Behind the Brand: California Symphony

Mission Minded

Abbey Meyers is a Brand strategist at Mission Minded and the project lead for the recent redesign of the California. The post Behind the Brand: California Symphony appeared first on Mission Minded. Nonprofit Web

California earthquake LIVE tweeting!

Public Sector Marketing 2.0

You can search by location, by km radius, by language, by tone, you name it… Roughly 20 minutes ago, I happened to be checking my Twitter contact updates and noticed someone “tweet&# about a quake in California. Within seconds there were an additional 30, 90, 150, 570, 1669 live tweets (and still counting) about people in various Southern California cities experiencing the 4.5

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Newsletter: Cause Marketing is Getting Harder ; Businesses are Replanting Trees in California ; The Power of a Simple Postcard

Selfish Giving

Businesses are stepping up to reforest California. One Tree Planted is looking for 500 companies to plant 2,000 trees in California this year. The latest data shows that big companies are employing a larger percentage of the workforce. That's not great news for local nonprofits that rely on smaller, regional businesses for cause marketing programs. Still, it doesn't have to be the end of the world either if nonprofits approach fundraising with businesses from the right perspective.

Meg Whitman ? ?California's Sarah Palin?

Mission Minded

Grants for Southern California Victims' Pets' Care

Seeking Grant Money Today

United Animal Nations Offers Pet Care Grants to Help Southern California Fire Victims Deadline: Open United Animal Nations ( [link] ), a provider of emergency animal sheltering and disaster relief services and an advocate for the critical needs of animals, is offering financial assistance grants to help victims of the fires in Southern California care for their pets. Tags: California Fires RFP grants the foundation center animal welfare From The Foundation Center.

Private vs. Public Schools and Marketing Channels (EF-0014)

iMarketSmart

On today’s episode we discuss our second set of listener submitted questions. This time on if the approach to public and private school fundraising is different and how to determine what fundraising marketing channels to focus on. You can have your question discussed on the show by emailing me – tim@imarketsmart.com. The post Private vs. Public Schools and Marketing Channels (EF-0014) appeared first on MarketSmart, LLC |.

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Cause Marketing State Parks

Cause Related Marketing

In this instance, AAA of Northern California, an auto club that also includes the states of Nevada and Utah, wants their members to see how competitive their auto insurance rates are. When you call for an auto insurance quote, AAA of Northern California will make a $5 donation to unnamed groups that support state parks in California, Nevada, and Utah, up to a total of $100,000. California has plans to shutter as many as 70 of the state’s 279 state parks on July 1, 2012.

To Make Your Cause's Facebook Updates Unforgettable Use Conversational Language

Cause Related Marketing

Christenfeld of the University of California at San Diego, and Jill A Warker of the University of Scranton. University of California at San Diego Professor Laura Mickes Facebook Cause Marketing Research cause marketingA recent study finds that your Facebook posts are more memorable than individual sentences from books, or even human faces. One possible reason is that people remember Facebook posts is that they're more like dialogue and less like dry prose.

#Interview: Nedra Kline Weinreich, Social Marketer, Author, and Owner of the “Spare Change” Blog

Non Profit Marketing 360

I’m managing a project for them in California around the stigma of mental illness. Advice Blogs Book Review Branding Case Study Community Cross-Post Development Donor Acquisition How-to Interview Major Gifts Marketing Marketing Budget Marketing Skills Measurement Nonprofit Perspectives Philanthropy Resource Blog Business California Don Akchin Entertainment Industries Council Facebook Holy Grail marketing Social marketing Social Media Social media marketing Social network Twitter

#Interview: Steve Frillmann, Executive Director, Green Guerillas

Non Profit Marketing 360

Uncategorized Aesop Business California community garden community gardening daily news Executive director Garden greening House of Blues New York New York City New York Times Non-profit organization Public relations Social network service Sustainability Telecommunication United States urban farm World Wide WebA community garden created by local residents with the help and support of Green Guerillas.

Cause-Related Marketing to Your List

Cause Related Marketing

I was in California Pizza Kitchen (CPK) the other day and spied this handcard as the waiter presented me with the bill.The offer is straightforward. Tags: California Pizza Kitchen Charity Member Lists Have a party at CPK and they’ll kick back 20 percent of the total sales to your charity. CPK will even help you maximize attendance at the event by putting together a promotional flyer for your use.It goes without saying that CPK didn’t invent this.

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Cause Marketing… um… Magic

Cause Related Marketing

Tags: Parenting David Copperfield Clorox Bleach California Oak Foundation The Clorox Company Sudden Oak Death Safeway

Free Agents and Government

A. Fine Blog

In California’s primary elections last week voters took a bold step of wiping out over a century of practice and abolished party primaries. Tags: Social Media California free agents political parties Proposition 14 sunlight foundation The Networked Nonprofit Proposition 14 received 54% of the popular vote. It creates open primaries for anyone of any party to enter. The top two winners go on to the November ballot. Here is Governor [.].

Are You Taking Advantage?

Social Media Bird Brain

Image via WikipediaTweets were everywhere yesterday and today, publicly mourning the loss of several daily newspapers all over the country and the disappointing, though not entirely unexpected, filing of Chapter 11 for the Chicago-based Tribune newspapers.Here in Santa Cruz County, California, my marketing director friend at California Greybears was delighted to find the Sentinel had given

Victory Is Ours!

The Agitator

The California “Warning Label” bill is dead. Killed in its crib by a fusillade of Agitator reader opposition and the outcry of nonprofits within California and all around the globe. You’ll recall that the “Warning Label” bill would have required every charity — whether located in California or anywhere else in the world — seeking funds from any California resident would have been subject to outrageous requirements.

Great Nonprofit Marketing Jobs—Movin’ Up Monday

Getting Attention

Communications Coordinator , Blue Shield of California Foundation (Chico, CA). Please post your open nonprofit marketing positions here. Chief Marketing Officer , National Aquarium (Baltimore, MD). Communications Associate , The Anti-Violence Project. New York, NY). Communications Coordinator , Colorado Water Trust (Denver, CO). Communications Manager , Grand Canyon Trust (Flagstaff, AZ). Email & Mobile Manager , Amnesty International (Flexible location).

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Chess-athon The Sequel

Blue Sky Collaborative

California Youth Chess League is once again raising money for their organization using a SWEET Fundraising Website for Pledge Events. I love this event because the organization gives kids something productive to do gives the kids the responsibility for keeping.

16 New Nonprofit Marketing Jobs—Movin’ up Monday

Getting Attention

Communications Manager , California Native Plant Society (Sacramento, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Administrative Assistant for Communications and Marketing , The Columbus Foundation (Columbus, OH). Associate Director of Communications , American Rivers. Denver, CO). Communications Coordinator , ACLUF (New York, NY).

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Strengthen Your Brand, Strengthen Your Members

Mission Minded

Village Movement California is a coalition of grassroots […]. When a coalition, association or any membership organization has a clear brand, the brand of every member is also made stronger. A coalition’s crystalized clarion call shines an even brighter light on the work of its members. Take the launch of one of our most recent clients. The post Strengthen Your Brand, Strengthen Your Members appeared first on Mission Minded.

Chess-athon The Sequel

Blue Sky Collaborative

California Youth Chess League is once again raising money for their organization using a SWEET Fundraising Website for Pledge Events. I love this event because the organization gives kids something productive to do gives the kids the responsibility for keeping.

The UC Logo Flop: A Study in Brand Dissonance

Mission Minded

In the midst of the media storm of negativity surrounding the University of California’s new logo, a small voice of opposition to the opposition arose— one that disagreed with the anti-logo sentiment pervading public discourse. Graphic designer Armin Vit of Brand New, wrote: “It really baffles me that, all of a sudden, one day, all [.]. Nonprofit Branding Nonprofit communications Nonprofit Design

Be More of a Difference

Social Media Bird Brain

Today I'm volunteering tweets to the Adopt a Family Project in Santa Cruz County, California and devoting this. What with our own expectations, traditions, and the constant admonition. to make this the "best Christmas EVER!" the whole season can quickly. degenerate into a mass of anxiety-ridden desperation. The quickest way. to help you feel better is to make things better for someone else!

What Data Can Be Ignored and Does the Approach Change for Small and Big Nonprofits (Season 2, Episode 5)

Fundraising Report Card

Topic Timestamps Terry from San Francisco, California [01:58] Blog Post – Nonprofit … Continue reading "What Data Can Be Ignored and Does the Approach Change for Small and Big Nonprofits (Season 2, Episode 5)". Zach and Tim answer questions on what data can be ignored and how the approach changes for a larger nonprofit. Have your question answered on the podcast by calling in to (575) 815-4573 or by emailing tim@imarketsmart.com. Click here to listen on YouTube!

Several Grants Available for the Arts Or Theatre

Seeking Grant Money Today

Two grants are available for art; one in California and one in art education in the United States. California Community Foundation Invites Los Angeles Artists to Apply for Cover Art Award Deadline: May 4, 2007 The California Community Foundation's ( [link] ) Cover Art Award is designed to support an emerging Los Angeles artist working in painting, drawing, or printmaking by purchasing an artwork that best reflects the foundation's annual theme: "Arts and Culture in Diverse Communities."

Crazy Great Nonprofit Communications Jobs

Getting Attention

Director, Knowledge & Communications Northern California Grantmakers (San Francisco, CA). Marketing Coordinator Oakland Museum of California Foundation (Oakland, CA). Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits. Citizen Outreach Staff Fund for the Pubic Interest: Environment Oregon (Portland, OR). Communications Associate New York State Health Foundation (New York, NY).

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Donor-advised Funds Are Misunderstood, Bound to Be Regulated, and Not Going Anywhere

iMarketSmart

Most notably California’s General Assembly AB-1712 on donor-advised funds. The bill’s scope is limited to DAFs geographically located in California, however the proposed legislation could serve as a framework for other states (or even Congress). The final bullet point is where California’s AB 1712 is focusing their attention. “Have you read this one?”. “Zach, hold on I didn’t even finish the other articles you sent me yet.”

To-Die-For Nonprofit Marketing Jobs: Monday Matters

Getting Attention

Marketing and Communications Administrator Children’s Home Society of California. Marketing Manager Challenged Athletes Foundation (San Diego, California). Post YOUR open nonprofit marketing and communications positions here. Account Director , Temp Digital Project Manager & Temp Web Developer Grizzard Communications (Atlanta, GA/Los Angeles, CA). Communications Associate Mobile Alliance for Maternal Action (Washington, D.C.).

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Protecting Michael Moore AND The Koch Brothers

The Agitator

Have the names of your contributors been illegally and publicly exposed by the Attorney General of California? Here’s a 116-page list of organizations whose major contributors were “inadvertently” made public on the website of the California AG. First, our thanks to the many Agitator readers who passed along their thanks to key California legislators. See for yourself.

14 Fantastic Nonprofit Marketing Jobs—Movin’ Up Monday

Getting Attention

Web Coordinator , California Institute of Integral Studies (San Francisco, CA). Please post your open nonprofit marketing positions here. Communications Assistant – Data Visualization , Climate Policy Initiative (San Francisco, CA). Communications Coordinator , Kids Help Phone (Toronto, Canada). Communications Director , The New Organizing Institute (Washington DC). Communications Manager – Affiliate Partnerships, National Wildlife Federation. Reston, VA).

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Your New Nonprofit Marketing Job? Take It Forward Tuesday

Getting Attention

Communications Operations Manager , Public Policy Institute of California (San Francisco, CA). Please post your open nonprofit marketing positions here. Communications Manager , Central Asia Institute (Bozeman, MT). Communications Manager , Grace Place for Children and Families (Naples, FL). Communications Manager , Out & Equal Workplace Advocates (San Francisco, CA). Communications Outreach & Media Associate , Rainforest Alliance (New York, NY).

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Foursquare Cause Marketing with Billboards

Cause Related Marketing

Earthjustice, a nonprofit environmental law firm is using Foursquare to squeeze data out of participating commuters and a $50,000 donation from an anonymous progressive donor.But the Foursquare promotion doesn’t pull you into Earthjustice’s offices in Oakland, California.

Ep201: SoCal Honda Dealers 'Causejack' Super Bowl for Charity

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Patrick Adams , Managing Director, Secret Weapon Marketing , the creative minds behind the Helpful Bowl , a bigger, better Super Bowl that has SoCal Honda donating money to Boys & Girls Clubs in Southern California for every Big Game ad that has an advertising cliche. How the Helpful Bowl got started by Southern California Honda dealers.

Building awareness for planned giving is easier and less expensive than ever

iMarketSmart

Here are some we created for our friends at the California Academy of Sciences. . . Promoting planned giving doesn’t have to be expensive. If you have traffic on your website, you have a chance to promote planned giving for pennies per click. Try retargeting ads! What is retargeting? Retargeting advertising allows you to create ads that will appear for your supporters as they navigate other websites AFTER they recently visited yours.

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Yours? Nonprofit Communications Jobs

Getting Attention

Associate, Knowledge & Communications Northern California Grantmakers (San Francisco, CA). Please post YOUR nonprofit marketing job here. Assistant Vice President, Public Relations & Communications Easter Seals (Chicago, IL). Bilingual Communications Manager KIPP Austin. Austin, TX). Chief Marketing Officer YWCA of Metro Atlanta (Atlanta, GA). Communications Associate Land Trust of Napa County (Napa, CA).

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Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Communications Manager , California Native Plant Society (Sacramento, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Communications Assistant , Food and Water Watch (Washington DC). Communications Associate , ACLU of Maryland (Baltimore, MD). Communications Officer , Community Renewal Society (Chicago, IL). Communications Specialist , National Nurses United (Oakland, CA).

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Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Communication & Public Relations Specialist , Girl Scouts Heart of Central California (Sacramento, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Communications Assistant , Red Rover (Sacramento, CA). Communications Associate , Ohio Council of Community Schools (Columbus, OH). Communications Coordinator , Food Trust (Philadelphia, PA).

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Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Director of Communications , PICO California (Sacramento, CA). And we have a winner(s) in our naming contest for this weekly jobs listing! Congrats to Jen H., Meg M. and Heidi Y. for choosing the winning name for our job post series. Great minds think alike! Many thanks to all who took the time to enter the contest. There were so many excellent ideas. As always, please post your nonprofit marketing position here. New Opportunities.

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Story Time: Not Just for Babies

Getting Attention

Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. She blogs on getting successful (yet stress-free) as a nonprofit staffer. Who cares what your nonprofit is doing to change the world? I don’t. I’m busy; I don’t have time to read about programs and services, how many people you’ve lifted out of poverty, or how many children you’ve taught to read. And yet, the minute you put someone’s story in front of me, I’m hooked.

Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Communications Officer , The California HealthCare Foundation (Oakland, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Communications and Social Media Intern , MOUSE (New York, NY). Communications Coordinator , The Clergy Center for Security On Campus (Wayne, PA). Communications Director , Concern Worldwide (New York, NY).

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Building Awareness for Planned Giving is Easier and Less Expensive Than Ever

iMarketSmart

Here are some we created for our friends at the California Academy of Sciences. . . Promoting planned giving doesn’t have to be expensive. If you have traffic on your website, you have a chance to promote planned giving for pennies per click. Try retargeting ads! What is retargeting? Retargeting advertising allows you to create ads that will appear for your supporters as they navigate other websites AFTER they recently visited yours.

Your Next Nonprofit Marketing Job: Monday Matters

Getting Attention

Marketing Manager Museum of California (Oakland, CA). Post YOUR open nonprofit marketing and communications positions here. Communications Coordinator (PT) World Affairs Council of Oregon (Portland, OR). Communications Specialist The Health Trust (San Jose, CA). Communications Specialist, School Improvement & Marketing Manager Southern Regional Education Board (Atlanta, GA). Events Director/Consultant & External Relations Associate END Fund (New York, NY).

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Your New Nonprofit Marketing Job?—Movin’ Up Monday

Getting Attention

Social Media Specialist , California Academy of Sciences (San Francisco, CA). Please post your open nonprofit marketing positions here. Associate Producer , Marketing Graphic Designer , Online Strategist and Web Designer , The Humane Society (Washington DC). Communications Intern , Marketers without Borders (Toronto, ON). Communications Intern , Rising Tide Capital (Jersey City, NJ). Communications Director , ACLU-NJ (Newark, NJ).

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Buy One Plant One Cause Marketing

Cause Related Marketing

Hollywood, California-based WeWOOD will plant a tree every time you purchase on of its wooden watches.The tree-planting will be undertaken by the nonprofit American Forests under the banner of its Global ReLeaf program. American Forests has been around since 1885 and represents a savvy choice by WeWOOD for a charity partner. I’ve noted before that in cases where the charity is better known than.

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