Sat.May 18, 2019 - Fri.May 24, 2019

What Goes into a Nonprofit Marketing and Communications Plan or Strategy?

Kivi's Nonprofit Communications Blog

Ever been asked to create a marketing strategy or a communications plan for your nonprofit without any further guidance? You aren’t alone! Let’s sort it all out, so you can figure out what you really need to create. First, let’s address the definitions.

Are Your Messages Repeatable & Retweetable?

Getting Attention

G uest post by Sam Horn. Are you preparing an important communication? Whether it’s a report to your boss or board, [annual report, or donor thank-you campaign], its success depends a lot on whether people can remember what you said. Because if they can’t, all the hours (weeks?)

3 Steps to Fix Your Fundraising Career

Wild Woman Fundraising

The cure for the common fundraising career! Are you ready to rise? Let’s go! I want to help you rise in your career. But first, we have to figure out what’s holding you back. Are you aware of the systems that are acting all around you?

5 Visual Marketing Tips for Small Nonprofits

J Campbell Social Marketing

There is no doubt that visual marketing rules the social web. The visual marketing mantra of “Show, Don’t Tell” can be heard loud and clear via the most successful social media content.

Tips 151

5 Hooks You Can Use to Get Your Story Told

Kivi's Nonprofit Communications Blog

What’s your hook? This question likely looms over you daily if your job is to pitch stories to the media or create content for your organization’s owned media channels.

PR 243

Why your fundraising stories don't work

Fundraising Coach

During my time as a leadership and fundraising coach, I've helped thousands of nonprofit leaders clarify their fundraising stories. Nearly all make the same mistake: they forget the audience - the donors. Take hospitals for instance.

Work 97

Engagement Calling Metrics for Lead Outreach Associates Tasked With Arranging Meetings With Major Donor & Legacy Donor Prospects

iMarketSmart

Engagement calling, not cold calling! About 1 1/2 years ago I introduced the concept of Engagement Calling as the best way to land appointments with highly qualified, major gift donor prospects (much better than cold calling). But back then I failed to provide metrics for managing the process.

More Trending

Day in the Life of a Nonprofit Communicator – Madeline Kronenberg

Kivi's Nonprofit Communications Blog

Madeline Kronenberg Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words.

Newsletter: Cause Marketing & The Law ?? ; How Long Do Partnership Pros Stay on the Job? ; Snapchat Teams Up with Wendy’s to Support Adoption ???

Selfish Giving

Just about every week I get a legal question about cause marketing. I'm not a lawyer - nor do I play one on TV - so I don't answer these questions. Instead, I call Karen Wu at Perlman & Perlman ! Karen is a lawyer who specializes in cause marketing and corporate partnership law.

Mixed Links for Nonprofit Communicators – May 24, 2019

Kivi's Nonprofit Communications Blog

Good day, good friends. Sit back and relax as we wind down the week with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Scott Westcott shares 3 Ways to Help Your Leader Communicate Authentically.

May 203

When You Want to Be in Charge: Name It and Own It

Kivi's Nonprofit Communications Blog

I love this quote from Thomas L. Friedman: “In the world of ideas, to name something is to own it. If you can name an issue, you can own the issue.”