September, 2017

3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money

iMarketSmart

Most fundraiser’s LinkedIn profiles are screwed up! They look like resumes, not invitations. After all, are you trying to raise money or are you looking for another job?

How Nonprofits Can Use Text Messaging

Kivi's Nonprofit Communications Blog

Alexa Lemzy. Have you tried mobile fundraising or contacting your supporters via text? Alexa Lemzy shares some ways you can get started in today’s post. Kristina. Guest Post by Alexa Lemzy. Texting is one of the most effective ways to communicate to a large number of people.

Why the Canadian Digital Service is a major milestone for Canada.

Public Sector Marketing 2.0

Over the course of the past two decades there have been numerous initiatives / movements relating to the Government of Canada and the digital space. I can see why it’s hard for people to get excited about yet another one.

10 Simple Ways Nonprofits Can Prepare for A Successful #GivingTuesday

J Campbell Social Marketing

#GivingTuesday , the international day of giving, is set for November 28th this year! Last year, the total amount donated on #GivingTuesday was $168 million, up from $116.7 million in 2015. GivingTuesday is certainly growing in popularity, but success on this special giving day comes with a caveat.

How Will Hurricane Harvey Affect Year-End Giving?

The Agitator

In 2005 the devastation from Hurricanes Katrina and Rita triggered $6.5 billion in donations and pledges from individual citizens, foundations, and corporations, according to the 2007 Giving USA report, an annual snapshot of American philanthropy.

USA 24

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More or Better Corporate Partnerships? How National Park Foundation Addressed a "Good Problem" [SPONSORED]

Selfish Giving

Heading into the new year, Stefanie Mathew , Vice President of Corporate Partnerships at the National Park Foundation (NPF) , knew the nonprofit had a strong wind at its back.

How Nonprofits Can Use LinkedIn’s Publishing Platform

J Campbell Social Marketing

LinkedIn may not be the sexiest of the social media platforms, but it may be one of the most powerful for nonprofits. 51% of global NGOs use LinkedIn, according to the 2017 Global NGO Online Technology Report.

Are Your Fundraising Proceeds Insured?

The Agitator

This morning I’m wondering how many nonprofits in Houston and Florida had their fundraising proceeds protected from the ravages of Hurricanes Harvey and Irma by insurance. Frankly, until yesterday this wasn’t a question that would occur to me in a 100 years. But then I received a note from my friend Chuck Longfield , the Chief Scientist at Blackbaud.

Free Resources for September

Wild Woman Fundraising

In the last three months I’ve been working hard to get you exclusive content that you won’t get anywhere else. I’ve rigorously interviewed some of the top nonprofit leaders in the field, hoping to get their advice for what we should do NOW- now that we have a lot to fight for.

Could your volunteers solve most of your fundraising problems?

iMarketSmart

Volunteerism is the gateway drug leading to major giving and legacy gifts. Proof can be found in the 2016 U.S. Trust® Study of High Net Worth Philanthropy. The study is based on a survey of U.S.

Advice for New Communications Directors

Kivi's Nonprofit Communications Blog

We recently asked you to share your advice for new communications directors, and we heard from 25 of you. That’s a great start, but we’d love to hear even more! Share your advice here. Here are just a few of the great nuggets of wisdom so far. . .

Ep233: 'Tide Loads of Hope' Is Helping Texas & Florida Clean Up After Hurricanes

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Anne Candido , Fabric Care Communications, Procter & Gamble about bringing relief to residents affected by Hurricane Harvey and Irma with P&G product kits and Tide Loads of Hope laundry services.

How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

The term “online marketing” can send chills up the spine of even the most seasoned nonprofit professional.

Are you a BFF?

Fundraising Coach

I've been seeing a disturbing trend of late: a sharp rise in what I call are BFFs: blunt force fundraisers. Nonprofit leaders willfully skipping planning to jump straight to asking. As the author of Ask Without Fear!® ® , you know I am an advocate for asking.

Direct Mail And Hurricanes

The Agitator

With Hurricane Harvey barely in the rearview mirror and with Hurricane Irma churning through Florida, I’m sure every fundraiser who uses the U.S. Postal Service is wondering, “Should I mail or not mail?”

Are fundraising tricks and gimmicks worth doing?

iMarketSmart

An old book filled with timeless lessons. I was cleaning out a cabinet last weekend and I came across an old book I read long ago titled Strategic Selling.

Measuring Your Communications Effectiveness: 3 Concepts to Keep in Mind

Kivi's Nonprofit Communications Blog

Measuring the effectiveness of your nonprofit’s communications is a complicated puzzle. You have the effectiveness of specific channels like your website or Facebook page. Those depend on the effectiveness of the content you create. That depends on the effectiveness of your editorial calendar.

4 things you can do now for #GivingTuesday

CrowdRise

#GivingTuesday will be here before you know it. In 67 days, to be exact. Now is a great time to start preparing for #GivingTuesday and the earlier you start preparing, the better you’ll be able to crush all your holiday goal. Fundraising

Battle-Tested Tools to Rock Your Digital Storytelling

J Campbell Social Marketing

Storytelling Summer School is in session! Haven’t signed up yet? Not to worry! Sign up here and you will get access to all previous and future lessons. .

Ep230: Lowe's Raises $1.5 Million with In-Store Fundraiser, Will Renovate 50 Boys & Girls Clubs

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to James Frison , Director, Community Relations for Lowe's , about Renovation Across the Nation , an annual $2.5

Radio 23

The Importance Of A Donor’s Second Gift

The Agitator

Just how important is a donor’s second gift? Apparently, not very important judging from the scant — or non-existent — attention the subject receives at nonprofit board meetings, not to mention by most CEOs and far too many fundraisers.

How big is the average major gift?

iMarketSmart

“What’s your average?” ” I found myself asking that question in meetings with clients all the time. What surprised me was that most didn’t know the answer. Most businesses know their numbers. Nonprofits usually know their overall average donation size.

6 Time-Saving Scheduling Tools Recommended by Fellow Nonprofits

Kivi's Nonprofit Communications Blog

Scheduling a meeting shouldn’t be hard. But all too often, it feels like: via GIPHY. The back-and-forth is enough to suck your soul dry. Thankfully, there are apps to improve the process.

The most powerful features for your holiday campaign

CrowdRise

With the holidays right around the corner, is your organization set up to have your most successful holiday giving campaign ever? As a result of CrowdRise joining GoFundMe earlier this year, we’re able to offer new features, optimizations, and a little cold hard cash certain to increase your donation volume and campaign reach this holiday season. And we couldn’t be more excited about it all.

7 Ways to Beat Overwhelm and Get Things Done

J Campbell Social Marketing

You wake up in the morning dreading tackling your ever-expanding To Do list. At the end of the week, you feel like you worked so hard and you are so tired – but you didn’t really accomplish anything.

Ep232: PepsiCo’s Anti-Hunger Program Fuels Kids & Innovation

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Matt Smith , Director of PepsiCo’s Food for Good program a purpose-driven business initiative within PepsiCo that tackles child hunger by making healthy food more physically and financially accessible for low-income families.

Radio 15

Storytelling In The Digital Age

The Agitator

Even though Tom persuaded me to give up working with cave art and stone tablets when we ‘modernized’ the Agitator offices, we’ve never lost interest in the power and importance of storytelling.

FINALLY REVEALED: Dr. Russell James’ secrets to conducting donor surveys

iMarketSmart

He’s back! And this time he’ll be talking about one of my favorite subjects — donor surveys. Sure, I’ve got some experience in this area. MarketSmart has been conducting surveys on behalf of hundreds of nonprofits in 4 countries around the world.

6 Ideas to Freshen Up That Busted Blog of Yours

Kivi's Nonprofit Communications Blog

Last month I told you that no, blogging is not dead. But I know several of you read that and replied, “Gee, that’s really great, Kristina. Now tell that to my blog!”

Making the Most of Monthly Giving

Ann Green

Image via Bloomerang. Monthly or recurring giving is a great way to raise more money and give you a constant stream of revenue throughout the year. More nonprofits are taking advantage of this. According to CauseVox, 54% of donors give through a sustainer (recurring) program, with 82% giving monthly.

Nonprofit Leadership Summit -What a RIDE!

Wild Woman Fundraising

We had so many good comments during the Nonprofit Leadership Summit. People said: “A great summit! Very high quality!! I’ve been telling my colleagues who couldn’t join all about it!” ” -Lisa Allen, Edmonton, AB.

Ep231: The North Face: 'Walls are Meant for Climbing'

Selfish Giving

10 Awesome [xyz] Ideas For Nonprofits

The Agitator

I enjoy speculating about email subject lines. If I added another word or two instead of [xyz] to the subject line of this email, do you think it would increase or decrease the open rate? However I’m already digressing. This isn’t a post about subject lines. But it is about how important the digital environment now is to nonprofit marketing and fundraising. The actual title of the NonProfitPro article that caught my attention was: 10 Awesome Marketing Ideas for Nonprofits.

Mail 14

Why QUALIFYING donors might be the silver bullet you’ve been looking for

iMarketSmart

First, there’s a lot of talk about donor retention these days. . Don’t get me wrong. I believe it’s critically important to retain donors with awesome stewardship. But sometimes I wonder, should we retain every single donor? After all, stewardship costs money and aren’t some donors more valuable than others?