5 things you should do when you get a big bequest (to ensure that your marketing budget increases!)


Be creative. Use the Bequest Calculator to determine how much money your organization could generate if it got serious about planned gift marketing. Request the budget. The post 5 things you should do when you get a big bequest (to ensure that your marketing budget increases!)

The Ax-man Cometh: What to Cut / What NOT to Cut in Your Fundraising/Marketing Budget

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In these recessionary times, budget cuts are inevitable for most nonprofits. How to innovate in tough times About our speaker: Jeff Brooks, Creative Director at Merkle and blogger of the Donor Power Blog, has worked as a writer and creative director on behalf of many of the world’s leading nonprofits, including CARE, American Cancer Society, World Vision, America’s Second Harvest and many more. Your marketing and fundraising programs are sure to face cuts.

How to Get People to Raise Money for Your Nonprofit Using Facebook

J Campbell Social Marketing

In this post, I will give you a detailed step-by-step guide to get your online community excited about raising money for your nonprofit using Facebook. My clients often say to me, “No one has raised any money for us using Facebook.

Are there creative ways to publicly thank donors?

Fundraising Coach

There are literally an unlimited number of ways to creatively thank donors. That’s why it’s really important to budget it in to the overall goal. (c) Learn how you can set up a brand new fundraising program, or re-tool your existing fundraising, to raise serious money for your cause. Q: My organization is building an endowment fund and several people have made generous donations in the past few months.

31 ways for nonprofits to save money on communications


If you’re really chafing under 2009 budget constraints, try this exercise. List all your communications projects for the rest of this budget year and prioritize each from the standpoint of how important it is in meeting your strategic communications objectives. flickr/Daniel Y.

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What Your Sponsors REALLY Want: August 9th

Wild Woman Fundraising

When your sponsors make budget decisions). Mazarine’s sponsorship workshop provided me with valuable information and some creative new ideas that I will put into practice immediately! August 9th, 2012 3pm EDT OR September 6th, 3pm EDT. Are you worried about your next big event?

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Forget The Message. Just Send Money!

The Agitator

“The most poorly written mail I get is from people who want my money.&#. Even if your message and positioning research budget is non-existent, there’s plenty of good, proven advice out there from veteran message mavens. Tags: Don't Miss these Posts DonorTrends Pushing the Creative Envelope charities communications copywriting creativity fundraising nonprofit management nonprofits online fundraising online publishing

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How Much Money Should You Be Raising Online?

Marketing for Nonprofits

One of the key questions, I get from nonprofits is, "How much money should we be raising online?" In addition, budget for ongoing acquisition. If you don’t take care of and continue to grow your email file you will significantly lower your chances of raising more money year over year.

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Interview with Sarah Durham, Nonprofit Communications Strategist & Author of “Brandraising”

Non Profit Marketing 360

She is the author of Brandraising: How Nonprofits Increase Visibility and Raise Money through Smart Communications (Jossey-Bass, 2010). I wanted to come up with something that had the personality I was going for – creative, playful and sort of open-ended and flexible.

Mailbag: How to raise money for “overhead”

Nonprofit Marketing Blog

Nothing wonderful happens without a creative, committed team. You raise money by talking about the impact of your work—not about budget line items. If a donor demands to see the numbers and asks about pay, tell a great story about one of your staff to illustrate my point: that nothing wonderful happens without a creative, committed team. (I

What Can You Donate to a Charity Auction with a Limited Budget?

The Biddery Blog

I don't have much money." With just a little creative you can help your cause raise a lot more "I've been asked to provide something for a silent auction. What should I give? The items that sell well are gift cards: to a nice restaurant, a retailer like Nordstrom or a spa service. With the gift card, create an inexpensive theme to spice up your donation and drive up the bids.

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Starting Over #11: Knowing WHAT And WITH WHAT To Communicate

The Agitator

No one buys a Chevy because GM needs the money. By the same token, donors don’t give because your organization has a need to balance its budget or meet your quarterly numbers. Communications Copywriting / creative Donor retention / loyalty / commitment Starting Over premium

Creating Your Nonprofit’s Version of the #IceBucketChallenge

Kivi's Nonprofit Communications Blog

The challenge is an easy way to feel empowered to do something, by helping to raise money for research. Advocacy Creative Ideas Fundraising Nonprofit Communications Nonprofit Marketing Strategy Nonprofit Personality Online Marketing Social Networking Trends

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Mixed Links for Nonprofit Marketers

Kivi's Nonprofit Communications Blog

For another perspective, watch for upcoming e-clinic in September with Tom Ahern on raising money with print newsletters.). Mark McGuinness shares some insight on Why Boredom is Good for Your Creativity. Happy Friday, everyone! Here’s this week’s Mixed Links.

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The Crisis Center with a Sense of Humor

Kivi's Nonprofit Communications Blog

She wanted to donate $1,000 to the Food Bank to help others — and she asked that the money be used in part to buy toilet paper. Creative Ideas Fundraising Media Relations Nonprofit Communications Nonprofit Personality humor

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Video Making for Fun and For (Non)Profits

Kivi's Nonprofit Communications Blog

2) Do some research to find a full-time videographer, or if budget is scarce, a freelance independent contractor, intern or student could be the ideal answer. 6) Watch the budget and ask for favors. Creative Ideas Nonprofit Communications VideoSean King.

9 Great Fundraising Ideas for When Everything Else Hasn’t Worked

Fundraiser Ideas

Without successful fundraising campaigns, programs, activities, and equipment are oftentimes cut from the budget. Some community members may not be interested in buying candy or cookies, but they may be willing to simply donate money. Send out a fundraising letter detailing the amount of money you are trying to raise and where those funds will go. This win-win situation raises money for your group while increasing sales for the restaurant that night!

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10 Mission Trip Fundraising Ideas You Can’t Afford to Miss

Fundraiser Ideas

Churches may have amounts set aside in their budgets for just this purpose. Now think of all the things you have that you could sell in a garage sale to raise money for your trip in what is one of the easiest mission trip fundraising ideas. From soap to coffee, there are dozens of fair trade items you can sell to help raise money for your mission trip. Check out the Internet for ideas and know you’ll be helping others around the world while raising money!

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Exceptional Results From Exceptional Expenses

The Agitator

The comfort zone of the donor is called their mental accounting, the idea that we earmark money for specific purposes. You can spend money on anything. People have sophisticated mental jars of money earmarked for different purposes – that’s mental accounting.

5 Reasons Nonprofits Need to Invest in Annual Fundraising Campaigns


However, just because they are a fundraising staple doesn’t mean that annual campaigns don’t require the same amount of attention, creativity, and work that other campaigns do. Annual campaigns are a great way to raise money while also checking all of the boxes that you need to cross off.

Professional Photography: 4 Reasons to Invest In It

Kivi's Nonprofit Communications Blog

As super humans charged with telling the world about your work with little-to-no budget, photography should be your #1 ally. Also, if you’ve got an audience that raises an eyebrow at spending money on marketing, this is where you can skirt the issue. Creativity drives creativity.

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The Top 10 School Fundraising Ideas

Fundraiser Ideas

As school budgets tighten across the country, school fundraising becomes an increasingly critical pursuit. Partnering with your local businesses to raise money for a specific school project or event is one of the best school fundraising ideas out there. Give children an opportunity to display their talents while raising money, with number eight on our list of top 10 school fundraising ideas!

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Social Media Video Primer

The Agitator

But he’s found creative ways to leverage limited time and budget to put his organization on the online map. Don’t have the money. Don't Miss these Posts You Deserve a Raise charities communications creativity new media nonprofit management nonprofits online activism online advocacy online fundraising online publishing online video social networking

The Ultimate Guide to Choosing Nonprofit Technology


Choosing the right nonprofit software can seem like an overwhelming task, from getting each stakeholder on board, to researching all of your options and hoping to find one that fits both your needs and your budget, to actually transitioning to and implementing the new system.

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Tooting your own horn


But that makes it very hard for you to ask for continuing or additional communications resources during budget planning. This can be as simple as bagels or homemade cupcakes, but add some fun, creative spark that helps you market your department.

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Affordable New Tools and Strategies for Online Activism | Network for Good Learning Center - Learn how to raise money online for your nonprofit

delicious NonprofitMarketing

These tools are still evolving, but they offer some powerful functionalities and opportunities for creating creative campaigns to recruit and mobilize activists on a very limited budget. Creative use of these free tools can bring tremendous value for small nonprofits.

How to Attract and Keep More Monthly Donors


Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future.

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How Can My Small Nonprofit Cut Through the Clutter and Reach More People?

J Campbell Social Marketing

If you are a small nonprofit with limited resources and not even one full time staff person to dedicate to Giving Tuesday, then you can’t possibly compete against the big nonprofits with larger marketing budgets, more name recognition, and national or international scope.

Let Your Donors Know How Much You Appreciate Them

Ann Green

Okay, maybe you think doing something for Valentine’s Day is hokey, but you should still do something fun and creative to show appreciation this month. If you don’t have the budget to send cards to everyone, send them to your most valuable donors. Get creative.

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Kick-ass Kickstarter campaigns


Nonprofits should at least know about the potential of Kickstarter for crowd-funding small to medium-sized creative projects. If you have resources to devote to a KS campaign, think first about a budget. Those cost money, too. Make your KS pitch as creative as your project is.

Time For Some #DonorLove

Ann Green

You may not choose to acknowledge Valentine’s Day, but do something fun and creative to show appreciation in February. If you don’t have the budget to send cards to everyone, send them to your most valuable donors. These may not be the ones who give you the most money.

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Get Ready to Show Some #DonorLove

Ann Green

Okay, I get it, maybe you would rather not to go for a Valentine’s Day theme, but you should still do something fun and creative to show appreciation this month (and every month). If you don’t have the budget to send cards to everyone, send them to your most valuable donors.

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Marketing is Killing Fundraising. Seriously???

Kivi's Nonprofit Communications Blog

” “Fire your branding expert, your marketing grad, your advertising creative from the commercial world. Save your organization’s money.”. Changing the world is the hard work of nonprofits, and that requires more than just the money that fundraisers bring in.

#MixedLinks for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Let’s cap it off with some Mixed Links… First off, take a few minutes to fill out the Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2015 survey from Blackbaud. Julia Reich of Stone Soup Creative shares 3 ways to save time and money on your annual report.

How to Approach a Nonprofit Job Interview with a For-Profit Attitude (and Résumé)


Hint: it’s not for the money. Moving to the nonprofit sector won’t mean the end of metrics – measurable success might be even more important there, since budgets are small and you need proof of ROI if you hope to get any more resources. Get creative.

Dirty Facts About Buy Research Papers Exposed


The usage of thoughtful phrases will surely impress the reader by means of your creativity, intelligence, and intimate understanding of the research paper topic. Normally, they’re on a small budget, so they are searching for inexpensive research papers to purchase.

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There are 6 types of workplace values-which one is yours?

Wild Woman Fundraising

6.) Aesthetic: Wanting things to feel good and look good- creative, artistic, subjective. Creativity. But when we truly do succeed at getting a new sponsorship or raising money from a donor, so often. Do you manage people at your nonprofit?

All You Need is #DonorLove

Ann Green

Maybe you would prefer not to go for a Valentine’s Day theme, but you should still do something fun and creative to show appreciation this month (and every month for that matter). If you don’t have the budget to send cards to everyone, send them to your most valuable donors.

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Are you trying to move into leadership? This might help you.

Wild Woman Fundraising

We want to help you build a stronger board, get more effective teams, become a better leader, and INCIDENTALLY, raise more money on the way! Budgets, makes ends meet, and plans. Aligns people, internal locus of control, creative risk taker. These ideas for good leadership come from the center for Creative Leadership, (Leslie and Van Velsor, in 1996). We are getting ready for the Nonprofit Leadership Summit , this September 24, 26 and 28th.

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5 pieces of advice for nonprofit communicators who want to rock their marketing in 2017

J Campbell Social Marketing

1) Put your money where your mouth is and disavow the Cult of Free. Time and money are most often cited as the reasons why nonprofits do not improve their websites, tell their stories on Facebook, or use email marketing software. But does your budget show this?

3 Ways to Encourage Monthly Giving

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Want to enable your donors to give more and stop asking them for money all the time? Frame Your Ask When you ask donors for money, how are you asking them? It’s also great for you because it's steady support you can budget for and it will help people all year long.

Show Some #DonorLove

Ann Green

Maybe you’d rather not acknowledge Valentine’s Day, but you should still do something fun and creative to show appreciation in February. If you don’t have the budget to send cards to everyone, send them to your most valuable donors. These may not be the ones who give you the most money.

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Facebook Finally Admits That You Do Have to Pay for Ads to Reach Your Fans

J Campbell Social Marketing

I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets. While not surprising – Facebook is a money-making business after all – it is disappointing.

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