How your donors view money

Wild Woman Fundraising

Do you want more donors? If so, you might wonder where your current donors came from. But what makes your current donors give, and how can you get them to give more? What does donating truly represent to your donors?

View 130

There Are Only Three Ways to Raise More Money

iMarketSmart

Every nonprofit organization needs more of two things: time and money. Hey, now that I think about, I could use more of those two myself… Time and money are the most valuable resources in the world , and for nonprofits the impact of having more of either can be immeasurable.

Money 158

A Few Ways You Can Raise More Money in 2019

Ann Green

If it wasn’t, I have some suggestions about how you can raise more money – both now and throughout the year. Reach out to your lapsed donors. Send these donors a personalized appeal or give them a call. Take a good look at your list of lapsed donors. Happy New Year!

Money 71

Raise more money with donor-based fundraising

Get Fully Funded

Donor-based fundraising is a key to raising big money and it’s a critical factor in the Get Fully Funded system. Here’s a short video where I talk about donor-based fundraising.

Money 197

Is donor retention really where you should focus your time and money?

iMarketSmart

The market/sector has been ‘flooded’ with people talking about donor retention for many years now. Many of them make money selling software and services that supposedly help fundraisers improve their donor retention. Yet after all their talk, the statistics say that donor retention just keeps going down. The number of donors giving to charity keeps declining while total charitable dollars keep increasing.

Donors 126

INTERVIEW: How to get substantially more money per donor with Alan Bacharach

Wild Woman Fundraising

Your donors are going to love you for offering planned giving options to them. Because you’re allowing them to give you money instead of the government. Money that they would have to pay in any case can now go to you. Think long term and your donors will too.

Money 201

Raise More Money by Inspiring P2P Fundraisers

Kivi's Nonprofit Communications Blog

Trying to think of ways to inspire them to raise money for you is much harder. Sure, some people will sign up for your event because they’re passionate about your cause and want to raise money to make a difference in the world. So how do you inspire those people to raise money?

P2P 182

3 simple steps to get more money from donor-advised funds (DAF’s)

iMarketSmart

STEP 1- Find out who has a donor-advised fund (among your supporters, advocates, donors, members, alumni, subscribes, etc.). STEP 2- Engage with the people that have a donor-advised fund. Employ a hard ask by simply saying, “Have you ever considered using your donor-advised fund to support ?” Related Posts: >>Why I don’t cry foul when I hear how much money sits in DAFs.

Donors 100

TEST RESULTS: You Raise More Money When You Listen to Donors’ Preferences

The Agitator

We know that, given the options, many donors would give more if they could direct where their gift went (see, for example, here and here ). Donor acquisition Donor Centricity Donor Identity Research Testing Uncategorized premium

Test 73

Raising Money with Direct Mail and Donor Newsletters

Kivi's Nonprofit Communications Blog

You don’t need 100,000 people on your list to raise real money with your direct mail appeal, and Tom has the small yet extremely successful clients to prove it. Tom Ahern. I love Tom Ahern to bits.

Raise more money with donor-based fundraising

Get Fully Funded

Donor-based fundraising is a key to raising big money and it’s a critical factor in the Get Fully Funded system. Here’s a short video where I talk about donor-based fundraising.

Money 130

Raise more money with donor-based fundraising

Get Fully Funded

Donor-based fundraising is a key to raising big money and it’s a critical factor in the Get Fully Funded system. Here’s a short video where I talk about donor-based fundraising.

Money 130

How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan”

Wild Woman Fundraising

Image Creative Commons "Money" by Stuart Dootson). His blog, Dear Joan , is dedicated to helping smaller nonprofits write truly donor focused appeals that get better results and raise more money for your cause. I’m so excited to share this interview with you!

How success and happiness relate to the raising of money

iMarketSmart

Oh, and this applies to your donors too. Bottom line… When it comes to the raising of money (especially major gifts and legacy gifts), the transaction is the achievement that finally occurs as a result of your dogged pursuit of worthy goals.

Money 130

How Can You Get More Money in the Mail?

Wild Woman Fundraising

What could you change in your letter to make people want to give you more money for your cause? They rigorously test the pictures, the font, the layout, the envelope, the stamp or indicia, the enclosure, the remit envelope, the premium, EVERYTHING in hopes to make their donors give.

Mail 161

Can raising money be like building furniture?

iMarketSmart

They care immensely about the donors they serve too. I even know plenty of fundraisers that have developed loving relationships with donors over the years. For the donor, the fundraiser works hard to craft the perfect fit— with precision. So she hands over her hard-earned money.

Are You Raising Money for Your Library?

Wild Woman Fundraising

How do you raise money for your library? How do you start to raise money for the library? Are You Raising Money for Your Library? Start by thinking about what your library represents in your community. What is your brand? How do people view you?

5 Ways Your Nonprofit Can Raise Money Like charity:water

J Campbell Social Marketing

You may have heard of the mammoth success of the nonprofit charity:water and its effectiveness in raising money online. Here are 5 ways that your small nonprofit can start raising money and awareness just like charity:water: 1) Learn the model. What is your donor experience?

3 Ways to Turn #GivingTuesday Donors Into Year-Round Supporters

J Campbell Social Marketing

I have seen nonprofits spend so much time this year working on their campaigns, creating buzz and excitement, thinking of ways to bring in new donors and get supporters excited before year-end. We know what donors want. The donor knows what to expect with each interaction.

Donors 197

Having trouble connecting with high net worth donors?

Wild Woman Fundraising

Have you ever struggled to connect with high net worth donors? Most of us cannot help but respect people with money. Sure, money is the main way we attain respect from others, and therefore the principal means of social self respect. How your donors view money.

Money 130

How to Attract and Keep More Monthly Donors

EveryAction

Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future.

How To 213

Spruce Up Your Donation Pages (and Make More Money!)

Kivi's Nonprofit Communications Blog

Tom Ahern, fundraising and copywriting expert, is presenting a two-part webinar series next week only on donor-centered websites : Writing a Donor-Centered Website. During this training, you will learn how to: Welcome strangers into your donor family. Retain far more new donors.

Case Study: How can you make your letter appeal better?

Wild Woman Fundraising

Helping you find new donors. Helping you convince sponsors to sponsor your event, Helping you keep the donors you have. I want to help you shine and raise all of the money you deserve! Draft 1 of the letter, page 1.

Letter 219

Ready for Year-End? Here Are 10 Easy Things You Can Do to Raise More Money

EveryAction

Below are some quick and easy things you can do to raise more money. Consider having your donors sign an email to thank other donors. It just needs to make your donors feel good. Right person, right message, right time is the key to getting donors to give.

How to Build Donor Loyalty

Kivi's Nonprofit Communications Blog

We are very excited to have donor research expert Adrian Sargeant join us for a brand new webinar this month on donor loyalty. If you think you should be making more money from your current list of supporters, this webinar is for you! Adrian will show you the latest research and findings from the world of donor retention and how you can apply it during a BRAND NEW WEBINAR you won’t want to miss: How to Build Donor Loyalty: Lessons from Testing and Research.

Starting Over #10: Understand Money

The Agitator

Nowhere is this myopia more noticeable and dangerous than when it comes to donor acquisition and retention. “Oh Board Meeting Swipe File Direct mail Donor acquisition Donor retention / loyalty / commitment Fundraising analytics / data Nonprofit management Starting Over premium

Money 73

16 Simple Things Your Best Donors Want

iMarketSmart

Here’s my list of essential major donor needs that you must aim to fulfill: 1. Your best donors want you to do the important work they can’t or won’t do. Your best donors want you to give them the credit and praise for your achievements. Your best donors want empathy.

Best 141

The 4 Questions You Need To Answer When Raising Money Online

J Campbell Social Marketing

Raising money online seems to confound many nonprofits, especially smaller ones. In order to reach donors and compel them to give online, your nonprofit needs to answer these 4 questions: 1) Why are we fundraising, and why right now? Online donors (and traditional, off-line donors!)

Get more money with your year end appeal: Interview with Paul Bobnak of DMIQTV and Who’s Mailing What

Wild Woman Fundraising

Whether it’s a for-profit enterprise and a non-profit, it’s all about driving response, trying to get people to become engaged and invest their money. With nonprofits it tends to be more about building long term familiarity with the donors. Paul Bobnak interview 8/22/13.

Mail 246

More on All Donors as Major Donors

A Small Change

I was blown away with the incredible responses in the All Donors as Major Donors post. ” One major point was that treating all donors as major donors is not possible either logistically or cost-wise. Capital & Major Donors major donors transformational giving

Would you give money to this person?

iMarketSmart

I think all of us would agree that one of the most basic reasons why any major donor would give you and your organization money is because they trust you. Don’t you think a major donor will look there to see who you are before they meet you?

Why people WON’T give you money

iMarketSmart

Talking about yourself and your organization instead of focusing on the donor. Failing to be helpful to the donor to meet their needs. Talking about how great your organization is instead of how great the donor is for being a hero and making the organization great with their support. Failing to address the donor individually. Failing to use the donor’s name in communications. Failing to spell the donor’s name correctly. Talking down to the donor.

Money 125

Ever wonder what donor advisors tell their clients when it comes to giving their money away?

iMarketSmart

Give the money – clarify how you want to be treated, what you want, and what you don’t want. The post Ever wonder what donor advisors tell their clients when it comes to giving their money away?

Money 130

Show Some Gratitude to Your Donors

Ann Green

Do you extend this same gratitude to your donors? Nonprofit organizations tend to treat thanking their donors as an afterthought. But you need to spend just as much time thanking your donors as you do on fundraising. Wish your donors a Happy Thanksgiving.

Are You Boring Your Donors By Bragging Too Much?

Ann Green

Imagine your donors having the same reaction when all your communication sounds like one big bragfest that’s all about your organization and doesn’t even acknowledge them. Be donor-centered. You don’t need to tell your donors your organization is great.

Book Review: How to Raise Money for Political Office

Wild Woman Fundraising

This week I’m reviewing a book called How to Raise Money for Political Office by Brandon Lewis. Why do political donors give? Here are the 12 different parts of a fundraising email, according to How to Raise Money for Political Office. Reiterate when you need the money by.

Book Review: It’s not just about the money

Wild Woman Fundraising

It’s called “ It’s Not Just About the Money.” Asking for money face to face is the most effective way to fundraise. Schriefels and Perry talk about 4 steps to develop a compelling case for a major donor. Select the right donors.

Review 130

Donor Transformation

A Small Change

I can’t tell you how many times I’ve talked with a donor about the difference they are making. Donors provide food for a food bank, money to renovate a new play house, scholarships for low-income students, or whatever it is that your organization does.

Donors 145

Is donor qualification more important than donor identification?

iMarketSmart

If you are a major or legacy gift fundraiser, you’re probably responsible for a group of donors on your caseload or portfolio. Or you might enlist the help of a wealth screening or predictive analytics and modeling firm to help you identify the best donors for your portfolio.

Donors 130

How Making Smart Investments Will Help You Raise More Money

Ann Green

You’ve probably heard the phrase you need to spend money to make money. Here are three areas you should be investing more money in. If you do it right, these investments will help you raise more money. Why You Need a Good Donor Database.

Money 62

4 Keys to Raising the Money of Your Dreams

Get Fully Funded

Raising money can be easy or it can be hard – it’s your choice. If you’re using tried and true fundraising and marketing strategies, you will raise money. Successful fundraising can be boiled down to 4 key components: Mindset, Mission, Marketing, and Money.

Money 219

TEST RESULTS: Donors Don’t Care How You Spend Your Money. They Care How You Spend Theirs.

The Agitator

It sounds like a semantic difference – after all, if donors are donors, then their money becomes your money. We know that (unfortunately) donors have an aversion to overhead. When donors were told charity: water’s overhead was 0%, 73% of donors chose that charity.

Test 63

Raise More Money With Monthly Gifts

Ann Green

Although I often encourage monthly (or recurring) gifts as a great way to raise more money, I just started making them at the end of last year. You’ll need to thank your monthly donors and stay in touch throughout the year. Your best bet to get a monthly commitment is long-term donors.

Money 62