April, 2018

5 Things Reporters Want From the Nonprofits They Cover

Kivi's Nonprofit Communications Blog

Media relations is a lot like fundraising. The best fundraisers at your nonprofit are successful because they take the time to understand their prospects and build personal connections.

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How to Attract and Keep More Monthly Donors

EveryAction

Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future.

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Top 3 ways to determine whether or not a so-called expert is worth listening to

iMarketSmart

Most people don’t know what the hell they’re talking about. On social media you’ll find a lot of people posting and making comments on posts. At conferences you’ll hear speakers babble on about stuff.

3 Facebook Engagement Wins – Part 1: Straight from the horses mouth

Getting Attention

Thanks to guest blogger Rachel Carnegliaa, a nonprofit marketer and graphic designer promoting parks, trails, and green spaces at the Austin Parks Foundation. . Hey, I have the inside scoop on Facebook, from Facebook (take it with a grain of salt, I guess), and I want to share it with you.

15 Masks-What type of leader are you?

Wild Woman Fundraising

What’s your leadership personality? When you look at your work, what helps you? What hinders you? Is it people around you? If so, what archetypes could their personalities be playing out? I was chatting with a friend recently about leadership personalities.

Facebook Is Changing the Nonprofit Crowdfunding Game Again: What Nonprofits Need To Know

J Campbell Social Marketing

The efficacy of Facebook fundraising tools for nonprofit crowdfunding remains a controversial topic in nonprofit circles. Can the world’s biggest social network really be leveraged to raise significant amounts of money for causes, especially smaller organizations?

Day in the Life of a Nonprofit Communicator – Angel Mills

Kivi's Nonprofit Communications Blog

Angel Mills. Welcome to our latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series!

More Trending

Prospect Research and the Consideration Continuum with Kelley McGeehan (Season 2, Episode 8)

iMarketSmart

Kelley McGeehan is Principal Consultant and Owner of McGeehan Research. She is a prospect researcher and in this episode we get a chance to explore why prospect research is valuable, the consideration continuum, why some organizations fail even with the right data at the right time and much more. You can find Kelley at www.McGeehanResearch.com.

3 Facebook Engagement Wins – Part 1: Straight from the horses mouth

Getting Attention

Thanks to guest blogger Rachel Carnegliaa, a nonprofit marketer and graphic designer promoting parks, trails, and green spaces at the Austin Parks Foundation. . Hey, I have the inside scoop on Facebook, from Facebook (take it with a grain of salt, I guess), and I want to share it with you.

Astonishing! If you have more women of color presenting at a conference…

Wild Woman Fundraising

This year at the Fundraising Career Conference , we had 6 women of color presenting, out of 9 presenters in 11 sessions. . Heres’s what I found with this lineup of speakers, after 4 years of running this online conference.

Nonprofit Event Promotion: 10 Simple Ways to Get More People to Your Nonprofit Event Using Social Media

J Campbell Social Marketing

Despite (or perhaps because of) the increased use of social media and online community building tools, in-person, live nonprofit events have kept their popularity.

Why Voice and Tone Might Be the Secret Sauce to Social Fundraising Success

Kivi's Nonprofit Communications Blog

Gary Wohlfeill. Finding donors on social media comes down to being true to yourself and your cause. How do you make sure you’re doing that? By having a consistent voice and tone. Gary Wohlfeill explains how you can in today’s post. Kristina.

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5 Signs Your Nonprofit Needs a New CRM

EveryAction

We all aspire to live by the age-old mantra “if it ain’t broke, don’t fix it,” but often we get so used to our familiar tools and processes that it can be difficult to know when to honestly evaluate them for broken parts.

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3 things you can do when fundraising is no longer fun and you want a new job.

iMarketSmart

Turnover. If you’ve been in fundraising for any length of time you probably already know that turnover is a problem in the sector. According to the Chronicle of Philanthropy , the average turnover rate of nonprofit fundraisers is sixteen months. Ack! .

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Why is it So Hard to be Donor-Centered?

Ann Green

The term donor-centered is pretty self-explanatory. It means focusing on your donors’ needs and interests, acknowledging them in your letters and other communication, and taking into account that not all donors are the same. If it’s so obvious, then why are many nonprofits so bad at it?

Fundraising- A new craze! Go fund yourself

Wild Woman Fundraising

Here’s what’s happening. Everyone’s a fundraiser now. Because we are seeing a maturation of online fundraising, a greater availability of crowdfunding platforms (550+ at the last count) and a deterioration of the social safety net.

10 Ways to Become A Stellar Nonprofit Storyteller

J Campbell Social Marketing

I am on a mission to help nonprofits of all sizes become better communicators. This is the third part in a multi-part series on nonprofit storytelling designed to show nonprofits the most effective ways to amplify their stories using digital storytelling techniques. Click for part one and part two.

How a Little Communications Research Can Yield Big Results

Kivi's Nonprofit Communications Blog

Beth Hallowell. In order to have an effective communications strategy, you need to know who your people are and what they care about. Beth Hallowell joins us today to share some ideas on how to do that. Kristina. Guest Post by Beth Hallowell.

5 Features Environmental Organizations Need From Their CRM

EveryAction

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BENCHMARKING YOURSELF: Ever wonder how you’re doing compared to others?

iMarketSmart

If you’re competitive like me, you probably want to see how your organization compares to its peers. Now you can do that in seconds, for FREE! My team took all the data from our Fundraising Report Card (2,600 organization’s transactions) and built a nifty little live benchmarking app.

Stuck On the Bottom Line

The Agitator

Why, for nearly six decades, has American philanthropy failed to grow beyond a 2% share of the Gross Domestic Product (GDP)? After all, decade after decade athletes break new records, horses run faster, crop yields bloom with increases and on and on.

The Fundraising Career Conference ROCKED!

Wild Woman Fundraising

Here’s what people said about the Fundraising Career Conference Presenters! Great 3 days of fantastic presentation material by amazing professionals and speakers.

Best Practices in Nonprofit Storytelling – How to Structure Your Stories

J Campbell Social Marketing

I am on a mission to help nonprofits of all sizes become better communicators. This is the first of a multi-part series designed to show nonprofits the most effective ways to amplify their stories using digital storytelling techniques. . When you think of storytelling, what comes to mind?

New to Your Nonprofit Communications Job? Download This Free Checklist.

Kivi's Nonprofit Communications Blog

Whether you’re a veteran switching jobs or you are brand new at this nonprofit communications thing, we have recently updated our FREE e-book: The First 100 Days of Your New Nonprofit Marketing Job.

5 Tech Best Practices Universities Should Use To Keep Alumni Connected

EveryAction

In this blog series, we're focusing on how Higher Educational Institutions use technology to communicate with and engage their students and alumni. Don't miss the first installment, covering how Student Activities offices are using digital tactics to increase engagement on campus !

Mass marketing, relationships and trust.

iMarketSmart

One-to-many marketing/fundraising relationships are the same as personal relationships. Trust is essential. But, if you send spammy emails and direct mailers that are impersonal, irrelevant, interruptive, and annoying, your supporters won’t trust you or your employer.

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#MeToo Moment for Fundraisers

The Agitator

“I had a meeting with the chair of trustees. The meeting did not go well. As we were walking away from the meeting, he put his arm around me and squeezed me to him whilst saying “this would all be so much easier if you were just friendlier, Jane.”. “He

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Why You Need a Good Donor Database

Ann Green

What type of donor database do you have, or do you even have one at all? If you’re using Excel instead of a database because it’s free, stop doing that. A spreadsheet is not a database. Your Worst Fundraising Enemy.

8 Ways That Nonprofit Digital Storytelling Can Advance Your Cause

J Campbell Social Marketing

I am on a mission to help nonprofits of all sizes become better communicators. This is the second part in a multi-part series on nonprofit storytelling designed to show nonprofits the most effective ways to amplify their stories using digital storytelling techniques. . There is a myriad of benefits that can be gained through a strategic online foray into storytelling—benefits that will resonate throughout the entire organization, from donors to clients to staff.

How to Get Award-Winning Email Engagement as a Nonprofit

Kivi's Nonprofit Communications Blog

When Jen Billow shared with her fellow Communications Director Mentoring Program participants that her organization, the Park City Education Foundation, had received accolades from Constant Contact for their awesome email engagement rates, everyone wanted to know how.

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5 Tech Best Practices Universities Should Use To Keep Alumni Connected

EveryAction

In this blog series, we're focusing on how Higher Educational Institutions use technology to communicate with and engage their students and alumni. Don't miss the first installment, covering how Student Activities offices are using digital tactics to increase engagement on campus !

Do you aim your messages at supporters or targets?

iMarketSmart

Unfortunately just about all of us are capable of conceiving of people as just functions rather than human beings.

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(Lack of) Speed Kills

The Agitator

When Amazon started, people were nervous about providing a credit card number in hope that their books would arrive. Don’t @ me, 25-and-unders, this was a real thing.) Will my book arrive? Will it be what I intended? Is this whole Internet thing a scam?

How Well Do You Know Your Donors?

Ann Green

You already have a core group of donors and other supporters, but how well do you know them?

Going Small Can Pay Off Big: School and Nonprofit Social Media Campaigns

Mission Minded

While the importance of having a social media presence is relatively well understood, pinpointing the how, where, how much, why, and for whom can be paralyzing for small nonprofit organizations and school communications teams strapped for resources and time.

6 Tips for Improving Your Email Sender Reputation and Open Rates

Kivi's Nonprofit Communications Blog

On today’s Facebook Live show, I talked about the importance of knowing your sender reputation and how to improve it and, in turn, improve your open rates. I shared six tips, and several links.

4 Ways Colleges Use Technology To Increase Campus Engagement

EveryAction

In this blog series, we'll be focusing on how Higher Educational Institutions use technology to communicate with and engage their students and alumni. First up, we're covering the Student Activities office - stay tuned to hear about Admissions, Alumni Engagement, and more!