Have you validated that there is demand for what you do? It is possible to create demand. But creating demand is hard to do, especially with little to no marketing budget. I had a fun call today with a woman starting her own business. MORE
but what I want to focus on is Issac's post on whether there is even enough demand for the arts to make a fictional bailout worthwhile. I'm going to think about demand for the arts in two ways, long term demand and short term demand. Ponder this: Is there any demand problem in the arts that can't be solved by doing stronger, more engaging work and making sure we are marketing it in a smart fashion? MORE
2) It’s really an “internal agency” function that does work on demand for any combination of marketing, fundraising, and program staff leads, usually without much strategy. MORE
Here is a fascinating look at the already hot nonprofit videos of 2014. MORE
Here are some highlights from the study: Consumer demand for cause is at an all-time high. High demand comes with high expectations for impact – doubts about corporate impact persist. MORE
These fundraisers and marketers overwhelmingly indicated that acquiring new donors was the biggest challenge, with 61% choosing this as their top issue, followed by diversifying funding sources (16%), donor retention (9%), and increasing demand/staff constraints (both coming in at 7%). MORE
When you demand your audiences take action, you’ll fail every time. I’ve rarely seen a bigger message fail than this one. There’s clearly been some controversy on this nearby street about front lawn etiquette. MORE
The ever-changing algorithms of ISPs are demanding increased quality, driving the trend for slimmer by more engaged lists. Email is still gold. And the shift from quantity to quality is ON! These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud. MORE
I guess I just started out in a grumpy mood this week, on Monday implying that for most fundraisers, hanging on to their donors was too demanding, beyond their ability. MORE
Here are the hottest, most in-demand skills around the world: Cloud and Distributed Computing. You’ll be in greater demand in the nonprofit world if you know about how to help people look at data. According to LinkedIn , here are the top skills for 2017. MORE
OPPORTUNITY ALERT: I urge you to leverage the shutdown in right-now fundraising and advocacy campaigns if the shutdown has increased the demand for your services and/or threatened your budget and ability to continue providing services. MORE
’ Over the past few years, many nonprofits have faced a withering economy, nervous Boards, and more demand for services. They will demand (and get) the best from their Board, their staff, and their volunteers. As we look to a new year, it’s time to start thinking about what 2012 might hold for us. Will the new year hold more of the same or will things be different? I don’t think it really matters what the new year brings. MORE
Peter Drucker, a legendary management guru, said that a good business creates demand. All the evidence points to a simple conclusion, the arts are not creating demand. There are some exceptions to this of course, some groups are actively creating demand, but as a collective field we still struggle with this. We are building more and more organizations to serve the existing, shrinking , demand for what we do. MORE
on the theme of “What Sets Great Fundraisers Apart” Consider these tantalizing story titles: 9 Ways Charities Can Help Fundraisers Succeed … Young Fundraisers Are Ambitious And Impatient But Need Training … and I’m sure the most tantalizing to Agitator readers — Charities Scramble Over In-Demand Fundraisers. While you were tanning at the beach, you might have missed an interesting series of articles in the Chronicle of Philanthropy. MORE
We had such a fun time Tuesday sprucing up the communications of the brave nonprofits who submitted their work for our free webinar, Marketing Makeover Magic, that we thought we would make it available to those who were not able to register. MORE
No surprise here but a vital reminder—So many of you have told me you feel pushed beyond your limits by the demands of multichannel marketing—that the demands of marketing effectively on more channels than ever, with new ones added regularly, is absolutely overwhelming. MORE
“To have a name is to be,” said Benoit Mandelbrot, the inventor of fractals. As “sexism” gained a foothold, men’s desire to avoid being labeled “sexist” caused them to modify their treatment of women. Likewise, the desire of perpetrators to avoid being labeled rankist will make them think twice about insulting the dignity of subordinates. MORE
These phrases/concepts are important to know and understand if you want to succeed in today’s demanding fundraising environment. If you’ve been reading this blog for a while, you know that I coined the phrase “ engagement fundraising ” in 2013. Here’s my first rant on the subject. But if you haven’t done a demo with us recently you probably haven’t heard these new phrases/concepts. That’s why I’m sharing them with you today. MORE
FREE On Demand Webinar. Learn how during this free 60-minute On Demand Webinar: Go Short with Your 2016 Annual Report. During this free On Demand Webinar, you’ll see scores of real examples of short annual reports in these formats: Infographics. MORE
The post 4 Things to Tell Your Boss When They Demand More Facebook Fans appeared first on J Campbell Social Marketing. What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Let’s start with: “Shove it!” (No, No, no, no. MORE
The result of this failure manifested itself most recently in the massive outcry—and consequent demands for “reform”— in U.K. MORE
As such, the cause marketing pledge makes the firm''s input demand much more sensitive to supplier pricing. This increased sensitivity to pricing persuades the supplier to charge a lower price so as to boost demand for its input. In other words, Yoplait must demand the best pricing from its milk and fruit providers because it is donating $0.10 MORE
Their website goes on to say, “The traditional demand funnel is too slow, too static and too generic to be used as the foundation for marketing, sales and service strategies. Or are you stuck using a traditional, slow-moving demand funnel that is static and generic? MORE
Tags: Conflict Rank at Work bad boss demand dignity dignitarians dignity at home dignity at work how to get your boss to listen mazarine treyz negativity at work nobody rankists rankism robert fuller somebody rankists wambach MORE
They cater to the demands of the hedge fund managers and financial speculators on their trustee boards , half of whom should be in jail, and most of whom revel in this collective self-worship. Here are 18 ways to demand dignity at work. MORE
Tags: Conflict Finding a job Lean Development Nonprofit Downturn chart charts for fundraising demand to be paid downturn fire your boss freakout go lean important lean chart leave not important not urgent stay strategies urgent volunteer what not to do what to do woman MORE
Keep in mind that most of these companies merely provide a streamlined process that matches consumer (not business) supply with consumer demand. Insight Mobile Review airbnb apps cherry exec getaround hyper-local parking panda rover spinster supply and demand taskrabbit toolspinner uberI jotted these apps down (plus added a few others) from a recent article in Wired Magazine. MORE
Tags: Social Media David Corn Demand Question Time Glenn Reynolds John Hneke micah sifry Mike Moffo Mindy Finn personal democracy forum techpresident MORE
Digital Content Strategy Director ; Senior Analyst, Digital ; Senior Digital Campaigner ; Social Media Manager—Moms Demand Action & Web Development Manager Everytown for Gun Safety (New York, NY). MORE
” In other words, how much of your work last week was focused on meeting a short-term deadline or ’emergency’ or ‘crisis’ or demand from the boss? Very often, marketing guru Seth Godin’s briefest posts are his most penetrating. His recent Short order cooks rarely make change happen is a good example. His point is captured in two questions: “How far in the future does your agenda extend? MORE
Patient demands. From her review of findings, you can’t help but see 1) the increased value and demand for health care social media 2) and the need to address health and digital literacy in our use of these tools. photo by Robin M. Ashford. We are all patients. MORE
Scarcity - Perceived scarcity fuels demand. If you have never read the classic book Influence by Robert Cialdini, you really should. But you’re also in luck, because the Influence at Work team just released this summary of the six principles of persuasion that the book covers. MORE
Happy Holidays! We love our readers and think you deserve some goodies. This week, we are highlighting downloads and resources from Nonprofit Marketing Guide that are all FREE. . How people feel about your nonprofit matters more than what they think about it. MORE
We’ve published another tips and advice page on our website! We’ve already told you about our new social media and email newsletter pages – where you can now find advice and tips based on your experience level. MORE
There’s a great need and desire for creativity and timeliness, but limited resources also demand a well-considered and thoughtful plan. Someone asked me the other day what the outcome of our Communications Director Mentoring Program and other coaching programs really was. MORE
Ways to demand dignity at work. ">How I was having this conversation with someone on twitter. And I realized it had been a long time since I talked about jobs that you hate, bad bosses and rankism on here. And there are like, SO MANY things to say about this! So, let me ask you this. Do you wish you could do your job instead of having to be dragged down by people who don’t get what you do and who just tell you NO every time you want to do something innovative? MORE
I want to highlight an excellent comment that Paul left in response the ongoing arts supply and demand conversation. "Demand for the specific experience of sitting in the seats watching professional artists do what they do onstage is indeed flat or declining. Demand for the personal experience of being artistic, however, has been steadily rising for at least a generation now and there is no flattening in sight. MORE
But their budgets — as well as those of the 2/3 of organizations that have not seen giving growth — can’t handle the increased demand for services over the same period of time. MORE
Register now, seats are filling fast. And you can watch at your convenience if you can’t make it live. What’s the right way to connect with supporters, and motivate them to act? And how do I know if I’m doing the right things? MORE
These amazing girls realize that they have the power to break down what appears to be outdated patriarchal mores by speaking up and demanding the equality they deserve,” reports one local dad. Watch the video here. MORE
In fact, it’s more likely to annoy them because it’s inaccessible, demands more of their attention and time than it needs to, and makes them feel dumb. Breath this in deeply. It’s a strong model of that golden communications rule: Show, Don’t Tell. MORE
Demand that X acts. Sending a petition, pledge or other advocacy call to action to your email list? Try one of these tried-and-true words and phrases to get the open, click and completion! MORE
I should demand a correction. We should demand a retraction. But if the story is based on false information or shoddy reporting, you have every right to stand up for your organization and demand accountability. MORE
Demand Related Topics J Campbell Social Marketing
JANUARY 30, 2014
The post 4 Things to Tell Your Boss When They Demand More Facebook Fans appeared first on J Campbell Social Marketing. What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Let’s start with: “Shove it!” (No, No, no, no.
Public Sector Marketing 2.0
JULY 30, 2012
Keep in mind that most of these companies merely provide a streamlined process that matches consumer (not business) supply with consumer demand. Insight Mobile Review airbnb apps cherry exec getaround hyper-local parking panda rover spinster supply and demand taskrabbit toolspinner uberI jotted these apps down (plus added a few others) from a recent article in Wired Magazine.
Getting Attention
JANUARY 28, 2013
Register now, seats are filling fast. And you can watch at your convenience if you can’t make it live. What’s the right way to connect with supporters, and motivate them to act? And how do I know if I’m doing the right things?
Kivi's Nonprofit Communications Blog
JANUARY 1, 2015
Happy Holidays! We love our readers and think you deserve some goodies. This week, we are highlighting downloads and resources from Nonprofit Marketing Guide that are all FREE. . How people feel about your nonprofit matters more than what they think about it.
Wild Woman Fundraising
APRIL 3, 2011
Ways to demand dignity at work. ">How I was having this conversation with someone on twitter. And I realized it had been a long time since I talked about jobs that you hate, bad bosses and rankism on here. And there are like, SO MANY things to say about this! So, let me ask you this. Do you wish you could do your job instead of having to be dragged down by people who don’t get what you do and who just tell you NO every time you want to do something innovative?
Mission Paradox Blog
DECEMBER 30, 2009
Peter Drucker, a legendary management guru, said that a good business creates demand. All the evidence points to a simple conclusion, the arts are not creating demand. There are some exceptions to this of course, some groups are actively creating demand, but as a collective field we still struggle with this. We are building more and more organizations to serve the existing, shrinking , demand for what we do.
A. Fine Blog
FEBRUARY 3, 2010
Tags: Social Media David Corn Demand Question Time Glenn Reynolds John Hneke micah sifry Mike Moffo Mindy Finn personal democracy forum techpresident
Kivi's Nonprofit Communications Blog
JULY 1, 2014
We’ve published another tips and advice page on our website! We’ve already told you about our new social media and email newsletter pages – where you can now find advice and tips based on your experience level.
Getting Attention
NOVEMBER 30, 2010
But their budgets — as well as those of the 2/3 of organizations that have not seen giving growth — can’t handle the increased demand for services over the same period of time.
Wild Woman Fundraising
MAY 25, 2010
“To have a name is to be,” said Benoit Mandelbrot, the inventor of fractals. As “sexism” gained a foothold, men’s desire to avoid being labeled “sexist” caused them to modify their treatment of women. Likewise, the desire of perpetrators to avoid being labeled rankist will make them think twice about insulting the dignity of subordinates.
Wild Woman Fundraising
JANUARY 22, 2017
Here are the hottest, most in-demand skills around the world: Cloud and Distributed Computing. You’ll be in greater demand in the nonprofit world if you know about how to help people look at data. According to LinkedIn , here are the top skills for 2017.
Kivi's Nonprofit Communications Blog
NOVEMBER 14, 2016
FREE On Demand Webinar. Learn how during this free 60-minute On Demand Webinar: Go Short with Your 2016 Annual Report. During this free On Demand Webinar, you’ll see scores of real examples of short annual reports in these formats: Infographics.
Mission Paradox Blog
JANUARY 12, 2009
but what I want to focus on is Issac's post on whether there is even enough demand for the arts to make a fictional bailout worthwhile. I'm going to think about demand for the arts in two ways, long term demand and short term demand. Ponder this: Is there any demand problem in the arts that can't be solved by doing stronger, more engaging work and making sure we are marketing it in a smart fashion?
Marketing for Nonprofits
OCTOBER 27, 2009
Have you validated that there is demand for what you do? It is possible to create demand. But creating demand is hard to do, especially with little to no marketing budget. I had a fun call today with a woman starting her own business.
Getting Attention
SEPTEMBER 8, 2015
When you demand your audiences take action, you’ll fail every time. I’ve rarely seen a bigger message fail than this one. There’s clearly been some controversy on this nearby street about front lawn etiquette.
Wild Woman Fundraising
APRIL 30, 2010
Tags: Conflict Finding a job Lean Development Nonprofit Downturn chart charts for fundraising demand to be paid downturn fire your boss freakout go lean important lean chart leave not important not urgent stay strategies urgent volunteer what not to do what to do woman
Getting Attention
AUGUST 15, 2013
No surprise here but a vital reminder—So many of you have told me you feel pushed beyond your limits by the demands of multichannel marketing—that the demands of marketing effectively on more channels than ever, with new ones added regularly, is absolutely overwhelming.
Getting Attention
OCTOBER 2, 2013
OPPORTUNITY ALERT: I urge you to leverage the shutdown in right-now fundraising and advocacy campaigns if the shutdown has increased the demand for your services and/or threatened your budget and ability to continue providing services.
Kivi's Nonprofit Communications Blog
AUGUST 3, 2015
There’s a great need and desire for creativity and timeliness, but limited resources also demand a well-considered and thoughtful plan. Someone asked me the other day what the outcome of our Communications Director Mentoring Program and other coaching programs really was.
Kivi's Nonprofit Communications Blog
MARCH 10, 2016
Demand that X acts. Sending a petition, pledge or other advocacy call to action to your email list? Try one of these tried-and-true words and phrases to get the open, click and completion!
iMarketSmart
MARCH 7, 2016
Their website goes on to say, “The traditional demand funnel is too slow, too static and too generic to be used as the foundation for marketing, sales and service strategies. Or are you stuck using a traditional, slow-moving demand funnel that is static and generic?
Getting Attention
OCTOBER 7, 2014
In fact, it’s more likely to annoy them because it’s inaccessible, demands more of their attention and time than it needs to, and makes them feel dumb. Breath this in deeply. It’s a strong model of that golden communications rule: Show, Don’t Tell.
Wild Woman Fundraising
MAY 31, 2010
Tags: Conflict Rank at Work bad boss demand dignity dignitarians dignity at home dignity at work how to get your boss to listen mazarine treyz negativity at work nobody rankists rankism robert fuller somebody rankists wambach
Getting Attention
JUNE 18, 2014
These amazing girls realize that they have the power to break down what appears to be outdated patriarchal mores by speaking up and demanding the equality they deserve,” reports one local dad. Watch the video here.
Getting Attention
JUNE 1, 2015
Digital Content Strategy Director ; Senior Analyst, Digital ; Senior Digital Campaigner ; Social Media Manager—Moms Demand Action & Web Development Manager Everytown for Gun Safety (New York, NY).
SocialButterfly
OCTOBER 17, 2012
Patient demands. From her review of findings, you can’t help but see 1) the increased value and demand for health care social media 2) and the need to address health and digital literacy in our use of these tools. photo by Robin M. Ashford. We are all patients.
Kivi's Nonprofit Communications Blog
JANUARY 19, 2017
The ever-changing algorithms of ISPs are demanding increased quality, driving the trend for slimmer by more engaged lists. Email is still gold. And the shift from quantity to quality is ON! These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud.
The Agitator
MARCH 28, 2016
” In other words, how much of your work last week was focused on meeting a short-term deadline or ’emergency’ or ‘crisis’ or demand from the boss? Very often, marketing guru Seth Godin’s briefest posts are his most penetrating. His recent Short order cooks rarely make change happen is a good example. His point is captured in two questions: “How far in the future does your agenda extend?
The Agitator
MARCH 30, 2017
I guess I just started out in a grumpy mood this week, on Monday implying that for most fundraisers, hanging on to their donors was too demanding, beyond their ability.
The Agitator
AUGUST 13, 2015
The result of this failure manifested itself most recently in the massive outcry—and consequent demands for “reform”— in U.K.
Cause Related Marketing
JUNE 19, 2013
As such, the cause marketing pledge makes the firm''s input demand much more sensitive to supplier pricing. This increased sensitivity to pricing persuades the supplier to charge a lower price so as to boost demand for its input. In other words, Yoplait must demand the best pricing from its milk and fruit providers because it is donating $0.10
Kivi's Nonprofit Communications Blog
JULY 21, 2016
I should demand a correction. We should demand a retraction. But if the story is based on false information or shoddy reporting, you have every right to stand up for your organization and demand accountability.
Kivi's Nonprofit Communications Blog
APRIL 14, 2016
2) It’s really an “internal agency” function that does work on demand for any combination of marketing, fundraising, and program staff leads, usually without much strategy.
The Agitator
APRIL 23, 2014
Here is a fascinating look at the already hot nonprofit videos of 2014.
The Agitator
AUGUST 17, 2014
on the theme of “What Sets Great Fundraisers Apart” Consider these tantalizing story titles: 9 Ways Charities Can Help Fundraisers Succeed … Young Fundraisers Are Ambitious And Impatient But Need Training … and I’m sure the most tantalizing to Agitator readers — Charities Scramble Over In-Demand Fundraisers. While you were tanning at the beach, you might have missed an interesting series of articles in the Chronicle of Philanthropy.
Selfish Giving
OCTOBER 4, 2013
Here are some highlights from the study: Consumer demand for cause is at an all-time high. High demand comes with high expectations for impact – doubts about corporate impact persist.
iMarketSmart
FEBRUARY 29, 2016
These phrases/concepts are important to know and understand if you want to succeed in today’s demanding fundraising environment. If you’ve been reading this blog for a while, you know that I coined the phrase “ engagement fundraising ” in 2013. Here’s my first rant on the subject. But if you haven’t done a demo with us recently you probably haven’t heard these new phrases/concepts. That’s why I’m sharing them with you today.
Nonprofit Marketing Blog
JULY 11, 2014
These fundraisers and marketers overwhelmingly indicated that acquiring new donors was the biggest challenge, with 61% choosing this as their top issue, followed by diversifying funding sources (16%), donor retention (9%), and increasing demand/staff constraints (both coming in at 7%).
Nonprofit Marketing Blog
NOVEMBER 27, 2012
Scarcity - Perceived scarcity fuels demand. If you have never read the classic book Influence by Robert Cialdini, you really should. But you’re also in luck, because the Influence at Work team just released this summary of the six principles of persuasion that the book covers.
Get Fully Funded
DECEMBER 26, 2011
’ Over the past few years, many nonprofits have faced a withering economy, nervous Boards, and more demand for services. They will demand (and get) the best from their Board, their staff, and their volunteers. As we look to a new year, it’s time to start thinking about what 2012 might hold for us. Will the new year hold more of the same or will things be different? I don’t think it really matters what the new year brings.
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