What is Facebook Doing for #GivingTuesday 2018?
J Campbell Social Marketing
OCTOBER 29, 2018
Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! 75% were first-time donors on Facebook, and 20% have donated again via Facebook. So what can nonprofit expect from Facebook on #GivingTuesday 2018?