2010

Why your dog is a great fundraiser

Wild Woman Fundraising

Our dog is named Pi. She’s a ten year old mutt, as frisky as a puppy, and has a talent for being directly under me when I’m cooking. If she’s not directly under me, she’s giving me significant looks from not too far away, or barking. What does she want?

Breast Cancer Awareness Month is Over, Cue the Cause Marketing Backlash

Cause Related Marketing

Breast Cancer Awareness Month ended Oct.

Oct 71

Trending Sources

How to Get Retweeted

Kivi's Nonprofit Communications Blog

John Haydon is presenting this Wednesday’s webinar called Twitter for Nonprofits: The Truth about Tweeting for Your Cause (July 21, 2010, 12 pm ET / 9 am PT – One hour earlier than our usual time).

The Top 22 Art Fundraising Ideas

Fundraiser Ideas

Though Fundraiser-Ideas.net generally publishes one comprehensive description of a fundraising idea at a time, we know that many people are looking for ways to integrate their passion for art with their fundraising efforts and thus we decided to post a long list of art fundraising ideas. Most of these ideas would be great as elementary school fundraisers or as preschool fundraisers, but they can be adapted for other settings, of course.

Ideas 94

Who should pay for your training?

Get Fully Funded

I have a lot of opinions about nonprofits and how nonprofit staff should be treated (I know, big surprise!). One of the things I feel strongly about is taking care of people. After all, it’s the people who make or break a nonprofit organization. I get so frustrated with nonprofit leaders who are short-sighted and don’t see the benefit in paying for training and professional development for their staff, particularly the fundraising staff.

More Trending

Semantic confusion surrounding modern marketing

Public Sector Marketing 2.0

There are numerous marketing terms that are being misused so often these days that I often find it necessary to give a quick lecture on semantics before presenting, training or consulting with clients. If this is not done from the get-go, then consensus within a group is nearly impossible to attain.

How to Knit a Social Media Sweater

Social Media Bird Brain

In the fishing town where I went to high school it was still considered normal to assign girls to home economics classes to learn how to cook, mend, clean and do handcrafts like knitting and embroidery, preparing them for their lives as Suzy Homemaker. At this time, the feminist movement was gaining momentum and, except for crocheting and knitting (crocheted clothes were trendy), I couldn’t have.

Building Allies

A Small Change

I find the first few months are so important at a new job. I recently read the book The First 90 Days. One of the key items that the book talks about is building allies. This is so important for us in fundraising as we often end up touching the entire organization. We call on people at every level in the organization for information, ideas, and assistance. Here are a few ideas I had, and I’d love to hear some additional ideas from you.

Build 49

Octavia Butler on Leadership

Wild Woman Fundraising

Octavia Butler was a famous science fiction writer who died in 2006. She was the recipient of a MacArthur Foundation&# Genius&# Grant in 1995, and her books reflected an understanding of power dynamics, character and leadership missing in other science fiction books.

Buy One Plant One Cause Marketing

Cause Related Marketing

Hollywood, California-based WeWOOD will plant a tree every time you purchase on of its wooden watches.The tree-planting will be undertaken by the nonprofit American Forests under the banner of its Global ReLeaf program.

Three Things a Nonprofit Doesn’t Need

Kivi's Nonprofit Communications Blog

The end of one year and the start of another is always a good time to reflect on what’s important, and what’s not. Sam Davidson has a new book out that will help you do this, while also making you laugh. It’s called 50 Things Your Life Doesn’t Need (Amazon).

Spaghetti Dinner Fundraiser

Fundraiser Ideas

A spaghetti dinner fundraiser is a classic fundraiser , but it is classic for a reason: It’s remarkably easy and it is a near sure-fire money-maker. Better yet, it is so simple to organize and execute that it can easily become a recurring fundraiser (and who doesn’t like recurring income?).

Fast Ways to Find Funding Sources

Get Fully Funded

Today’s blog post comes from Stephen A. Price, a grant writing expert and co-owner of Educational Resource Consultants, central CA’s premiere grant writing firm. Often, one of the most frustrating parts of applying for a grant is locating a grant suitable for your organization. It is common to hear that “There are grants about there waiting to be taken! Millions of unclaimed dollars go to waste every year!”

Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause

Fundraising 123

The success of your online outreach hinges on your understanding of the inner workings of the human mind. Learn the basics of the new and revolutionary field of behavioral economics and how you can use these principles to craft more effective messages that will win the hearts and minds of your audience. People are not rational beings, but the patterns of irrationality are consistent, and understanding them is key to effective marketing and fundraising. What sort of ideas do we mean?

What’s Happening this December?

SocialButterfly

December is a big month already–full of holidays and reflection as we prepare for the next year. Yet there’s also a lot happening in the world of good–in more ways than one. Where will you be this December? December Events. Individual Events and Observances. World AIDS Day. 1, 2010, Worldwide. Service Design and Innovation Conference. 1-3, 2010, Linköping, Sweden. Healthy People 2020 Launches. 2, 2010, United States. International Day for the Abolition of Slavery.

Dec 30

Cone Study to Local Nonprofits: Now is the Time for Cause Marketing

Selfish Giving

One of the conclusions that can be drawn from the 2010 Cause Evolution Study is that at no point in the history of cause marketing has there been a better time than now for local causes and companies to work together on point-of-sale and cause-related products. Here are the reasons why.

Corporate vs Professional Individual Twitter Accounts

Public Sector Marketing 2.0

I’m having a challenge. I know I’m not the only one since this is a much discussed problem among various organizations in our field. I’m pretty sure there is no “one-size-fits-all&# solution but I’d love to hear your suggestions. Our consulting organization CEPSM has a Twitter account ( @cepsm ); and so do nearly all of the consultants that work here. That being said, we all primarily use our individual Twitter accounts (e.g.

Mass Media Campaigns and Social Marketing

Social Marketing and Social Change

I begin many talks on social marketing and social media with the 5% solution.

How to Get Your Donors More Engaged

A Small Change

Every development professional I know spends a lot of time thinking about how they can get their current donors more engaged with their fundraising efforts. We ask questions like, “How can I get our donors to get involved on an event committee?” And, “How can we get Mr. Smith to introduce us to his colleagues in the legal profession?”. Generally, the answer on how to get a particular donor, or group of donors, more engaged isn’t a one shot ask, meeting, or phone call.

The Wild Woman’s Guide to Fundraising Book is Here!

Wild Woman Fundraising

I just got back from the printers! So Happy! I am so excited and proud to announce to you that my book, The Wild Woman’s Guide to Fundraising, is now available as a physical book!

Cause Marketing the Happy Meal

Cause Related Marketing

Place your palm of you right hand face up. Now in a quick single motion move it towards your forehand. As your palm strikes your head make the universal sound of “why didn't I think of that” and say, ‘DOOH!’McDonald’s,

Fundraising on Film: What Hollywood Thinks of Fundraising?

Kivi's Nonprofit Communications Blog

Guest Blogger Rob Blizard as Santa. Here’s a little holiday surprise for you, courtesy of my friend, movie buff, and fundraiser extraordinaire, Rob Blizard.

Trivia Night Fundraiser

Fundraiser Ideas

Lots of bars and pubs hold trivia nights. For those who are unfamiliar, these are events in which teams of people gather to socialize, eat, drink and answer trivia questions. Bars and pubs often hold trivia nights on a regular basis, which allows friendly rivalries between teams develop.

What are your nonprofit organization’s assets?

Get Fully Funded

Step one in the Simple Success Fundraising Plan is to identify your assets. What are your organization’s assets? They are things that you have going for you that you can leverage in your plan. Here are some examples of nonprofit organizational assets: . Compelling mission (like feeding the hungry or housing the homeless). Large donor base. Incredible organization name recognition (like Habitat for Humanity). Well-known staff or Board members.

Is Your Nonprofit a Dabbler in Social Media or an Effective Power User?

Fundraising 123

A brief preface from Network for Good: If you’re contemplating committing time to engaging people on social networks – and it does take time – you need to ask yourself a bunch of other questions first. The first question you should ask yourself as a fundraiser is, do you have your most basic online outreach in place? You shouldn’t be committing staff to Facebook if you don’t have a decent website home page or can’t email supporters.

Spam 33

What Are Your Non-Negotiables?

SocialButterfly

It’s the morning after Election Day, and I have a question for you: Have you ever hired anyone? Well, if you’ve voted, then you’ve influenced who at least gets hired. And, with all the he-said, she-said and who is right or wrong when–it can be difficult to navigate.

Komen’s Cause Marketing Program Isn’t “Finger-Lickin’ Good”

Selfish Giving

I want to love Komen’s new cause marketing partnership with Kentucky Fried Chicken, Buckets for the Cure. I really do. The partnership is a cause marketer’s dream with 5,000 stores participating. Cause marketing programs work best with lots of locations and lots of foot traffic.

Nonprofit Mergers & Alliances: An interview with Thomas A. McLaughlin (part one)

Nonprofit Consultant Blog

Regular readers of this blog know that I've been involved in two successful nonprofit mergers, as well as a third attempt that was never consummated, and I've written several blog posts on my feelings about nonprofit mergers.

Distinct, Authentic Branding Boosts Stronger Relationships + Increased Giving – The Online Giving Study

Getting Attention

Just as the strength of the donor-charity relationship heavily influences offline giving, the online giving experience has a significant impact on donor loyalty, retention and gift levels.

QR Codes – Why you need to know what they are

Public Sector Marketing 2.0

They’ve been around since 1994, you’ve likely seen them and maybe even used them unknowingly, however QR codes have been given a new birth thanks to modern smartphones. What are they?

Guest Post: What the heck is CMYK and RGB and why should you care?

Wild Woman Fundraising

Pantone Color Chart. Is it time to print a poster or banner for your next event? I don’t know about you, but when I’ve had posters come back from the printer, they haven’t looked quite right, and I’ve often wondered why. What could I have done better?

Green 28

Cause Marketing for Commodity Items

Cause Related Marketing

It's classic economics.If

Participate in a Marketing/Fundraising Experiment

Kivi's Nonprofit Communications Blog

If you’ve been reading my blog for awhile, you’ll remember the “thank you&# note experiment I did in 2008 and 2009. More recently, Marta Lindsey’s experiment on keeping all of the nonprofit direct mail she received for a year was also a big hit.

Fundraising Events: Food Bank Scavenger Hunt

Fundraiser Ideas

This is a fun fundraising idea , particularly in support of a homeless shelter or food bank. It is a great way to stock the shelves of a food bank very quickly. Organize your supporters into teams and give them a list of food items they must collect in order to complete the scavenger hunt.