Show-Not-Tell Message Power (Case Study: Breast Cancer Action)
OCTOBER 7, 2014
Here, on its Facebook page, Breast Cancer Action (BCA) zigs rather than zags, with memorable results. ” Show-not-tell messages, by Breast Cancer Action. Branding and Messages accessible Breast Cancer Action jargon message development Nonprofit Communications pinkwashing Think Before You Pink Breath this in deeply. It’s a strong model of that golden communications rule: Show, Don’t Tell.