Progressive Exchange – $1,000,000 Answers to Your Nonprofit Marketing Questions (for free)

Getting Attention

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline Tags: Recommended Resources Getting Attention Nancy E.

Progressive Exchange – $1,000,000 Answers to Your Nonprofit Marketing Questions (for free)

Getting Attention

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline Tags: Recommended Resources Getting Attention Nancy E.

The Fundraising Coach: Nonprofit Blog Exchange Round #10

A Small Change

I am participating today in an annual tradition called the Nonprofit Blog Exchange , an event where nonprofit and philanthropy bloggers write about another blog. Related posts: Carnival of Nonprofit Consultants Nonprofit Carnival: Day in the Life Reasons Your Organization Should Blog Resource Round-up August Resource Round-up.

Progressive Exchange - $1,000,000 Answers to Your Nonprofit Marketing Questions (for free)

Getting Attention

I want to tell you about an incredible resource that I discovered a few months ago-- The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Tags: Recommended Resources And, as soon as you read this post, I urge you to join me there. It's free and will help you the first time you use it. I guarantee it.

CDC Asks You to Name That Blog

SocialButterfly

This gateway acts as a feeding ground for those looking for resources, tools, templates, case studies and answers to all their questions about social marketing and more. You may have noticed a fun new badge on the bottom right of SocialButterfly.

Resource Roundup: Michael Phelps’ Foundation, Funding Operating Costs, etc.

Fundraising Breakthroughs

Charities and donors: The benefit exchange. What’s in a name—or lack of one?: $85 85 million in donations ! And speaking of names, are “egotists” renaming New York City ? On-the-spot marketing : it’s magnetic. Like clockwork: 4 ways to turn one-time givers into monthly donors.

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Progressive Policy Resource for Organizers

Fundraising Breakthroughs

As part of the Nonprofit Blog Exchange , I'm highlighting Moving Ideas Policy Blog. There's so much here, I can't do it justice tonight (I'm on deadline now, then off to Baltimore for a three-day project, and back to DC to teach a fundraising class). So I promise to dig deeper and comment more thoughtfully on what looks to be a dense and substantive site. This is the blog related to the progressive policy magazine American Prospect, which was started by Robert Reich and others.

#Development: Postal Service Rates To Rise on 27 January

Non Profit Marketing 360

61 (exchanging to about US$.56). Forever stamps still good after the 27th. We have managed to put off the so-called ‘fiscal cliff’ for a couple of months, but we can’t avoid the changes in postal rates coming in a couple of weeks.

Giveaway! Gifts to Inspire the SocialButterfly In You

SocialButterfly

The Social Marketing Quarterly has been a staple social marketing resource as one of the only peer-reviewed published journals focused exclusively on the field of social marketing. Razoo also donated this gift card in exchange for this link and gave me a $50 gift card as well.

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Cause Related Marketing - Untitled Article

Cause Related Marketing

The above promotion found in the Alden Keene Cause Marketing Database is an example of a four-way co-brand; there’s Tag Heuer, the Natural Resources Defense Council, Leonardo DiCaprio, and a Tag Heuer dealer called Joseph-Anthony. In exchange, Tag Heuer gets to use DiCaprio’s mug in the ad.

How to Get People to Share Your Nonprofit Video on Social Media

J Campbell Social Marketing

Social media is a value exchange. Here are some Pinterest boards that contain even more resources on how to create, market, and promote your nonprofit videos: Video for Nonprofits.

Mr. Roboto is…a Social Marketeer?

SocialButterfly

Part two gives a simplified look at the exchange theory. Tags: Education and Resources communications creative Julia Snow National Social Marketing Centre robot Social Marketing SocialMarketingEast storytelling tutorial Video YouTube Yes, you heard correctly.

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The 2019 Best Nonprofit Conferences Calendar

EveryAction

Social Capital 2019 is a content-rich, invitation-only conference bringing together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships. It's finally here!

Great Nonprofit Marketing Jobs: Moving Up Monday

Getting Attention

Content Development Writer and Editor Education Resource Strategies (Watertown, MA). Online Communications Specialist The Resource Exchange (Colorado Springs, CO). Post YOUR open nonprofit marketing and communications positions here.

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#SocialNetworks: Is Google+ Ready For Nonprofit Big Time? (Part 2)

Non Profit Marketing 360

Click on the following link for an informative exchange between Beth Kanter and Allison Fine of The Chronicle of Philanthropy that highlights the cautious optimism for the nonprofit world: Beth Kanter and Allison Fine discuss Google+. Let us begin by respectfully noting the tenth anniversary of the attacks in New York City, on the Pentagon, and on the thwarted attack in Shanksville PA on September 11th.

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The 2016 - 2017 Best Nonprofit Conferences Calendar

EveryAction

The Resource Alliance / London, (Int.) TechNow is the longest-running nonprofit technology conference in the Pittsburgh region – a whole day devoted to new, important technology trends and resources for nonprofits.

Crowdfunding Roundup for Nonprofits

Nonprofit Consultant Blog

Rather than wait for the CD to come out, and then buying it, a fan will contribute $10 or $20 toward its production in exchange for a copy of the eventual product at some later date. crowdfunding crowd sourcing Nonprofit online resources fundraising It seems that with the rise of Kickstarter and IndieGoGo, crowdfunding is on everybody''s minds these days, but what''s a nonprofit to do?

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Does My Nonprofit Qualify for Google for Nonprofits?

Twenti

Organisations must be currently registered with Charity Digital Exchange (formally tt-exchange), TechSoup Global’s regional arm and. Resources. by Angharad Miller.

The 2018 Best Nonprofit Conferences Calendar

EveryAction

Social Capital 2018 is a content-rich, invitation-only conference bringing together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships. It's finally here!

Fantastic Nonprofit Marketing Jobs—Movin’ Up Monday

Getting Attention

Communications Coordinator , Massachusetts Adoption Resource Exchange (Boston, MA). Please post your open nonprofit marketing positions here. Associate Video Producer , Marketing Graphic Designer, Online Campaign Strategist , Online Campaign Strategist-Latin America , Public Relations Specialist-Bilingual and Web Designer, The Human Society (Gaithersburg, MD). Associate Director of Digital Communications , Boston Children’s Hospital Trust (Boston, MA).

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How to Become a Stellar Nonprofit Storyteller

J Campbell Social Marketing

It’s all an exchange. Time is a very scarce resource for people. In my last post, I described some of the benefits of combining the powerful one-two punch of great stories and social media.

The Ultimate Google Ad Grant Eligibility Checklist

Twenti

Your website also has to be absolutely free of commercial exchanges with promised results. Resources. by Angharad Miller. Does your website qualify for the $10,000 worth of free in-kind advertising offered by the Google Ad Grant? . What is the Google Ad Grant?

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Make Your Nonprofit Website an Email Capturing Machine

Getting Attention

Share news and resources about your nonprofit’s mission. At bottom of a resource or article. You see this a lot on retail websites where they promise a coupon in exchange for your email address. Guest blogger Yesenia Sotelo founded Smart Cause Digital where she builds and grows smart websites. Email is dead. No one reads their email anymore.”. You might have heard this before and you might hear it again—but not from me! Email is one of the most powerful tools available.

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How to Create Your 2019 Digital Content Strategy

J Campbell Social Marketing

Most) Fridays at noon we will come to you live and discuss a topic designed to help you use your limited time and resources for social media more effectively and efficiently. Social media is a value exchange. Strategy #1 – Become THE go-to resource.

10 Time Management Tips for Nonprofit Communicators

ImpactMax

Be nice, thank them, but don’t leave them believing you’re going to undertake something you have no resources or time to undertake.

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10 Ways to Become A Stellar Nonprofit Storyteller

J Campbell Social Marketing

It’s all an exchange. Time is a very scarce resource for most people. Respect it, provide them with valuable resources and compelling stories, and they will continue to pay attention. I am on a mission to help nonprofits of all sizes become better communicators.

A Quick Guide to Using Technology Throughout the Donor Engagement Process

J Campbell Social Marketing

Technology can be a great resource to help nonprofit organizations reach more people, both effectively and in a sustainable way. Many people are most likely to respond to text messages over phone calls or emails, which often result in genuine and personal exchanges.

The 2016 Best Nonprofit Conferences Calendar

EveryAction

The Monumental Fundraising Conference is a two-day event where you will exchange innovative marketing and fundraising ideas, generate insightful solutions and think creatively to help you make the relationship with your donors even stronger. The Resource Alliance / London, (Int.)

Opportunities for my Readers

A Small Change

Link Exchange: If you have a nonprofit or philanthropy blog I’d love to talk about including you in my blogroll. Link exchanges are a great way to increase your ranking on Google and other search engines. Related posts: Nonprofit Carnival: Day in the Life August Resource Round-up Join an Interactive Community? Let me take a second to share with you, my reader, about a couple of different ways we can work together.

Just Launched: Our Car Donation Directory!

Fundraiser Ideas

We here at Fundraiser-Ideas.net are very excited about this: We just launched our Car Donation Directory , a resource page that will allow you to easily know who to contact when you want to run a car donation fundraiser. All you have to do is establish a partnership with one of these organizations and then have your organization’s members track down used cars that people are willing to donate in exchange for a tax write-off.

Integrating Social Data into Decision Making (5 Free Tools)

Public Sector Marketing 2.0

This is great, but it often misses the low-hanging fruit and far less resource intensive element of the social channel, which is the act of researching and analyzing your audience using public data generated by these social tools. their data in exchange for a service).

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How to Get Others to Buy Into Your Cause

Getting Attention

How Do You Persuade People to Share a Precious Resource? But whether you’re a fundraiser or nonprofit marketer, leader or program staff member, your daily focus is persuading others to part with resources dear to them (money, attention, energy, time…) to advance your organization’s cause.

Grow your email list without spending money

DonorDigital

You will need to use your organization’s resources of partnerships and staff time to promote the quiz or contest as widely as possible once it has been created. Example from No Kid Hungry (click to enlarge): List exchange.

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Appeal Letter Do’s and Don’ts

Ann Green

Most likely they got my name from a list they bought or exchanged. Use your print resources for a great thank you note instead of those annoying mailing labels. It’s spring appeal time and all of a sudden my mailbox is filled with requests for donations.

What Nonprofits Can Learn from the Obama Campaign – Lessons from FRDNY

JCA Insights

It’s understanding what your donors want from you in exchange for their support. In most cases, a $10 donor is glad that someone with more resources can support his or her cause. At Fundraising Day in NY (FRDNY), we welcomed back Stephen Geer, the architect of the groundbreaking 2008 online campaign to elect Barack Obama. Back in 2008, Steve’s team mobilized millions of grassroots volunteers and raised more than $500 million in online donations.

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5 Steps to Building Your Generosity Network

Nonprofit Marketing Blog

An ask is just an invitation to invest resources in a cause that matters. Make the leap from an exchange of words to an authentic relationship. In The Generosity Network , authors Jennifer McCrea and Jeffrey C. Walker stress that “[t]rue generosity is rooted in relatedness”.

Service-Dominant Logic and Social Marketing

Social Marketing and Social Change

The shift in marketing activities from one-off, transactions or exchanges to dynamic and tailored interactions aimed at building relationships and retaining customers across many different marketing domains (e.g., The fundamental assertion of S-D Logic is that all exchanges are service-based. Since the early years of social marketing, many people have struggled with how to apply the logic of economic exchanges to social marketing ones - usually without much success.

Co-creating the Social Marketing Discipline and Brand

Social Marketing and Social Change

What is intriguing to me is that none of these definitions mention individuals, behaviors, exchanges, marketing mixes or even social good. This S-D perspective views skills and knowledge (behaviors and ideas), rather than products, as the fundamental unit of exchange.

#SM4NP: ROI Via Social Media May Be Elusive, But It’s Not Ephemeral

Non Profit Marketing 360

things corporations might have the resources to take advantage of. Admittedly, nonprofits might not immediately see an opening here, but the very act of encouraging such an exchange will surely produce all kinds of good will.

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Applying Service-Dominant Logic to Social Marketing Programs

Social Marketing and Social Change

That is, the notion that we conduct research to unearth the ‘benefit’ that will compel people to exchange with us is misguided; we cannot presume to be the final arbiters of ‘value’ – the user must create or find that value as they engage with the behavior, product or service we are offering. This feedback, or exchange, can suggest how we might refine, augment or change our initial offering.

Is Your Nonprofit Ready for Product Licensing?

Selfish Giving

Product licensing is a legal agreement where a nonprofit grants a manufacturer the rights to use the charity's intellectual property/brand on merchandise, in exchange for a payment. ASPCA is a great example of a nonprofit that profits from product licensing agreements.

Why Bitcoin probably shouldn’t be top of your 2015 digital fundraising To Do list

Giving in a Digital World

With its exchange rate to the US$ fluctuating from over $1,100 to under $320 , during 2014 Bitcoin was the most volatile ‘currency’ in the world (although for a while the Ruble gave it a run for the title ) and there is no certainty that this will not be repeated in 2015.

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#PROAGING: Republican Budget Realigns Medicare But Ignores Long-Term Care

Non Profit Marketing 360

percent) of the oldest cohort (Early Baby Boomers) are simulated to be “at risk” of not having sufficient retirement resources to pay for “basic” retirement expenditures and uninsured health care costs. on a Medicare exchange.’

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