Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline And, as soon as you read this post, I urge you to join me there. It’s free and will help you the first time you use it. I guarantee it.

Exchange 100

Exchange SEO Question Case Study 100

Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline And, as soon as you read this post, I urge you to join me there. It’s free and will help you the first time you use it. I guarantee it.

Exchange 100

Exchange SEO Question Case Study 100

Non Profit Marketing 360

OCTOBER 14, 2011

The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access: The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP is a significant advance.

Exchange 130

Exchange Peer-to-peer Release Communications 130

Non Profit Marketing 360

OCTOBER 3, 2011

The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access: The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP is a significant advance.

Exchange 130

Exchange Peer-to-peer Release Communications 130

A Small Change

MARCH 8, 2010

I am participating today in an annual tradition called the Nonprofit Blog Exchange , an event where nonprofit and philanthropy bloggers write about another blog. This year I am writing about Marc Pitman’s The Fundraising Coach. Marc is a reputable expert and thought leader in the fundraising community. From his blog you can receive his regular weekly posts, connect to his podcast, or get his book with tips and tools for success. He writes about everything from SEO to Generating Leads.

Exchange 108

Exchange Sports SEO Podcast 108

Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago-- The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. And, as soon as you read this post, I urge you to join me there. It's free and will help you the first time you use it. I guarantee it. easy-to-use email list serv or web-based community) for folks doing online organizing, advocacy, marketing and fundraising "on behalf of the public interest."

Exchange 104

Exchange SEO Question Case Study 104

Wild Woman Fundraising

JULY 17, 2014

We have a free transparency program called the Guidestar Exchange , and so far there are over 50,000 nonprofit participants. I would love to talk about the GuideStar Exchange. It’s at Guidestar.org/exchange and it’s completely free. Lindsay J.K. Nichols.

Measure 236

Measure Effective Effectiveness Exchange 236

Cause Related Marketing

JULY 26, 2011

Given that, the only satisfaction in cases like this comes from calling out pinkwashers like the Bradford Exchange. Komen for the Cure Pinkwashing FSI Faux Cause Marketing Ads Canadian Breast Cancer Foundation Bradford Exchange Android Google Apple

Cause Marketing 168

Cause Marketing Louisville Exchange Kentucky 168

Getting Attention

APRIL 21, 2010

Here are just a few of the many strong models of nonprofit marketing campaigns around Earth Day 2010 (via my colleagues active on the Progressive Exchange list serv. Tags: Campaign Marketing Models & Tips Media Relations and Press be part of the solution e-newsletter e-update earth day Getting Attention green for life Macy's media relations Nonprofit Communications nonprofit marketing PETA progressive exchange Sierra Club

Signature 100

Signature Church Exchange Holiday 100

iMarketSmart

FEBRUARY 10, 2014

Both are financial transactions involving an exchange of money in return for something of value. Let’s consider what happens when you give a waiter money (a tip) in exchange for service compared with giving money to a homeless person.

Differences 180

Differences Exchange Sales And Marketing Tactics 180

iMarketSmart

DECEMBER 1, 2014

Allowing more engagement and involvement by exchanging stories with prospects. The problem with too many fundraising initiatives is that they tend to tell stories without opportunities for real donor exchange and engagement. It’s exchanging them. I get it! I get it!

Storytelling 243

Storytelling Exchange Barriers Fundraiser 243

iMarketSmart

JANUARY 2, 2019

Facilitating an exchange of value (fundraising). Being disrespectful, interrupting & annoying supporters. Spray-n’-pray marketing. Show up n’ throw up presentations. Treating donors like ATM machines. Asking for money (begging). Counting numbers of new Legacy Society members.

Exchange 130

Exchange Opt-in Major Donors Proposal 130

Public Sector Marketing 2.0

OCTOBER 25, 2018

In doing so, SGMB provides a meeting point for media professionals to network with senior decision-makers in Sharjah and exchange valuable views on topical issues.

Government 141

Government UAE United Arab Emirates Media 141

Getting Attention

SEPTEMBER 11, 2013

Here’s the challenge—faced by all of you, I bet (me too)—this approach addresses: 1) Our relationship with the folks on our lists is a clear, although implicit, exchange. 2) They give us permission to email them in exchange for respect, and targeted content they value.

Email 243

Email Exchange Permission Relevance 243

Public Sector Marketing 2.0

AUGUST 31, 2011

It’s scary just how quickly Mark Zuckerberg’s vision of people exchanging “privacy for convenience&# is happening. This latest update is about to take that exchange to a whole new level.

Google 182

Google Facebook Exchange Custom 182

EveryAction

NOVEMBER 27, 2018

Social Capital 2019 is a content-rich, invitation-only conference bringing together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships. It's finally here!

Conference 240

Conference Best Las Vegas San Diego 240

Kivi's Nonprofit Communications Blog

DECEMBER 16, 2016

Does your office do a gift exchange this time of year? Happy Friday, friends! Will you join me for some Mixed Links… If you are interested in our training webinars, check out our yearly Annual All-Access Pass Sale going on now.

Link 169

Link Nonprofit Communications Communications Exchange 169

J Campbell Social Marketing

NOVEMBER 20, 2018

Social media is a value exchange. Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back ever Monday inside the Group to see if I answer your question! .

Social Media 149

Social Media Media Vertical How To 149

J Campbell Social Marketing

JULY 18, 2017

Join me for a free 6-week training on social media storytelling, specifically designed for the busy nonprofit! Summer isn’t over yet – there is still time to ramp up your social media storytelling skills! . What is Storytelling Summer School ? .

Storytelling 135

Storytelling Social Media Free Media 135

Public Sector Marketing 2.0

MAY 2, 2012

and that allow the creation and exchange of user-generated content. Social Media [verb] : People having conversations, building relationships and exchanging content online; digital word of mouth and social capital building. Once in a while I like to go back to the basics. A while back I wrote a post clarifying the meaning of the word “marketing ” and corresponding terms such as social marketing, social media marketing, and social media engagement.

Social Media 141

Social Media Media Social Exchange 141

Getting Attention

DECEMBER 2, 2013

Copy Writer and Content Coordinator , Equal Exchange (West Bridgewater, CT). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities.

Jobs 217

Jobs Nashville Dallas Vermont 217

Getting Attention

DECEMBER 1, 2014

Online Communications Specialist The Resource Exchange (Colorado Springs, CO). Post YOUR open nonprofit marketing and communications positions here. Associate Director of Communications and Communications Assistant Demos (New York, NY). Chief Strategy and Communications Officer Bay.org.

Jobs 214

Jobs San Francisco Dallas Denver 214

iMarketSmart

JUNE 19, 2015

I think donors want value in exchange for their money. . In Abila’s new donor engagement report , the first question they asked donors was, “What matters most to you?” ” Problem is… the answers they allowed were not all that great.

Question 213

Question Donors Exchange Segmentation 213

iMarketSmart

JULY 10, 2017

An exchange of money from supporters to nonprofits only occurs when a clear value proposition is presented helping them justify the expense. Too many nonprofits fail to inspire people to give because they don’t understand value.

Exchange 141

Exchange Lead Generation Major Donors Non-profit 141

Public Sector Marketing 2.0

SEPTEMBER 26, 2010

Levitt) “Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about.

Effective 169

Effective Effectiveness Nike Exchange 169

iMarketSmart

JANUARY 14, 2019

Nonprofits that leverage technology to automate the tedious, time-consuming, inefficient, and expensive cultivation process help their Gift Officers spend more time with the most highly qualified prospects who want to have a deeper relationship and are ready to meet to exchange money for value.

Automation 130

Automation Funnel Best Practice Best Practices 130

iMarketSmart

FEBRUARY 11, 2014

Yesterday I said that, in order to inspire a monetary exchange (for profit or nonprofit), you must provide value to others. They want offers that provide fair value exchanges for dollars — not to be treated like ATM machines (by fundraisers who think that giving is different than buying).

Differences 164

Differences Donations Sales And Marketing Exchange 164

Kivi's Nonprofit Communications Blog

MAY 24, 2017

Often, as a source and I would exchange informal chitchat and discuss next steps, the source — feeling more relaxed — would offer some interesting perspectives or anecdotes that added to the story I was pursuing or gave me an idea for another piece.

Television 189

Television Radio Exchange Rules 189

Public Sector Marketing 2.0

MAY 23, 2018

Whether it’s the ubiquitous Google Maps on our smartphones or the convenience of connecting to new apps via Facebook instead of memorizing yet another username and password, these exchanges are all around us.

Facebook 130

Facebook Amazon Trade Wikipedia 130

The Agitator

FEBRUARY 17, 2015

The watchdog Charity Navigator is changing its rating rules to penalize nonprofits who fail to provide an ‘opt-in’ process for the rental or exchange of their donors’ names.

Trade 78

Trade Exchange Rules Opt-in 78

iMarketSmart

DECEMBER 10, 2014

Give her an opportunity to exchange her story with you. Do this… exchange stories… and you’ll put yourself in the position to generate more major and planned gifts.

Plan 176

Plan Exchange Intent Storytelling 176

Getting Attention

APRIL 13, 2016

Progressive Exchange : Join this no-charge email list to access jobs in online marketing and fundraising for progressive causes. There are so many compelling job opportunities for us nonprofit communicators.

Jobs 181

Jobs Nonprofit Communications Communications Minnesota 181

Public Sector Marketing 2.0

NOVEMBER 15, 2010

Levitt) “Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about.

Marketing 197

Marketing Workbook Exchange Web 2.0 197

iMarketSmart

JANUARY 20, 2016

Fundraisers inspire transactions involving an exchange of money in return for something of value. What matters is that a fair exchange of value took place. And, when an exchange for money takes place, like it or not, that is, in fact, marketing or selling.

Sales And Marketing 141

Sales And Marketing Exchange Sales Marketing 141

J Campbell Social Marketing

JULY 5, 2017

It’s all an exchange. In my last post, I described some of the benefits of combining the powerful one-two punch of great stories and social media. To capitalize on those benefits, what qualities do you need to be an effective storyteller for your nonprofit?

Storytelling 184

Storytelling How To Dinner Exchange 184

EveryAction

OCTOBER 31, 2017

They host workshops on mural painting, a hip hop academy, and an ambassador program where they send artists aboard to facilitate cultural exchange. Happy Halloween from all of us at EveryAction! Every year we celebrate by dressing up as some of our favorite nonprofit organizations as a way to recognize their incredible work and commemorate the start of end-of-year fundraising campaigns. So without further ado, here are some of this year's favorites. Drumroll please.

Maryland 150

Maryland Youth Exchange Range 150

Kivi's Nonprofit Communications Blog

DECEMBER 6, 2016

This is how essential she finds her Pass: I’ve been with Nonprofit Marketing Guide a long time, a REALLY long time, and I’m still learning from the webinars, Facebook Group exchanges, and in-person gatherings like the Nonprofit Technology Conference. Little black dresses and pumps.

Nonprofit Communications 229

Nonprofit Communications Communications Exchange Course 229

Selfish Giving

DECEMBER 29, 2017

In exchange for a like, the poster would donate a dollar. Source: Mashable File this under the bizarre - and also under something things I had no clue existed: People looking for their doppelgänger in museums. What's a doppelgänger ? I asked the same thing.

Museum 82

Museum Wikipedia Poster Exchange 82

EveryAction

OCTOBER 5, 2016

Join us for the exchange of intelligent insights and bright ideas to take back and share with your organization. Join us for the exchange of intelligent insights and bright ideas to take back and share with your organization.

Conference 285

Conference Best Oct Nov 285

Getting Attention

JUNE 2, 2014

Communications Coordinator , Massachusetts Adoption Resource Exchange (Boston, MA). Please post your open nonprofit marketing positions here. Associate Video Producer , Marketing Graphic Designer, Online Campaign Strategist , Online Campaign Strategist-Latin America , Public Relations Specialist-Bilingual and Web Designer, The Human Society (Gaithersburg, MD). Associate Director of Digital Communications , Boston Children’s Hospital Trust (Boston, MA).

Jobs 173

Jobs Los Angeles Oakland San Francisco 173

J Campbell Social Marketing

OCTOBER 2, 2018

Many people are most likely to respond to text messages over phone calls or emails, which often result in genuine and personal exchanges. Guest post by Amanda Peterson, Enlightened Digital. The way people communicate continues to evolve as technology advances.

Process 135

Process Guide Donors Peer-to-peer 135

iMarketSmart

FEBRUARY 5, 2014

Let’s face it, your supporters want something in exchange for their cash. But, sadly, many nonprofits don’t give. This compelled me to come up with a simple methodology that I call “3-to-1 Major Gift Fundraising.”

Exchange 234

Exchange Fundraiser Fundraising Report 234

Public Sector Marketing 2.0

APRIL 8, 2015

their data in exchange for a service). Having worked on numerous digital/social organizational strategies for the better part of the last decade, I find that I still occasionally run into organizational leaders that haven’t yet integrated social data into their decision making.

Tools 252

Tools Free Social URL 252