Social media definitions, categories, and top tools of 2016

Public Sector Marketing 2.0

While reviewing some of the existing definitions and beginner resources on the web, I noticed that quite a few could use an update based on how rapidly the social space has evolved over the last few years alone. Key Definitions & Examples. While the most common definitions of social media tend to primarily revolve around the tools themselves, the disruption created by these tools has led to new concepts and terms gaining popularity across various organizations.

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How big is the average major gift?


What we found was this: The most-repeated answer: $1,000 – $2,499 (that’s a pretty low dollar amount for an average major gift in my opinion). “What’s your average?” ” I found myself asking that question in meetings with clients all the time.

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#TECH: Microsoft Surface To Shake Up Tablet Market & Challenge iPad…Someday.

Non Profit Marketing 360

We really like the keyboard idea Full disclosure: We at MKCREATIVEmedia are pretty Apple-centric, even though we are aware that many of our readers are using Microsoft products to access the blog.

#Communication: SOPA & PIPA Bills Are Dying, But Not Dead

Non Profit Marketing 360

Numerous sites and nonprofit lobbying groups (yes, they exist) like have statements that stress both their opposition to piracy and their opposition to SOPA’s over-broad definitions of piracy and how to stop it.

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#Tech: SOPA Inspiring Blackouts & Lobbyists – Should Nonprofits Care?

Non Profit Marketing 360

Most organizations point to Section 103 , which deals with definitions of piracy and the steps companies can take to stop the sites they deem as piratical, as the problem. Could SOPA chill free speech?

The importance of “context”

Public Sector Marketing 2.0

Hence why any good debate always starts with a definition and contextual setting. It is my honest opinion that nobody can rightfully answer that question unless the person that is asking the question elaborates on what they mean by “God&# (religious angle, natural angle, chaos theory, etc…). Tags: Advice context definition Government Presentation seth godin Social Media speaking twitter It’s official, “context&# is my favourite word of the year.

#SocialNetworks: Is Google+ Ready For Nonprofit Big Time? (Part 2)

Non Profit Marketing 360

The overwhelming trend among early adopters in these fields is (a) definitely adopt, or at least keep an eye on Google+, and (2) don’t invest in Google+ to the detriment of all the good work and great contacts you have developed via other social media. Let us begin by respectfully noting the tenth anniversary of the attacks in New York City, on the Pentagon, and on the thwarted attack in Shanksville PA on September 11th.

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Newsjacking: From Roadkill to Rock Stars

Kivi's Nonprofit Communications Blog

Tom’s scenario of newsjacking is slightly different from our original definition though. Most “hot topics” in the media come with heated opinions, long-held beliefs and perspectives.

Cut the Glut! Part II – Redundancies to Eliminate from Your Writing

Kivi's Nonprofit Communications Blog

definite decision = decision. consensus of opinion = consensus. Last week, we talked about those wordy phrases you need to trim (and what to use instead). For example, just say “enough” instead of “a sufficient amount of.”

Joe Rogan, true crime, and the 2nd podcasting revolution

Public Sector Marketing 2.0

has definitely helped this medium grow. In 2007 I subscribed to and became a regular listener of my first podcast, Mitch Joel’s Six Pixels of Separation.

Get the Right Story to the Right Journalist: Media Relations Success

Getting Attention

That’s a significant gap because organizations that do work skillfully with reporters, editors, and opinion makers are more visible, advocate for their missions more effectively, and raise more money to support their work.

Curating Content Versus Stealing It

Kivi's Nonprofit Communications Blog

And you definitely can’t copy images from other sites. That author used a different image so they weren’t stealing images we had paid for, added their own opinion/commentary so it it can be covered by fair use, and quoted us by name several times. Add your opinion. Curating content – or gathering resources published by others – is a great content marketing tool for nonprofits.

Five Content Marketing Strategy Essentials for Nonprofits

Kivi's Nonprofit Communications Blog

Essential #1: Just Because You Make Content Doesn’t Mean You Are Doing Content Marketing Here’s my definition of content marketing, which appears in my book, Content Marketing for Nonprofits : Content marketing for nonprofits is creating and sharing relevant and valuable content that attracts, motivates, engages, and inspires your participants, supporters, and influencers to help you achieve your mission.

Waiting for Consensus and Certainty Will Kill Your #NPCOMM Plan

Kivi's Nonprofit Communications Blog

You want to hear a variety of opinions and perspectives. Being slow definitely costs you.

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The Upside to On line Essay Blogger


Optimism you will definitely learn from it and consequently will likely have the ability to give you superb essay aid to some! In addition, for those who must definitely prepare an essay that’s less personal-centricfeel free to seek the advice of me for your awesome custom-made essay.

Pontificating Versus Ranting

The Agitator

Wanting to know precisely the crime we were accused of, I consulted the Oxford Dictionary , where I found this definition: Pontificate: Express one’s opinions in a pompous and dogmatic way. A recent email to The Agitator urged Roger and me, among other things, to stop pontificating. Hmmm, I concluded, she must have been talking about Roger. Seriously, it’s true both Roger and I rant and get emotional.

Digital and Media Literacy

Public Sector Marketing 2.0

Let’s start with some definitions courtesy of Wikipedia: Digital Literacy is the knowledge, skills, and behaviors used in a broad range of digital devices such as smartphones, tablets, laptops and desktop PCs, all of which are seen as network rather than computing devices. Media literacy now includes the “thinking out loud” that occurs in the digital space across any user or platform (hence the “wide variety of media modes” in the definition).

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5 Things I Bet You Didn’t Know About Facebook

J Campbell Social Marketing

Some people may like this, but it reduces the diversity and variety of news that you see in your News Feed, which in my opinion is a bit disconcerting. While it is definitely not my favorite social network, it is vitally important to use it strategically to see results.



There is also a trend involving handing over some other person for own essay writing, that is definitely justifiable but only if additional occasion don’t duplicate it from various tool. Practical Essay Writing Help Plans Described.

New Step by Step Roadmap for Scientific Report Sample


Demonstrably, once you’re dealing with controversial issues, your opinion ought to be supported together by references and facts. Slimming down whatever you really find out about this dilemma in a speedy listing. It does not have to become significant or deep.

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Great “behind-the-scenes” progress in 2013, now let’s get creative!

Public Sector Marketing 2.0

At the provincial level, a stand out for true 2-way citizen engagement (using a hub and spoke model that empowers specific branches for digital engagement) is definitely the BC Government .

Time to stop pointing fingers at Facebook and take some responsibility ourselves.

Public Sector Marketing 2.0

written in plain language) for quite some time now (at least 2 years for Facebook in my opinion). As a consultant involved in the digital space for quite some time now, I have carefully observed the evolution of Facebook since its first year of operation.

Improving Donor Communication: A Q&A Guide for Nonprofits

Ann Green

If you want some outside help or just a professional’s opinion, it makes sense to talk to a fundraising consultant. This personalization will definitely improve donor communication. By John Killoran. One of the most important assets of a nonprofit is its donors.

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#Interview: Syam Buradagunta, Blogger & Co-Founder of Blue Sky Collaborative

Non Profit Marketing 360

SYAM: Yes, we definitely see a lot of traffic coming from the blog. SYAM: The expression piece is definitely there. Everyone’s entitled to their opinion. My posts are criticized by others and internally for being almost too passionate, too opinionated.

Using What Is Dissertation


Consistently ask a second opinion, generally, you can miss to several one’s misstates so it’s always a good concept to question somebody else to critique your work for you personally. Using What Is Dissertation. What You Must Know About What Is Dissertation.

The True Concept of Entrance Essay


Definitely, it’s crucial to undertake equally assignments from department Composing, however, it does not mean that you must beginning crafting right away. In many cases, students end up confused with the concept educational opinion’ There are many companies about that are being employed in precisely the exact same places we are, supplying the exact same solutions but we provide you with the 100% approval offer for our own shoppers.

A reflection on the reporting of “breaking news” during the Boston Manhunt

Public Sector Marketing 2.0

I definitely don’t want to be adding to the plethora of opinions out there and emerging law enforcement criticisms and conspiracy theories.

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Notes from the Digital Governance Forum (#DGF15)

Public Sector Marketing 2.0

All good political leaders have a few core items that they care deeply about (they then use technology to sway opinion in their favour). Read Hershell Ezrin’s “Ethics of Political Leadership” 3 types of opinions: values, preference, and expert.

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In Direct Mail, All Responses, Even Complaints, Are Good

Kivi's Nonprofit Communications Blog

But, handled properly, I think they’re pretty much the definition of an opportunity to have a great conversation with a supporter (first, though, see Jeff Brooks ‘ note on who complainers typically are; below). Tom Ahern. Tom Ahern is my go-to guy for all things direct mail.

Canadians speak out on the future of government eServices

Public Sector Marketing 2.0

Of those who like the idea, 40% would definitely register to use these services. 19% of respondents would definitely pay more to skip the line when renewing ID; 56% of those willing to pay more are prepared to pay twice the base fee. In my opinion all three of these are clear marketing (not just communication) problems. I just came across an excellent new research report from PWC.

[Guest Post] Fostering Positive Nonprofit Volunteer-Staff Relations

Fundraising Coach

Tensions, in my humble opinion, seem to most often arise between volunteers and staffers. Today I''m glad to be able to introduce you too Victoria Michelson a freelance writer for Wild Apricot.

Academic Competencies for Social Marketing

Social Marketing and Social Change

That discussion has been bounced around the field for many years, and yes, everyone has an opinion. What should be the minimal requirements for someone who wants to learn about and practice social marketing?

Defining Sustainable Social Change


There are lots of opinions about the word. Just this week, Social Edge tackled the definition of a “social business&# leaving more questions than answers. If there’s one word that deserves to be on the “Top Words of 2010″ list, it’s the word sustainable.

Let's Bring Open Standards to the Practice Cause Marketing

Cause Related Marketing

If cause marketing is to really grow, I'm increasingly coming to the opinion that cause marketing needs the equivalent of an ‘open standard.’ When speaking of software especially, the term ‘open standards’ means an agreed-upon convention that is free and unconstrained in how it can be used.

CMA Mobile Marketing Conference Debrief

Public Sector Marketing 2.0

The definition of mobile has evolved. Please feel free to comment if you have opinions on this. Last week I attended the CMA Mobile Marketing Conference in Toronto. Here are some of my condensed notes and key takeaways: Less than 1% of all websites are mobile enabled and yet in 2011 most people access the internet via a mobile device. <–Please <–Please read that again.

Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

Geoff Livingston: They definitely fit in frequently. Now, that’s my opinion based on the question. Getting great content for your site requires paying talent, in my opinion. All opinions are 100% mine

CMO 101

#INTERVIEW: Phyllis Freedman, President of SmartGiving and Author of The Planned Giving Blogger

Non Profit Marketing 360

PHYLLIS: I definitely wanted to create dialogue and I always try to encourage my readers to comment on my posts. By definition, if it’s a new idea, it may not have been tried or proven. Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger.

How to Use Live-Streaming Video to Share Stories as They Happen

J Campbell Social Marketing

If your goal is to cultivate deeper relationships with your supporters and to get more exposure for your cause, live-streaming video is DEFINITELY a tactic to consider. So what is “live-streaming video”? Live-streaming means filming a video as it happens and broadcasting it via social media.

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Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

Diva Marketing Blog

All that being said, I definitely have a special place in my heart and stomach for deep fried foods. It definitely helped grow my blog and my brand. Deep Fried America has a chance to be a huge part of that growth, so all the support and encouragement is definitely appreciated.

Thoughts on working social media from April’s #SMBME

Fundraising Coach

Email is shockingly old school but definitely not dead. Have an opinion. People love seeing opinions. April’s Social Media Breakfast Maine was awesome. The bacon was amazing (as always). And the presentation by CC Chapman was great too!

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Best blogs for fundraisers

Donor Power Blog

My definition of "fundraising blogs" is deliberately broad -- these are blogs that are touch on fundraising in some way, at some time. And here, in my opinion, are the best for fundraisers who want to improve, grow, and innovate. By my most recent count, there are 106 fundraising blogs out there. That's a lot of talk about fundraising. More than a normal person can (or probably should) read. But I do.

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Social Media Changes The Branding Game

Diva Marketing Blog

Not only does she tell how to value your brand but provides a few definitions. All opinions are 100% mine. Do we expect too much from social media and in particular social networks?

Upcoming conferences and reasons to attend them…

Public Sector Marketing 2.0

It definitely has not been an easy year for various conference organizers. I know of many marketing events (including some I had been invited to speak at), that had to be canceled this year for the first time due to low registration rates.