If asking for donations makes you uncomfortable, read this now!

iMarketSmart

You don’t passionately believe in your organization’s mission and its ability to accomplish great things with donations. Donors deserve engagements with fundraisers that are just as passionate about the cause as they are.

7 steps to decline donations you can’t accept

iMarketSmart

The post 7 steps to decline donations you can’t accept appeared first on MarketSmart, LLC |. She was really ticked off because they wouldn’t accept her gift. One of my customers got the following response to a survey request: “Why on earth would I respond to this survey when the gift of property I offered to the university was declined (which I sold within the year for $150,000.00).

Do fundraisers donate to charity?

iMarketSmart

But I’ve been wondering (from a marketer’s point of view): Do fundraisers donate more money and/or more frequently to charity than others? . And their organization’s marketing/fundraising tactics would improve, become more successful, and be more donor-centric.

13 Tips to Double Your Digital Fundraising Donations

J Campbell Social Marketing

Check out my 13 tips that will help double your digital fundraising donations: 1) Go Mobile. 2) Brand Your Donation Page. But is your donation page? Your website and donation page must include compelling images. 5) Make Donation Buttons Stand Out.

The 5 Most Dangerous Donation Page Mistakes & How You Can Fix Them

Wild Woman Fundraising

Last week I went to London to speak at the Institute of Fundraising’s National Fundraising Convention. At the convention, I shared some tips and tools I’ve found useful when helping people click donate on your nonprofit website. Too many doors out on the donate page.

The Rage-Donation

The Agitator

Ashley Fetters has written an interesting pice in GQ magazine titled, The Rise of the ‘Rage-Donation’ A fun read. What she’s talking about is the flood of post-election donations to nonprofits in the US.

Is A Donate Button Coming To Twitter?

J Campbell Social Marketing

The ability to donate directly inside Twitter may be coming to a nonprofit near you! The first question on my mind was, of course, what about a Donate button for nonprofits? The post Is A Donate Button Coming To Twitter? photo credit: mkhmarketing via photopin cc.

Giving Tuesday #Inspo: 14 Donation Pages That Know What They’re Doing

EveryAction

Kicking off with #GivingTuesday, year-end fundraising season will be in full swing. But one of the easiest things you can check off your to-do list is perfecting your donation page. The reality is, an organization’s donation page is often its own greatest enemy. Below, we chronicle 14 donation pages, providing takeaways from each one, so you can apply some of these strategies to your own fundraising campaigns as you close out the year.

Email as a Fundraising Tool – Episode 4

iMarketSmart

The post Email as a Fundraising Tool – Episode 4 appeared first on MarketSmart, LLC |. Learn how to use email in a way donors love, how to use it to track engagement, some pitfalls to avoid, and much more. Visit iMarketSmart.com to learn more about MarketSmart.

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Spruce Up Your Donation Pages (and Make More Money!)

Kivi's Nonprofit Communications Blog

You can’t just add a “Donate” button to your nonprofit’s website and expect it to be successful. Tom Ahern, fundraising and copywriting expert, is presenting a two-part webinar series next week only on donor-centered websites : Writing a Donor-Centered Website.

Is Donating Online as Easy as Pie?

Ann Green

Year-end giving is in full swing and even if you’ve mailed your appeal letter, many people will choose to donate online. Chances are you’ll send most of your reminders by email and social media with a link to the donation page on your website. fundraising website online donations

Social fundraising guide - Chapter Four: Go beyond the donation

CrowdRise

Getting donations is great and definitely something to seek out. But, what if the end result of successful fundraising was more holistic? What if fundraising had much more impact on your cause and the multiple goals your organization’s trying to tackle everyday. Fundraising Social Marketing

Guide 52

#FUNDRAISING: The Holiday Season For Donations Begins Now. Ready?

Non Profit Marketing 360

To celebrate the good work you have been doing for the last six months, and to energize yourselves for the critical holiday season of solicitation and fundraising that should hit its peak in mid-November and continue right through the new year. The pools are open and busy.

What’s your fundraising asking style?

iMarketSmart

According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.” Asking Matters takes this one step further and applies it to fundraising. The post What’s your fundraising asking style?

How Do Nonprofits Receive Donations Made on Facebook?

J Campbell Social Marketing

Today I answered your question: How do nonprofits receive donations made on Facebook? There are three ways to receive donations made to your nonprofit on Facebook: 1. When a charitable organization that is registered with Facebook Payments has reached the minimum donation payout amount $100 USD, €100 or £100, it becomes eligible for a payout, which occurs on a bi-weekly basis. For example, a donation made in January will be sent to the nonprofit on March 15.

#Fundraising: To Bring Donations In, Keep Sending Emails Out

Non Profit Marketing 360

Though these other platforms might be great ways to advertise events or spread late-breaking news about your organization’s work, they are not proving to be efficient fundraising instruments (yet?).

#Fundraising: Online/Mobile Donations Still Need The Personal Touch

Non Profit Marketing 360

And mobile communications have offered a new realm of possibility for spreading information and encouraging donations for nonprofits. Nonprofits have been drivers of the latter change as they have moved their donor appeals and fundraising invitations online. Apple's online memorial.

#Fundraising: Smaller Donations Can Bring Bigger Change During Recession

Non Profit Marketing 360

For many of us, a $50 donation to our favorite cause is no micro-gift. The interest nonprofits have to garner such donations is not new , and we at MKCREATIVE have presented thought-leaders on this issue before – such as Erin Barnes and Brandon Whitney of ioby.

3 tips to dramatically increase website donations

Wild Woman Fundraising

Ever since Kiva/org ‘s record amount of donations in 2007. I wish we all could be like Kiva and make our programs rotate on our front pages with 1 click donation. Have you ever bought something online? OF COURSE! You know it! What did you buy? Was it a book from bookfinder.com?

7 Steps To More Online Donations This Holiday Season

J Campbell Social Marketing

The year-end season of giving and generosity means millions of donors are searching for places to donate, for items to purchase that make a difference and for causes in which to get involved. 1) Have a large, prominently placed, colorful Donate Button.

How to Make Online Donations Simple for Potential Donors

Kivi's Nonprofit Communications Blog

A potential donor visits your website, but never makes a donation. Abby Jarvis joins us today to share some tips on creating a simple online donation process.~Kivi. The decision to donate to a charity is an emotional one. Does the “donate” button stand out, or is it hidden away?

Donating Online Shouldn’t Feel Like a Transaction

Ann Green

Last week I both purchased some holiday gifts and made a bunch of donations online and there wasn’t much difference in the process.The key word here is process because both felt like a transaction. Many fundraising appeals focus more on the transaction than the relationship.

Are you a cold-hearted fundraiser or a warm-hearted facilitator?

iMarketSmart

I don’t think questions like those should ever be absent from any fundraising action plan or flowchart. I sincerely hope all gift planners recognize that and operate as facilitators of giving to help donors find meaning in their lives, not fundraisers operating to close gifts.

Donation Page Blunders

The Agitator

They’ve ‘opened the envelope’ They’re checking out the ‘order card’ But then they walk away … without making a donation. And the same — including the same mistakes to avoid — applies to online Donate pages. Online fundraising and marketing premiumYou had them right on the verge. Possibly, just confusion, discordant message, too many choices.

7 Online Donation Page Mistakes to Avoid

Fundraising 123

Has it been a while since you''ve updated your organization''s online donation page? It''s time to get down to business and whip your donation form into shape before the year-end stream of donations begins. Get better online fundraising results by avoiding these donation page mistakes: 1. Once your donor has landed on your donation page, don''t confuse, overwhelm, or bore them with paragraphs of text. Web Site 101 Donation Pages

7 Common Donation Form Mistakes (And How to Avoid Them!) – Part 1

Kivi's Nonprofit Communications Blog

Last week, Abby Jarvis finished her two-part series on marketing strategies to drive donors to your donation pages. Today, she starts another two-part series on how to avoid common mistakes on your donation forms. Your nonprofit’s online donation form is quite another.

Drive Donors to Your Online Donation Page with These Six Marketing Strategies, Part 2

Kivi's Nonprofit Communications Blog

Today, Abby Jarvis is back with 3 more ways to promote your online donation page. Last week , we talked about the first 3 strategies for marketing your online donation page: 1. Collect donations on Facebook. Use it to effectively drive traffic to your online donation page!

12 Nonprofit Donation Pages That Don’t Suck

EveryAction

Is your donation page holding you back? Too many nonprofit donation pages are suffering from common donation page problems like unresponsiveness, length, general clutter, and even security issues that put potential donors off and sap resources away from causes that matter.

Increasing Donations: The Essential Ingredients of Effective Nonprofit Web Design

Ann Green

Great design drives people’s attention to the right details, steers the visitor’s eyes to the donate button, or gives the visitor a subconscious impulse help out. Your donation form – keep it simple. Charity water’s donation form is a perfect “How to”example. By Dishan Jay.

Drive Donors to your Online Donation Page with These Six Marketing Strategies, Part 1

Kivi's Nonprofit Communications Blog

Today we have part 1 in a two-part series by Abby Jarvis of Qgiv on how to promote your online donation page. So you’ve got a beautiful online donation page up and running. Let’s talk about marketing your online donation page! Donation type. Abby Jarvis.

The Good, The Bad, and The Ugly: Nonprofit Fundraising on Facebook

J Campbell Social Marketing

Nonprofits large and small are looking into social media’s newest shiny object – the free nonprofit fundraising on Facebook features. Some organizations get great results from Facebook fundraisers, but other nonprofits remain perplexed or frustrated by the process.

Classy Online Donation Pages

The Agitator

More precisely, here are some excellent tips to make your online Donate pages more effective, from online fundraising firm, Classy. For many nonprofits, their website is the metaphorical vacuum cleaner, intended to suck in and capture the interest of each and every browsing visitor, tantalising some to commit to donating or to some other ‘connecting’ action, and others to complete transactions that have already been stimulated by email appeals or other promotions.

Fundraising: Impact Of Mobile Donations To Haiti Two Years On?

Non Profit Marketing 360

From a nonprofit’s point of view, the trend of text donations holds news both discouraging and encouraging. Perhaps encouraging was the outpouring of support from citizens ready to micro-donate to the ‘Text To Haiti’ campaign. Yet some of the news suggests the limits of text-based microdonations, because most of those who gave admit to being unaware of subsequent developments in Haiti and/or affiliated in any way with the charity to which they donated.

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Why People Give – Episode 8

iMarketSmart

In this episode Greg and Tim discuss why people give to nonprofits. Learn the motivations and incentives that inspire giving by listening. The post Why People Give – Episode 8 appeared first on MarketSmart, LLC |.

#DEVELOPMENT: How Much Cash Is Required To Land A Donation?

Non Profit Marketing 360

And you’d like 5% of those people to give donations. The calculator then tells you that you are paying $1000 for each donation, which means you better have a pretty large ‘ask’ at the end of the process. What does it cost?

3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money

iMarketSmart

Most fundraiser’s LinkedIn profiles are screwed up! Is it written and designed to help you generate more donations or to help you get a job? They look like resumes, not invitations. After all, are you trying to raise money or are you looking for another job?

12 Nonprofit Donation Pages That Don’t Suck

EveryAction

In our last post, we explained why donation pages on nonprofit websites are repelling potential donors. Now we''re back with a list of nonprofits that are doi ng online donation pages right with the 12 Best Nonprofit Donation Page Examples guide

Five Ways to Market Matching Donation Programs

Kivi's Nonprofit Communications Blog

Fundraising Guest Bloggers Nonprofit CommunicationsWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now.

NEW Webinar: Advanced Presentations To Get Mega-Donations Mar 20th

Wild Woman Fundraising

Have you done tabling and just not gotten enough donations or email signups to make it worthwhile? NEW Webinar: Advanced Presentations To Get Mega-Donations Mar 20th originally appeared on Wild Woman Fundraising on January 31, 2013.

7 Common Donation Form Mistakes (And How to Avoid Them!) – Part 2

Kivi's Nonprofit Communications Blog

Abby Jarvis is back with more tips on avoiding donation form mistakes. Last week, I covered four common mistakes I see on donation forms. Today, we’ll look at 3 more: Including recurring donations. Mistake #5: Forgetting Recurring Donations. Abby Jarvis.