Sat.Aug 26, 2017 - Fri.Sep 01, 2017

Three Steps to Getting Your Followers to Say “Yes!”

Kivi's Nonprofit Communications Blog

Much of our work in nonprofit marketing and fundraising is about persuasion. How can we convince people to support our work with their time or money or to change their own behaviors? It all starts with asking for what we need in a clear, convincing way.

Fundraisers, today you have a chance to feel exactly how your donors feel


KHOU 11 News posted this image last night highlighting the fact that this family urgently needed help (and even included their home’s address in the post). Disaster. Friends, our fellow Americans are facing trillions of gallons of water.

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Building the World You Want: 6 Nonprofit Campaigns to Consider on International Day of Charity


Consider this fact: unless the world tackles inequity today, 167 million children will live in extreme poverty by 2030. While very alarming, this statistic and many others like it aren’t necessarily in the forefront of our minds. Enter, International Day of Charity.

You Can’t Help our World if People Can’t Hear You.

Wild Woman Fundraising

This interview will share the depth you’ve been missing in your nonprofit communications and fundraising. Haven’t you ever wondered how some nonprofits seem to have it all together? Maybe they’re born with it.

How and When to Use ‘Off the Record’ Conversations With the Media

Kivi's Nonprofit Communications Blog

Your nonprofit has a number of tools at its disposal to help it build relationships with reporters and guide news coverage.

Why People Give – Episode 8


In this episode Greg and Tim discuss why people give to nonprofits. Learn the motivations and incentives that inspire giving by listening. The post Why People Give – Episode 8 appeared first on MarketSmart, LLC |.

Battle-Tested Tools to Rock Your Digital Storytelling

J Campbell Social Marketing

Storytelling Summer School is in session! Haven’t signed up yet? Not to worry! Sign up here and you will get access to all previous and future lessons. .

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Your Advice for New Communications Directors?

Kivi's Nonprofit Communications Blog

Many of the people who participate in our Nonprofit Marketing Guide community and training programs are new communications directors.

4 forces primarily responsible for making people charitable


According to the author of a book titled WHO REALLY CARES, Arthur C. Brooks , there are 4 forces in American life that are primarily responsible for making people charitable: Religion. Skepticism about the government’s involvement in people’s economic lives. Strong families. Individual entrepreneurism. NOTE: He’s the president of the right-leaning think tank, the American Enterprise Institute. Some people believe his research was seriously flawed. I’ll let you decide.).

Monthly Giving Part 2- Setting Goals and Getting Started

The Agitator

My intention in this series is not to provide a detailed “how to” for building a monthly giving program. Rather, the goal is to point you to resources I believe will prove of help and value. Here goes. Setting Goals.

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Can you fundraise in the face of disasters like Hurricane Harvey?

Fundraising Coach

In this morning's note to my weekly Fundraising Kick coaching email subscribers, I offered two ways to respond to a tragedy like the devastation people are experiencing in Texas because of Hurricane Harvey. This message is so timely, I am sharing it here as well.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

I hope you OWNED this week as well as you could! Time to wrap it up though with some Mixed Links… If you are interested in next year’s Nonprofit Technology Conference in New Orleans, voting has opened for possible sessions.

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What Reporters Really Want

Kivi's Nonprofit Communications Blog

Are you still sending the same cookie-cutter press releases? Journalism has changed a lot over the last few years, and those just don’t cut it anymore. You need to meet reporters where they are now and take a more personal approach. But becoming a trusted source doesn’t happen overnight.

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Monthly Giving Part 3- The Great Recordkeeping and Payment Processing Barrier

The Agitator

There’s no question that solid recordkeeping and donor processing systems form an essential foundation for successful monthly giving programs.

If I’m Dead Why Are You Writing To Me?

The Agitator

When was the last time you cleaned your mailing list? Maybe now — during the end of summer lull — is a good time. Once September arrives, we all know what the fundraising tsunami rushing toward year-end will be like. Too late to fix things then. Thus, this reminder that Agitator readers can update/clean their files in minutes and for only $20 regardless of the number of names and addresses on your list.

Monthly Giving Part 1–Why Bother?

The Agitator

Editors’ Note : This is the first in a three-part — and hopefully practical — series aimed at encouraging small, large and mid-size organizations to pay serious attention to the benefits of building a monthly giving or sustainer program. We’ll deal with the question of ‘why’ monthly giving? Highlight some practical resources on getting started and setting goals while focusing on some practical barriers like record-keeping and easy-to-use systems.

Getting To Know Me

The Agitator

Yesterday, Roger wrote about the most fundamental and elementary step in communicating and building relationships with donors. That step: stop sending stuff to people who are dead or missing! If you didn’t read it, his post was about cleaning your lists … pretty basic (and he offers a great tool for doing the job). But supposing you are indeed at least reaching warm bodies, what can you do about their non-responsiveness.

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