12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report
MAY 24, 2018
Open rates, fundraising click-through rates and page completion rates for both fundraising and advocacy all went down. Combining both content marketing techniques and digital advertising tools has delivered value to nonprofits. While social media platforms are in constant evolution, nonprofits are learning to innovate and experiment with engagement techniques for advocacy and fundraising. boost in their conversion rates.