facebook help us feel more connected—or alone? MORE
The friendly folks at Facebook have tweaked the News Feed algorithm again , now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. MORE
My current favorite nonprofit Facebook Group is Nonprofit Happy Hour , which is an offshoot of Nonprofit with Balls. Do you recommend other Facebook Groups or other online forums in general for bonding with others in this work? MORE
If you’re an organization that has had a Facebook Page up and running for a while now, you can probably attest to the fact that it’s not easy to keep up with the frequency of Facebook user interface changes. MORE
Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision. MORE
As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional. MORE
Updated: Elon Musk deleted the Facebook Pages for Tesla and SpaceX ; Sonos pulled their Facebook Ads. What a week for Facebook! People deleting their Facebook accounts in anger. So what does all of this mean for the future of nonprofits on Facebook? MORE
We recently had this question pop up on our All-Access Pass Holder’s private Facebook Group: “How do you respond to negative or misinformed reviews of your organization on Facebook? Add your voice to the Facebook Post or comment below. Don’t Feed the Troll. MORE
Facebook has announced that it is eliminating its five percent transaction fee on donations to nonprofits (personal fundraisers still have a 6.9% + $.30 From early reports, it may be advantageous to use organic Facebook reach to fundraising directly on the site. (As MORE
I haven’t been much of a fan of Facebook for my business. So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again. Do you prefer Facebook? The post Facebook restart? I simply prefer LinkedIn. But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company? MORE
In an open letter on his Facebook profile, Mark Zuckerberg writes: Check out this nifty infographic from marketing agency Keystone Click , detailing some of the major changes from TheFacebook.com in 2004 to Facebook as we know it today. Facebook Turns 10: The Mark Zuckerberg Interview. MORE
Charlotte and Dave Willner started a Facebook fundraiser on June 16, titled “Reunite an immigrant parent with their child,” after they saw a viral photo of a 2-year-old Honduran girl looking up and crying as her mother was searched by a Border Patrol agent in southern Texas. MORE
Hey, I have the inside scoop on Facebook, from Facebook (take it with a grain of salt, I guess), and I want to share it with you. Most of us rely on Facebook for low-cost, if not free, interaction with our donors, volunteers, and supporters. Facebook MORE
Facebook has become just about as integrated into American culture as apple pie. This applies to Facebook as well. Facebook can offer a number of benefits–but it also has some potential drawbacks. Does Facebook help us feel more connected—or alone? MORE
The efficacy of Facebook fundraising tools for nonprofit crowdfunding remains a controversial topic in nonprofit circles. One of the most powerful tools in this Facebook fundraising toolbox is the Facebook Fundraiser. Facebook Page posts Donate button. MORE
On Wednesday, Kristina showed you how to use Facebook as your Page as opposed to your personal profile. In today’s video, she shows you how to “like” another Page as your Facebook Page. Accidental Techies Nonprofit Communications Social Networking facebook MORE
In addition, Facebook recently announced that birthday fundraisers have raised more than $300 million over the past year. Facebook Fundraisers + Giving Tuesday = Power Couple! If this is your first rodeo, aim to enlist 10 people to start a Facebook Fundraiser for you on Giving Tuesday. MORE
More and more folks appear to be waking up to the change in their reach on Facebook - seeing a lot more posts wondering whether they should stay or go. content engagement Facebook Pinterest reach small nonprofits social media platforms stay or go Tumblr MORE
Another week, another change to Facebook. ( In case you haven’t heard, Facebook is changing what you see on your news feed. You’ll now see more from your friends than from Facebook Pages. Start a Facebook Group, or Get Active in Other Groups. MORE
Facebook Related Topics 
J Campbell Social Marketing
OCTOBER 29, 2018
Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! 75% were first-time donors on Facebook, and 20% have donated again via Facebook. So what can nonprofit expect from Facebook on #GivingTuesday 2018?
J Campbell Social Marketing
FEBRUARY 4, 2014
In an open letter on his Facebook profile, Mark Zuckerberg writes: Check out this nifty infographic from marketing agency Keystone Click , detailing some of the major changes from TheFacebook.com in 2004 to Facebook as we know it today. Facebook Turns 10: The Mark Zuckerberg Interview.
J Campbell Social Marketing
OCTOBER 30, 2017
On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based Also on #GivingTuesday, Facebook is waiving all fees for donations made on Facebook. Register with Facebook.
Kivi's Nonprofit Communications Blog
FEBRUARY 5, 2018
With Facebook-ageddon (Or is it Facebook Zero? The Facebook Apocalypse?) One of those suggestions was “Start a Facebook Group” as Groups still seem to have the same placement in the News Feed as they always have.
Public Sector Marketing 2.0
APRIL 27, 2017
Last week, Facebook held its annual F8 conference where Mark Zuckerberg and team typically set the direction for global digital technology. What Facebook invests time and resources in tends to set the course for the entire digital ecosystem. Along comes Facebook Spaces VR to the rescue.
The Agitator
JANUARY 9, 2018
Facebook has announced that it is eliminating its five percent transaction fee on donations to nonprofits (personal fundraisers still have a 6.9% + $.30 From early reports, it may be advantageous to use organic Facebook reach to fundraising directly on the site. (As
J Campbell Social Marketing
SEPTEMBER 13, 2018
A recent report released Facebook showcases the impact of their nonprofit fundraising tools last year on Giving Tuesday, and the results are encouraging. **15% It’s not surprising that most of the gifts to nonprofits via Facebook Fundraisers came from the creators and from their friends.
J Campbell Social Marketing
DECEMBER 9, 2014
Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call , Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month. Native links on Facebook.
J Campbell Social Marketing
SEPTEMBER 29, 2016
Last night when I checked my News Feed before bed I was interrupted by a request from Facebook – take a short survey and help us make Facebook better. Facebook seems to be responding to complaints from users – at least, that is my personal speculation.
J Campbell Social Marketing
JULY 20, 2015
We all know how popular Facebook continues to be, among all age groups and income levels. Pew Internet reported in January of this year that for the first time, more than half of all online adults 65 and older (56%) use Facebook. This is just Facebook 101.
J Campbell Social Marketing
SEPTEMBER 10, 2018
In addition, Facebook recently announced that birthday fundraisers have raised more than $300 million over the past year. Facebook Fundraisers + Giving Tuesday = Power Couple! If this is your first rodeo, aim to enlist 10 people to start a Facebook Fundraiser for you on Giving Tuesday.
iMarketSmart
OCTOBER 14, 2016
I haven’t been much of a fan of Facebook for my business. So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again. Do you prefer Facebook? The post Facebook restart? I simply prefer LinkedIn. But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company?
J Campbell Social Marketing
FEBRUARY 12, 2018
There is no doubt that getting results from Facebook in 2018 is harder than ever. While Facebook continues to roll out News Feed changes at an alarming pace, one vital feature not only seems to be insulated from declining reach, but also increasing in popularity – Facebook fundraising.
Kivi's Nonprofit Communications Blog
JANUARY 21, 2015
Nonprofits, it’s time to see other people (besides those on Facebook). According to the latest research from Pew Research Center , more Americans are branching out from Facebook to try second and third social networks. Image source: https://flic.kr/p/7CdtRG. p/7CdtRG.
J Campbell Social Marketing
MARCH 23, 2018
Updated: Elon Musk deleted the Facebook Pages for Tesla and SpaceX ; Sonos pulled their Facebook Ads. What a week for Facebook! People deleting their Facebook accounts in anger. So what does all of this mean for the future of nonprofits on Facebook?
Kivi's Nonprofit Communications Blog
DECEMBER 3, 2014
Facebook engagement is so confounding for so many nonprofits, so when I hear about an organization that seems to have figured it out, I have to share. Nonprofit Communications Social Networking facebook
J Campbell Social Marketing
NOVEMBER 2, 2018
Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Our Facebook engagement is way down – no one sees our posts! . Use FACEBOOK for FUNDRAISING??????
J Campbell Social Marketing
JANUARY 12, 2018
Facebook just announced another sweeping change to the News Feed. I’ve written a lot about this topic , and ways to fight the Facebook algorithm and get in front of more of your supporters on Facebook. Remember that Facebook changes may take months to take effect.
Kivi's Nonprofit Communications Blog
AUGUST 24, 2016
My current favorite nonprofit Facebook Group is Nonprofit Happy Hour , which is an offshoot of Nonprofit with Balls. Do you recommend other Facebook Groups or other online forums in general for bonding with others in this work?
J Campbell Social Marketing
DECEMBER 1, 2016
On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 Pixelation and clumsy image text are just a few of many problems that can arise from improperly sized photos on Facebook.
Kivi's Nonprofit Communications Blog
JANUARY 16, 2018
Another week, another change to Facebook. ( In case you haven’t heard, Facebook is changing what you see on your news feed. You’ll now see more from your friends than from Facebook Pages. Start a Facebook Group, or Get Active in Other Groups.
J Campbell Social Marketing
JUNE 27, 2018
Charlotte and Dave Willner started a Facebook fundraiser on June 16, titled “Reunite an immigrant parent with their child,” after they saw a viral photo of a 2-year-old Honduran girl looking up and crying as her mother was searched by a Border Patrol agent in southern Texas.
A Small Change
APRIL 29, 2015
Let’s face it, social media (Facebook is the frontrunner today) are part of our lives now. And, as fundraisers looking to coach our champions to advocate for us in meaningful ways, Facebook can be helpful and effective. So, I think this social media thing is sticking around.
Social Media Bird Brain
APRIL 9, 2014
More and more folks appear to be waking up to the change in their reach on Facebook - seeing a lot more posts wondering whether they should stay or go. content engagement Facebook Pinterest reach small nonprofits social media platforms stay or go Tumblr
SocialButterfly
OCTOBER 2, 2011
Facebook has become just about as integrated into American culture as apple pie. This applies to Facebook as well. Facebook can offer a number of benefits–but it also has some potential drawbacks. Does Facebook help us feel more connected—or alone?
J Campbell Social Marketing
SEPTEMBER 9, 2016
The friendly folks at Facebook have tweaked the News Feed algorithm again , now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic.
SocialButterfly
OCTOBER 2, 2011
Facebook has become just about as integrated into American culture as apple pie. This applies to Facebook as well. Facebook can offer a number of benefits–but it also has some potential drawbacks. Does Facebook help us feel more connected—or alone?
J Campbell Social Marketing
FEBRUARY 26, 2018
Nonprofits large and small are looking into social media’s newest shiny object – the free nonprofit fundraising on Facebook features. Some organizations get great results from Facebook fundraisers, but other nonprofits remain perplexed or frustrated by the process.
J Campbell Social Marketing
JANUARY 24, 2014
In this great infographic from Shortstack , there are 12 succinct but helpful tips for using Facebook. What is your best Facebook tip? The post 12 Great Pieces of Facebook Advice {Infographic} appeared first on J Campbell Social Marketing.
J Campbell Social Marketing
FEBRUARY 5, 2018
The brilliant minds at Facebook have been busy so far in 2018! Each of these announcements has implications for nonprofits, brands, and businesses who post content on Facebook Pages. . Want to learn how to create a Facebook Group for your nonprofit?
Getting Attention
APRIL 19, 2018
Hey, I have the inside scoop on Facebook, from Facebook (take it with a grain of salt, I guess), and I want to share it with you. Most of us rely on Facebook for low-cost, if not free, interaction with our donors, volunteers, and supporters. Facebook
J Campbell Social Marketing
FEBRUARY 9, 2018
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: Should I create more than one Facebook page for my nonprofit, if we have many different programs and services? First of all, I have to say that the way nonprofits approach Facebook, and social media in general, is all wrong. Remember what it takes to be successful on Facebook.
Kivi's Nonprofit Communications Blog
JULY 27, 2012
As the community engagement manager at Nonprofit Marketing Guide.com, I have set up a lot of Facebook Groups, and unlike some other changes Facebook has made that people find annoying, the latest updates have made Groups even more functional.
J Campbell Social Marketing
APRIL 29, 2018
The efficacy of Facebook fundraising tools for nonprofit crowdfunding remains a controversial topic in nonprofit circles. One of the most powerful tools in this Facebook fundraising toolbox is the Facebook Fundraiser. Facebook Page posts Donate button.
J Campbell Social Marketing
NOVEMBER 26, 2014
In my conversations with nonprofits using social media, I always ask them one question first – What do they want to get out of using Facebook? . I always single out Facebook first because it is alternately so loved and so hated, and the mere mention of it always elicits spirited discussion.
Kivi's Nonprofit Communications Blog
JULY 6, 2012
On Wednesday, Kristina showed you how to use Facebook as your Page as opposed to your personal profile. In today’s video, she shows you how to “like” another Page as your Facebook Page. Accidental Techies Nonprofit Communications Social Networking facebook
J Campbell Social Marketing
JULY 6, 2016
Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision.
Public Sector Marketing 2.0
FEBRUARY 1, 2017
I recently came across the work of Stanford psychologist and social data researcher Michal Kosinski , who has developed a method to analyze people in minute detail based on their Facebook activity. Now, I realize that he only likely crunched a miniscule subset of Facebook’s data given that it is private and the computing power required would be immense, however even a small subset of 1.8 Social Data data Facebook facebook like psychometrics social data
Getting Attention
FEBRUARY 5, 2013
John is the author of Facebook Marketing for Dummies, a contributor to the Huffington Post and an instructor for MarketingProfs University. Growing an email list in addition to building a Facebook fan base can sometimes feel overwhelming. Add an email option form to your Facebook Page.
Social Media Bird Brain
APRIL 2, 2014
To recap: Facebook is continuing its monetizing strategy by restricting what you see in your timeline. advertising branding Facebook organic reach paid reach reach Small nonprofit social media marketing Via Schenectandy on Panoramio I touched on this subject in last week''s post, but now it''s time to look at it from the perspective of what it means to you.
J Campbell Social Marketing
MARCH 9, 2018
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: How can we use Facebook to promote our nonprofit events? Grab the Nonprofit Facebook Events Checklist – everything you need to create a fabulous event on your nonprofit Facebook Page! Why should nonprofits care about Facebook Events? . 41% of Facebook users in the U.S.
Kivi's Nonprofit Communications Blog
MAY 7, 2015
We recently had this question pop up on our All-Access Pass Holder’s private Facebook Group: “How do you respond to negative or misinformed reviews of your organization on Facebook? Add your voice to the Facebook Post or comment below. Don’t Feed the Troll.
Fundraising 123
MAY 29, 2014
Much has been written recently about the changes in Facebook’s algorithm and its pay-to-play philosophy. If this sounds familiar, you may be wondering if Facebook Ads will help your nonprofit reach more fans and get more bang for your Facebook buck.
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