Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline And, as soon as you read this post, I urge you to join me there. It’s free and will help you the first time you use it. I guarantee it.

Exchange 100

Exchange Question SEO Free 100

Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago– The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. Schwartz Nancy Schwartz nonprofit branding Nonprofit Communications nonprofit marketing online community progressive exchange tagline And, as soon as you read this post, I urge you to join me there. It’s free and will help you the first time you use it. I guarantee it.

Exchange 100

Exchange Question SEO Free 100

Non Profit Marketing 360

OCTOBER 14, 2011

The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access: The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP is a significant advance.

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Exchange Peer-to-peer Release Communications 130

Non Profit Marketing 360

OCTOBER 3, 2011

The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access: The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP is a significant advance.

Exchange 130

Exchange Peer-to-peer Release Communications 130

A Small Change

MARCH 8, 2010

I am participating today in an annual tradition called the Nonprofit Blog Exchange , an event where nonprofit and philanthropy bloggers write about another blog. This year I am writing about Marc Pitman’s The Fundraising Coach. Marc is a reputable expert and thought leader in the fundraising community. From his blog you can receive his regular weekly posts, connect to his podcast, or get his book with tips and tools for success. He writes about everything from SEO to Generating Leads.

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Exchange Sports SEO August 108

Getting Attention

MARCH 18, 2010

I want to tell you about an incredible resource that I discovered a few months ago-- The Progressive Exchange. The Progressive Exchange (PX) is an online community (a.k.a. And, as soon as you read this post, I urge you to join me there. It's free and will help you the first time you use it. I guarantee it. easy-to-use email list serv or web-based community) for folks doing online organizing, advocacy, marketing and fundraising "on behalf of the public interest."

Exchange 102

Exchange Question SEO Free 102

SocialButterfly

AUGUST 11, 2010

Ogilvy PR recently launched their Social Marketing ExChange as well (and started an office in Atlanta–as did AED…). You may have noticed a fun new badge on the bottom right of SocialButterfly.

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Exchange Atlanta Forum PR 184

Getting Attention

APRIL 21, 2010

Here are just a few of the many strong models of nonprofit marketing campaigns around Earth Day 2010 (via my colleagues active on the Progressive Exchange list serv. Tags: Campaign Marketing Models & Tips Media Relations and Press be part of the solution e-newsletter e-update earth day Getting Attention green for life Macy's media relations Nonprofit Communications nonprofit marketing PETA progressive exchange Sierra Club

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Exchange Signature Church Holiday 100

iMarketSmart

FEBRUARY 10, 2014

Both are financial transactions involving an exchange of money in return for something of value. Let’s consider what happens when you give a waiter money (a tip) in exchange for service compared with giving money to a homeless person.

Differences 180

Differences Exchange Sales And Marketing Tactics 180

iMarketSmart

DECEMBER 1, 2014

Allowing more engagement and involvement by exchanging stories with prospects. The problem with too many fundraising initiatives is that they tend to tell stories without opportunities for real donor exchange and engagement. It’s exchanging them. I get it! I get it!

Storytelling 243

Storytelling Exchange Fundraiser Fundraising 243

CrowdRise

FEBRUARY 25, 2019

The time when Decent Humans from all over the globe come together to learn new fundraising strategies, exchange stories of successes (and maybe even some misses), and gain valuable wisdom and insights to help further their missions It’s that time again. Conference season.

Exchange 61

Exchange Conference Mission Best 61

Getting Attention

SEPTEMBER 11, 2013

Here’s the challenge—faced by all of you, I bet (me too)—this approach addresses: 1) Our relationship with the folks on our lists is a clear, although implicit, exchange. 2) They give us permission to email them in exchange for respect, and targeted content they value.

Email 228

Email Exchange Permission Techniques 228

iMarketSmart

JANUARY 2, 2019

Facilitating an exchange of value (fundraising). Being disrespectful, interrupting & annoying supporters. Spray-n’-pray marketing. Show up n’ throw up presentations. Treating donors like ATM machines. Asking for money (begging). Counting numbers of new Legacy Society members.

Best Practice 130

Best Practice Best Practices Exchange Opt-in 130

iMarketSmart

JUNE 19, 2015

I think donors want value in exchange for their money. . In Abila’s new donor engagement report , the first question they asked donors was, “What matters most to you?” ” Problem is… the answers they allowed were not all that great.

Question 213

Question Donors Segmentation Survey 213

EveryAction

NOVEMBER 27, 2018

Social Capital 2019 is a content-rich, invitation-only conference bringing together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships. It's finally here!

Conference 284

Conference Best Las Vegas San Diego 284

iMarketSmart

FEBRUARY 11, 2014

Yesterday I said that, in order to inspire a monetary exchange (for profit or nonprofit), you must provide value to others. They want offers that provide fair value exchanges for dollars — not to be treated like ATM machines (by fundraisers who think that giving is different than buying).

Differences 164

Differences Donations Sales And Marketing Exchange 164

iMarketSmart

JULY 10, 2017

An exchange of money from supporters to nonprofits only occurs when a clear value proposition is presented helping them justify the expense. Too many nonprofits fail to inspire people to give because they don’t understand value.

Lead Generation 141

Lead Generation Exchange Donations Non-profit 141

iMarketSmart

DECEMBER 10, 2014

Give her an opportunity to exchange her story with you. Do this… exchange stories… and you’ll put yourself in the position to generate more major and planned gifts.

Plan 176

Plan Exchange Intent Storytelling 176

J Campbell Social Marketing

JULY 18, 2019

Social media is a value exchange. You’ve undoubtedly heard that to amplify your nonprofit marketing, you need a strategy to create and share great videos on your website and social media channels. Video is the best performing content type on social.

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Video Social Media Media How To 254

iMarketSmart

MARCH 22, 2019

Let’s face it, your supporters want something in exchange for their cash. But, sadly, many nonprofits don’t give. This compelled me to come up with a simple methodology that I call “ 3-to-1 Major Gift Fundraising.

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Fundraiser Fundraising Exchange Sample 141

iMarketSmart

JANUARY 20, 2016

Fundraisers inspire transactions involving an exchange of money in return for something of value. What matters is that a fair exchange of value took place. And, when an exchange for money takes place, like it or not, that is, in fact, marketing or selling.

Sales And Marketing 141

Sales And Marketing Exchange Marketing Sales 141

Kivi's Nonprofit Communications Blog

DECEMBER 16, 2016

Does your office do a gift exchange this time of year? Happy Friday, friends! Will you join me for some Mixed Links… If you are interested in our training webinars, check out our yearly Annual All-Access Pass Sale going on now.

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Link Nonprofit Communications Communications Exchange 156

iMarketSmart

FEBRUARY 5, 2014

Let’s face it, your supporters want something in exchange for their cash. But, sadly, many nonprofits don’t give. This compelled me to come up with a simple methodology that I call “3-to-1 Major Gift Fundraising.”

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Fundraiser Fundraising Exchange Report 234

Getting Attention

DECEMBER 2, 2013

Copy Writer and Content Coordinator , Equal Exchange (West Bridgewater, CT). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities.

Jobs 198

Jobs Nashville Dallas Vermont 198

EveryAction

OCTOBER 5, 2016

Join us for the exchange of intelligent insights and bright ideas to take back and share with your organization. Join us for the exchange of intelligent insights and bright ideas to take back and share with your organization.

Conference 285

Conference Best Oct Nov 285

Nonprofit Consultant Blog

MAY 30, 2020

I've also been conducting my Basic Grant Proposal Writing course online , but again, for each student, it's a limited amount of contact and a few messages exchanged while they complete the class. A few weeks ago I began a new consulting gig as the Interim Executive Director of the Friends of Oakland Animal Services (FOAS). No big new thing there. I've taken Interim ED assignments half a dozen times before.

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Oakland Exchange Class Proposal 42

iMarketSmart

AUGUST 20, 2019

If they see the value in their exchange of money for impact. If you do, many of your supporters will ask themselves to give and you’ll simply be facilitating the exchange. At MarketSmart, we don’t close sales and we don’t close deals.

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Process Urgency How To Exchange 141

J Campbell Social Marketing

JULY 18, 2017

Join me for a free 6-week training on social media storytelling, specifically designed for the busy nonprofit! Summer isn’t over yet – there is still time to ramp up your social media storytelling skills! . What is Storytelling Summer School ? .

Storytelling 132

Storytelling Social Media Free Media 132

iMarketSmart

SEPTEMBER 16, 2014

Nonprofits keep doing the same things that deliver the same results (usually prompting donors to hop from supporting one organization to another– hoping for a better value exchange and a more meaningful experience).

Organic 164

Organic Organization Spam Exchange 164

Public Sector Marketing 2.0

AUGUST 31, 2011

It’s scary just how quickly Mark Zuckerberg’s vision of people exchanging “privacy for convenience&# is happening. This latest update is about to take that exchange to a whole new level.

Google 182

Google Facebook Exchange Differentiation 182

Getting Attention

DECEMBER 1, 2014

Online Communications Specialist The Resource Exchange (Colorado Springs, CO). Post YOUR open nonprofit marketing and communications positions here. Associate Director of Communications and Communications Assistant Demos (New York, NY). Chief Strategy and Communications Officer Bay.org.

Jobs 200

Jobs San Francisco Dallas Denver 200

iMarketSmart

SEPTEMBER 12, 2014

So, in order to inspire a monetary exchange (for profit or nonprofit), you must provide value to others.” A while back, I wrote a blog post about the difference between buying and giving. I said, “There is no difference between buying and giving.

Sales 158

Sales Exchange Differences Google 158

Kivi's Nonprofit Communications Blog

NOVEMBER 6, 2019

If we can raise $10,000 by November 30, we can match up 300 squirrels with 300 dogs in the prestigious Squirrel – Canine Exchange Institute, which promotes cross-species understanding and respect.

Fundraiser 217

Fundraiser Fundraising Club Urgency 217

iMarketSmart

FEBRUARY 3, 2017

Reciprocity (in exchange for something of value – service). People give billions of dollars each year to waiters for a lot of the same reasons they give to charities. Social conformity (simply because it’s something you are supposed to do).

Frequency 173

Frequency How To Fundraiser Fundraising 173

EveryAction

OCTOBER 31, 2017

They host workshops on mural painting, a hip hop academy, and an ambassador program where they send artists aboard to facilitate cultural exchange. Happy Halloween from all of us at EveryAction! Every year we celebrate by dressing up as some of our favorite nonprofit organizations as a way to recognize their incredible work and commemorate the start of end-of-year fundraising campaigns. So without further ado, here are some of this year's favorites. Drumroll please.

Maryland 135

Maryland Youth Exchange Range 135

EveryAction

DECEMBER 12, 2017

Social Capital 2018 is a content-rich, invitation-only conference bringing together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships. It's finally here!

Conference 229

Conference Best Las Vegas Feb 229

iMarketSmart

JULY 12, 2017

Any exchange of money occurs because a person sees value in giving away their hard-earned cash. Sales managers? But we don’t sell anything! Actually, you do! You’re selling value. The private sector usually has sales managers for their teams. The nonprofit sector usually doesn’t. Instead, they have Directors or CDO’s. But too many of them don’t know how to manage lead generation, cultivation, and tactical “closing” teams.

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Sales Sales And Marketing Plan Metrics 100

iMarketSmart

FEBRUARY 8, 2017

I’ve droned on and on about the fact that your job is to make your donors feel good and to facilitate the exchange of dollars for value. Sick of my rants yet?

Help 163

Help Donors Exchange Major Donors 163

Public Sector Marketing 2.0

OCTOBER 25, 2018

In doing so, SGMB provides a meeting point for media professionals to network with senior decision-makers in Sharjah and exchange valuable views on topical issues.

Government 141

Government UAE United Arab Emirates Public Sector 141

Kivi's Nonprofit Communications Blog

OCTOBER 22, 2019

Nearly 300 squirrels and 300 dogs are starting the prestigious Squirrel – Canine Exchange Institute. Last week I shared some ways you can ask your community to show their support that don’t involve donating.

Communities 141

Communities Community Exchange Outreach 141

iMarketSmart

OCTOBER 3, 2014

Reciprocity (in exchange for something of value – service). People give billions of dollars each year to waiters for a lot of the same reasons they give to charities. . Social conformity (simply because it’s something you are supposed to do).

Frequency 170

Frequency Exchange Service Tips 170

iMarketSmart

NOVEMBER 16, 2015

3-to-1 fundraising recognizes that your supporters want something in exchange for their cash. Jerold Panas’ classic fundraising book Mega Gifts published in 1984 includes a story about a zoo’s board member named Mary G. Roebling.

Rules 185

Rules Techniques Lead Generation Process 185

iMarketSmart

JUNE 10, 2014

Bottom line: As a fundraiser, your job is to constantly seek out ways to satisfy the needs and desires or your donors in order to facilitate a fair exchange of value for money. When you boil it all down, fundraising is pretty simple if you just recognize that: 1.

Exchange 141

Exchange Fundraiser Fundraising Education 141