Sat.Feb 25, 2017 - Fri.Mar 03, 2017

3 major donor myths broken by Andrew Olsen

iMarketSmart

Andrew Olsen knows a thing or two about direct marketing. On his blog , he debunks 3 major donor myths that pertain to marketing. You can find them below. Here’s his proof that they aren’t true. Myth #1: Major donors don’t give through the mail or online.

6 Tips for Launching Your Own Member Month Campaign

Kivi's Nonprofit Communications Blog

December is done. Looking for your next great fundraising campaign? Try a member month campaign. For more ideas on raising money beyond end-of-year campaigns, join us in just a few hours for Beyond December: Raise Money Throughout the Year with These Seasonal Fundraising Campaigns. Starts at 1 p.m.

Trending Sources

Is there plenty of room on your fundraising island?

Fundraising Coach

As a nonprofit leader, when was the last time you recommended another nonprofit? Plenty of room on the island A while back, Seth Godin wrote about there being plenty of room on the island.

Trust 36

How to manage up in your fundraising job

Wild Woman Fundraising

MT: Hey, everybody. Welcome. This is Mazarine Treyz of Wild Woman Fundraising and I’m so happy to introduce Kishshana Palmer. Kishshana, hey. Thanks so much for being here. W hat’s your fundraising journey?

Do Your Organization’s Values and Brand Intersect?

Mission Minded

Does your brand reflect your values? To be effective, it must. Though brand can be a confounding subject, in its simplest definition, brand is just another word for reputation. Your logo is not your brand. Your mission statement is not your brand, and neither is your name. Your brand is the set of ideas people […]. The post Do Your Organization’s Values and Brand Intersect? appeared first on Mission Minded.

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When the Going Gets Tough, the Tough Lean Into Their Values

Mission Minded

In a time when so many nonprofits feel threatened, many companies and nonprofit organizations are doing an excellent job of putting their values at the forefront of their work. This type of brand behavior endears you to your stakeholders. It’s important to live your values when things are good. When the beliefs you hold dear […]. The post When the Going Gets Tough, the Tough Lean Into Their Values appeared first on Mission Minded.

2016 Giving Trends: The Warning Signs

The Agitator

The Blackbaud Insitute for Philanthropic Impact has released its Fifth Annual Charitable Giving Report that you can download here. It’s an attractive, interesting read and a chance to do some benchmarking comparison with your own results.

Nonprofit Writing Prompts for March

Kivi's Nonprofit Communications Blog

Haven’t quite filled in your content calendar for next month? Use these prompts taken from our Monthly Nonprofit Writing Prompts Email Newsletter for your blog posts, social media updates or newsletter articles. (If

You’re Lucky To Have Your Donors

Ann Green

Do your donors know how lucky you feel to have them support your organization? Take time this month to let them know that and keep letting them know that throughout the year. Patrick’s Day is coming up so you could use that as a theme. Luck isn’t everything. Luck isn’t everything, though.

Trying to break into fundraising?

Wild Woman Fundraising

Are you wondering how to break into fundraising? Maybe you’re coming from college and you’re wondering about fundraising as a career. Maybe you’re coming from a corporate job and looking for a job with more meaning.

Is PayPal Really Your Pal?

The Agitator

Earlier this week The New York Times reported a federal class action lawsuit accusing the PayPal Giving Fund of collecting contributions for groups that may never receive the funds.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Welcome to a slightly later than normal edition of Mixed Links… As part of a major ongoing study, Sea Change would like to hear from communicators to gain their perspective on creating harmonious and effective relationships across departments.

What’s Going on in March

Kivi's Nonprofit Communications Blog

Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: Mar 2: Beyond December: Raise Money Throughout the Year with These Seasonal Fundraising Campaigns. Kerri Karvetski shares creative ideas on how to raise money throughout the year. Starts at 1:00 p.m.

Boss clueless about fundraising? Here’s what to do

Wild Woman Fundraising

Read part ONE of this interview here ! So if you’re feeling a little bit of that burn, what can you do if your boss doesn’t have a lot of fundraising experience? You talked a little bit about concepts of money. But what else?

You Really Need a Fabulous Case for Support

Kivi's Nonprofit Communications Blog

Whether she actually asks it out loud or not, a donor’s first question is always: “Why Should I Give You My Hard Earned Money?” ” The answer to that question starts with your case for support.

Your Ultimate Final, Penultimate Final, Last Final Renewal Notice. Absolutely. We’re Serious.

The Agitator

In Are You Beggar or a Fundraiser , Tom featured an email appeal from the Democratic Congressional Campaign (DCCC) that exuded the distinct odor of desperation. ‘Desperate’-sounding because the copy — screaming ‘FINAL NOTICE’ in stark black and red type — reminded the donor that “you have 8 missed messages to renew your Democratic membership.” Well, Tom, I’ll see your begging, desperate email and raise you from 8 Final Notices to 18! Yes, eighteen.

Roger’s Blood Pressure

The Agitator

For months now, I’ve been sensing the steady rise in Roger’s blood pressure. I’ve watched two things in particular get him agitated … First, the glacier-like pace (and that’s me being charitable) with which fundraisers have responded to declining donor retention rates. And second, not unrelated, the apparent diffidence (again, I’m being charitable in my choice of words) with which fundraisers look empirical data in the face … and walk away from it.

Fundraising And ‘Connected Spenders’

The Agitator

Do you need to know the latest consumer spending behavior in Indonesia, Pakistan and Nigeria? Probably not a lot of those addresses on your donor list … nor on any mailing list! But as it happens, by 2025 these three countries will be among the top ten countries on the planet that are home to ‘connected consumers’, joining the more expected likes of the US, Germany and Japan, the only ‘mature’ economies that will remain in the top ten.