Make Contact!

The Agitator

Here’s yet another study from the commercial world that delivers the refrain: Make contact with your customers! Yeah, the study was conducted by Harris Interactive for InContact, a vested interest provider of contact center software. But dismiss these findings, which I believe apply to donors, at your peril … More than a third (68%) of consumers said that companies who have no other means of contact other than a toll-free number seem outdated. [We

5 Steps to Running a Campus Voter Registration Program


Today’s college students show skyrocketing levels of political interest and activity , giving Student Activities departments a clear opportunity to provide access to information and resources on campus. higher education organizing voter contact

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Turning Contacts into Donors

Fundraising Breakthroughs

Non-donors don’t.) • Belief—Probably (but he needs to confirm this, which he can begin at Google or Dogpile for bios and community involvement and continue with further personal contact with the people). Interest 4. Interest. You could send a related article or piece of information related to your cause, organization—or something not directly related to your group but of shared interest to you and the person. Why not stay in touch on your other shared interests?

How To Build Raving Fans, A Huge Email List & Facebook Ads That Work: Lessons from #AOC2014

J Campbell Social Marketing

Heather is a Constant Contact and digital & email marketing expert. She schooled us on subject lines and the importance of being succinct and interesting in our email communications (lest we get deleted immediately). With Jillian Vorce at #AOC2014.

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NonProfit Pulse Survey

Social Media Bird Brain

Thought you might be interested in the results of a survey ConstantContact did recently on nonprofits Here's the text: Constant Contact Nonprofit Pulse Survey: Attracting New Supporters Keeps Nonprofits Up at Night Majority of nonprofits see potential of social media marketing to help with engaging supporters WALTHAM, Mass. social communications Email Constant Contact website social media marketing Small nonprofit small business survey

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Five Signs You Should Double Opt-In Your Emails


Your List is Reaching Thousands of Contacts. Yet, there's also an inverse relationship between the size of a list and your knowledge of its contacts. You're Struggling to Engage Contacts. Interested in learning more about you can opt-in emails using EveryAction?

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They “like” you because they like you

Sea Change Strategies

They came onto Facebook because they are already committed donors and want more contact with you. General Interest Back when I was the “Internet guy” in a direct mail firm (talk about not fitting in), I learned the perils of attributing causation where cause and effect may not really exist. For instance, the presence of a telephone number in a donor’s record correlates with a higher lifetime value. What great testimony to the power of telemarketing, you might think.

9 Ways to Celebrate February 29 and the Leap Year On Social Media

J Campbell Social Marketing

4) Message 29 contacts on LinkedIn in celebration of the day. . Research interesting celebrations around the world. This year is a leap year, which means we get an extra day in February!

5 Tips To Drive Traffic to Your Donation Page


Your social media posts are aimed at getting people interested in, and passionate about, your nonprofit. interesting stories relating to your cause, you also post convincing links to donate. About Contact Sustainability FAQs Why Twenti? Contact.

Day in the Life of a Nonprofit Communicator – Janis Walton

Kivi's Nonprofit Communications Blog

A major celebrity was interested in endorsing our organization and wants to help us get the word out about what we are doing for emergency aid in south Haiti, due to Hurricane Matthew. My contact said he would check with his contact who works within that organization.

GUIDE: Growing and Sustaining your Volunteer Program


Provide your volunteers with a sense of stability by making sure that they have a point of contact at your organization. This can include activists, religious leaders, artists, and philanthropists — anyone with a network and a vested interest in your community.

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Are you doubling down on stupidity?


So now, our contact is desperately trying keep MarketSmart involved in the organization’s fundraising efforts. Thanks to our system , wealthy, passionate donors interested in talking about supporting their mission with major or legacy gifts were raising their hands.

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5 Reasons Nonprofits Shouldn't Miss Out On Peer-to-Peer Fundraising


recent report found that only 9% of younger donors report that their first gift was prompted by receiving promotional materials from a nonprofit, and 20% listed talking to friends or family as the way that they first became interested in donating.

How to Get People to Share Your Nonprofit Video on Social Media

J Campbell Social Marketing

If it’s not interesting, relevant, and compelling, no matter how many ads you purchase or arms you twist, it will not get shared. Self-interested motivation. Sincerely, AWESOME NONPROFIT ( Provide your name and a way for them to contact you with questions ).

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Finding Data Management Solutions for Arts and Culture Organizations


For major donors and most loyal supporters, your donor database software should give your team the ability to track all of the information that they’ll need to remember about each donor - from detailed contact history to the contact information for their family members and financial planners.

How To Find the Right Database For Social Justice and Advocacy Nonprofits


For major donors and most loyal supporters, your donor database software should give your team the ability to track all of the information that they’ll need to remember about each donor - from detailed contact history to the contact information for their family members and financial planners.

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Our EveryAction Hero: Rock the Vote


I think one of the most interesting and impactful programs that we’re re launching is “Democracy Class”. We also have a phone banking tool that is populated with contacts so people can can call young voters in swing states.

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How To Find Effective Database Solutions for Social Services Organizations


For major donors and most loyal supporters, your donor database software should give your team the ability to track all of the information that they’ll need to remember about each donor - from detailed contact history to the contact information for their family members and financial planners.

Top 10 Ways You Can Benefit from Conducting a Donor Survey


Generate leads – Get major donor and legacy gift prospects to raise their hands showing interest in giving or volunteering. Capture vital information – Uncover demographic information you simply can’t buy while learning why each supporter cares, their life story, and their wants, needs, interests and desires so you can cultivate the relationship properly and have meaningful one-to-one conversations. Raise money – If you want advice, ask for money. If you want money ask for advice.

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Avoid These 10 Mistakes to Get More News Coverage

Kivi's Nonprofit Communications Blog

If you see long blocks of type in your draft, find some places where you can break your existing paragraphs into smaller chunks and hit “return” Your reader will thank you — and he or she will be less likely to lose interest.

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WealthEngine Integration Brings Powerful Donor Research Tool to EveryAction Users


Interested in learning more about the new WealthEngine + EveryAction partnership? At EveryAction, we know that major gifts officers and other development professionals need to have as much information as possible about their prospective donors in order to fine-tune their "fundraising asks.". With that in mind, we've built a powerful new integration with WealthEngine to provide nonprofit fundraising pros with that information, ultimately helping them raise more money. What is WealthEngine?

Google One Today and How it Improves Nonprofit Outreach


The downside is, the app is currently only available in the US, so read ahead if you’re a US nonprofit, or just interested in advancements in online donations and want to be ahead of the curve. About Contact Sustainability FAQs Why Twenti? Contact.

7 Mistakes to Avoid with Email Newsletters

Kivi's Nonprofit Communications Blog

Catering to staff interests. Your newsletter should reflect your readers’ interests, wants, and needs more than your staff’s. Here is a list of 7 Email Newsletter Design Mistakes from Constant Contact: Ignoring mobile.

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WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter

Kivi's Nonprofit Communications Blog

This will help (not guarantee) that your page will be suggested to your contacts who are on Facebook in places like Recommended Pages. You can upload up contacts up to 5 times for a maximum of 7,000 contacts per day per page. You can upload a maximum of 5,000 contacts at a time.

Email Reporting 101: How to Use Your Reports to Improve Your Results

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The ideal open rate will differ, based on the size of your audience or how frequently you''re mailing your contact list. At Constant Contact , we usually say that the average email open rate is about 20%. If not, try to reach the contacts by other means to confirm the address.

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GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising


Sending personalized communications, geared toward supporters' interests and preferences is much more effective than broad mass communication, and personas are the tool used to identify exactly who messages should be personalized for.

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5 Tips to Increase Donations with the Google Ad Grant


This will mean that your ad only shows to people that are interest and will help to ensure you don’t drop below the 5% click-through rate needed to maintain the grant every month. About Contact Sustainability FAQs Why Twenti? Contact.

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The Nonprofit Fundraising Strategic Plan Guide


Consider additional or “honorary” fundraising team roles to help offset some work for staff and/or generate additional interest in your campaign. For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them.

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5 Strategies for Using Social Media for Media Relations

Kivi's Nonprofit Communications Blog

25 percent of journalists report that they use social media to make new contacts and 12 percent report that they have published stories based on information found on social media. It helps to understand his or her interests.

12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report


EveryAction’s contact records can track nonprofit's relationships with their supporters across any channel. EveryAction’s Facebook ads manager integration provides the option to indicate which contact records were targeted for the ads, allowing users to measure results of how those ads increase supporter participation and engagement. If you’re interested in learning more about how you can improve your email deliverability download our full study here.

Pick Up the Phone

A Small Change

I find that email can be a great way to contact a large number of people at one time. Donors will often talk about their giving interests or why they give to your organization. I want to start by saying I have this problem as well.

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Here’s what’s missing from moves management.


of touches/contacts. # Their needs and interests will be much different when they are in the WHY stage compared to the HOW stage of their decision-making process. It’s not so much about the quantity of contacts.

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10 Tips To Improve Your Nonprofits Youtube Channel


While creating this kind of one-off video is useful, it’s important you also have a base of regular posts that keep people interested. About Contact Sustainability FAQs Why Twenti? Contact. 10 Tips To Improve Your Nonprofits Youtube Channel. by Olivia Warnes.

10 Reasons to Attend the Nonprofit Social Media Summit

J Campbell Social Marketing

Passionate and interested in doing better on social media, but whipsawed at all the options available, not knowing what will work and what to focus you. Contact to learn about group discounts.

5 Ways to Create a Nonprofit Press Release that Gets Results

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Here''s how you can optimize your press releases to attract interest and quickly establish your credibility. Include a media contact section. Name the best person the media can contact regarding your press release, with a name, title, telephone number, and email address. Include someone who can talk to the media and is an interested party who is knowledgeable about the info in the release, such as a spokesperson, marketer, or PR maven.

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One Simple Tactic You Can Use to Be More Effective at Everything


After drafting my first post, which, if you’re interested you can view here , I created a simple survey. What type of content are you most interested in reading about? Second , I realized that most people (~60% of respondents) are interested in content that relates to “metrics.”

5 Ways Your Nonprofit Website Can Promote Planned Giving


Here are how some top nonprofits, schools, and healthcare providers have optimized their websites to attract and inform donors who are interested in Planned Giving: 1. The eye catching photos and large blocks are ideal for drawing a browser’s eye, and they provide a short informational description which can help build interest as well. Planned Giving is a steadily growing area of focus for nonprofit fundraisers.

Are you taking notes?

A Small Change

It’s always a win during in-person meetings when our supporters and prospects share about their families, work, interests, passions, and other colors that shape their story. Try to maintain eye contact when writing, this helps keep the momentum going.

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Why your capital campaign feasibility study could be leaving a lot of money on the table.


In fact, I believe failing to communicate with your supporters after the study is completed (using the information they shared with you about their needs and interests) could even leave problems in the wake of your feasibility study efforts.

How Autism Society and Other Health Nonprofits Are Bridging the Gap Between Technology and Health Care


Beyond telling you who your official is, we went one step further and gave you all their contact information. FastAction is a safe and secure way for your supporters to save contact and payment information, allowing them to easily engage in the future with a single click. Interested in learning more about how EveryAction can help you achieve your goals? (This is the second post in our series featuring innovative ways nonprofits are using technology to build a better world.

What Facebook’s Shift to Privacy Means for Nonprofit Marketers

J Campbell Social Marketing

Remember that Groups are created around topics and interests, not brand identities. The redesigned app is supposed to make it easier to discover relevant and interesting Events in your neighborhood and your community.

Media Relations: Too Valuable NOT to Use

Getting Attention

There are paid databases to find the contact information for journalists; however, there are several free tools available that can provide good results. Twitter or the website of the media outlet often has contact information for journalists.

Our EveryAction Hero: Healthier Colorado


We’re really fortunate to be uniquely positioned in the healthcare space and to have a set of policies and interests that our audience is well-informed on. Digital advocacy will always be our first and most frequent point of contact.